2018媒体与设计学院第5届文化产业-上海交通大学媒体与传播学院

1、上海交通大学媒体与设计学院2018年第五届文化产业/文化经济国际暑期学校文化产业/文化经济国际暑期学校简介文化产业/文化经济国际暑期学校”是由上海交通大学与澳大利亚蒙纳士大 学联合举办的研究生教育创新计划项目。 该项目的目的在于提高研究生的教学和 培养质量，增强研究生的专业知识与科研能力，推动研究生与国外一流大学教师 和学生的合作和学术交流，提高研究生培养的国际化水平和视野。依据当前中国国内文化产业的发展状况， 结合社会热点问题，每期暑期学校 均设定有不同的主题。师生将就文化项目相关问题与政府决策部门和有关专家进 行讨论，走访不同的文化场馆，在国际知名专家的指导下进行深入考察。上海交通大学媒体

2、与设计学院简介上海交通大学媒体与设计学院成立于 2002年9月，下设新闻与传播系、电 影电视系、设计系、文化产业管理系。学院发展战略强调理论基础扎实；专业技 术过硬；学科特色鲜明。项目内容及形式本届国际暑期学校的主题是 文化空间与城市”，将重点关注全球化背景下城市品牌的塑造。通过对中国大城市的城市文化空间现状进行重新认识与解析，探讨都市文化中的消费主义思潮及其影响下的历史保护与城市更新策略，以确保在城市更新过程中实现空间和功能迭代， 促进经济空间与文化空间、生活空间、生 态空间有机统一。所采取的项目形式有：专家讲座、研讨会、工作坊、企业调研和文化采风。时间与地点时间：2018年7月2日-201

3、8年7月13日地点：上海交通大学徐汇校区拟聘教授Justin O ' Conn澳大利亚蒙纳士大学）单世联（上海交通大学）Xin Gu （澳大利亚蒙纳士大学）Mark Andrejevic （美国波莫纳学院）Kari Kallio niemi （芬兰图尔库大学）张谦（中国传媒大学）李康化（上海交通大学）招生对象和人数本届国际暑期学校面向海内外招收学员。欢迎所有文化产业相关专业硕士、 博士研究生及相关领域实业界人士报名参加。计划招收学员共45-50名。费用学费：全免课程讲义、资料费用：全免文化场馆参观门票：自理（项目组将安排巴士接送）食宿、交通：自理报名方式：国际学生：须通过在线系统报名

4、中国学生：请填写学员申请表，并电邮至ywe n 即日起开始报名报名截止日期：2018年4月30日5pm联系人闻媛ywen .c n2018第五届文化产业/文化经济国际暑期学校教学计划课程安排上午9:00开始；下午1:30开始；外出考察出发时间另行通知日程日期内容17月2日（星期一）上午讲座：文化经济、文化产业与创意城市 系列一：夏令营简介（Xin Gu） 系列二：文化经济、文化产业及创意城市（Justin O ' con）or 系列三：中国文化创意产业的当前动向（单世联）下午参观考察（外滩，老城厢，浦东）27月3日（星期二）参观考察：上海文化创意产业园区（M50、193

5、3、田子坊等）37月4日（星期三）讲座：文化经济-理论与实践系列一：城市文化经济学与文化经济理论（Just in 0 ' Con jnor 系列二：上海文化创意产业政策（李康化）系列三：城巾地下音乐：北京模式（张谦）系列四：全球化与城市空间（Kari Kallioniemi ）47月5日（星期四）参观考察：城市文化空间（龙美术馆、上海当代艺术博物馆、Basement 6社区艺术空间等）57月6日（星期五）上午讲座：城市亚文化系列一：城市中的亚文化（Justin O ' Connor系列二：音乐工作和上海的流行音乐产业文化环境（Xin Gu）下午对话：学者vs城市地下音乐人67月

6、7日（星期六）参观：独立制作人工作室77月8日周日87月9日（星期一）上午讲座：公共空间与城市文化系列一：公共空间与文化产业（Justin O ' Con）or 系列二：大数据与城市重建（Mark An drejevic） 下午参观考察：共享经济（裸心社等）97月10日（星期二）企业调研（分众传媒、百视通、蘑菇云创客空间）107月11日（星期三）小组汇报准备：导师和各小组讨论117月12日（星期四）学员分组活动127月13日（星期五）分组简报和考评th2018 The 5 International Summer School on Cultural EconomyOverviewCu

7、ltural Economy Intern ati onal Summer School is a creative graduate educati on project orga ni zed by Sha nghai Jiao Tong Uni versity and Mon ash Uni versity. It aims at upgrading graduate teaching and training quality, enhancing students academic kno w-how and research compete nee, promot ing inter

8、n ati onal collaborati on among stude nts and faculties, and expa nding intern ati onal visi on of postgraduate programs. This project is foun ded in 2014. It is well recog ni zed home and overseas.The international summer school has a different theme each year, this years ' being Cultural Space

9、 and City. Our core focus is on the shap ing of urba n brands in the con text of globalizati on. Revaluati ng and an alyz ing the curre nt situatio n of the cultural space in Chinas metropolises, we will be exploring the consumerism in urban culture and its in flue nce on the urba n ren ewal strateg

10、y and historical preservatio n, to ensure the realization of iteration between the city space and the city function in the urban renewal process, promoting the integration of the economic space, cultural space, liv ing space and ecological space.The stude nts will speak to local policy makers and ex

11、perts about the issues above, as well as actually visit ing cultural sites invo Ived.Alongside a comprehensive program of lectures we will guest presentersfrom the local cultural sector and guided field trips and supervised field work in the cultural economy of Shan ghai.About School of Media and De

12、sig n, SJTUThe School of Media and Design (SMD), Shanghai Jiao Tong University, was founded in September 2002. It consists of four departments, i.e., Journalism and Commu ni cati on, Film and Televisio n, Desig n, and Cultural In dustry and Man ageme nt. A series of undergraduate, master, and doctor

13、al programs are provided in these fields. The school boasts solid foun dati on in theoretical research, high competitive ness in professi onal skills and dist in ctive features in discipli ne con struct ion, maki ng it one of the top media and desig n schools in China.Date and Venuend rd .Date: 2 -1

14、3 July 2018Ve nue: Xuhui Campus, SJTULecturers invo IvedJustin O' Connor (Monash University) Xin Gu (Mo nash Un iversity)Mark An drejevic (Mon ash Uni versity) Kari Kallio niemi (Un iversity of Turku) Zhang Qia n (Commu ni cati on Un iversity of Chi na) Sha n Shilia n (Sha nghai Jiao Tong Uni ve

15、rsity) Li Kanghua (Shanghai Jiao Tong University)EligibilityThis summer school is open to the master and doctoral students in CulturalEconomy or other related majors. We will take in 45-50 students, including Chinese stude nts and overseas stude nts.FeesTuiti on: WaivedTravel and accommodati ons:Par

16、ticipa nts are expected to arrange their own travel and hotel accommodati ons.Applicati onOverseas students Complete and submit an online application at StudySJTU (.cr).Local students Fill the application form and send it to ywen.Applicati ons ope n: as from todayApplications clo

17、se: 5pm 30 April 2018Coord in atorWen Yua n (ywe n )Cultural Economylnternational Summer School SyllabusAM 9:00; PM 1:30 (site visits starting time may vary.)DateSyllabus2 July(Mo n)AMSeminars： Cultural Economy, Cultural Policy and Creative CityNo.1: Brief in troduct ion of the summer school.(Xin Gu

18、)No. 2: Cultural Economy, Cultural Industries and Creative City (Justin O'connor)No. 3: The tendency of cultural/creative industries in China (Shan Shilia n)PMSite Visit: Shanghai: old and new3rd July(Tue)Site Visit: Cultural/creative industries clusters4th July(Wed)Seminars: Cultural Economy -t

19、heories and practicesNo. 1: Cultural Economy theories and practices (Justin O' CorNo. 2: Chin ese cultural in dustries policies (Li Kan ghua)No. 3: Underground city music: a Beijing Model (Zhang Qian)No. 4: Urban space in the globalization (Kari Kallioniemi)5th July(Thur)Site Visits: Urban cultural space6th July(Fri)AMSeminars: Urban subcultureNo. 1: Sub-cultures in the cit