联通2011年度网络推广传播规划方案

联通2011年度网络推广传播规划方案电子渠道中心100104FF66FF联通2011年度网络推广传播规划方案互联网社区运营群85210379电子渠道中心10010FF66FF目录三季度传播效果总结（截止9月5日）策略传播日常传播创意事件传播电子渠道中心10010FF66FF用户分析自7月互联网营销正式开始，用户登录数保持较高增长，并保持稳定态势。网上营业厅已形成较为忠实的用户群数据来源58月网上营业厅日报统计CHART123878245722803727949列15月6月7月8月58月网上营业厅用户登录分析2009年4月网上缴费统计日报银行卡充值分省日报充值卡充值分省日报（总部卡网上充值）充值卡充值分省日报（省卡网上充值）购买充值卡分省日报WAP网上营业厅登录用户统计日报表WEB网上营业厅登录用户统计日报表WAP使用网上营业厅用户数统计日报WEB使用网上营业厅用户数统计日报上海号卡销售日报表起始日期20090301截止日期20090331省市上海地市全部起始日期20090301截止日期20090331省市上海地市全部起始日期20090301截止日期20090331省市上海地市全部起始日期20090301截止日期20090331省市上海地市全部起始日期20090301截止日期20090331省市上海地市全部起始日期20090301截止日期20090321省市上海地市全部起始日期20090301截止日期20090331省市上海地市全部起始日期20090301截止日期20090331省市上海地市全部起始日期20090301截止日期20090331省市上海地市全部起始日期20090301截止日期20090331省市上海地市全部收费日期易宝小计收费日期易宝小计收费日期易宝小计收费日期易宝小计收费日期易宝小计日期当日户本月累计户）日期当日户本月累计户）日期当日户本月累计户近三月累计户日期当日户本月累计户近三月累计户日期订单笔数应收金额（元）优惠金额（元）配送费（元）总金额（元）累计笔数累计金额当日笔当日元本月累计笔本月累计元当日笔当日元本月累计笔本月累计元当日笔当日元本月累计笔本月累计元当日笔当日元本月累计笔本月累计元当日张当日元本月累计张本月累计元预存话费（元）卡费（元）200904015005500520090401503,04000503,0400020090401207400020740002009040116830001683000200904015612453,130005612453,1300020090401112009040199200904011110909200904019595411952009040152505000300530020090402242,70294292,702992009040220712,4800025715,52000200904021326,740001527,48000200904021427,920001588,75000200904024398136,3700010010589,50000200904024084082009040280480720090402408408111402009040212411330418152009040231503000180848020090403162,03745454,740442009040320312,8200046028,34000200904031788,5200033016,00000200904031398,2600029717,010002009040310595367,65000280605957,1500020090403438761200904038981561200904034387611135220090403138525494249020090403945090005401710202009040481,63440536,37484200904041619,1400062137,48000200904041124,6800044220,68000200904041367,7100043324,720002009040438812,1400020993969,2900020090404457108820090404846223320090404458108911582200904048143179428642009040414700140008403118602009040581,85593618,23077200904051419,7200076247,20000200904051154,8800055725,560002009040517710,3300061035,05000200904054428123,72000254211,093,01000200904053911343200904057222742200904053911343117562009040567736574316920090405735070004203822802009040691,59129709,82206200904061438,2700090555,47000200904061154,7700067230,33000200904061619,3900077144,44000200904062998,56000257201,101,570002009040638415742009040676332632009040638515741191520090406703414143484200904065250500030043258020090407202,446409012,268462009040724414,41000114969,88000200904071538,3500082538,68000200904071598,9300093053,370002009040767221,80000263921,123,370002009040738818002009040710553975200904073881800120822009040715595716444442009040763006000360492940200904089303219912,571672009040816710,42000131680,30000200904081365,8600096144,54000200904081558,52000108561,890002009040810341263386,50000200904083432001200904089464568200904083432001122242009040887766814508220090408125501600071061365020090409161,8066211514,378292009040919112,25000150792,55000200904091456,02000110650,560002009040916610,10000125171,99000200904093547146,88000402801,533,380002009040942022402009040997751802009040942022401239920090409144481204607220090409945090005407041902009041062220012114,600292009041022517,680001732110,23000200904101315,49000123756,05000200904101448,10000139580,09000200904102088,85000404881,542,230002009041031824102009041095057682009041031824101252820090410140391074671120090410157001900089085508020090411131,0793313415,679622009041118612,580001918122,81000200904111174,85000135460,90000200904111206,46000151586,55000200904112179551,3800020090411351260020090411807625720090411351260012673200904117619566470352009041184005580095893603820090412127333314616,412952009041214810,140002066132,95000200904121348,48000148869,38000200904121559,41000167095,96000200904121607,72000408651,559,100002009041215193938200904128396781200904121519393813873200904127701005247412200904121050010000600103663820090413232,9325016919,345452009041319113,640002257146,59000200904131154,78000160374,160002009041318410,360001854106,32000200904133269101,79000441341,660,890002009041356442632009041391573012009041356442631415020090413138711723485172009041394509000540112717820090414304,2284619923,573912009041419613,430002453160,02000200904141576,73000176080,890002009041421412,430002068118,750002009041461621,10000447501,681,99000200904141617566620090414103579462009041416175666154132009041415701281249290200904141050010000600122777820090415383,9420223727,515932009041522113,620002674173,64000200904151648,06000192488,950002009041518510,640002253129,39000200904155540191873,14000200904158176222200904151010853620090415817622215882200904151536138435002220090415735070004201298198200904161146,2802535133,796182009041622314,480002897188,12000200904161094,69000203393,640002009041618811,140002441140,530002009041610435314,10000607252,187,24000200904165266497200904169419090200904165266497161082009041610091443150444200904161570019000890144908820090417494,9432140038,739392009041719312,370003090200,4900020090417884,57000212198,21000200904171519,251002592149,781002009041744317,21000611682,20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