电子商务英语 专业术语

Unit1,ElectronicDataInterchange电子数据交换Supplier供应商Wholesaler批发商Retailer零售商Serialnumber序列号E-cash电子现金ElectronicPurse电子钱包CertificateAuthority(CA)证书权威(认证)DigitalSubscriberLine数字用户电路IntegratedServiceDigitalNetwork综合业务数字网,ISP(InternetServiceProvider)网络服务提供商IAP(InternetAccessProviderInternet)接入服务提供提供商IPP(InternetPresenceProviderInternet)平台服务提供商ICP(InternetContentProviderInternet)内容服务商TCP(TransmissionControlProtocol)传输控制协议,B2B(Business-to-Business)企业对企业B2C(BusinesstoCustomer)企业对个人C2C(Customer-to-Customer)个人对个人paymentsystem付费系统e-retailer/onlineretailer网上零售商onlinecommodity在线商品brick-and-mortar传统实体店salesgrouth销售增长,charge-freepolicy免费政策profit-makingmodels盈利模式grossprofitmargin毛利率profitmargin边际利润率sellproductline销售产品线salesgrowth销售增长operatingprofit营业利润,after-hourstrading盘后交易fulfillmentcost实现成本customer-servicecenter客服中心e-taxe(electronictaxe)电子税收e-shop网上商店generalcounsel法律总顾问,Unit2,ElectronicexchangeBusinessdirectorlistingFinancialaccountingsystemsBussinessneedCredit-worthinessTechnologicalsolutionsPotalsiteContentsite,电子交易商业指南列表财会系统商业需求信用等级技术解决方案门户网站内容网站,InformationpublicInformationprivateInformtionsafetyDispatchmanagementDistributeprocessesAccessmarket,信息公开信息保密信息安全调度管理分销过程拓展市场,businessprocessreengineering(BPR)业务流程再造continuousprocessimprovement(CPI)持续流程改进Transcation/Exchangemode交易模式businessmodel商业模式,valueproposition价值观distributionchannel配送渠道，供货渠道datawarehousing数据仓库troubleshooting问题解答,BuyersSellersAuditorsInformationvendorsFinanceprovidersIntermediaries,买家卖家审计人员信息转让者金融服务提供商中间商,Bid竞标Domainname域名Onlineauction在线拍卖Onlinepayment在线支付Auctionstylelistings样式列表拍卖Fixedpriceformat固定价格拍卖Dutchauction降价拍卖,Cardreader读卡器Consumer-aggressivetechniques侵犯消费者权益的技术Informaitonsuperhighway信息高速公路pushmarketing推式营销Pullmarketing拉式营销,点击跟踪click-trail广告插件Adware用户界面userinterface虚拟物品交易virtualgoodsansactions,Unit3,B2B(Business-to-Business)企业对企业B2C(BusinesstoCustomer)企业对个人C2C(Customer-to-Customer)个人对个人paymentsystem付费系统onlinecommodity在线商品brick-and-mortar传统实体店,charge-freepolicy免费政策profit-makingmodels盈利模式grossprofitmargin毛利率profitmargin边际利润率sellproductline销售产品线operatingprofit营业利润,cost-cuttingmoves成本消减措施after-hourstrading盘后交易fulfillmentcost实现成本customer-servicecenter客服中心e-taxe(electronictaxe)电子税收e-shop网上商店generalcounsel法律总顾问,Unit4,买方市场buyingmarketpalce卖方市场sellingmarketplace买方模型buy-sidemodel卖方模型sell-sidemodel相对价值comparativevalue规模经济scaleeconomic在线列表onlinecatelog在线运营市场operatingonlinemarket,Unit5,消费行为consumptionbehavior购买决策purchasedecision行为模式behaviorpattern市场机会marketinche竞争优势competitiveadvantage成本领先战略costadvantagestrategy差异化战略differrentiationstrategy品牌忠诚brandloyal忠诚链loyalchain忠诚链接loyallink,onlineretailer网上零售商spotmarket期货市场customerinteraction顾客互动softwarevendor软件提供商ProductManager产品经理brandname商标ROI投资回报率,Unit6,数据字典datadictionary源数据sourcedata查询query代码code记录record终端用户enduser索引index授权authority加密encryption嵌套nest实体entity字段field,RelationaldatabaseFlatmodeldatabaseHierarchicalmodeldatabaseNetworkmodeldatabaseRelationalmodeldatabase,Conversion:转型Backbone:主干Hypertext:超文本Protocol:协议Arpanet:AdvancedResearchProjectsAgencyNetworkHTML:hypertextMarkuplanguage,infrastructure基础建设hierarchicalmodel分层模型networkmodel网络模型endusers终端用户applicationprogrammer应用程序员databaseadministrators数据库管理员naiveusers初级使用者,databasesecurity数据库安全datadictionary数据字典DBMS（applicationprogrammersystem）数据库管理系统SQL（structuredquerylanguage）结构化查询语言,datamanagement数据管理computernetwork计算机网络onlinetransaction网上交易DAMA（datamanagementassociation）数据管理协会datamodeling数据建模datawarehousing数据仓库databaseadministration数据库管理,datamining数据挖掘hub集线器configurationmanagement配置管理NOC（networkoperationscenter）网络操作中心NICs（networkinterfacecards）网络接口卡,hyperlinks超链接URL（uniformresourcelocator）统一资源定位符ISP(internetserviceprovider)网络服务提供商internetstructure网络结构IP（internetprotocols）网络协议VPN(virtualprivatenetwork)虚拟专用网HTTP（hypertexttransferprotocol）超文本传输协议VoIP（Voice-over-InternetProtocol）IP网络传送话音的技术服务,cyberspace网络空间informationsuperhighway信息高速公路BBSs（bulletinboardsystems）公告板系统textchat文本聊天IRC（internetrelaychat）互联网多线交谈MUDs（multipleuserdomains）多用户域,Unit7,电子商务电子业务密钥数字证书在线支付加密解密,E-commerceE-businessKeyinfrastructureDigitalcertificateOnlinepaymentencryptiondecryption,Upgrade升级Instruct发出指令PDA个人数字助理Shopping购物Smartphone智能机Flashmemorycard闪存卡Digitalcellular数字蜂窝Mobiletechonology移动技术,Ubiquity普适性Connectivity联通性Peronalization个性化Loalization本地化,SMS:短信服务Web-basedcomputingtechnologies:网络计算机技术Ubiquitouscommerce:普及商务PIN：个人识别号码GSM:全球移动通信系统,Unit8,Internetmarketing因特网营销Webmarketing网络营销Onlinemarketing在线营销E-marketing电子营销Geomarketing地理营销或地缘营销Audience受众Searchenginemarketing搜索引擎营销Searchengineoptimization搜索引擎优化Bannerads横幅广告Track跟踪,Clicktoaddtitleinhere,Clicktoaddtitleinhere,Clicktoaddtitleinhere,E-marketingmix网络营销组合Handhelddevice手携式设备Searchengineresultpages搜索引擎结果页ChinaInternetNetworkInformationCenter(CNNIC)中国互联网信息中心Spendingmood消费情绪BulletinBoardSystem(BBS)电子布告栏系统Webmaster网络管理员,Unit9,支票check电子资金electronicmoney电子现金electronic-cash网络现金Cybercash基于图像的现金image-basedcash智能卡smartcard电子钱包electronicwallet,E-payment电子支付EFTPOS销售点电子转帐系统（ElectronicFundTransfersatPoint-of-Sale，简称EFTPOS）creditcard信用卡cashflow现金,流量feedback反馈fastcheques快速支票treasury金库microprocessor微处理器payroll工薪总额,moneyorder汇票businesstransaction商业交易peer-to-peer点对点lasteropticalcard激光卡片magneticstripecard磁条卡E-cash电子现金ElectronicFundsTransfer电子资金转账ACHAutomatedClearingHouse自动化交易所,ATM自动取款机ISO国际质量体系authorization批准（或授权）的证书POS销售终端-pos(pointofsale)Digitalcash数字货币Espionage侦察；间谍活动,Unit10,计算机安全computersafety访问visit隐私privacy存取控制accesscontrol加密encryption编码encode签名signature病毒virus网络安全cyber