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Section A Welcome to the unit & Reading.单词拼写1. Dont you consider it wrong to _ (作弊) in examinations?2. There are too many TV _ (广告) on TV during broadcasting the programs.3. She is _ (熟练的) enough to control the machine now.4. She convinced me that Paul was, beyond doubt, _ (清白的).5. They were all very _ (高兴的) with the news.6. Exercise _ (促进) health.7. We should pay more attention to our _ (精神上的) health.8. The Olympic _ (格言) is “Swifter, Higher, Stronger”.9. We must pass an _ (智力) test before being hired by the boss.10. When I left the hospital I was completely _ (治愈).选择短语并用其适当形式填空play tricks on, comment on, fall for, be aware of, even if, be meant to, deal with, benefit from1. We must _ the importance of confidence.2. This advertisement _ appeal to children.3. _ I fail this time, I would try again.4. Many families in need _ his charity.5. He was a difficult man to _.6. The children loved to _ their teacher.7. Zhou Libo Live Show is a very popular program which _ current affairs.8. Why do so many people _ their tricks?.完成句子1. 选词并用其适当形式填空。(persuade/advise)The doctor _ Tom to give up smoking, but he couldnt _ him.2. 完成句子。(1)你打算读大学,这意味着努力学习和一个光明的未来。You _, which _ and a bright future.(2)这个节目旨在对人们进行交通安全的教育。The programme _ educate people about traffic safety.3. 选词填空。(pleased/pleasant/pleasing)(1)The weather was cold, but the trip was _.(2)The manager was not _ with your sales record this month.(3)The food is _ to my taste.4. 用fall构成的短语填空。(1)I was unlucky to slip on a banana skin and _.(2)He _ the bad habit of smoking.(3)The boy hit the tree so hard that he _.(4)Study hard, or you will _ the others.5. 选词并用其适当形式填空。(consult/look up)He _ his dictionary to _ the meaning of the word.6. 翻译句子。并不是所有的人都上广告的当。_.短文填空Advertisements, 1 often use words and pictures to persuade people to buy a product 2 service, or to believe in an idea, play an important part in our lives. There are 3 main types of advertisements. One is called commercial advertisements, which 4 meant to promote a product or service. But they dont tell customers 5 complete truth. The other is called PSAs, which use attractive pictures and clever language, and are often placed 6 free. They deal 7 many social issues, which often affect public welfare. So when it comes to advertisements, we must all use our intelligence and not be 8 slave to them.单项填空1. (2012 鹤壁高一检测)Dont let yourself _ into buying things you dont really want.A. persuadeB. be persuadedC. to persuadeD. persuading2. (2012蒙自高一检测)Your grandparents were very great.Yes. They supported my fathers schooling _ they were very poor.A. as ifB. even thoughC. so thatD. what if3. I should say sorry to you but I _ trouble.A. didnt mean causingB. didnt mean to causeC. meant causingD. meant to cause4. In many peoples opinion, that company, though relatively small, is pleasant _.A. to deal with B. dealing withC. to be dealt withD. dealt with5. (2012汕头高一检测)To my surprise, I never thought I _ those kinds of books.A. was of benefit toB. was beneficial toC. benefited fromD. benefited6. It is a paradox (矛盾) that in _ a rich country there should be _ many poor people.A. such; suchB. such; soC. so; soD. so; such7. You can put your coat on the bed or _.A. whereB. whereverC. no matter whereD. no matter8. Did you find the missing couple in the mountain yesterday?No, but we _ to get in touch with them ever since.A. have triedB. have been tryingC. had triedD. had been trying9. If you do the thing like that, youll only make a _ of yourself.A. expressionB. puzzleC. playD. fool10. After the recovery, he decided to send his thanks to the doctor, who _ him _ the disease.A. treated; forB. cured; forC. cured; ofD. treated; of11. They told me there would be a test on April 1st and I was so foolish to _ it.A. fall intoB. fall downC. fall ofD. fall for12. Children should learn to _ their teachers or parents when meeting problems.A. combineB. receiveC. consultD. represent13. The project _ helping young unemployed people.A. aiming atB. is aimed atC. aims toD. for the purpose of14. You are an expert in IT industry. Do you have any _ to make on the latest development?A. comments B. commandsC. wordsD. thoughts15. (2012泰州高一检测)The question came up at the meeting _ we had enough money for our research.A. thatB. whichC. whetherD. if16. (2012徐州高一检测)That salesman _ me to buy his MP4, but it doesnt work well now.A. advisedB. persuadedC. preferredD. expected17. (2012新课标全国卷)If she doesnt want to go, nothing you can say will _ her.A. persuadeB. promiseC. inviteD. support18. (2012温州高一检测)He is very popular with some people _ he never takes part in the programs on TV.A. ever sinceB. even ifC. as ifD. now that19. (2012北京高考) Look at those clouds!Dont worry. _ it rains, well still have a great time.A. Even ifB. As thoughC. In caseD. If only20. My aunt fooled me _ dinner for her.A. to cookB. of cookingC. cookingD. into cooking21. After exactly three weeks _, the doctor successfully _ me of my headache.A. treat; curesB. cure; treatsC. treatment; curedD. cure; treated22. I cant _ on your decision but youd better consider it again before you start your project.A. speakB. explainC. commentD. study23. (2012杭州高一检测) On April 1st the westerners like to play _ on each other but they make sure that no one is hurt.A. gamesB. funC. hobbiesD. tricks24. When the teacher said that there was a lazy boy in the class, he _ John.A. is aiming forB. was aiming forC. is aiming atD. was aiming at25. (2012台州高一检测)How do you _it and what should you _ it?A. deal with; deal withB. deal with; do withC. do with; deal withD. do with; do with26. (2012福建高考)China has been pushing the reform of public hospitals _ all its citizens.A. in charge ofB. for the purpose ofC. in honor ofD. for the benefit of27. The news that he had been _ to manager really surprised us.A. improvedB. protestedC. promotedD. lifted28. The experts consulted _ each other _ how to reduce the loss caused by the earthquake.A. with; about B. to; onC. for; atD. with; with29. (2012张家港高一检测) _ he goes, the poor young man is ready to accept whatever help he can get.A. WhicheverB. HoweverC. WhateverD. Wherever30. (2012松江高一检测)He has _ little education _ he is unable to find a job.A. such; thatB. so; andC. so; thatD. such; and31. (2012太原高一检测)_ is in the classroom. In fact many students were late for school _ me because of the heavy rain.A. No students; exceptB. Not every student; besidesC. Not all the students; butD. No every student; except32. (2012扬州高一检测)How can you keep slim as a mother of two sons?I _ in the gym for years.A. have worked outB. have been working outC. have worked onD. have been working on.阅读理解The word advertising refers to any kind of public announcement that brings products and services to the attention of people. Throughout history, advertising has been an effective way to promote the trading and selling of goods. In the Middle Ages, merchants employed “town criers” to read public messages aloud to promote their goods. When printing was invented in the fifteenth century, pages of advertisements (ads) could be printed easily and were either hung in public places or put in books.By the end of the seventeenth century, when newspapers were beginning to be read by more people, printed materials became an important way to promote products and services. The London Gazette was the first newspaper to set aside a place just for advertising. This was so successful that by the end of the century several companies started businesses for the purpose of making newspaper ads for merchants.Advertising spread quickly throughout the eighteenth century. Ad writers were starting to pay more attention to the design of the ad text. Everything, from clothes to drinks, was promoted with clever methods such as repetition of the firms name or product, words organized in eye-catching patterns, the use of pretty pictures and expressions easy to remember.Near the end of the nineteenth century, companies that were devoted to the production of ads came to be known as “advertising agencies”. The agencies developed new ways to get people to think of themselves as members of a group. Throughout the twentieth century, advertising agencies promoted consumerism (消费主义) as a way of life, spreading the belief that people could be happy only if they bought the “right” products.1. What was advertising like in the Middle Ages?A. Merchants were employed to promote products.B. Ad messages were shouted out in public places.C. Product information was included in books.D. Ad signs were put up in towns.2. What does the word “This” in Paragraph 2 refer to?A. Advertising in newspapers.B. Including pictures in ads.C. advertising companiesD. attractive designs3. The 18th century advertising was special in its _.A. growing spendingB. printing materialsC. advertising companiesD. attractive designs4. Which of the following might be the best title for the text?A. The Story of AdvertisingB. The Value of Advertising DesignsC. The Development of Printing for AdvertisingD. The Role of Newspaper Advertising.任务型阅读请认真阅读下列短文,并根据所读内容在文章后表格中的空格里填入一个最恰当的单词。注意:每个空格只填一个单词。Ambition is a necessary quality in life. It is the force which drives us on to use whatever talent we have got. If we havent got some degree of ambition, these talents will not be used for our own and others benefit. We must continually want to be better than we are. Without ambition we are just jellyfish that flop through life. We only react to events; we dont try to control them.Ambition, however, can have several defects.First of all, it can be unrealistic. We may not be able to see the limits of our own abilities, so we do ambitious things that are completely beyond us. Our career masters can see our good qualities and our limitations objectively. They may tell us that we havent the ability to deal with people and would make good businessmen. We refuse to take their evaluation. We keep on trying. Many years and many disappointments later we are forced to accept their judgment. But what a waste of time our ill-founded ambition has caused us!Secondly, our ambition can be too concentrated. We devote our attention to one narrow aim, such as getting distinctions in our science subjects. Everything that may draw us away from this aim is cut out of our lives. In the end we get our distinctions. But what damage we have caused to ourselves in the process! We are isolated beings who only care about a particular examination. And we probably wont make good scientists. We lack the breadth of view necessary for success in higher studies.Thirdly, our ambition can be limited to lifeless objectives. We want to gain money, or power, or membership of some circles. Persons who feel inferior try to make up by seeking the respect of others through possessions of these artificial signs of worth.Fourthly, our ambition may be self-centered. Instead of directing some of our ambition towards community improvement we may exploit members of the community in the interests of self-advancements. In later life we may be ambitious for the success of our children but we regard this success as only a further mark of our own success.Ambition is necessary in the lives of individualsnecessary for their own improvement and for the improvement of the community in which they live. But, like all blind forces, it must be directed if it is not to cause disaster. It must be tightly controlled by the head and the heart. Otherwise ambition may demand too high a price in terms of human qualities.TitleAmbitionMeritWith an ambition in our heart, were always trying our best to use our talent to 1. _ ourselves, thus 2. _ ourselves and others.ImperfectionUnrealistic ambition may3. _ us from seeing the limits of our own abilities.We devote our attention to one narrow aim, and we lack the breadth of view which is a4. _ for 5. _ success.Our ambition can be limited to lifeless aims, which lead us to the way to build up our 6. _ through possessions of artificial signs of worth.Our ambition may make us among those 7. _ people who gain their interests by sacrificing 8. _.9. _Ambition is a good servant but a bad 10. _. Therefore, we must try to direct it in a proper way.10. 1. cheat 2. advertisements 3. skilful4. innocent 5. pleased 6. promotes7. mental 8. motto 9. intelligence10. cured.1. be aware of 2. is meant to3. Even if 4. benefited from5. deal with 6. play tricks on7. comments on 8. fall for. 1. advised; persuade2. (1)mean to go to college; means working hard(2)is meant to3. (1)pleasant (2)pleased (3)pleasing4. (1)fell over (2)fell into (3)fell down(4)fall behind5. consulted; look up6. Not all the people fall for the tricks of the advertisements. 1. which 此处是which引导的非限制性定语从句修饰先行词advertisements,从句中缺少主语并指物,故用which引导。2. or product和service是并列选择关系,故用or连接。3. two 根据下文描述可知,广告主要有两种形式,故用two。4. are which引导定语从句并在从句中作主语,指代commercial advertisements,谓语动词应用复数。be meant to do旨在做。5. the truth前要加定冠词the。6. for 公益广告是免费的。for free是固定搭配,意为“免费的”。7. with deal with是固定搭配,意为“涉及”。8. a slave是可数名词单数,表泛指时需加不定冠词。.1. B 句意:不要让你自己被说服买你并不真的想买的东西。let sb. do sth.让某人做某事;persuade sb. into doing sth.说服某人做某事。根据句意应是被动语态,故B项正确。2. B 考查连词辨析。句意:你祖父母真伟大。是的,即便他们很贫穷,也供我父亲上学。even though即便,即使;as if似乎,好像;so that如此,以至于;what if倘使,假若。3. B 句意:我应该向你道歉,但我不是故意要制造麻烦的。mean to do sth.打算做某事;mean doing意味着。4. A 句意:在很多人看来,那家公司虽然相对较小但容易打交道。deal with做买卖,处理;be + adj.(性质形容词)+to do主动形式表达被动意义。故A项正确。5. C 句意:让我惊讶的是,我从来没想到我会从那些书中获益。benefit from从中获益;be of benefit to=be beneficial to对有益处、好处。6. B 句意:在一个那么富有的国家竟然有那么多穷人,这是矛盾的。第一空为:such + a(n) +adj. +n.;第二空考查名词前有many/ much/ little/ few修饰时只能用so, 不能用such。7. B 句意:你可以把你的大衣放在床上或者任何地方。wherever adv.在任何地方。8. B 句意:昨天你们找到在山里失踪的那对夫妇了吗?没有,但是自那以来我们一直努力与他们取得联系。ever since从那时以来,结合句意还未找到,故这一动作还要继续下去,故用现在完成进行时。9. D 句意:如果你做那种事,那你只是在愚弄你自己。make a fool of sb.愚弄某人。10. C 考查短语辨析。句意:康复后,他决定感谢那位治好他病的医生。cure sb. of 治愈某人,强调结果;treat治疗,强调过程。11. D 考查短语辨析。句意:他们告诉我在4月1号将有一次测验,我真傻居然相信了。fall for上的当,受的骗;fall into陷入;fall down倒下,失败;fall off下降。12. C 考查动词词义辨析。句意:当遇到问题时,孩子们应该学会向老师或家长咨询。consult咨询,请教;combine联合;receive收到;represent代表。13. B 句意:这项工程旨在帮助失业的年轻人。be aimed at目的是,旨在;aim to do sth.打算做某事;for the purpose of为了目的。14. A 考查词义辨析。句意:你是IT行业的专家,对于最新的发展你有什么评论吗?comment评论;command命令;word单词,话语,消息;thought思想,思考。15. C 考查同位语从句。句意:我们是否有足够的钱进行研究这一问题在会议上被提了出来。空格后we had enough money for our research为问题的内容,构成了同位关系,结合句意可知,whether符合句意。16. B 考查动词辨析。句意:那个推销员说服了我买他的MP4,但现在不能用了。advise sb. to do sth.建议某人做某事;persuade sb. to do sth.说服某人做某事;prefer sb. to do sth.宁愿某人做某事;expect sb. to do sth.期待某人做某事。17. A 考查动词辨析。句意:如果她不想去,你说什么也不能劝服她。persuade劝服;promise许诺;invite邀请;support支持,赡养。由句意可知选A。18. B 考查短语辨析。句意:尽管他从来不参加电视节目,但他很受人们欢迎。even if虽然,即使;ever since自那时以来;as if似乎,好像;now that既然,由于。19. A 考查连词。句意:看看那些乌云!别担心。即使下雨,我们仍然会玩得很开心。even if 虽然,即使;as th
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