外贸英语函电.doc

福 建 工 程 学 院外贸英语函电实践任务书课程代码： 05120090 课程性质： 集中实践性教学环节 适用专业： 国际经济与贸易专业 实践时间： 1周 课程实践学分： 1 开课时间： 2011-2012学年第一学期 开课单位： 管理学院 大纲执笔人： 编写时间： 2011年10月 大纲审定人： 2011-2012学年第一学期外贸英语函电指导书 根据学院教学任务书的安排，2009级国际经济与贸易专业学生在学习外贸英语函电课程理论知识后，拟于2011-2012学年第一学期第十七周进行为期一周的外贸单证课程实践教学活动。为了确保此次实践活动的顺利进行，使学生进一步明确外贸英语函电课程实践教学活动的目的、任务和基本要求，特制定本专周实践指导书。请相关指导老师和2009级该专业的所有同学都要严格遵照执行。一、实践目的外贸英语函电课程实践是2009级国际贸易专业学生在学习好外贸英语函电课程后而开展的实践教学环节之一。其基本目的是通过课程实践，培养学生对所学外贸英语函电知识的实际运用能力，加深学生对进出口业务环节的理解，使学生能够在较短时间内快速熟悉并掌握外贸英文函电的撰写技能。 专周实践的具体目的是：1掌握建交信函的写作内容、写作方法及相关句型和词汇，并能用信函中出现的核心词汇和常用表达法写出相应的建立业务关系信函。2掌握询盘、报盘和还盘函撰写要点及其应注意的事项，并能应用相关语言点进行询盘、报盘和还盘信函的撰写。3熟悉涉及支付的各种信函，进一步掌握常用的固定搭配、外贸术语和短语，并要求应用该类信函中常用的核心词汇和套语，撰写有关不同付款方式及审证、改证相关信函。4了解装运和包装信函的写作方法及相关句型和词汇，并能按买卖双方不同角色进行撰写。5学会撰写因货物破损、错装、量不足等原因而引起的申诉、索赔和理赔的信函。6通过实训，使学生在外贸模拟交易过程中初步具备函电谈判的能力。 二、实践时间、内容和方式1实践时间2011-2012学年第一学期第17周（2011.12.2612.29）2. 实践内容实践在经济管理系实验室世格软件平台上完成，包括两部分内容：（1）完成教师布置的题目，以及使用世格外贸单证软件（/doc）完成题库中的内容。（2）18周用世格外贸实务软件的（/practice）进行外贸单证课程实践的函电部分3. 实践方式在经济管理系实验室的世格软件平台上操作。三、实践要求1纪律要求教师和学生都必须严格遵守实践纪律。学生必须服从带队老师指导。学生必须严格按照实践内容和时间安排进行实践，学生迟到，早退，请假等按学院制度办理。学生请假半天以内，应先写假条报教研室主任批准；超过一天，必须由系办公室批准，学生实际实践时间不足三分之二者不予评定成绩。带队老师必须及时掌握实践情况，遇到问题应及时向教研室汇报。带队老师必须认真评定学生成绩，报教研室讨论和审定。2实践要求（1）遵守相关法律法规，不得在网上发表违法言论。（2）按实践内容，认真进行准备，积极开展调查活动，刻苦学习，并做好实践日记。（3）在实践期间每个角色必须完成以下任务应规定完成的任务，有余力的情况下尽可能地多完成函电书信，以熟练掌握进出口业务各个环节函电的撰写。（4）按实训内容中老师布置的题目以及单证软件中题库完成的书信，以及实训内容中结合外贸单证课程实践完成的函电部分，要以文档形式整合成实践报告，打印成册。3. 结果要求实践结束时，以班级为单位，由各班班长在规定时间内将本班的实践报告、实践考勤登记册、实践收获与心得体会等材料送到国贸教研室。各实践指导老师应及时批改实践报告，做好评语批注和成绩评定、上报、录入等各项工作。（注：每位同学独立完成一份实践报告。实践报告要求用A4纸统一打印，页面整洁，装订于学校的实践报告封皮之内。四、实践的组织管理 1实践动员。为了切实做好这次实践教学，教研室拟召开实践动员会，对实践工作进行部署，提出实践任务和要求，重申实践纪律。 2在实践过程中，指导老师与各班学生要密切配合，全力确保实践的顺利完成。每天安排2名老师进行实践指导（具体名单见附件），每位同学应对该班班长负责，各班班长应对指导老师负责。凡不按要求参加实践的，或实践态度不端正的，其实践成绩将以不及格论处。 3、实践结束后，各实践指导老师应及时批改实践报告，做好评语批注和成绩评定、上报、录入工作、同时积极参与实践总结材料的写作工作。五、实践考核及成绩评定办法1、学生按实践大纲要求，完成实训的全部内容，提交实训报告和相关资料后，方能参加课程实训考核。 2、实训成绩考核依据：综合实践成绩根据实践态度、考勤记录、个人实践心得、软件评分以及个人实践报告打出初步成绩，由所有指导老师共同评定。最终成绩由所有指导老师共同评定。3评分按五级评分制，即：优秀，良好，中，及格，不及格。（注：评分时同一等级还可以细化评分）。日常考勤缺三分之一者成绩评定为不及格。实践的重修将随下届本专业学生实践，成绩评定与该班学生一起进行。具体评分标准如下：（1）优秀（90-100分）：在专周实践过程中，态度认真、肯于钻研、遵守纪律；课程实践报告内容完整、整洁，符合要求；函电撰写文法规范，内容完整，基本无错误，实践心得充实，圆满完成课程实践任务。（2）良好（80-89分）在专周实践过程中，态度认真、肯于钻研、遵守纪律；课程实践报告内容完整、整洁，符合要求；函电撰写文法较规范，内容较完整，仅有一小部分错误，实践心得较充实；较好地运用了所学的知识，较为圆满完成课程实践任务。（3）中等（70-79分）在专周实践过程中，态度认真、遵守纪律；自主实施实验，软件操作结果一般；课程实践报告内容较完整、整洁，符合要求；函电撰写文法基本规范，内容基本完整，存在一部分错误，较好记录实践心得；基本圆满完成课程实践任务。（4）及格（60-69分）在专周实践过程中，态度较认真、遵守纪律；在帮助下基本可完成软件操作；课程实践报告内容完整，基本符合要求；有实践心得；函电撰写文法有一定问题，内容无原则性错误，基本上掌握了外贸函电书信的撰写的方法。（5）不及格(60分以下) 属于下列情况之一者给予不及格：大部分内容不符合任务书要求，质量差，有较大原则性错误或很多错误，虽经教师指出，仍未认真改正；工作态度不认真，未完成规定的主要任务或抄袭严重；对函电所使用术语及句式缺乏掌握；有三分之一时间未参加专周实践工作。六、实践课程主要内容及课时安排：模 块 名 称实践课时实践重点Establishing Business Relations建立业务关系3l 进口商要求建立业务关系信函的写作l 出口商要求建立业务关系信函的写作l 出口商向银行要求咨询进口商资信状况l 银行回复出口商对进口商资信状况的咨询Enquiry and Reply询盘及回复3l 一般询盘及答复l 具体询盘及答复Offer and Counter-offer发 盘及还盘4l 实盘、虚盘及相关表达方式l 还盘信写作Conclusion of Business成交1l 接受订单l 拒绝订单Terms of Payment付款条件4l 催立信用证l 修改信用证l 其他付款方式相关信函Packing包装1l 对包装和唛头提出相关要求Shipment装运2l 告知装运安排l 修改装运条款Insurance保 险2l 常见海洋货物运输保险条款英文表达方式l 买卖双方就相关保险险别及/或投保金额进行磋商类信函的写作Compliant and Claim申诉及索赔4l 索赔的流程及索赔单据l 索赔及理赔类信函的写作综合2整理2 七、参考教材：外贸英语函电 赵春漫 主编 北京大学出版社第一部分 Establishing Business Relations一、 实训目的学生分别模拟进出口商及银行的角色进行业务关系函电交流二、 实训内容根据不同任务背景要求写作相关函电1. 任务1:根据教材p29-P30 Project Training Project 1、Project 2、Project3 的不同背景要求，撰写函电。Project 1China Textile Imp. & Exp. Corporation, Jiangsu BranchOct 1, 2010H.W. Wallace & Co.,194St. Louis Street CorydonEnglandDear Sirs,We have owed your name and address to the Chamber of Commerce. We wish to inform you that we specialize in garments for more than twenty years, and shall be pleased to establish business relations with you on the basis of equality and mutual benefits. Our products are well known in the world market. We are confident that when you have examined them you will agree that the goods are both excellent in quality and reasonable in price.We look forward to hearing form you soon. Yours faithfully,China Textile Imp. & Exp. CorporationProject 2China National Textiles Import & Export CorpOct. 1, 2010ABC Co.,AustraliaDear Sirs,We owe your name and address to the Chamber of Commerce, Australia. We are one of the largest textiles manufacturers in our country, and shall be pleased to establish business relations with you. Our textiles products enjoy great popularity in the world. Our customers are always satisfied with our products and the service after selling. We believe that you will be satisfied too, after we do business togetherWe are looking forward to your early reply. Yours faithfully, China National Textiles Import & Export CorpProject3China Trading Company LtdOct. 1, 2010Global Trading Co.,P.O. Box 3241, San FranciscoCalifornia, U.S.A.Dear Sirs,Through the courtesy of the Commercial Counselors Office of your embassy, we have known that you are exporter of electronic equipments.We are one of the leading importers of our country and have handled the electronic products many years. We approach you today in the hope of establishing business relations with you and expect, by our joint efforts to enlarge our business scope.Our banks are Bank of China. They can provide you information about our business and finances.We are looking forward to your early reply. Yours faithfully, China Trading Company Ltd2. 任务2：根据教材P30-P31 Project Training Project 4的背景(1) 扮演进口商写信给出口商要求建立业务关系(2) 扮演出口商写信给银行，索要关于进口商一切可能信息。(3) 扮演银行方收到询问函后，要分别模拟好消息和坏消息两种答复。进口商写信给出口商要求建立业务关系Messrs. B.T. Greenwood & Co.,315 Manor St., London E14 8PHEnglandOct. 8, 2010China National Silks Import & Export CorporationDear Sirs,We have owed your name and address form Messrs. Hussain & Co., P.O. Box 386, Karachi. And we have known that you are one of leading exporters of Chinese cotton piece goods. We are one of leading importers of cotton piece goods with many years experience, and wish to establish business relations with you. The Bank of England can provide you information about our business and finance. We are looking forward to your early reply. Yours faithfully, Mr. Burgers Messrs. B.T. Greenwood & Co., Manager出口商写信给银行，索要关于进口商一切可能信息China National Silks Import & Export CorporationOct. 9, 2010Bank of ChinaDear Sirs,Recently we have received an order form a new customer- Messrs. B.T. Greenwood & Co., 315 Manor St., London E14 8PH. As we have never done any business with them before, we wonder if you could obtain for us information about their financial and credit standing. Their reference is the Bank of England.Any information you may give us will be treated strictly in confidence.Thank you in advance for you cooperation. Yours faithfully, China National Silks Import & Export Corporation A Favorable ReplyBank of ChinaOct. 10, 2010China National Silks Import & Export CorporationDear Sirs,In reply to your letter of October 9, we wish to inform you that we have now received from the Bank of England, the information you required.Messrs. B.T. Greenwood & Co., specializes in the import of cotton piece goods. Their suppliers business with them is reported to have been satisfactory. We consider them good for small business engagement. For large transactions we suggest payment by sight L/C.The above information is strictly confidential and given without any responsibility on this bank. Yours faithfully, Bank of ChinaAn Unfavorable ReplyBank of ChinaOct. 10, 2010China National Silks Import & Export CorporationDear Sirs,Upon receipt of your letter of October 9, we made inquiries concerning the firm you mentioned and have obtained the following information:The mentioned firm is known to heavily committed and have overrun their reserves. They are being pressed by several creditors and their position is precarious. It would, therefore, appear inadvisable to enter tin any credit transaction with this firm.Please consider this information as given in strict confidence.Yours faithfully, Bank of China 3.任务3:根据关于手表的英文说明书，策划设计建立业务关系信函（设计该款手表为公司的最新的主打产品之一，拟销往南亚并以书面和电子邮件（挂送附件形式）发送相关信函。（通信地址：教师指定）Instruction:1. Warning: We do not recommend the user to swim or bathe with this watch, especially in salt water, because the USB plug is not protected against corrosion and residues. We recommend frequent cleaning of accumulated residue inside the USB plug to prolong the product life. Recommended cleaning procedures are included in the watch instruction and our website. Features: 1. Standard USB1.1 connectivity 2. Built in USB plug 3. No external power supply required, USB bus-powered 4. Plug and play easy operation 5. LED status indicator 6. Password security 7. Bootable disk to start the computer system 8. Read 1000kb/second; write 920kb/second 9. Water resistant, shock proof and anti-static 10. Japan movement, 3-year battery lifeDear Sirs,Through the courtesy of the Chamber of Commerce, we have known your name and address. And we have learnt you are one of leading importers of watch in your country. We wish to inform you that we specialize in manufacturing watch, and would like to establish business relations with you.Recently, we invite a new style watch, and decide to push it to Southeast Asia. The new style watch is one of our main products. Therefore, we would like to give you some instructions as follows: Warning: We do not recommend the user to swim or bathe with this watch, especially in salt water, because the USB plug is not protected against corrosion and residues. We recommend frequent cleaning of accumulated residue inside the USB plug to prolong the product life. Recommended cleaning procedures are included in the watch instruction and our website.We also would like to show you the features as follows:1. Standard USB1.1 connectivity 2. Built in USB plug 3. No external power supply required, USB bus-powered 4. Plug and play easy operation 5. LED status indicator 6. Password security 7. Bootable disk to start the computer system 8. Read 1000kb/second; write 920kb/second 9. Water resistant, shock proof and anti-static 10. Japan movement, 3-year battery lifeWe hope the above information would be of interest to you, and look forward to your early reply. Yours faithfully, 4.任务4 登陆世格外贸单证软件（/doc）完成题库中的教师布置的题目。题目要求和说明建立业务关系请将下述建立业务关系的信函翻译成英文，要求表达清楚、内容完整。0101_贸易函电03.doc信函内容如下：敬启者：从网上得知贵公司的名称和地址，贵公司所需要的产品正好在我们的经营范围内。今特致函与你，希望能与你公司建立起长期的业务关系。我公司是一家大型外贸公司，从事进出口业务已有近20年，信誉良好。随信附上一份产品目录和价目单供贵公司参考，在收到询盘后，我们将给贵公司报最优惠价。期待您的早日回复。谨上Hengchi Industries Co. ,ltd.Room601, Tianshi Mansion, Siyuanqiao 47#, Shanghai, P. R. ChinaTel: (021)56248632 Fax: (021)56245832E-mail: Oct. 1, 2005L. P. G. International Corporation333 Barron Blvd. , Ingleside , Illinois ( United States ) , 60041Tel: 1 847 543-4658 Fax: 1 847 543-7152E-mail: Dear sirs We have owed your name and address from Internet. And we are glade to say we are in the line with what you need. We write a letter to you here and wish to establish business relations with you. Our company is a enormous importer. We have been in the line with importing and exporting with a good reputation over 20 years. In order to acquaint you with our business lines, we enclose our catalogue and a set of pricelist for you perusal. We would quota our best favorable prices to you, when we receive your inquiry.We are looking forward to your early reply. Yours faithfully, Hengchi Industries Co. ,ltd题目要求和说明建立业务关系请将下述建立业务关系的信函翻译成英文，要求表达清楚、内容完整。0101_贸易函电05.doc信函内容如下：敬启者：从网上得知贵公司的名称和地址，并了解到你公司主要经营罐头食品的进出口。今特致函与你，希望能与你公司建立起长期的业务关系。我公司是一家大型外贸公司，从事进出口业务已有近20年，信誉良好。我们对贵公司的产品很有兴趣，若能提供贵公司的有关产品的目录和价目单，将不胜感激。如果价格合理且交货期可接受，相信能成交大笔交易。谨上L. P. G. International Corporation333 Barron Blvd. , Ingleside , Illinois ( United States ) , 60041Tel: 1 847 543-4658 Fax: 1 847 543-7152E-mail: Sep. 28, 2005Hengchi Industries Co., ltd.Room601, Tianshi Mansion, Siyuanqiao 47#, Shanghai, P. R. ChinaTel: (021)56248632 Fax: (021)56245832E-mail: Dear sirs We have owed your name and address from Internet. And we have learnt that you specialize in the export and import of can. We wish to establish long-term business relations with you. Our company is a enormous exporter. We have been in the line with import and export with a good reputation over 20 years. We are interested in your products. We would be obliged if you could enclose your catalogue and pricelist. If your prices are reasonable and the date of delivery is acceptable, we believe we could close a substantial business.We are looking forward to your early reply. Yours faithfully, James Brown L. P. G. International Corporation 题目要求和说明建立业务关系以出口商身份写一封信函给工厂，表明与之建立业务关系的愿望，要求用中文书写，表达清楚、内容完整。0101_贸易函电06.doc吉辰服装进出口公司是一家快速发展的私营外贸公司，成立于1997年，主要经营各类服装，特别是出口的牛仔裤，因时尚的外观设计和优秀的品质深受广大海外客户的欢迎，产品远销到欧洲、中东和北美地区。2005年10月6日，公司因国外客户需要，在国内寻找合适的牛仔裤生产厂商。请你以出口部业务员李兵的身份，给在网上找到的鹏飞制衣厂的王勇厂长写一封询盘的信函。吉辰服装进出口公司JICHEN CLOTHES IMPORT & EXPORT CO. LTD.北京市三环路60号世贸大厦2401室Room2401,Wordtrade Mansion, Sanhuan Road 60#，Beijing, P. R. China电话(TEL): 86-10-51427896 传真(FAX): 86-10-51427583Oct. 6, 2005PENGFEI GARMENT CO., LTDDear Mr. Wang,We have owed your name from Internet. And we wish to establish business relations with you.Our company is a private IMPORT & EXPORT corporation with high speed developing, refund in 1997. We specialize in various garments, especial jeans. We have met with a favorable reception in overseas markets because of fashionable outer style and high quality. Our products are exported to Europe, Mid-east and North America. We are looking for a suitable industry of jeans because of the need of our oversea client in Oct. 6, 2005.We are looking forward to your early reply. Yours faithfully, Li Bing JICHEN CLOTHES IMPORT & EXPORT CO. LTD.题目要求和说明建立业务关系以工厂身份写一封信函给出口商，表明与之建立业务关系的愿望，要求用中文书写，表达清楚、内容完整。0101_贸易函电07.doc艾格实业有限公司是一家玩具生产厂商，其生产的玩具款式新颖，质量上乘，深受广大客户欢迎。公司有自己的设计部门，能按照客户的要求进行生产。2005年10月9日，公司在网上找到了南京世联贸易有限公司求购大量毛绒玩具的信息，请你以业务员张平的身份，给南京世联贸易有限公司的朱军经理写一封建立业务关系的信函。艾格实业有限公司AIGE INDUSTRIES CO., LTD.天津市汉新路512号HANXIN ROAD 512#，TIANJING，P.R.CHINA电话(TEL): 86-22-25762262 传真(FAX): 86-22-25762593Oct. 9, 2005Nanjing Shilian Trading Co.,ltdZhongshan North Road 1#, Nanjing, P. R. China(TEL): 86-25- 84714763 (FAX): 86-25- 84714682Dear Mr. Zhu, We have owed your name and learnt you are in the market for a large number of plush toys. We are a industry producing toys. Our products are fashionable in design and good in quality. We have own design department so that we can produce our products according to our clients. We wish to enter into business relations with you and look forward to your early reply. Yours faithfully, Zhang Ping AIGE INDUSTRIES CO., LTD.三、 实训组织运行要求1. 组织形式:独立完成，小组交换评判2. 活动方式：模拟练习四、 实训步骤1. 熟悉商业背景及相关词汇、句型2. 按不同任务背景扮演角色写作相关函电3. 交换函电，进行打分第二部分 Enquiry and Reply一、 实训目的学生分别模拟进出口商角色进行1. General enquiries and replies 一般询盘及答复2. Specific enquiries and replies 具体询盘及答复二、实训内容根据不同任务背景要求写作相关函电1.任务1:根据教材p47 Project Training Project 1的背景要求，撰写函电。EnquiryThomas Co. Ltd.Oct. 8, 2010Ningbo Qianhu Trading Co. Ltd.Dear Sirs,We have learned form the Commercial Counselors Office of Canadian Embassy that you manufacture and export a variety of handicraft articles.Our company is one of leading importers of handicraft articles in Canada. Now we are in the market for high quality brocade handbags, and would like to establish business relations with you. Please send us as soon as possible your illustrated catalogues, samples and all necessary information about the goods. Meanwhile, please quote your lowest price, CIF Toronto, stating the earliest date of shipment.Your prompt attention to this matter will b