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学英语找长喜PAGEPAGE1星期5Friday听力会话自测自测试题Test31.WhydidthemanchangehisjobtostartBookstore?[A]Hewantedtohavehisownbusiness.[B]Hewantedtotakeadvantageoftherapidlygrowinginternet.[C]Hewantedtodosomethingwithoutregret.[D]Heisinterestedininternetselling.2.ThemandidallthefollowingeffortsonchoosingaproductEXCEPT[A]marketresearch.[B]sourceresearch.[C]customerneedsresearch.[D]bookpriceconsideration.3.ThemanchosebooksashismainproductsinsteadofCDsmainlybecause[A]thereisamuchlargermarketforbooksthanCDs.[B]booksaremucheasiertomanagethanCDs.[C]CDshaveasmallersupplychainthanbooks.[D]categoriesofCDsarefarlessthanbooks.4.WhichofthefollowingstatementisINCORRECT?[A]AlargepartofBookstore’scustomersarerepeatedcustomers.[B]AdvertisingisimportanttoBookstore.[C]Bookstoreoperatesinaquitehealthyway.[D]Bookstoredoesquitewellincustomerservice.5.Accordingtotheman,BookstorehasallthefollowingadvantagescomparedwithitscompetitorsEXCEPT[A]fasterdelivery.[B]lowerprice.[C]dedicatedstaff.[D]ownershipincentivetocustomers.Test41.WhichofthefollowingisINCORRECTaboutthewoman?[A]Herparentswantedhertomajorinfinance.[B]Shewasoncecrazyaboutliterature.[C]Cateringseemsthemajorfittesthermost.[D]ShewasgoodatMaths.2.Accordingtothewoman,whatisthemostimportantelementinhersuccess?[A]Knowledge.[B]Skills.[C]Learningability.[D]Personality.3.WhichofthefollowingisNOToneofthewoman’sexperiences?[A]Sheransoftdrinksbusinessin1980s.[B]Shewenttravelingduringworksession.[C]Sheonceworkedinarestaurant.[D]Shecamebacktostartherownbusinessin1994.4.Thewomanisinfavorofworkingwithfamilybecauseof[A]kinship.[B]casualrelationship.[C]strongerresponsibility.[D]personnelstability.5.WhichofthefollowingstatementisINCORRECT?[A]Thewomanlikessocialactivities.[B]Thewomanhasaregularlife.[C]Apprenticeshipisimportantinfoodindustry.[D]Workingexperienceislessimportantinfoodindustry.答疑解惑Test3【听前预测】浏览各题的题干和选项,由关键词Bookstore,internet,choosing,product,customerservice,advantages可以推测,该篇对话与一个名叫Bookstore的网络公司有关,其中涉及它的创建过程,产品决策,客服,相比竞争者的优势等内容。【听力原文】W:Goodmorning,Richard.Now,in1994youwereacomputersciencegraduatewithagoodjobworkingforaninvestmentcompany...andthenyoustartedBookstore.Why?M:Well,Iwasthirtyandsettledatwork,butthen[1.B]Icameacrossareportpredictingannualinternetgrowthat2,300%.Thefigurewaslikeanalarmclockringinginmyhead.IstartedtothinkabouttheregretsImighthaveateighty.IrealizedIprobablywouldn'tevenrememberthethingsthatseemedimportantinmythirties(likegettingmyend-of-yearpaybonus.ButI'ddefinitelytellmyselfI'dbeenafooltoignoretheinternet.W:Howdidyougoaboutchoosingaproduct?M:Well,Idrewupalistoftwentyproducts,fromclothestogardeningtools,andfromthatIgotashortlistoffive,andthenIassessedthem.[2.A]Ithoughtaboutmarketgrowthindifferentcountriesand[2.B]Ialsodidsomeresearchintosuppliers.Buttherewereotherimportantfactorsaswell.[2.D]Iwantedaproductthatdidn'tretailfortoohighafigure.Ithoughtthatsincemanypeoplewouldbebuyingfromtheinternetforthefirsttime,theymightbeafraidtotakeariskwithlargeamountsofmoney.W:Andwhatmadeyoudecideonbooks?M:Well,basically,Ifoundoutthatbookshadaneighty-twobilliondollarmarketworld-wide.There'salsoahighdemandforCDs-aproductInearlywentfor-butwithbooksthere'samuchwiderchoice.[3.D]There're3millionitemsinthebookcategory,butonly300,000inCDs.Thischoicemeantthecapabilitiesofthecomputer-inorganizationandselection-couldbeputtogooduse.W:Bookstorehascertainlybeenverysuccessful.Whydoyouthinkthatis?M:Well,it'snotbeeneasy.Forthefirstfiveyears,itwasastruggleraisingfundsanddevelopingtherightsoftware.Theideasweren'tthedifficultbit.IfyouandIsatdownhereforanhour,we'dcomeupwithahundredgoodideas.Thehardbitismakingthoseideaswork.Thereareseveralkeyelements,whichformewereresearch,recruitingtherightstaff,andprioritizing.W:Andyou'resatisfiedwithyourcustomergrowth?M:Well,itwasabitslowatfirstbutthenitpickedupandfromMay1997westartedtoseeourgreatestgrowth.Wewentfromahundredandtwentymilliondollarsannualsalesrevenuetotwohundredandthirtymilliondollarsbytheendofthatyear,andfrom340,000customersto15million.[4.A]58%ofthemwererepeatcustomers.By1998,saleshadreachedalmostthreehundredandtenmilliondollars.W:AndisBookstore'ssuccessreflectedinitsprofits?M:Well,atthemomentwe'refocusingonintroducingourselvestocustomersand[4.B]wespendalotonadvertising.[4.C]Anythingelsewouldbeapoormanagementdecision.But,ofcourse,it'sreflectedinourfinalfigures.It'snotunusualforafour-year-oldcompanylikeourstobeinaninvestmentcycle.WhatismoreunusualisforayoungcompanylikeBookstoretobesoldonthestockmarket,whichhappenedinJuly1997.W:[4.D]Bookstoreiswell-knownforitshigh-qualitycustomerservice.Whatisthesecretofyoursuccessinthisarea?M:Well,firstly[5.A]ourbooksaredeliveredfastandanycomplaintsaredealtwithbyemailandwhat'simportantisthattheemailisalwaysansweredinafriendlyway,withtheemphasison'thecustomerisalwaysright'.Infact,customerssometimesfeelguiltyaboutcomplainingbecauseBookstorestaffaresohelpful!Regularcustomersarerecognizedwhentheygotoourwebsite,andwesuggesttitlestothem,basedontheirpreviouspurchases.W:DoyouthinkBookstoreoffersabetterservicethanitscompetitors?M:Well,yes.We'dbeeninthemarketforabouttwoyearsbeforemostofourcompetitorsstartedsowehadaheadstartandalthoughsomehavecaughtupnow,[5.B]we'restillcheaper.Ourbookpriceincludestaxanddelivery.Mostofourcompetitors'pricesdon't.Butwhat'smoreimportantisthat[5.C]Bookstorehasatalented,hard-workingstaff.[5.D]Asanincentive,everyone'sofferedsharesinthecompanyandthishelpstocreateasenseofownership.[5.A]Weprovideabetterservicebecauseofthat.W:Thankyou,Richard.Itwasveryinterestingtotalktoyou...【答案解析】1.选[B]。推断题。录音中女士问男士为什么要放弃前任工作创立Bookstore时,男士回答说他偶然看到一个报告,上面预测说每年的因特网增长率是2,300%,这个数字在他脑海敲响警钟。由此可见,男士是想充分利用网络的普及性,因此答案为[B]。2.选[C]。细节题。女士问男士如何决定产品的,男士回答说首先考虑了不同国家的市场增长情况,然后做了供应商调查,还考虑到产品的零售价格不能太高,得让顾客买得安心。选项[A]、[B]、[D]分别是对文中内容的同义转述,只有[C]未提及,故为答案。3.选[D]。推断题。录音中男士提到,他发现全世界范围内书有820亿美元的市场,CD也有一很大的需求量,但如果和书一起销售就会有更大的选择,之前他差点把商品定为CD。书的种类有300万种,而CD只有30万。由此可见,男士唯一对CD不太满意的地方就是种类太少,因此答案为[D]。4.选[C]。推断题。录音中男士提到Bookstore58%的顾客是回头客,因此[A]正确。后面提到目前正花费大量资金进行广告宣传,由此可见广告宣传对于Bookstore很重要,[B]也正确。接下来提到存在不良的管理决策,[C]说法有误。后文女士提到Bookstore有一个高质量的客服,[D]也正确。因此答案为[C]。5.选[D]。细节题。男士的最后一段话提到相比竞争对手Bookstore的优势。首先提到价格便宜,价格本身包含了税费和邮递费,故[B]正确。然后提到员工具有天分,工作努力,故[C]正确。最后提到作为一种激励,每个员工都有股份,从而也保证了一个较好的服务,因此[D]中customers错误,[A]属于客服的内容,正确。答案为[D]。Test4【听前预测】浏览各题的题干和选项,由关键词major,success,experiences,family,foodindustry可以推测,该篇对话与一名商业女士在餐饮业的创业经历有关,其中还提及她大学的专业,成功的经验,喜欢和家人一起工作的原因,个人生活习惯等。【听力原文】M:IhaveinthestudiowithmetodayOliviaPeyton,whosetupthePacificBarScGrillwithherbrotherTomin1994,whenshewas30.Theynowhavearestaurantchainwitha/220millionturnover.Olivia,whatgaveyouthedrivetoachievesomuchatsuchayoungage?W:Well,ourparentstaughtustheimportantlessonthatyoushouldneverbeafraidoffailure.Butreally,itwaswhenwemovedtoEnglandfromAustraliawhenIwasateenager.Ifeltlikeanoutsider,becauseofmyaccentandinterests,sothatgavemeastrongdesiretodobetteratschoolthanthosewho'dalwayslivedhere.1felttheneedtobeeducated.Iwasmorelikelytotakechances...M:[1.C]Youdidn'tstudycateringatuniversitythough,didyou?W:No.I'dneverthoughtofthatasacareer.[1.B]IstudiedEnglishLiterature.[1.A]Myparentstriedtopersuademetotakeupacareerinfinance–[1.D]mybestexamresultsatschoolwereinMaths.SotheyweredisappointedwhenIdidLiterature...[1.B]butIwantedtobeawriterregardlessofwhetherIcouldwrite!Ididn'tdofantasticallywellinmydegree,though.M:So,whatdoyouthinkhasmadeyousuccessfulasabusinesswoman?Whatisitthatmakessomeoneabletoprogressasanentrepreneurinthebusinessworld?W:Well,inmycase,[2.A][2.B]Ithinkit'smoreareflectionofmymentalcapacitythanallthebooksI'vereadandtheskillsIlearntatuniversity.ImeanIcanwriteagoodletternowbutthatisn'tgoingtomakemesuccessful.ButI'vegotafundamentalunderstandingofbusiness.Icanseeveryeasilyinmymindhowthingsaregoingtogo.M:OK.Let'smoveonnowtotalkaboutyourcareer.[3.A]First,yougotintothesoftdrinksbusiness...W:Yes...inthelateeighties.Butwesoonfoundthatimportingdrinksisabitofadullbusiness–nothingmuchwashappening,sowesoldupin1991andthought'Whatshallwedonow?'[3.B]Wedecidedtogotravelingforayear,butwewantedtoworkwhiletraveling.ThenwhenwewereinAustralia,wemetsomeoneillthedrinksindustrywhohadachainofrestaurantsthere.Hetookuson.[3.C]MybrotherwasawaiterandIwasworkingintheoffice,doingalotoftheday-to-dayrunningoftherestaurant,andindoingthatIlearntthebasics,suchaswhattobuy,howmanychefstoemployandsoon.M:[3.D]Andyoustayedthereuntil1994.W:Yes,thenwecamebackhereandstartedthePacificGrillstraightaway.M:Youandyourbrothermustbeagoodteam.W:Well,TomandIalwaysdiscussthingsbuthe'smorecreativeandcomesupwithalltheideaswhileIlookafterthebusinessside.[4.D]Thethingaboutworkingwithfamilyisthatyouknowthey'regoingtobetheretomorrow.Youcanemployotherkeypeople,butthenifyouupsetthem,they'llprobablyleave.M:Sure.Peoplesayit'stoughwork.W:There'snodoubtthatitis.[5.B]Somestaffdon'tgohomeuntil4.30inthemorning...butthentheymightnotbeonuntilthenextevening.IonlyworkduringthedayImightadd![5.A]Iliketohavesometimetomyselfbutmostpeopleintherestaurantbusinessaren'tlikeme.Peopleinthebusinesstendtobeoutgoing,sociabletypes-thesortwhoenjoyanenvironmentofconstantactivityandtightdeadlines.M:Whatwouldyousaytoanyonewho'sthinkingofgoingintothecateringbusiness?W:I'dsay,startatthebottom.Interestingly,[2.C][5.D]oneoftheinstitutionshereisdevelopingarecruitmentbasednotondegreesandworkexperiencebutontheabilitytolearn.[5.C]Thefoodindustrystillmaintainstheideaofapprenticeship.Runningarestaurant,workingwiththepublic―theseareverycomplexskillsandyoumustbepreparedtostartatthebottomandlearnquickly.M:Well,thankyouforcomingalongtothestudiotoday,Olivia,andIwishyoueverySuccess...【答案解析】1.选[C]。细节题。录音中女士提到她大学的专业是英语文学,当时不顾一切地想做作家,由此可见她对文学很痴狂,[B]正确。她接下来提到,父母因为她在学校最好的课程是数学,想让她学金融,因此[A]、[D]也正确。女士没有提到她最适合学餐饮专业,而是说从没想过会从事餐饮行业,因此[C]错误,为答案。2.选[C]。细节题。当被问及是什么使得女士成为一名成功的商业女士时,她回答说更多是对心智的利用,是学习的能力,而不是大学里学到的知识和技能,因此答案为[C]。[D]属于无中生有。3.选[B]。细节题。录音中女士提到,她起先在八十年代后期从事了软饮料行业,后来变卖掉决定出去旅行一年,但期间是边工作边旅行,他们在一家餐饮连锁店工作,一直待到1994年才回来开创了自己的餐饮店。因此选项中只有[B]错误,为答案。4.选[D]。细节题。录音中女士说和家人一起工作的好处是你知道他们会一直待在那,但若雇佣外人,如果你惹恼了他们,他们很可能就会走人。因此,女士喜欢和家人一起工作的原因就在于人员相对稳定,答案为[D]。 5.选[A]。细节题。录音中女士说有些员工直到凌晨4:30才回家,第二天晚上才能来上班,而她只喜欢在白天加班,由此可见她的生活很规律,[B]正确。接下来她提到,她喜欢把时间留给自己,不像其他人那样喜欢交际,因此[A]错误。最后她还提到,餐饮业一直维持着学徒制度,人员录用方面要更加注重学习能力而不是学历和工作经验,因此[C]、[D]也都正确。答案为[A]。题里淘金重点句式Test31.Thefigurewaslikeanalarmclockringinginmyhead.这个数字如一警钟在我脑海敲响。2.Ithoughtthatsincemanypeoplewouldbebuyingfromtheinternetforthefirsttime,theymightbeafraidtotakeariskwithlargeamountsofmoney.我想很多人可能是因为第一次在网上购买,可能会担心花大量的钱会有风险。3.There'salsoahighdemandforCDs-aproductInearlywentfor-butwithbooksthere'samuchwiderchoice.CD的需求量也很大——之前我差点从事这个产品——但是和书一起销售的话就会有一个更大的选择范围。4.It'snotunusualforafour-year-oldcompanylikeourstobeinaninvestmentcycle.像我们这样一个经营了四年的公司进行一个投资周期并不是什么罕见的事。5.Well,firstlyourbooksaredeliveredfastandanycomplaintsaredealtwithbyemailandwhat'simportantisthattheemailisalwaysansweredinafriendlyway,withtheemphasison'thecustomerisalwaysright'.首先,我们的书发货快,任何投诉都能得到邮件解决,更重要的是,我们以一种非常友好的方式进行邮件回复,非常注重“顾客永远是正确的”这一理念。6.Regularcustomersarerecognizedwhentheygotoourwebsite,andwesuggesttitlestothem,basedontheirpreviouspurchases.老顾客进入我们的网站时能被识别,我们会基于他们之前的购买记录给他们推荐书目。7.We'dbeeninthemarketforabouttwoyearsbeforemostofourcompetitorsstartedsowehadaheadstartandalthoughsomehavecaughtupnow,we'restillcheaper.在我们的大多数竞争

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