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UnitUnit 5 5 PricesPrices 价格价格 5 15 1 SamplesSamples 例文例文 DialogueDialogue A A A We ve studied your offer and we found that the price was too high To be frank it would be impossible for us to push any sales at such a price B I m a little surprised to hear you say that The price we offer compares favorably with quotations you can get elsewhere A I m afraid I can t agree with you there I must point out your price is higher than some of the quotations we ve received from other sources B But you must take the quality into consideration Everyone in the trade knows that our products are of superior quality to those from other companies A Well we ll have a lot of difficulties in persuading our clients to buy at this price B Well as this is the first deal between us we agree to give you a 5 discount as a special encouragement A 5 That s too low B The quantity you ordered is much smaller than those of others If you can manage to boost it a bit we ll consider giving you a better discount A As far as a trial order is concerned the quantity is by no means small And generally speaking we like to profit from a trial order I hope you ll be able to meet our requirements B Well as this is the first deal between us we agree to drop another 5 A It s still too modest B I m afraid we have really made a great concession and could not go any further A It seems this is the only proposal for me to accept I ll come again tomorrow to discuss it in detail B All right See you tomorrow A 我们已经研究过贵方的报盘了 我们发现价格太高了 坦白地说以这样的价 格我们无法推动产品的销售 B 听您这样说 我感到有些惊讶 我们的报价和你从其他地方得到的报价要实 惠得多 A 恐怕我不能同意您的说法 我必须指出你方的价格比我们从别的地方得到的 报价都要高 B 但您应该把质量因素考虑进去 所有行内人士都知道我们产品的质量比别的 公司的产品质量要好得多 A 以这样的价格 我们很难說服我们的顾客购买你方的产品 B 鉴于这是我们的首笔交易 我们同意给你方 5 的折扣以示鼓励 A 5 太低了 B 你方的定量比别人的要小多了 如果你方能增加定量 我们将考虑给予更多 的折扣 A 对于试定单来说 这样的数量已经不算少了 总的来说 我们希望能从试 定单中获取利润 我希望你方能满足我们的要求 B 鉴于这是我们的第一笔交易 我们同意再降 5 A 降幅仍是太小了 B 恐怕我们已经做出了很大的让步 不能再让了 A 是的 有很多 我们对你们的产品尤其感兴趣 B 似乎我必须得接受这样的提议了 我明天再来讨论细节吧 A 好的 明天见 DialogueDialogue B B A We are surprised to find that your price is 25 higher compared with other companies 发现你们的价格比其他公司高 25 我们很吃惊 B 25 You can t be serious 25 你不是开玩笑吧 A That has been confirmed by our survey I m afraid I ll have to cancel the deal unless you reduce your price 我们调查证实过了 恐怕我将不得不取消这笔交易 除非你降价 B But you fully know that our product is of superior quality Other products can t be compared with it 但你很了解我们的产品质量上乘 其他产品无法与之相比 A True But it s also a fact that your price is too high 是的 但你们的价格太高了 这也是一个事实 B Then what s your idea of a good price 那你觉得什么价格合适 A I would say 20 off the listed price 标价降 20 B Impossible We won t make any profit at that price 10 off is the best we can do 那不可能 这样我们就无钱可赚了 最多降 10 A It s still too high 还是太高 B Our quality is far beyond comparison Besides the market is advancing Our goods can always find a good sale 我们的质量是无与伦比的 而且行市上涨 我们的货物总会找到好销路的 A Other companies are also saying that their products are the best 别的公司也都说他们的产品是最好的 B Let s meet each other half way I ll drop another 5 That s definitely my rock bottom price 我们来折中一下吧 我再降 5 这绝对是最低价格了 A All right That s settled 好吧 就这么定了 DialogueDialogue C C A Unfortunately your price appears to be higher than ever 很遗憾 您的价格比以往都高 B Yes we know Because of the price hike in raw materials we were forced to adjust our prices accordingly 是的 我们知道 但由于原材料张价 我们不得不相应调整产品的价格 A I m sorry to say we can t close business at that price I think this transaction would be more promising if you could make an appropriate reduction 我很抱歉 以这样的价格我们无法成交 如果你方能适当地降一降价格 我想将更有希望成交 B Well in view of good cooperation over the past years we can take some consideration but only for this order 好吧 鉴于我们过去多年的友好合作 我们可以做些考虑 但仅限这批定货 A Then how much can you go down 那么你能减多少 B 1 off the original price 原价的 1 A 1 Your reduction is too modest What about 4 1 你的降价幅度太小了 4 怎么样 B Oh I m afraid the price you give is too low The best I can do is 2 Anyway compared with the prices of similar products in the international market our price has always been on the low side 哇 恐怕你给的价格太低了 我顶多降价 2 况且我们的价格和国际市 场上同类产品相比一直是偏低的 A You say 2 and I say 4 How about splitting the difference and meeting each other half way Let s settle at 3 你说 2 我说 4 我们来折中一下 双方各让一半怎样 就降 3 B No I m afraid it still not acceptable 不行 恐怕我还是不能接受 A What do you say to 2 5 then 2 5 怎么样 B Hmm I appreciate your efforts and sincerity in this transaction As a token of our cooperation we accept your bid 恩 我非常感谢您在这笔生意中的努力和诚意 为表示我们的合作 我们 接受您的递价 A Thank you Let s call it a deal 谢谢 那么成交了 B Excellent 太好了 DialogueDialogue D D A We ve studied your offer carefully 我们已经仔细研究了你方报盘 B What do you think of it 你认为如何 A To be frank with you We just don t understand what your price is based on It is unexpectedly high although we admit your quality is first class 坦白地说 尽管我们承认你们质量是一流的 可是你们的价格高得出乎意料 我们无法理解它是以什么为依据的 B I m glad you acknowledge the quality of our products I remember you ve once said that quality is of the essence in determining the price Also you re certainly aware of the value of our brand Its high reputation and our excellent service also justify the price 我很高兴你们认可我们的质量 我记得你曾经说过 质量是决定价格的关键 因素 而且 你们一定非常清楚我们的品牌的价值 我们的盛誉和良好的服 务 也证明了我们的价格是合理的 A But quality is not everything Seeing the market weakening many companies are reducing their prices more or less to cater to the local purchasing power and this has drawn many consumers 但是 质量不代表一切啊 看到市场疲软 许多公司都在或多或少地降价 以迎合当地的购买力 这样吸引了不少消费者 B Yes we ve noticed this too But the way we see it the present downward tendency is just temporary and it is only a matter of time for the market to bottom out And it is never our strategy to win customers by being involved in price wars 我们也注意到了 但依我看 目前的跌势只是暂时的 市场触底反弹只是时 间问题 另外 我们从来不用参与价格的方式来赢得客户 A You have a point there But I m afraid we can t make our clients accept such high prices while other suppliers are reducing theirs 你说的有道理 但是在其他供货商都在降价的情况下 我恐怕无法说服客户 接受你们这么高的价格 B Then what s your proposal 那你有什么建议 A We shall increase our order by 10 on condition that you reduce your price accordingly What do you think 我们将定货数量增加 10 你们相应地降低价格 如何 B Well with a view to a long term cooperation between us we agree to a 5 cut 好吧 为了长期和你方合作 我们同意降 5 A Only 5 才 5 B This is the best we can do Your customers will find it a good deal for them to buy products of such good quality at this price 我们最多只能如此 以这个价格买到这样高质量的产品 你们的顾客肯定觉 得上算 A Ok Let s call it a deal 好吧 就这么定了 5 25 2 UsefulUseful SentencesSentences 实用句子实用句子 1 Your price is 5 dollars higher than those of your competitors 你们的价格比竞争者高出 5 美元 2 We usually don t grant any discount for small quantities 通常情况下 对于小额订货我们是不给折扣的 3 Our price is in line with the prevailing ruling international market 我们的价格与现行世界行情是一致的 4 In view of our good cooperation over the past years we are prepared to reduce our price by 2 鉴于我们过去多年的友好合作 我们准备降价 2 5 The world market for sugar has gone up considerably 糖的世界市场价格已大幅度上涨 6 The rice has gone up 3 since July of last year 自去年 7 月份以来 价格上涨了 3 7 An increase is necessary but 10 is somewhat excessive 提价是必要的 但 10 有点过分 8 The best I can do is to give you a 2 commission 我最多只能给你 2 的佣金 9 We can accept the offer on condition that our delivery dates are met 如果你们同意我们提的交货期 我们就接受你们的报盘 10 I m afraid there is not much room for further reduction 我恐怕没有多大的余地进一步降价 11 This is our rock bottom price We can t lower it any further 这是我们的最低价格 不能再降了 12 The price is going up owing to the rise in the cost of raw materials 由于原材料成本提高 价格正在上涨 13 Our price is based on cost and reasonable profits 我们的价格基于成本和合理的利润 14 Your price is far beyond our expectations 你们价格 之高 远远超乎我们的意料 15 I m sorry the difference between our price and your counter offer is too wide 很遗憾 你们的还价与我方的价格相差太远 16 Actually our price is already narrowly calculated and it leaves us only small profit margin 事实上 我们的价格是精确计算过的 赚头很少 17 Your counteroffer does not come in line with the current rate 你们的还盘与现行市场不符 18 If you buy in large quantities say more than 200 cases we will consider giving you a discount of 4 假如你们大量采购 比如说超过 200 箱 我们可考虑给予 4 的折扣 19 Your price is 25 higher than those of other company So it would be difficult for us to push any sales if we buy the goods at such prices 贵方价格比其他公司要高 25 如果我们以这个价格购买的话 我们很难 推动其的销售 20 We usually offer on net basis only Many of our clients have been doing very well on this quoted price 我们通常是以净价报盘的 我们的客户都很赞同这一价格 21 The quantity you ordered is much smaller than those of others If you can manage to boost it a bit we ll consider giving you a proper rate of discount 你方订单数量比别人少多了 如果贵方能增加定量 我们将考虑给贵方适当 的折扣 22 1 That s too low a rate Could you see your way to increase it to 2 降 1 这个比率太低了 您能设法增至 2 23 I m afraid we have really made a great concession and could not go any further 我们已做出了很大的让步 恐怕无法再让步了 5 35 3 NotesNotes toto UsefulUseful SentencesSentences andand SamplesSamples 实用句子及例文的实用句子及例文的 注释注释 1 be forced to do sth 被迫做某事 2 in view of 考虑到 3 take some consideration 做些考虑 4 as a token of 为了表示 作为 的标志 5 be aware of 意识到 6 more or less 或多或少 7 bottom out 价格等 达到最低后趋于平稳 8 on condition that 在 条件下 9 see one s way clear to do doing 有可能 有意 或设法做某事 10 to be frank 坦白地说 11 have a lot of difficulties in doing sth 做某事有很大的困难 12 take the quality into consideration 考虑到质量的因素 5 45 4 RelatedRelated ExpressionsExpressions 相关表达相关表达 To reduce cut lower bring down the price by 降价 To make a reduction of in the price 降价 To raise the price by 提价 To make up the price 加价 Competitive price 有竞争力的价格 Fair price 公平合理的价格 Reasonable price 合理的价格 Favorable price 优惠的价格 Moderate price 适中的价格 Suitable price 合适的价格 Special price 特价 Meet each other half way 折中 To go fifty fifty 各让一步 Price gap difference 价差 Rock bottom price 最低价格 Lowest price 最低价格 Base price 底价 The prevailing ruling going present current price 现行价格 Wholesale price 批发价 Retail price 零售价 Reference price 参考价 Price raised without permission 擅自加价 To develop a market 拓展市场 Disparity in price 价格分歧 Additional Practice 附加训练附加训练 UnitUnit 5 5 PricesPrices Complete Complete thethe followingfollowing dialogues dialogues 1 A 如果你大批购买 we will certainly 给 你优惠 否则是不行的 B We have already been prepared to 大量采购 because the need for this product 正在猛增 A Well 3 的折扣怎样 B I can t agree with it It s too little 你能否 考虑 4 A Well 我们不能考虑这个 I m afraid 看看 the price list for the raw materials we ve purchased for producing this 你就可以知道我们的报 价的利润幅度很低 我们也要考虑我们

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