电子商务概论英文版第二版术语

1. The process of buying, selling, transferring, or exchanging products, services, or information via computer networks.2. A broader definition of EC that includes not just the buying and selling of goods and services, but also servicing customers, collaborating with business partners, and conducting electronic.3. Old-economy organizations (corporations) that perform their primary business off-line, selling physical products by means of physical agents.4. Organizations that conduct their business activities solely online.5. Organizations that conduct some e-commerce activities, usually as an additional marketing channel.6. An internal corporate or government network that uses Internet tools, such as Web browsers, and Internet protocols.7. A network that uses the Internet to link multiple.8. An online marketplace where buyers and sellers meet to exchange goods, services, money, or information.9. Communications systems that allow routine transaction processing and information flow between two or more organizations.10. Communication systems that enable e-commerce activities to go on within individual organizations.11. E-commerce model in which all of the participants are businesses or other organizations.12. E-commerce model in which businesses sell to individual shoppers.13. Online retailing, usually B2C.14. E-commerce model in which a business provides some product or service to a client business that maintains its own customers.15. E-commerce model in which individuals use the Internet to sell products or services to organizations or individuals who seek sellers to bid on products or services they need.16. E-commerce transactions and activities conducted in a wireless environment.17. M-commerce transactions targeted to individuals in specific locations, at specific times.18. E-commerce model in which an organization delivers services, information, or products to its individual employees.Electronic commerce (EC)e-businessbrick-and-mortar (old-economy)organizationsvirtual(pure-play) organizationsclick-and-mortar (click-and-brick)Organizationsintranetextranetelectronic market(e-marketplace)interorganizational information systems(IOSs)intraorganizational information systemsbusiness-to-business(B2B)business-to-consumer(B2C)e-tailingbusiness-to-business-to-consumer(B2B2C)consumer-to-business-(C2B)mobile commerce(m-commerce)location-based commerce(l-commerce)business-to-employees(B2E)19. E-commerce model in which individuals or groups communicate or collaborate online.20. E-commerce model in which consumers sell directly to other consumers.21. Technology that enables networked peer computers to share data and processing with each other directly ; can be used in C2C , B2B , and B2C e-commerce.22. The online delivery of information for purposes of training or education.23. E-commerce model in which a government entity buys or provides goods , services , or information from or to businesses or individual citizens.24. A public electronic market with many buyers and sellers.25. E-commerce model in which electronic exchanges formally connect to one another for the purpose of exchanging information.26. An economy that is based on digital technologies , including digital communication networks , computers , software , and other related information technologies ;also called the internet economy , or the web economy.27. A method of doing business by which a company can generate revenue to sustain itself.28. Description of how the company or an EC project will earn revenue.29. The benefits a company can derive from using EC.30. Model in which a buyer requests would-be sellers to submit bids ; the lowest cost or highest value bidder wins.31. Model in which a buyer sets the price he or she is willing to pay and invites sellers to supply the good or service at that price .32. An arrangement whereby a marketing partner (a business , an organization , or even an individual)refers consumers to the selling companys web site .33. Word-of-mouth marketing in which customers promote a product or service to friends or others .34. Small-to-medium enterprises.35. Quantity (aggregated) purchasing that enables groups of purchasing organizations.36. Another name for online group purchasing organizations37. Creation of a product or service according to the buyers specifications.38. A user-defined world in which people can interact, play, and do business. The most publicized virtual world is Second Life.Collaborative commerce(c- commerce)Consumer- to- consumer (C2C)Peer-to-peer(P2P)e-learninge-governmentexchangeexchange-to-exchange(E2E)digital economybusiness modelrevenue modelvalue propositiontendering(bidding) systemname-your-own-price modelaffiliate marketingviral marketingSMEsGroup purchasinge-co-opscustomizationvirtual worldchapter21. An online market, usually B2B, in which buyers and sellers exchange goods or services; the three types of e-marketplaces are private, public, and consortia.2. Goods that can be transformed to digital format and delivered over the internet.3. The portion of an e-sellers business processes through which customers interact, including the sellers portal, electronic catalogs, a shopping cart, a search engine, and a payment gateway.4. The activities that support online order fulfillment, inventory management, purchasing from suppliers, payment processing, packaging, and delivery.5. A third party that operates between sellers and buyers.6. A single companys Web site where products or services are sold.7. An online shopping center where many online stores are located.8. Online markets owned by a single company; may be either sell-side and/ or buy-side e-marketplaces.9. A private e-marketplace in which one company makes purchases from invited suppliers.10. A private e-marketplace in which one company makes purchases from invited suppliers.11. B2B marketplaces, usually owned and/or managed by an independent third party, that include many sellers and many buyers; also known as exchanges.12. A single point of access through a Web browser to business information inside and/or outside an organization.13. A portal accessible via a mobile device.14. A portal accessed by telephone or cell phone.15. Electronic intermediaries that provide and/or control information flow in cyberspace, often aggregating information and selling it to others.16. An e-commerce intermediary that connects manufacturers with business buyers(customers) by aggregating the catalogs of many manufacturers in one place the intermediarys Web site.17. Elimination of intermediaries between sellers and buyers.18. Establishment of new intermediary roles for traditional intermediaries that have been disintermediated.19. The presentation of product information in an electronic form; the backbone of most e-selling sites.e-marketplacedigital productsfront endback endintermediarystorefronte-mail(online mall)private e-marketplacessell-side e-marketplacebuy-side e-marketplacepublic e-marketplacesinformation portalmobile portalvoice portalinfomediariese-distributordisintermediationreintermediationelectronic catalogs20. A computer program that can access databases of internet resources, search for specific information or keywords, and report the results.21. An order-processing technology that allows customers to accumulate items they wish to buy while they continue to shop.22. A competitive process in which a seller solicits consecutive bids from buyers(forward auctions) or a buyer solicits bids from sellers(backward auctions). Prices are determined dynamically by the bids.23. Auctions conducted online.24. Prices that change based on supply and demand relationships at any given time.25. An auction in which a seller entertains bid from buyers. Bidders increase price sequentially.26. Auction in which the buyer places an item for bid(tender) on a request for quote(RFQ) system, potential suppliers bid on the job, with the price reducing sequentially, and the lowest bid wins; primarily a B2B or G2B mechanism.27. Auction model in which a would-be buyer specifies the price he or she is willing to pay to any willing and able seller. It is a C2B model that was pioneered by P.28. Auctions in which multiple buyers and their bidding prices are matched with multiple sellers and their asking prices, considering the quantities on both sides.29. Auction that takes place between sellers and buyers in one industry or for one commodity.30. Another name for vertical auction portal.31. The exchange of goods or services32. Bartering conducted online, usually in a bartering exchange.33. A marketplace in which an intermediary arranges barter transactions.34. Technology for personal publishing on the internet.35. A personal Web site that is open to the public to read and to interact with; often dedicated to specific topics or issues.36. A blog that allows everyone to participate as peer; anyone can add, delete, or change content.37. An XML format for syndicating and sharing Web content.38. A media file that is distributed over the internet using syndication feeds for playback on mobile devices and personal computers.Search engineElectronic shopping cartauctionelectronic auctiondynamic pricingforward auctionreverse auction“name-your-own-price” modelDouble auctionVertical auctionAuction vortalbarteringe-barteringbartering exchangewebloggingblogwikilogRSSpodcast39. A web site that combines content data from more than one source to create a new user experience.Chapter 31. Retailing conducted online, over the internet.2. Retailers who sell over the internet.3. Broadly, marketing that takes place without intermediaries between manufacturers and buyers; in the context of this book, marketing done online between any seller and buyer.4. Firms that sell directly to consumers over the internet without maintaining a physical sales channel.5. Brick-and-mortar retailers that offer a transactional Web site from which to conduct business.6. Retailers who do business in the non-internet, physical world in traditional brick-and-mortar stores.7. A business model where a company sells in multiple marketing channels simultaneously.8. Various banking activities conducted from