Unit14 Presenting a new product

PresentingANewProduct BBC步入商界 商务英语初阶 视频 14 flvKATEMCKENNAPresentationNewwordsandexpressions 1 themarketresearch市场调研 2 thetechnicaldevelopments科技发展 3 theproduction产量 4 themarketingstrategy营销战略 5 Recommendationsofhowtosellbigboss销售建议 Presentation Goodmorningladiesandgentlemen youarewelcometoBiburySystems Weareveryhonouredtohavetheopportunityofmakingthispresentationtoyou Mr Sakai Inthenexthourwehopetoshowyouthat One Two Lastly three Butfirstofall somebackgroundonBiburySystems Ifyouhaveanyquestions pleasefeelfreetointerruptatanytime Newwordsandexpressions concept思想 观念 概念manufacture制造 加工recommendation推荐 建议territory地区 地方becommittedto专心致志于venture冒险 投机 风险capturethemarket占领市场background背景资料 Newwordsandexpressions tosumup总结indicate表明 显示hi techproduct高科技产品appealto引起兴趣 投合 的心意break through突破takeashare共享 参与incredible难以置信的 Stageone Prolusion Ladiesandgentlemen thankyouverymuchforcomingthisafternoon InthenexthourorsoI mgoingtointroduceyou ThenIshallexplain FinallyIshalloutline BytheendofthehouryouwillbeabletoseewhyBiburySystemsaresocommittedtothisnewventureandwhywesoconfidentthatwecancapturetheAmericanmarket Solet sbeginwiththebackground StageTwo ProductPresentation Sotosumup everythingindicatedthat Ladiesandgentlemenletmeintroduce StageThree Conclusion ToconcludethepresentationwehaveseenthatBigBosscansucceedintheAmericanmarket Wehaveaproductthatcangivetheusermorethananythingelseonthemarket Thereisnothingthatcantouchit StageFour Entertainingvisitors Ladiesandgentlemen thankyouforyourattention Iwouldjustliketosayafewmorewords Ipromisetokeepitbrief It stimetorelax WehavepreparedsomerefreshmentssothatyoucantalkinformallyabouthowwecanworktogethertomakeBigBossasuccess AndIhopetobeabletospeaktoallofyoubeforeyouleave Andonceagain thankyouverymuchforcoming 正式发言应注意以下几点 1 Startwithapolitephrase 2 Outlinethestructureofthepresentation 3 Givetheobjectives 5 Movetothefirstpoint 6 Tosumup Tosummarize Toconclude politephrase Ladiesandgentlemen thankyouverymuchforcomingthisafternoon Ladiesandgentlemen thankyouforyourattention Andonceagain thankyouverymuchforcoming Outline objectives InthenexthourorsoI mgoingtointroduceyou ThenIshallexplain FinallyIshalloutline BytheendofthehouryouwillbeabletoseewhyBiburySystemsaresocommittedtothisnewventureandwhywesoconfidentthatwecancapturetheAmericanmarket firstpoint Solet sbeginwiththebackground sumup Toconcludethepresentationwehaveseenthat Thereisnothingthatcantouchit TelevisionCampaign BigBoss sgoingtobecoasttocoastatpeakhourseverydayinthenewyear Andhowmucharewespendingonthiscampaign let shavealookattheindividualterritories Notesaboutproductpresentation 文本 文本 文本 文本 Howitlooks产品的外观 Howitoperates如何运转的 操作 Material材料 Cost花费 价格 Market营销 Newwordsandexpressions emotions感情 情绪gestures手势movement活动ingenious机灵的treatedplastic经过处理的塑料flexible易弯曲的upmarket高价 高档市场的 Howitlooks whatitdoes ItlooksabitlikeBigBoss Itdoeslookingenious Mark2canactuallymakethemovementsandthegestures Itcancry Itcanlaugh Itisprogrammedtolookhappy sad angryortired Howitoperates Itoperatesatthetouchofabutton Itworksbyvoicecontrol Material Wehavenewmaterialshere thenewtreatedplastics Theyareveryflexible TheyaremuchmoreadaptablethantheBigBossmaterial Cost Itwillcostafortunetodevelop ItwillcostthreetimesasmuchasBigBoss Market Itisanexpensiveproduct ButBigBossissellingupmarket BIGBOSSMARK2 It sadevelopm