跨国公司英文简介

1、ultinationalultinational corporationcorporation 11716 汪丹丹 m （ 跨国公司） 1. introduction1. introduction 2. operating 2. operating characteristics characteristics 3. types3. types 4. function4. function 5. in china5. in china 6. from china6. from china multinational corporation (multinational corporation

2、(跨国公司跨国公司) ) contents contents multinational corporation multinational corporation ( (跨国公司跨国公司) ) introductionintroduction a multinational corporation : a multinational corporation : a company engaged in producing and selling goods or services in more than one country. multinational corporation mult

3、inational corporation ( (跨国公司跨国公司) ) introductionintroduction features:features: more tolerance for risks more tolerance for risks diversity of competitive strategy diversity of competitive strategy complex financial accounting complex financial accounting strong organization skills strong organizat

4、ion skills diversity of management diversity of management multinational multinational corporation (corporation (跨国公司跨国公司) ) operating characteristicsoperating characteristics strategic target: based on the international strategic target: based on the international market, market, maximize global in

5、terests maximize global interests control: external(holding control: external(holding company),internal(contract) company),internal(contract) manage the branches uniformly manage the branches uniformly and intensively and intensively multinational multinational corporation (corporation (跨国公司跨国公司) )

6、types types according to operating itemsaccording to operating items the resource development multi-national corporationthe resource development multi-national corporation manufacturing multi-national corporationmanufacturing multi-national corporation service multi-national corporationservice multi

7、-national corporation multinational multinational corporation (corporation (跨国公司跨国公司) ) types types according to according to management structuremanagement structure transverse multi-national transverse multi-national corporation(corporation(横向型跨国公司横向型跨国公司) ) longitudinal longitudinal multi-nationa

8、l multi-national corporationcorporation（纵向型跨国公司）（纵向型跨国公司） mixed mixed type of multi-national type of multi-national corporationcorporation（混合型跨国公司（混合型跨国公司） multinational multinational corporation (corporation (跨国公司跨国公司) ) types types according to according to decision behavior ethnocentric corporati

9、onsethnocentric corporations（民族民族中心型中心型公司）公司） polycentric corporations polycentric corporations（多元中心型公司多元中心型公司）。 geocentric corporations geocentric corporations（全球中心型公司全球中心型公司）。 multinational multinational corporation (corporation (跨国公司跨国公司) ) functionfunction motivating the international economic g

10、rowth motivating the international economic growth optimizing optimizing the allocation of the allocation of resources ,and improving resources ,and improving the the efficiency of resource efficiency of resource utilizationutilization promoting the flow of funds globally promoting the flow of funds

11、 globally multinational multinational corporation (corporation (跨国公司跨国公司) ) functionfunction promoting the expansion of the international trade and trade promoting the expansion of the international trade and trade structure transformationstructure transformation improving the economic growth of hom

12、e country and host countryimproving the economic growth of home country and host country speeding up the process of economic globalizationspeeding up the process of economic globalization multinational multinational corporation (corporation (跨国公司跨国公司) ) in chinain china microsoft corporation( micros

13、oft corporation(微软微软) ) proctor-gamble(proctor-gamble(宝洁宝洁) ) johnson company(johnson company(强生强生) ) sony corporation( sony corporation(索尼索尼) ) multinational multinational corporation (corporation (跨国公司跨国公司) ) in chinain china multinational multinational corporation (corporation (跨国公司跨国公司) ) from chinafrom china china china international trust & investment corporation international trust & investment corporation group( group(中信集团中信集团) ) china ocean shipping china ocean shipping (group) c(group) companyompany（中国远洋运输（集团中国远洋运输（集团） 公司）公司） cnpc(china natio