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MAYBELLINE NEWYORK Presentedby MaybeShe sBornWithIt MaybeIt sMaybelline 美来自内心 美来自美宝莲 Outline BusinessIdeasandInfluence theDescriptionofFinance theHistoryofDevelopment ProductsShow theBriefStructureofCompany theHistoryofDevelopment 1913 1915 1991 1995 1997 ThechemistWilliamsinventedMaybellinemascara 睫毛膏 in1913 andsetupthecompanyin1915inU S Maybellineputforwardthewords Maybeshe sbornwithit Maybeit sMaybelline asaslogan MaybellinelandedinChinaandestablishedforthousandsofsalesoutlets Maybellinewonthetitle TheChinesemarketbest sellingbrands whichisIssuedbytheNationalBureauofStatistics MaybellineNewYork CoreFigures CEO 盖保罗 TopManager 李婷 theBriefStructureofCompany DirectorofSales Marketing 汪康 HeadofSales 王国忠 R DManager 留翠 ProductsShow1 NewProduct MaybellineNewYorkExtraCareLipstick 美宝莲纽约倍护润唇膏 MaybeShe sBornWithIt MaybeIt sMaybelline ProductsShow2 OtherMajorProducts ABCD A Mascara 无境恒翘纤长睫毛膏 B BlemishBalmCream 精纯矿物BB霜 C FluidFoundation 精纯矿物自然亲肤粉底液 D MakeupRemover 透净瞬柔卸妆液 ProductsShow3 ChineseCosmeticsMarket AllkindsofproductsofMaybellineinChineseCosmeticsMarket theDescriptionofFinance Duringallkindsofmake upbrandsin2010 Maybellineattracttedthemostattention Accountingfor10 48 rankedthefirst Inthefirsthalfoftheyear2009 themake upproductwhichreceivedthemostattentionfromnetizensistheFluidFoundation cream attentionfor28 01 obviouslyhigherthananyotherproducts SunScreenrankedthesecond Eyelashcreams fluidfinishedthird Foundationproductsareseasonalsignificant whetherit stoocoldornot it llbeaffected TheretrievalquantityhighestmonthsareFebruaryandSeptember TheretrievalquantityofSunScreenishighinApril thengraduallyintodecline ThemovementsofMake upremovingproductsarerelativelystable WhiletheretrievalquantityofLipstick LipColor LipLinerispeakinOctober Thebestsellingproducts Thiskindofmascara 美宝莲纽约瞬盈浓密睫毛膏防水型 hasbecometheworldtopsellingproductinrecentyears BusinessIdeasandInfluence Toexpandmarketingchannel BusinessIdeas Toservepeoplewhopursuethefashion theInfluenceonChina Maybellinelaunchedtimelythenewestfashioncolor withtheinternationaltrendsynchronization givethelatest thefastestfashioninformationtoChineseconsumers Withhighqualityandpopularprice MaybellineisfavoredbymostChineseconsumersrapidly MaybellinehasestablishedforthousandsofsalesoutletsinChinainrecentyears MaybellineletmoreChinesewomencombinetheirowncharacteristics withmoreconfidenceandnobleposturetoshowtheOrientalfemale suniqueinnerbeauty Withitsfamousbrandappeal affinitivepriceandconvenientchannel Maybellinecontinuesitsfastdevel

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