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CustomerServiceGroup 11 5 Whatisethics GenesisFocusFundamentalquestions HistoryProfile Whatisbusinessethics ProfitmaximizationSocialresponsibility Dilemma BritishBroadcastingCorporation SCOTLANDYardisnowpursuing340linesofinquiryintheJimmySavileabusecaseinvolving40potentialvictims ThekeypointMediaAnothercase PrincessKate Immediateinterestorlong termself destruction Ethicswillprevail Keepethicsinheart MynameisHisense Whohavecopiedmyhomework Hisense Germany Siemens Hisense I mChineseorGerman Beataregisteredtrademark Isitsmartbusinessmindorcommercialmoraldecay notcomesinglybutinpairs WhatisCSR ElementsofCSR CSRIssues CaseStudies WhatisCSR TheEUdefinesCSRas aconceptwherebybusinessesintegratesocialandenvironmentalconcernsintheirdailyoperationsandintheirinteractionwiththeirstakeholdersonavoluntarybasis EnvironmentConsumersEmployeesCommunitiesStakeholders WhatisCSR CSRisnotan add on tohowbusinessisrun itisincreasinglyatthecoreof howbusinessdoesbusiness It sabout verybestbusinesspractice ElementsofCSR CSRissues 1 EnvironmentalProtection2 TheSustainableDevelopmentofProducts Services3 Recycling SavingEconomy4 ProtectRights InterestsofClients Consumers5 MaintainRights InterestsofEmployees CSRissues 6 StakeholderEngagement7 SupportBottomofthePyramid8 ManagementSystemsofCSR9 ProvideEducationOpportunity10 SupplyChain CaseStudies 1 GreenWoodForestParkGreenWoodForestPark locatedinFelinheli NorthWales wasopenedin1993asanenvironmentaleducationcentreallabouttreesandforests GreenWoodForestPark LoworzeroenergytorunLowmaintenanceRequiretheuseofvisitorenergytoenjoyGreenWoodhasmadeeffortstoreduce carbonfootprint GreenWoodForestPark Thesuccessofthecase Itdoesn tconsumetoomuchhumancapitalandeconomiccost TheSmallCinema ofHuayi 华谊 零钱电影院 TheSmallCinema ofHuayi 华谊 零钱电影院 Thesmallcinemawillbecometheplacewherechildren sdreamsbegin Theplanwillalsoopentheirunderstandingoftheworld Moralbehaviorcaninspireandencourageallstaffenthusiasmforoccupation thestaff Devotedloyaltylaw abiding honestfaircompetitioncollaborationinnovation Moralbehaviorcanpreventandinhibitthenegativeeffects Ontheeconomicbenefitandsocialbenefit Notonly Economicbenefit Butalso Thevalueoflife Socialactivities Consumerinterest Communityspirit Thenaturalecologicalbalance Moralbehaviorcanpreventandinhibitthenegativeeffects ontheCompetitionandcooperation do Toimprovetheoperationandmanagement Improvethequalityofproducts Reducethecostofthegoods not Damagetheinterestsofothers Ensurethecorrectdirectionandtheeconomicbenefitsofthebestobjective thecompany Cohesiveforce Drivingforce Correctdirection Sustainabledevelopment FordMotorCompany OneoftheWorld sMostEthicalCompaniessocialresponsibilityefforts corporategovernanceandbusinesspractices contributingtoabetterworldanddoingbusinessinanethicalway UPS UnitedParcelService twoslogans 1 Whatcanbrowndoforyou 2 Fewerclaims moreprofits 2011 2012WME WME world smostethicalcompany recognizedbyEthishpereInstitute Ethisphere Institute aleadinginternationalthink tankdedicatedtothecreation advancementandsharingofbestpracticesinbusinessethics corporatesocialresponsibility anti corruptionandsustainability EthicsQuotient EQ WMEissettledbyEQscore EQscorecomputingmethod EthicsandComplianceProgram 25 Reputation LeadershipandInnovation 20 Governance 10 CorporateCitizenshipandResponsibility 25 CultureofEthics 20 LogisticsgrowsbusinessesLogisticsbuildyourbusinessesaroundcustomersatisfactionLogisticscantakeyourbusinessglobalLogisticsmakeacarbonneutraltouringarealityForgiftgroup logisticsisn taluxury It sanecessary UPSisasuccess UPSisaglobalcompanyUPShasbranchesin200countriesorregionsallovertheworldUPSisoneofthemostfamousandvaluablebrandUPStransports15millionpackagesordocumentseveryday80 oftheworld spopulationcanbeservedbyUPSwithin48hoursUPShas360000employeesand 42 6billioninassets WhyUPSisasuccess customercomesfirstisoneofthemostimportantfactorsAsforUPS customerswouldneverbeoffendersortroublemakersbutactuallywhomourlivelihooddependson thankyou EthicsisthewaterofProfit Onlyclearandwellmaintainedwatercouldfeedgreatfish EthispherecouncilDefinitionofethicalbusiness Profit Ethisphere Microsoftisanethicalcompany CorporatephilanthropyCountinuousresearchontheleadingedgeofcomputerscienceEspeciallyexcellentCustomerService GrandChallengesExplorationsFundsOver90NewProjectGlobalHealthGlobalDevelopmentGlobalpolicy advocacyUnitedstates Farmorethansimpledonation ButinnovationinthelongrunCallupthenonprofits businesses andgovernmentstowhomwemakegrants Microsoftresearch bringideastoreality Singularity leadingtheforefrontofscientificcommunityEngKoo makelifeeasyRenlifang Customerservice Howcanwehelpyou TaughtyoustepbystepsolutionsInTimeandmultiformresponseUserfriendlyinterfaceforcheckingsolutions Thecompaniesingoodfaithalwayshassustainbleandincreasingimprovedcustomerservice IntegrityhasbeendirectlyandcloselyassociatedwithCS onlytheoneswithgoodcustomerservicecouldattractregularorreturnedcustomers summary ACompany
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