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1、chapter 8 coordination and communicationcopyright 2006 by thomson delmar learning. all rights reserved.2purpose and overview purpose explore managerial challenges and strategies overview interdependence coordination communication copyright 2006 by thomson delmar learning. all rights reserved.3interd
2、ependence health care organizations have high levels of interdependence high levels of interdependence require attention to establishing effective linkages copyright 2006 by thomson delmar learning. all rights reserved.4interdependence types of interdependence pooled sequential reciprocalcopyright 2
3、006 by thomson delmar learning. all rights reserved.5coordination coordination achieving unity in pursuit of shared objectives integration intraorganizational coordinationcopyright 2006 by thomson delmar learning. all rights reserved.6coordination intraorganizational coordination mintzbergs five coo
4、rdinating mechanisms:1) mutual adjustment2) direct supervision3) standardization of work processes4) standardization of work outputs5) standardization of worker skillscopyright 2006 by thomson delmar learning. all rights reserved.7coordination approaches to standardizing processes and outputs of pat
5、ient care activities: critical pathways clinical guidelines or protocols outcomes assessmentscopyright 2006 by thomson delmar learning. all rights reserved.8coordination approaches to standardizing processes and outputs of patient care activities: project-management design organizational redesigncop
6、yright 2006 by thomson delmar learning. all rights reserved.9coordination interorganizational coordinationmarket transactionsvoluntary relationship transactionsinvoluntary relationship transactions copyright 2006 by thomson delmar learning. all rights reserved.10coordination managing interorganizati
7、onal linkages identify linkages and coordinating mechanism three types of costs must be recognized1) obvious2) cost of compromise3) cost of inflexibilitycopyright 2006 by thomson delmar learning. all rights reserved.11communication the communication process the sender the communication channels (or
8、methods) the receivercopyright 2006 by thomson delmar learning. all rights reserved.12communication barriers to communication environmental barriers personal barrierscopyright 2006 by thomson delmar learning. all rights reserved.13communication the communication processcopyright 2006 by thomson delm
9、ar learning. all rights reserved.14communication ways for managers to overcome barriers cross-organizational lines include cross-organizational dimensions facilitate cooperation among organizations in a system resolve conflicts among organizations in a systemcopyright 2006 by thomson delmar learning
10、. all rights reserved.15communication elements of effective communicationdesire to communicateunderstanding how others learncue receiver to purpose of messageestablish communication channelscredibility of sender affects how message will be receivedcopyright 2006 by thomson delmar learning. all right
11、s reserved.16communication types of flows downward flow upward flow horizontal diagonalcopyright 2006 by thomson delmar learning. all rights reserved.17communication communication networks copyright 2006 by thomson delmar learning. all rights reserved.18communication intraorganizational communicatio
12、ncopyright 2006 by thomson delmar learning. all rights reserved.19communication communicating with external stakeholders communicating with the public sector copyright 2006 by thomson delmar learning. all rights reserved.20communicationcopyright 2006 by thomson delmar learning. all rights reserved.2
13、1communication communicating in marketing potential patients/customers (or markets) current service mix or product line exchanges between organization and target marketscopyright 2006 by thomson delmar learning. all rights reserved.22communication stakeholder analysis identify important stakeholders forecast trends in stakeholders views assess implications disseminate results of analysiscopyright 2006 by thomson delmar learning. all rights reserved.23communicati
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