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FOREIGHLANGUAGETEACHINGANDRESEARCHPRESSAIRFORCEENGINEERINGUNIVERTISY,Tobuy,ornottobuy.Thatsaquestion.,UsefulExpressions,双11DoubleEleventhDay网络购物狂欢节onlineshoppingcarnival剁手党hands-choppingpeople刷爆信用卡maxoutthecreditcardspendmoneylikewater挥金如土bigspender花钱大手大脚的人Goonashoppingspree/binge去疯狂购物/去“扫货”Moneyburnsaholeinonespocket.一有钱就想花。月光族moonlite,Themoneygame,SectionA,2,SpendorsaveThestudentsdilemma,Objectives,SpendorsaveThestudentsdilemma,1.Howtomanagemoneyasacollegestudent?,Createastrictbudgetandcommittostickingwithit;Prioritizeonesfinancesbyidentifyingtheareasinwhichoneneedtospendmoney;Remembertosave;Avoidcreditcards;,2.Whatdocollegestudentsspendtheirmoneyon?,Tuitionandfees;Textbooksorotherschoolsupplies;Foodanddrink;Transportationintheformofbusortraintickets;Electronics,suchaslaptopsandsmartphones;Entertainment;,Readthefollowingsurveyquestionsregardingspendinghabitsofcollegestudents.Thencheck()alltheresponsesthataretrueforyou.,1.Whatsthemainsourceofyourdailyexpenses?,FromparentsFromstudentloanorsubsidyFromscholarshipFrompart-timejobOther(specify)_,2.Howmuchareyourmonthlyexpenses?,500yuanorless501-800yuan801-1,000yuan1,001-1,500yuanOver1,500yuan,3.Doyouspendmoneybasedonyourbudget?,AlwaysSometimesNever,4.Whatcostsmostofyourmoneyasacollegestudent?,Food,clothingandothernecessitiesBooksEntertainmentsOther(specify)_,5.Ifyouhaveextramoney,doyouprefertosaveitorspenditimmediately?,SaveitSpendit,1.Whatdoesfinancialliteracyreferto?,Theabilitytounderstandfinancialmatters;Thesetofskillsandknowledge;Allowsanindividualtomakeinformedandeffectivedecisionsthroughunderstandingoffinances.,2.IntheUnitedStates,whatdoesStudentFinancialAidreferto?,Thefundingintendedtohelpstudentspayeducationexpensesincludingtuitionandfees,roomandboard,booksandsupplies,etc.foreducationatacollege,university,orprivateschool.,SpendorsaveThestudentsdilemma,Thisisa_and_essaythatdepictshowthegovernmentandbanksaswellascommercialadskeepsendingouta_oftwooppositemessageseveryday:Oneisto_peopletospendmoneyandtheotheristo_peopletosavemoney.,Mainideabytheageof40,thetotalisalmostonemillion.,Whathappensaswetakeinthesecontradictorybutexplicitmessages?Whatarethepsychologicalandsocialconsequencesofthiscampaigntocontrolourspendinghabits?(Para.6),Everydaywegettwosetsofmessagesatoddswitheachother.The“_”messageurgesustoworkhardandsave,suspendourdesires,andavoidluxuries.The_urgeustospend.theessentialmessagefromadsisanyhow_already.Aspsychologicalandsocialconsequences,peopleget_withthetwocontradictorymessages.,PartII(Paras.3-_),6,permissiveadvertisements,cementedintoourconsciousness,upright,confused,Whyshouldstudentsconsiderfinancialwell-beingasakeyingredientofuniversityeducation?(Para.7),Whatcanstudentsdotobefinanciallyhealthyandhavenomoneyworries?(Para.8),Aneducatedconsumerandsaver,Balancespendingandsaving,Captainofyourownship,Asuccessfulandproductivedirection,Whatconclusioncanyoudrawfromthetext?(Para.9),Learnto,Steerin,PartIIIParas.7-9,Studentsshouldlearnhowtobecomeasmartand_consumerandhowtosuccessfully_,whichwillhelpthemgainasuccessfulandproductivelife.,educated,managetheirfinances,Introduction(Paras.1-2),Wereconfusedandmanipulatedbytwocontradictorymessages-spendorsave?(Para.1),Exampleofcontradictorymessages:afailingconsumeroravaluedcustomer?(Para.2),Introduction(Paras.1-2),Body:paradoxofthetwosetsofmessages(Paras.3-6),Thepsychologicalandsocialconsequencesofthecontradictorymessage(Para.6),Body:paradoxofthetwosetsofmessages(Paras.3-6),Conclusion(Paras.7-9),Itisimportanttolearnhowtobalancespendingandsavingtomakeyourlifebetter.(Para.9),Successfullymanageyourfinancessothatyoucanfocusonyourprimarygoal.(Para.7),Advice:attendfinancialliteracyclasses,consultwithsomeonetohelpsetupabudget,findapartnertostayontrackandgetpleasurefromadministratingyourownfinancialaffairs.Mostimportantly,seekhelpbeforeyourfinancialproblembecomesworse.(Para.8),SpendorsavethestudentsdilemmaIthinkthatthemessageswegetfromourenvironmentseemtodefy_andcontradicteachother.Thegovernmenttellsustospendandalsoto_more.Banksofferhigherinterestratessowecanincreasesavingsandalsosendus_offerssowecanspendmore.Ifwedontpayourcreditcardbillontime,the,commonsense,save,creditcard,Tobecontinued,creditcardcompanywillwarnus.Assoonaswepay,thecompanywilltellushow_acustomerweareandencourageusto_.Wegettwosetsofmessagesat_eachother.Oneisthe“permissive”perspective-advertisingspermissivemessageis_;Theotheris“_”message.Whathappensaswetakeinthesecontradictorybutexplicitmessages?,Tobecontinued,valuable,resumespending,oddswith,upright,inescapable,Ononehand,wewantmorethingsbecausewewanttosatisfyour_.Ontheotherhand,wehopeto_ourdesires.Anyway,manyoftheskillsyouneedasasuccessfulstudentcanbeappliedtoyour_.Moneyworriesareextremely_and_.So,howcanyoubeasmartandeducatedconsumer?,materialappetite,postpone,finances,stressful,distracting,Tobecontinued,Consider_classesorschoolsfinancialaidofficeorseekinputinsettingupa_.Youcanalsofindinga_tohelpyoustayontrackandfind_intheadministration.Mostimportantly,dontletyourego_andurgentlygethelp.Asyoulearntobalancespendingandsaving,youwillhaveasuccessfuland_life.,financialliteracy,budget,partner,pleasure,getinyourway,productive,提到;谈到,(mention/referto),Althoughshedidntmentionanynames,everyoneknewwhoshewasreferringto.,referto,短语逆译,短语应用,尽管她没有提任何人的名字,但大家都知道她指的是谁。,意群提示,不缺少;不缺乏,(goaheadwith/project/noshortageof),Youmaygoaheadwiththeproject;thereisnoshortageoffunds.,noshortageof,短语逆译,短语应用,你们可以继续进行这个项目,资金并不缺乏。,意群提示,得到,获得(优势或愉快的感受),(derivefrom/satisfaction/introduction),Manystudentsderivedenormoussatisfactionfromtheintroductiontoartcourse.,derivesth.fromsth.,短语逆译,短语应用,许多学生从这门艺术入门课程中得到了巨大的满足。,意群提示,领会;理解;记住,Itwasaninterestingexhibition,buttherewastoomuchtotakeinallatonce.,takein,短语逆译,短语应用,这是一个有趣的展览,但要一下子记住所有的东西太多了。,意群提示,(exhibition/allatonce/takein),(对形势)作出估计(判断),(takestockof/position/circumstance/situation),Wehadtotakestockofourpositionbeforewecoulddecidewhattodonext.,takestock(ofsth.),短语逆译,短语应用,我们在决定下一步做什么以前,必须对我们的处境作出判断。,意群提示,在(可能通向成功的)轨迹上,(run/accordingto/ontrack),Everythingisrunningaccordingtoourplan,sowerestillontrackfor10%growth.,短语逆译,短语应用,一切都在按照我们的计划进行,所以我们仍有可能达到10%的增长率。,意群提示,ontrack,这里还有一个大家熟悉的例子:如果我们不按时支付信用卡账单,我们会收到从信用卡公司发来类似这样的令人讨厌的催缴账单的电子邮件,原句译文,逆译练习,Heresanotherfamiliarexample:Ifwedontpayourcreditcardbillontime,wegetdemanding,nastyemailsfromthecreditcardcompanysayingsomethinglike,句型提炼,Heresanotherfamiliarexample:,句型提炼,应用提示,用于列举“人们熟知的事例”。,句型应用,(gourmet/besoldon/PekingDuck),典型例句,这里还有一个大家熟悉例子:“西方美食家已对北京烤鸭极有兴趣.”,意群提示,Hereisanotherfamiliarexample:“WesterngourmetsaresoldonPekingDuck.”,据计算,普通的美国人到18岁时,会看过60万个广告。,原句译文,逆译练习,Itsbeencalculatedthatbytheageof18,theaverageAmericanwillhaveseen600,000ads.,句型提炼,Itsbeencalculatedthat,句型提炼,应用提示,用于引出“有说服力的数据”。,句型应用,(calculate/population/double),典型例句,据计算,世界人口在本世纪末将要增加一倍。,意群提示,Itsbeencalculatedthattheworldspopulationwilldoublebytheendofthecentury.,学会了如何平衡支出和储蓄,你就会成为你自己的船长,驾驶着你的生活之帆,乘风破浪,驶向成功和富饶。,原句译文,逆译练习,Asyoulearntobalancespendingandsaving,youwillbecomethecaptainofyourownship,steeringyourlifeinasuccessfulandproductivedirectionthroughthechoppywaters.,句型提炼,Assb.learntodosth.,sb.willdosth.,句型提炼,应用提示,用于表达“某人学会某事就会有所收获”。,句型应用,(dive/appreciate/magnetism/toyourheartcontent),典型例句,学会了潜水就会见到海下的美丽景色,尽情领略大海的魅力。,意群提示,Asyoulearntodive,youwillseethebeautifulviewunderthesea,appreciatingthemagnetismoftheseatoyourheartcontent.,offerhigherinterestrates,paycreditcardbill,messagesatoddswitheachother,traditionalvalues,coreAmericanvalues,advertisementsinvadedailylives,itsbeencalculatedthat,doonesutmost,cementintoourconsciousness,satisfyyourdesires,contradictorybutexplicitmessages,financialliteracyclass,satisfyourmaterialappetite,takestockofyourlife,akeyingredientofeducation,focusonprimeobjective,setupabudget,balancespendingandsaving,Heresanotherfamiliarexample:,Itsbeencalculatedthat,Assb.learntodosth.,sb.willdosth.,Offerdiscountprices;Sendgiveaways;AssociatewithnewtechnologieslikeInternetmarketing;Comparewithothermerchandises.,Whataresomeoftheeffectivetechniquesusedtopromotethesellingofvariousproducts?,2.Doyouprefertospendorsave?Why?,IwillspendbecauselifeissoshortandIdontwanttobethriftyorspendmoneycarefully,whichwilldrivemecrazy.IonlyknowIshouldenjoymylifewhileImstillyoungandhealthy.Iwillsavebecausewiththeworseningeconomicsituationeverywhere,Idontknowwhatcouldhappentomeinthefuture.Toberesponsibleformyself,Ihavetosavesomemoneyforthefuture.,WhenIdonthavemuchpocketmoneywithme.WhenIwanttobuysomethinginexpensivebutIcantaffordit.WhenIdonthavemoneytohangoutwithmyfriendsandclassmates.WhenIseemanythingsIdontneedsurroundingme.,3.Howdoyouknowwhetheryoureoverspendingornot?,Learnacomparison/contrastessayTostartwith,ifyouhavetwoitemstocompareorcontrast,thefirststepistofigureouthowtheyaresimilarandhowtheyaredifferent.ifyouarecomparingorcontrastingtwoprofessors,youmightdosoonthesepoints:homeworkassignment,typeofexam,classorganization,gradingsystemandstyleofteaching.Thechartbelowillustrateshowyoucanlistyourpoints:,tobecontinued,tobecontinued,Learnacomparison/contrastessayThenextstepistostudyyourlistanddecidewhethertowriteaboutsimilaritiesordifferences,orboth.Itisusuallybesttoconcentrateononeortheother.Ifyouseethattherearemoresimilaritiesonthelist,youmightneedtoomitdifferences,orviceversa.Thewaytoorganizeyourpointsinyouressayiseitherpoint-by-pointorsubject-by-subject.Pleasetakealookatthechartbelowtoseehowyoucanorganizethedetailswiththispattern:,tobecontinued,tobecontinued,LetslookatParagraph
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