电子基础商务及英语 16

电子商务英语E-commerceEnglishWarm-upDialogueRole-playTaskFurtherStudyReadingGoalLearnthemeaningandmodelsofe-commerce,aswellasdifferentpositionsinane-commercecompany.Pre-UnitWarm-upWritethecorrecttermbeloweachpicture.mobilepaymentpromotionwarehousecouriercustomerserviceshoppingcartphysicalstorelivestreaminge-commercemodel1._______________2.___________________3._________________

promotion

shoppingcartwarehouseWarm-upWritethecorrecttermbeloweachpicture.mobilepaymentpromotionwarehousecouriercustomerserviceshoppingcartphysicalstorelivestreaminge-commercemodel4.__________________5.__________________6._____________________

physicalstorelivestreaming

mobilepaymentWarm-upWritethecorrecttermbeloweachpicture.mobilepaymentpromotionwarehousecouriercustomerserviceshoppingcartphysicalstorelivestreaminge-commercemodel7._____________________8.________________9._________________________customerservicecourier

e-commercemodelDialogue电子商务公司的新员工培训会上，资深培训专员Fiona（F）在与新员工Allen（A）、Betty（B）、Carl（C）、Doris（D）、Eason（E）谈论电子商务。F:Goodmorning,everyone.Welcometothenewemployeetraining. Beforewestart,I’dliketoknowyourunderstandingofe-commerce.A:Simplyput,e-commerceissomethingaboutbuyingandsellingthings online.B:Exactly!Amongthedifferentmodelsofe-commerce,B2B(business- to-business),B2C(business-to-consumer),andC2C(consumer-to- consumer)arethreemajortypes.DialogueC:Itsoundseasy.Butitisnoteasytorunasuccessfule-commerce business.D:Ican’tagreemore.Itisimportanttobuildareliableanduser-friendly websiteorplatform.E:Speedylogisticsisalsocrucial.Everyonewantstheirorderstobe deliveredhomeassoonaspossible.电子商务公司的新员工培训会上，资深培训专员Fiona（F）在与新员工Allen（A）、Betty（B）、Carl（C）、Doris（D）、Eason（E）谈论电子商务。DialogueA:Ine-commerce,customerscan’ttouchorseetheproductsdirectly. Therefore,customerserviceplaysakeyroleaswell.B:Don’tforgettheconvenienceandsafetyofpayment.F:Allofyouhavemadegoodpoints.Next,Iwillshowyouaroundthe company.电子商务公司的新员工培训会上，资深培训专员Fiona（F）在与新员工Allen（A）、Betty（B）、Carl（C）、Doris（D）、Eason（E）谈论电子商务。DialogueA.DecidewhetherthestatementsareTrue(T)orFalse(F).()1.Thereareonlythreetypesofe-commerce.()2.Dorisdoesn’tagreewithCarl.()3.Fastdeliveryisimportantfore-commerce.()4.Bettythinkstheconvenienceandsafetyofpaymentisalsoimportant.

F

F

T

TDialogueB.Fillintheblanksandchangetheformsifnecessary.employeecrucialdeliverplatform1.ThecompanywillcombineAI(artificialintelligence)withitse-commerce____________forbetterservice.2.Heisa(n)____________atanInternetcompany.3.Hehadmanagersunderhimbuttookthe____________decisionshimself.4.Around2.7millionparcelswere____________bydronesacrossthecountryplatform

employee

crucial

deliveredRole-playMakeadialoguebetweenFionaandthenewemployeesontheirwayaroundthecompany.Youmayneedthewordsandexpressionsbelow.ReadingInrecentyears,e-commerceinChinahasdevelopedrapidly.Duetoitsgreatconvenience,anincreasingnumberof1Chineseconsumersareturningtoonlineshoppingfromtraditionalphysicalstores.Thereare2differente-commerceplatformswitharichvarietyofproductsatcompetitiveprices.Theyhaveattractedhundredsofmillionsofusers.ReadingThisfastgrowthhasgreatlyboostedChina’sdigitaleconomy.E-commercepromotesdigitalpayment,logisticsdigitalization,andbigdataapplication.Inbrief,e-commercehasbecomeoneoftheimportantdriversofChina’sdigitaleconomydevelopment.Itopensupneweconomicmodelsandgrowthopportunities.ReadingA.MatchtheEnglishexpressionswiththeChinesetranslations.Drawlines.Reading1.dueto由于练习：Duetothefastdeliveryservice,onlineshoppinghaswonmorecustomers.中文：______________________________________________________B.Learntheimportantphrasesinthetext.

由于配送快捷，网购赢得了更多消费者。Reading2.therebe有练习：ThereisstillgreatpotentialinChina’se-commercemarket.中文：______________________________________________________B.Learntheimportantphrasesinthetext.中国的电子商务市场仍然有巨大的潜力。TaskGroupdiscussion:talkabouttheadvantagesanddisadvantagesofe-commerce.

FurtherStudyLearnaboutpositionsinane-commercecompany.Discusswithyourpartnerandunderstandthekeypoint.FurtherStudyLearnaboutpositionsinane-commercecompany.Discusswithyourpartnerandunderst