高档宣传品的策划方案

1、高档宣传品的策划方案宣传册的策划目的:/、成为高档宣传品系列2、可分可合,自由应用3、宣传册需要有种读图时代的感觉,让图片震撼人的眼球,让文字成为最佳 的图片说明。宣传册的文案设计:封面设计:体现佳隆纳米屮英文文字 概念性,大气、高档 有一种感染的力量 第二、三页设计:重新选一张大气的图片,显示坚持的恒心和高科技的感觉,然后左边配以引 言小诗。引言的目的奠定基调和高度。“小”的宏愿“小”的东西历来不被人特别重视， 但小的东西却总在创造着神奇。纳米，小到看不见， 但是它成为了 21世纪全球新兴的战略产业， 缔造了人类科技改造世界历史上新的神话。纳米，可以改变医学，纳米，口j以改变工业，今天，我们

2、用纳米改变了人类对材料的认识，创造了人类对新型环保材料的选择 我们用诚心、信心、耐心，坚持从事着纳米事业， 我们用爱心、恒心、真心，实践着对社会的责任。数年来持续不断的探索和实践，数年來始终如一的信心和执着，惟愿纳米材料能服务丁人类的生活品质的改善。这是我们的使命，我们的责任，我们的贡献第四、五页设计:公司简介第四页为中文，第五页为英文,但是设计为图、文配合的,选几张我们公司的 图片作为配图,但是绝对不耍岀现文字过分集屮的现彖。烟台佳隆纳米产业股份有限公司是一家致力于纳米技术研究和开发纳米功能材料的高新技术企业。是国家科技部认定的“国家863计划成果产业化基地”、“国家级火炬计划重 点高新技术

3、金业”。是山东省纳米涂层工程技术研究中心和烟台市纳米工程技术研究中心的主 要依托单位。获国家人事部批准成立了 “企业博士后科研工作站”。拥有独立的研发中心 和技术，以及一大批高学丿力、高资丿力的科技人才。先后承担并完成了 “国家863计划”、“国家高技术产业化示范工程”、“国家 级火炬计划”、“山东科技攻关计划”等十余项国家及省部级科技计划项目。申请三项专利。两项产品被列为“国家级重点新产品”，两项荣获“山东省 科技进步二等奖”。拥有先进的实验仪器、进口检测设备和一流的生产线，建立起一套科学严谨 的技术、生产、质量管理体系。第五页:敕about usyantai jialong nano in

4、dustry co., ltd a high-tech enterprise engaged in the r&d ofnano-technology and nano-functional materials. certified as the national 863 program achievementindustrialization base by chinese ministry of science & technology, and state's key high-tech enterprises of torch program. tostdoct

5、oral workstation” was approved to establish by national personnel department, having its own professional r&d technology center and technology, with a team of scientific talents with rich experiencesand high education the main supporting unit of ushandong nano-coating engi neeri ng& tech no

6、logy research cen ter” and “yantai nano engineering& technology research center”. undertaken and completed a dozen of national and provincial tech no logy projects as “nati onal 863 plan", unati onal high-tech industrialization demonstration projecf, unational torch program”， “shandong key

7、tech no logies r&d program applied for 3 national patent invention rights. 2 projects had been listed as ustate-level key new product project” and 2 had won “2nd award of shandong technology developmenf. own advanced experime ntal apparatus, importedinspection equipments and world-class producti

8、on line, besides we also have scientific and strict management, production and perfect quality control system.第六、七页设计:我们的优势（our advantage）强大的科研实力公司获国家人事部批准成立了 “企业博士后科研工作 站”。拥有独立的研究开发中心。内设六个专业实验室，一 个检测中心。拥有博丄后一人，博士五人，硕士、高级工程 师、工程师数名，是公司科技创新进程中强有力的研发团队。 powerful science& research strengthjialong n

9、ano was approved by national personnel department to establish 'postdoctoral workstation”. we have owned professional r & d center, which consists of six professional laboratories and a testing center with one post-doctoral, three doctors, several masters, senior engineers and engi neers .it

10、 is a stro ng r&d team of the company's technological innovation process（配图）（间隔）先进的生产工艺体系公司建有生产纳米导电微粒子的超微车间、生产显示器件用各种涂料的专用生产线、生产去离子水的水处理生 产线等十余条生产线。设备先进，工艺合理，管理科学， 所牛产的全部产品均能达到国际同类产品的先进水平。 advanced production systemour company is equipped with advanced equipments in eluding super micro works

11、hop produci ng nano conductive particles, special production lines producing conductive coatings for display tubes, water treatment production line producing deion ized water with advaneed technology and scientific management. all the products have come up to the international advanced standards.严谨的

12、质量保证体系公司已通过iso9001: 2000国际质量保证体系的认 证，并专门设有质量管理部。质量管理部下设检测中心，拥有二十余台精密、高档 的检测仪器，其中有：x射线衍射仪、zeta电位及粒度分 布仪、激光粒度分析仪、差热分析仪、傅立叶变换红外光 谱仪、可程式恒温恒湿试验箱、jy-82接触角测定仪、双 电测四探针测试仪等高档仪器，涉及物理、化学、生物、 医药、新材料、纳米材料等诸多学科、专业的分析测试。 公司拥有多名各类高级技术人员，致力于有关专业项口的 分析测试与合作研究，开展对外产品的分析检测及技术规 范、企业标准的制定和人员培训等业务，是山东省内具有 相当规模，集综合性、公共性、权威

13、性为一体的分析测试 中心o strict quality control systemjialong nano has passed the certificate of is09001:2000 and established a quality control department. the testing center under the department is equipped with more than 20 precise testing machines, in which there are advanced diffractometer system, fourier

14、transform infrared spectrometer, laser particle size distribution analyzer and zeta potential analyzer. etc. all the above can guarantee the testing analysis and quality control of our products第八、九页设计:丰富的产品线公司坚持自主创新，不断研发新品。自主研制开发出 可用于显示器件、建材改性、生物保健品、油漆涂料、金 属防腐、催化剂、光电池等领域的纳米材料，在国内外市 场上具有强大的竞争优势。目前拥有“

15、佳家利”纳米节能 防晒液，“佳家利”纳米节能防晒玻璃，显示器件用“三 防”纳米涂层材料（ato）,高导电性钢锡氧化物纳米透 明涂层防眩液（ito）,透明导电低辐射玻璃用纳米涂层 材料，彩色显示管锥体内导电涂料（内涂石墨），显示器 件用荧光屏黑底涂料，具有牛物活性的纳米保健品，纳米 导电浆料等8个品种产品系列。这些产品满足了不同地区 的节能环境需求，填补了国内市场空缺并在市场上火爆畅 销。 rich product seriesjialong nano insists on self-innovation, continuously develops new products. at prese

16、nt, we have 8 products such as jiajialy nano energy-saving & anti-uv solution, jiajialy nano energy-saving & antiuv glass, tri-anti nano coating material for display (ato), high conductivity ito(indium tin oxide) nano transparent coating solution, transparent, conductive and low emission nan

17、o coating material for glass, internal conductive coating for colorful display tube cone, black matrix coating for display phosphor screen,bioactive nano health care products and nano conductive paste etc; these products meet the demands of different regions for energy conservation, fill the gap in

18、domestic market and become the best selling products覆盖广泛的产品营销网络公司拥有完善的产品销售网络，国内建有华北、华南、 华中、华东、西南、西北、东北七人区域经销中心，实行“地 毯式”营销策略，做到省有分公司，市有市场部，县有代理 商，销售网络遍布全国城乡。国外建有北美、澳洲、欧洲、 东南亚、中东五大区域分销中心，进而辐射全球。 comprehensive marketing networkjialong nano has comprehensive marketing network, with 7 regional distributi

19、on centers throughout china, north china, south china, east china, central china, northeast, southwest and n orthwest areas .in overseas market, we have 5 regional distribution centers across north america, australia, europe, southeast asia and middle east, based on which, radiates the whole world.第

20、十、7页设计:我们的产品佳家利纳米节能防晒液让玻璃成为“聪明的卫士” （开 篇名义:直接显示八大优点,八大优点围绕中间佳家利的标 志）太阳光，带给了我们光明和热量。太阳光谱中有着丰富 的射线组成和无线光波，但太阳电磁辐射中99. 9%的能量 集中在红外线，可见光和紫外线三个区域。红外线是使温度 升高的主要因素，紫外线照在皮肤上会使皮肤感觉到刺痛、 发痒，也会使被照物体褪色。而可见光是人们所需要的。普 通的玻璃不具有对太阳光的选择性，使大部分的红外线和紫 外线透过玻璃，照射到物体表面。场景一：我们可以选择遮阳伞、防晒液来为自己选择防 紫外的产品，但是我们精美的家具、我们漂亮的窗帘、还有 我们精心

21、布置的汽车内饰如何防晒?（用一个夸张式的图片,找一张撑起窗边撑起遮阳伞的图片场景二：热！热！热！夏季的太阳最不讨人喜欢。满身臭汗，热浪灼人如何隔热?（配图，最好是配夸张点的）“佳家利”纳米节能防晒液，防晒隔热、节能保温、经 济环保。涂在玻璃上，普通的玻璃就能升级为纳米节能玻璃。 它可以“聪明”的选择太阳光，屏蔽人体不需要的紫外线、 红外线，而使可见光“从容”透过，为您带来明亮而舒适的 新生活体验。（配图）“佳家利”纳米节能防晒液是一种用于玻璃节能的纳米 高科技透明隔热保温材料。该产品以纳米金属氧化物和树脂 为主要原材料，经过复合具有高红外、紫外屏蔽，高透明性 等性能，是防晒、隔热、节能、保温的

22、最佳选择。jiajialy nano energy-saving & anti-uv solution is a kind of nano high-tech transpare nt heat insulation material for energy savi ng on glass .it takes nano metal oxide particles and resin as its fundamental raw material, by composition, it changes into heat insulation coating with character

23、istics of high rejection of ir and uv and high transparency. it quickly forms into a transparent heat insulation layer withthickness of 8 10um after pain ting on glass surface .it is the best tran spare nt heat insulati on coati ng for en ergy saving upgrading or standard realization of normal glass

24、, which can be widely used in building glasses, vehicle and ship glasses, synthetic glasses for heat insulation and energy saving(下面这个图横跨两页,放中间,但必须是中英文)更防晒阻隔紫外线85%以上more uv shieldingshieldover85%(290-380nm) uv更隔热高效阻隔红外90%以上more heat insulationblock over 90% ir扌 it wlogo )更节能显著减少空调耗电和供 暖能耗more energy

25、 saving save energy up to （中间放佳家利的logo和产品30-40%jiajialy更便捷施工工艺简单，快速成膜more efficient operation rapid solidify and easy operation更经济比low-e玻璃、贴膜玻璃的改造成木低more economicalthe transformation cost is much lower than the low-e glass and glass film更环保水性无害，符合国家环保要求more environmental protectionwater-based solven

26、t, matches national environmental requirements更安全涂膜附着力高，力学性能好more securehigh adhesive attract! on and mechanical property更卫生减少电磁波和灰尘污染，不吸引蚊 虫more sanitaryreducepolluti onofelectromagnetic wave and dust adhesion在普通玻璃上涂刷上“佳家利”纳米节能防晒液后，玻 璃表面即可迅速形成8-1011 m厚的透明隔热膜层。普通玻璃 即可被改造成纳米节能防晒玻璃。brushing product on

27、 ordinary glass, the glass can be processed to n ano energy-savi ng glass .in summer, you will not worry about the high electricity fee and the problems caused by air-conditioner; in winter, you will not be anxious about the heating consumption.(这两段文字出现在边角,围绕中间的图进行图文宣传)第十二页：佳家利纳米节能防晒液的主要性能指标performa

28、nce index of jiajialy nano energy-saving &anti-uv solution性能/properties指标/index紫外线透过率（）/uv radiation shielding ratc（%）红外线透过率（）/5-20光学性能infrared barrier rate0-20(optical properties)可见光透过率（）50-77visible light transmission(%)遮蔽系数0.4-0.67shading coefficientvoc(g/l)17.8(环保要求200)(envir on mental prote

29、ctio n requireme ntss200)环保性能游离甲醛含最(g/l)0.02 (环保要求mm)(environmentalproperties)free formaldehyde content(g/l)(environmental protection requirements0)重金屈含m(mg/kg)0-0.4(环保要求 <60-90)(environmental protection requirements<60-90)3 hheavy metals content(mg/kg)铅笔硬度pencil hardness膜层附着力film adhesion耐水性(

30、168h)附着力0级，无起层、皱皮、鼓泡物理化学性能water resisting property(168h)adhesive attraction:0 grade,no surface layer and(physical& chemicalwrinkle defect, no bubblingproperties)耐温差性(40s80oc循环)temperature resistantance(40s附着力1级，无起层、皱皮、鼓泡80°c cycling)adhesive attraction:1 grade,no surface layer andwrinkle de

31、fect, no bubbling耐酸性（16阻稀盐酸）acid resistance(168h,diluted无起层、皴皮、鼓泡hydrochloric acid)no surface layer and wrinkle defect, no bubbling耐人工老化（loooh）无色差、剥落、鼓泡，性能无明显变化artificial aging resistance(ioooh) no color differenee and wrinkle defect, nobubbling, no significant perfomanee changes第十三页、十四页:佳家利各项性能对比佳家

32、利纳米节能防晒液对太阳光谱的选择性通过涂敷佳家利纳米防晒液的玻璃，紫外光区（w380nm）和红外 光区（780-2500nm）的透过率大幅度下降，而保持了较高的 可见光透过率。jiajialy nano anti-uv solution, the uv area (< 380nm) and in frared zone (780-2500nm) of the tran smittance decreased significantly, while maintaining a high visible light tran smittance804006008001000 1 20014

33、00 1600 1soo 2000 2200 2400wave kength(nm)一=300 00806040加 oi t %500 700900 1100 1300 1500 1700 1900 2100 2300 250(wavelength (nm.)由上图可见：涂了佳家利纳米节能防晒液的玻璃，比普通玻 璃在屏蔽紫外线、红外线方面有显著的效果。from the above chart shows: jiaji aly tha n ordinary glass shielding ultraviolet and infrared light have a significant effe

34、ct.不同玻璃传热系数k值w/(m2k)的对比样普通佳家普通中空玻佳家利中空玻(samplk单层利单璃窗璃窗玻璃层玻(5mm+9a+(5mm+9a+5m性能w( 5璃窗5m m)m)(performancmm)(5e)mm)k值4. 43. 92. 52. 3保温性能4级5级7级8级由此可见：佳家利具有良好的保温效果。测试条件：室温25°c,测温箱始温31 °c,红外灯距玻璃 20cm,照射60秒关闭，自然升温。实验结果表明：佳家利纳米节能防晒玻璃比普通玻璃、中空 玻璃、low-e玻璃、贴膜玻璃的隔热效果更佳。contrast of heat insulation betw

35、een different kinds of glassestest conditions： room temperature： 25°c, temperature detector starts from 31 °c, infrared light： 20cm away from glass, irradiate for 60s, warming up itself.test result indicates: jiajialy nano energy-saving&antiuv glass is better in heat insultation than c

36、ommon hollow glass and low-e glass.测试条件：室温25°c,测温箱始温均为60°c, 口然降温至 31°co实验结果表明：佳家利纳米节能防晒玻璃的保温性能明显优 于普通玻璃、中空玻璃、low-e玻璃和贴膜玻璃。contrast of heat insulation between different kinds of glassestest conditions： room temperature： 25°c, temperature detector starts from 31 °c, infrared l

37、ight： 20cm away from glass, irradiate for 60s, warming up itself.test result indicates: jiajialy nano energy-saving&antiuv glass is better in heat insultation than common hollow glass and low-e glass.十五页：玻璃市场的新宠佳家利纳米节能防晒玻璃佳家利纳米节能防晒玻璃为阳光控制型涂膜玻璃，产品在隔 热防晒方面超过了现代low-e玻璃。与传统镀膜玻璃相比, 其光学性能更优异。屏蔽紫外方面，比中

38、空更优越。比镀膜玻璃更透明、更环保、更经济与传统镀脱玻璃比，佳家利纳米节能 防晒玻璃具有优异的光学性能和环 保优势。不但具冇镀膜玻璃的隔热防 晒及节能要求，叮见光的透过率也很 高，达到建筑和汽车前挡玻璃的设计 要求。并比同等性能标准的镀膜更 经济。比low-e玻璃更防晒、更隔热、更透 明、更经济佳家利纳米节能防晒玻璃，隔热、防晒 及光学性能均优于low-e玻璃，同时， 比起lowe玻璃，佳家利纳米节能防晒 玻璃寧有独特的价格优势。比中空玻璃更经济，更有效屏蔽紫外，阻隔红外与中空玻璃相比，佳家利纳米节能防晒玻璃的改造成本比较低，而口更能有 效屏蔽紫外，阻隔红外。new favorite of g

39、lass marketjiajialy nanoenergy-saving & anti-uv glassjiajialy nano en ergy-savi ng & anti-uv glass is sunlight-controlled coating glass, its heat-insulating aspect has gotten over the modern low-e glass, and compared to the traditional coati ng glass, jiajial/s performa nee even more outstan

40、ding. it can shield uv more efficiently than insulating glass. more transparent, more envir on mental protection, more economical than the traditional coating glass compared to the traditional coati ng glass, jiajialy nano energy-saving & antiuv glass has an excellent optical and enviro nmental

41、protection performance advantages not only meets the requirements of heat-insulation and anti-uv, but also has great visible light performance meanwhile, the price is lower than the traditi onal coati ng glass more uv shielding, more heat insulation, more transparent, more economical than low-e glassjiajialy's uv shielding, heat insulation is superior to the low-e glass. its optical performance is much better than low-e glass and the price is more competitive more economical, more uv shielding than the insulating glasscompared to the insulating glass, jiajialy nano energy-saving&