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1、THE PEOPLES PIERST.PETERSBURGDESIGNCOMPETITIONSTAGE II29 November 2011ICONIC EXPERIENCESWe believe that this competition is a chance to establish a vision for St. Petersburgs future. More than an object, more than an icon, it is about making St. Pete an even better city to live in.THEST. PETERSBURGP

2、EOPLES PIERBY ADRIAAN GEUZESt. Pete has a remarkable history, not just as a place, but in the minds eye of the old daysgolfing near the swaying palms, playing games at the beach, and parties on the water at night. This is the relaxing, euphoric spirit of the Tampa Bay lifestyle. We fell in love with

3、 these memories.The City has evolved remarkably over time, with icons such as the Vinoy, the Dali museum, Al Lang Field, Mahaffey Theater, residential communities, and burgeoning nightlife concentrated onthewaterfront. A mini-Copacabana is onitsway.The Pier is a part of this history and a part of th

4、e DNA of St. Petersburg residents. They are so proud to share the experience with their families and friends. As a place, it is truly the Peoples Pier and that is what it always should be.As a setting, the Pier is a sleeping beauty, ready to be awakened. We did not view the pier as a kind of object

5、or icon in isolation, but as an element fundamentally linked to history, to the local color and spirit of people, and to the evolving downtown. The Pier design we share here is a series of experiences, including where it meets downtown, at the municipal marina, at the warm waters where the manatee s

6、wims, and at the unbelievable horizon of Tampa Bay. The experiences along the way provide an unfolding journey, and a part of the fun of getting to the piers end. The Peoples Pier culminates at what we call the St. Petersburg Eyea totally unique structure that has four levels, each with infinite vie

7、ws, exceptional experiences, open-ended settings, and piring vistas.As designers, we base our designs on the local spirit and Floridian euphoria in a way that is contemporary and linked to the people. It will bring smiles to the peoples faces when they recognize the gestures and details that underli

8、e our designthe manatee, the pelican, the barnacle, and the sea urchin are all here.From the bottom of my heart, we are so excited to begin work on the legacy of St. Petersburg, which is the legacy of the Bay. Thank you for this opportunity to share our ideas.The Vision for St. Petersburgs PierA FRA

9、MEWORK & APPROACH1DESIGN PRINCIPLES2SITE CONTEXT6DESIGN INFLUENCES & OPPORTUNITIES8FRAMEWORK PLAN16B THE ST. PETERSBURG PEOPLES PIER19CONCEPT PLAN AND VISION20CONTINUING THE LEGACY22HOW TO SPUR AN URBAN WATERFRONT RENAISSANCE24HOW TO RECONNECT TO THE ECOLOGICAL SPLENDOR OF TAMPA BAY30HOW TO BUILD TH

10、E PEOPLES PIER FOR THE NEXT CENTURY40THE ST. PETERSBURG EYE50ONGOING RESEARCH ALTERNATIVES60C SYSTEMS71VIEWS72CIRCULATION & ACCESS74CUT/FILL, UTILITIES & DEMOLITION78D IMPLEMENTATION81DESIGN PROCESS & SCHEDULE82PERMITTING84COST, FUNDING & OPERATIONS86DESIGN TEAM88E COMPETITION BOARDS97FRAMEWORK & AP

11、PROACHFRAMEWORK & APPROACHThe public waterfront is St. Petersburgs greatest asset. ItsPierhasbeenthefocusofyearsofintensediscussion and debate by many committed citizens, staff, and elected officials. This long-standing, deep commitment to a public waterfront has created a passion around the Pier De

12、sign Competition that is palpable and contagious.Because of this context, the West 8 team started with a great feeling of responsibility to a) make sure we started our design process with a strong understanding about the context and proposed problem to solve andb) communicate a framework to you that

13、 demonstrates our respect for this context.DESIGN PRINCIPLESREAFFIRM THE COMMITMENT TO THE PUBLIC REALMA. FRAMEWORK & APPROACH DESIGN PRINCIPLES 5The St. Petersburg Pier and the waterfront belong to its citizens. Due to challenging budgetary conditions, cities are too often eroding their public real

14、ms by incrementally privatizing public spaces. While an appropriate stop-gap measure, the result can be a compromise of the very assets that make a city loved and memorable: public spaces that host community gatherings, provide much needed access to the natural world, and are a source of identity an

15、d pride. West 8s first, overarching goal is to assure that our design is based on reinforcing St. Petersburgs legacy of protecting the Citys public realm for the future.This section of the Report expands and elaborates on principles that guided our design to meet that core goal.AN ICONIC EXPERIENCET

16、he IMAGE of the Pier should be: A Destination that is Uniquely St. Pete.West 8s design is deeply rooted in the sense of place of St. Petersburg. We view St. Pete as a kind of paradiseand believe that the Pier is the icon of a life in that paradise. Engaging with the WaterBoaters, and non-boaters wil

17、l have multiple ways to be immersed in the waterfront realm. Layered in UsesA diversity of environments will attract programmed and non-programmed uses, both on the Pier and on its uplands. The Post Card ShotMayor Bill Foster called the Pier the “face of the brand for St. Petersburg.” The design of

18、the Pier will be beautiful to observe and will create an unforgettable setting from which to look back on the city skyline.CREATE THE SETTING FOR THE PEOPLES PierThe PURPOSE of the Pier should be to create: A Setting for Spontaneous ActivitiesPeople are in love with the current Pier as a place for p

19、ersonal experiencestheir first kiss, watching the sunrise or splashing in the water. These intimate moments needspace and unprogrammed settings. A Destination for Community GatheringThe Pier will offer a venue for truly original, outstanding events that are uniquely St. Pete for thousands of residen

20、ts and millions of visitors.BAY MEETS CITYThe Pier should embodythe most SUSTAINABLE approach and resonate withthe environmental ethic of St. Petes citizenry by providing: A Total Water ExperienceTapping into the City and Citizens passion for the waterfront is a goalthrough relationships with allied

21、 organizations and interest groups and long-term spatial configurations that expand the waterfronts territory. A Sustainable and Healthy EcosystemThe Pier interacts with the water, land and sky. The design integrates tactics and systems that will respond, repair and enhance the environment and the p

22、ublics awareness . A Century-Long ViewAs a Dutch firm, West 8 has long-standing experience with issues of sea-level rise, climate change and durable construction that withstand a brutal marine environment. Our team of local advisors has worked closely with us to weigh in on local conditions and perm

23、itting requirements.MOVEMENT AND CONNECTIONThe LINKAGES that connect to the Pier should: Create a Catalyst for an Active Downtown Waterfront The Citys investment in the Pier should be thought of as an investment in its downtown. More residential, cultural and commercial development should be located

24、 where there is already existing infrastructure and energy. Linkages to City and WaterMultiple circulation systems will be integrated into the new Pier: rubber tire trolley, water taxis, personal watercraft, bikes, pedestrian walkways and emergency access vehicles. Pedestrian experience is prioritiz

25、ed above all.New Years Eve St. Petersburg FloridaThe City SkylineThe BeachThe PierPARADISE THENNew York has the Empire State Building. Seattle has the Space Needle. St. Petersburg has its Pier. Like other Landmarks, the Pier represents more than its function suggests. The Pier is not only a way to g

26、et out over the water, it is a way to engage in the waterfront. It represents the citizens commitment to an egalitarian space; it is the destination for special occasions and it is the “Post Card” shot for visitors. But most of all, the Pier is a place where one can experience the pure joy of being

27、uch an extraordinary place. Time and the elements have not been good to the Pier, so now is the time to renew our commitment to this Paradise.Historic photographs of St. Petersburg record a veritable paradise; a community harmonizing culture, ecology, and recreation.PARADISE NOW!The West 8 team envi

28、sions the Pier and its uplands as a unified and reimagined public realm where we can achieve multiple goals: the Pier will spark activity and stay true to its public legacy; we will create an experientially rich icon and realizetheecological potential; wewillimproveconnections andservices and balanc

29、e operations andmaintenance.Paradise Now means that for the next hundred years, the Pier will be a timeless, well-connected experience and St. Petersburgs iconic landmark. It is the Peoples Pier.New Years Eve St. Petersburg Florida.SITE CONTEXTEXISTING CONDITIONSThe West 8 team spent time exploring

30、the site, the surrounding neighborhoods, and researching the site context. We met with our subconsultants throughout the course of the competition to make sure our understanding of the context was accurate. Here, we want to record some of the core conditions that we learned.PIER CONDITIONS The Piers

31、 approach and head structure are failing. We have seen other places where old pilings left itu can incubate marine habitat. The retail space will need to be removed when the head superstructure is replaced. There is an opportunity to reuse the four concrete caissons.LEASES/ CITY CHARTER The upland-p

32、ortion of the land has 5 and 10 year lease limits which are not conducive to long-term investment by lessees. A public referendum is required to change these leases, which has not been successful in the past. The “destination retail” program at the Pier is somewhat successful, but requires a substan

33、tial investment by the City to maintain and operate.EVENTS There are many successful events held downtown and at the Pier and nearby parks. For-profit events can be held at the Pier with a permit.TIF DISTRICT The City has a TIF District in downtown St. Petersburg which collects impact fees to suppor

34、t City initiatives.PARKING Ample parking exists downtown, and rarely does demand exceeds capacity. A new $14M parking garage is earmarked to be built with an intermodal station in a few years from now. Parking on the Pier is not time constrained and is extremely affordable.CIRCULATION/TRANSPORTATION

35、 St. Petes shuttle takes downtowners to the Pier. It is extremely affordable and provides regular service. The 2002 Bike masterplan focuses trails and pathways to the Pier and downtown. Walking to the end of the Pier is currently seen as a challenge and an uninviting setting.ALBERT WHITTED AIRPORT T

36、here are height limits over the Pier due to the nearby Albert Whitted Airport.ENVIRONMENT Sea grasses and sea life are present here, but there is ample room for improvement. St. Pete has an emerging identity and economic development expansion that is centered around the environment, ecology and ocea

37、nographic studies. There are endangered species in the Tampa region, including manatee, sea turtles, and small tooth sawfish. Tampa Bay is considered an “impaired” water body.CULTURE St. Petersburg has a thriving arts community that has brought energy and activity to downtown. The new Dali museum is

38、 the most comprehensive collection of his work and will attract world-wide audiences.COMMUNITY St. Petes citizens are passionate about their Pier. Over 500 people participated in public forums since 2008. One community member said “Its my Pier, and 499,999 others say the same thing.” The historian G

39、ary Mormino called the St. Petersburg Pier “the Peoples Pier” in his presentation to the Pier competition design teams on September 19, 2011.A. FRAMEWORK & APPROACH SITE CONTEXT 7EXISTING STRUCTURESKEYReusable CassionsFailing StructuresCITY CHARTER LEASE TERMSKEY10 Year City Charter Lease Term5 Year

40、 City Charter Lease TermDESIGN INFLUENCES & OPPORTUNITIESAMPLIFY THE BEST; CREATE NEW ICONIC EXPERIENCESBACKGROUNDIn this section, we want to share our thoughts on the design influences and opportunities that formed the framework for our design. More than analysis, more than principles, this section

41、 reveals the root of our design at these key locations from downtown to the tip of the existing Pier:1. Downtown Interface2. Marina/Boat Basin3. Upland/Spa Beach4. Inverted Pyramid/PierDOWNTOWN ST. PETEDowntown is a bustling waterfront district that thousands call home. Like many cities, St. Petes l

42、eaders are working hard to assure a vibrant downtown for the future by attracting new employment, residents, entertainment and commercial uses. HR&A, West 8s economic advisor to the Pier project, performed a high level review of public realm investments in varying contexts, and concluded that public

43、 realm improvements attract new development and generate value premiums for existing real estate, approximately 5% over to mile radius from the improvement. Given this information, West 8 asked a key question:What is the right level of investment in the Pier project to maximize this value?St. Petes

44、budget of $45 million is a huge investment, to be sure. But we also believe that this investment will generate additional revenue sources. HR&As initial analysis suggests that the City can assume five times the value will be returned by the private sector from the initial investment. Therefore, the

45、investment in the Pier, because of the Citys TIF, could provide seed money that could fund further stages of the Pier design or other waterfront/downtown improvements.We made a decision at that point to study a vision of the Pier project that could be staged or phased for future funding sources. The

46、 design is not dependent on that funding, but further analysis by West 8, HR&A and the City could determine the sweet spot of investment and private sector return.UPLAND PARCELSWe also studied the City owned upland areas in this context. In todays tough economy when cities are scrambling for funding

47、, it is not unheard of that cities have provided commercial uses or long-term leases on publicly-owned lands to generate revenue or subsidize operations and maintenance. From our research, West 8 learned lessons on the Citys changing urban realm that highlight both the goals and challenges that St.

48、Pete faces to ensure a vibrant downtown: A city-subsidized private investment in downtown is not a sure-thing, so we are wary to suggest it for the Pier. The Baywalk project has raised concerns about how the City should invite and support projects like this. The City investments should occur where t

49、he action and momentum is already taking hold. We viewed the emerging dynamic uses along Beach Drive as a sign of healthy growth by the private sector. We believe that concentrating commercial uses together, rather than creating multiple destinations, is a better tactic for St. Pete. The public has

50、not historically supported long-term leases on the Piers upland sites. These require referendums, and the public has voted down proposals in the past.Therefore, West 8 chose a vision for the upland sites that reinforces the design principle stated in the Stage II brief: “the waterfront should belong

51、 to the citizens.” We provide a publicly accessible space, without any commercial development, that is for leisure, recreation, and provides essential support facilities like parking for the museum and marina users. This parking lot can also be used for occasional larger festivals.CULTURAL CRESCENTS

52、t. Pete has several outstanding cultural titutions along its waterfront. We think of this as St. Petes “Cultural Crescent,” which, like New Yorks Museum Mile, can be positioned as the cultural destination district for the region. A rich, vibrant cultural waterfront will complement St. Petes already

53、exciting arts community. We also note that the publicly owned parcels at the waterfront are potential opportunities for the City to expand cultural uses in thisdistrict.This framework influenced our thinking as we located the Pier and its program elements. The Pier will be a public focal point to th

54、is area and provide a relaxing setting for visitors to pause along their museum journey.Programming at the Pier and waterfront can capitalize on its museum neighbors, with art festivals, music and performance areas. We looked for ways to provide settings for these events.DOWNTOWN INTERFACEMUSEUMS -

55、CULTURAL CRESCENTVinoy HotelChihuly CollectionMuseum ofFine ArtsMuseum ofHistoryYachtClubMahaffeyTheaterThe New Dali MuseumA. FRAMEWORK & APPROACH DESIGN INFLUENCES & OPPORTUNITIES 15MARINA/BOAT BASIN- REGIONAL BOAT CULTUREBoating is arguably the ultimate outdoor experience t. Pete. With its sparkling blue waters and 361 days of sunshine, the “Sunshine Citys” 244 miles of shoreline is home to one of the largest municipal marinas and hundreds of boats at private marinas.The Pier sits in this world of water. We sought to provide a Pier design where the boat culture is welcomed and