ch13 The Job Search, Résumés, and Cover Letters

1、Essentials of Business Communication, Asian EditionCh. 131Chapter 13The Job Search, Rsums, and Cover LettersEssentials of Business Communication, Asian EditionCh. 1321 to 34 to 78 to 1112 to 151. The average employee will have worked athow many jobs over the course of a career? Test Your Employment

2、SavvyEssentials of Business Communication, Asian EditionCh. 1331 to 34 to 78 to 1112 to 151. The average employee will have worked athow many jobs over the course of a career? Test Your Employment SavvyEssentials of Business Communication, Asian EditionCh. 134TrueFalse2. Having your job terminated r

3、anks in thetop ten of lifes most severe crises.Test Your Employment SavvyEssentials of Business Communication, Asian EditionCh. 135TrueFalse2. Having your job terminated ranks in thetop ten of lifes most severe crises.Test Your Employment SavvyEssentials of Business Communication, Asian EditionCh. 1

4、36Chronological (arranged around dates)Functional (arranged around skills)Combination3. You are putting together a rsum. What format do recruiters generally prefer?Test Your Employment SavvyEssentials of Business Communication, Asian EditionCh. 137Chronological (arranged around dates)Functional (arr

5、anged around skills)Combination3. You are putting together a rsum. What format do recruiters generally prefer?Test Your Employment SavvyEssentials of Business Communication, Asian EditionCh. 138 Searching the Internet Sending out hundreds of rsums Networking Reading the classified ads4. Many experts

6、 in the field of recruitingthink that the surest way for a college graduate to find a job today is byTest Your Employment SavvyEssentials of Business Communication, Asian EditionCh. 139 Searching the Internet Sending out hundreds of rsums Networking Reading the classified ads4. Many experts in the f

7、ield of recruitingthink that the surest way for a college graduate to find a job today is byTest Your Employment SavvyEssentials of Business Communication, Asian EditionCh. 131010 to 19 percent20 to 29 percent30 to 49 percent50 percent or more5. You begin your job search the way mostpeople do by loo

8、king through the newspaperads. What percentage of availableopportunities can you find in those ads?Test Your Employment SavvyEssentials of Business Communication, Asian EditionCh. 131110 to 19 percent20 to 29 percent30 to 49 percent50 percent or more5. You begin your job search the way mostpeople do

9、 by looking through the newspaperads. What percentage of availableopportunities can you find in those ads?Test Your Employment SavvyEssentials of Business Communication, Asian EditionCh. 1312Potential employers and professional organizationsFamily members, friends, neighbors, associatesSchool alumni

10、 and former instructorsYour dentist, your doctor, other service providersAll of the above6. Youve heard that “networking” is a good way to find a job. Who should be on your list of people to contact?Test Your Employment SavvyEssentials of Business Communication, Asian EditionCh. 1313Potential employ

11、ers and professional organizationsFamily members, friends, neighbors, associatesSchool alumni and former instructorsYour dentist, your doctor, other service providers.All of the above6. Youve heard that “networking” is a good way to find a job. Who should be on your list of people to contact?Test Yo

12、ur Employment SavvyEssentials of Business Communication, Asian EditionCh. 1314About 20 percentAbout 40 percentAbout 60 percentAbout 80 percent7. Youre now a serious candidate for a job.What percentage of companies will requirepre-employment drug testing?Test Your Employment SavvyEssentials of Busine

13、ss Communication, Asian EditionCh. 1315About 20 percentAbout 40 percentAbout 60 percentAbout 80 percent7. Youre now a serious candidate for a job.What percentage of companies will requirepre-employment drug testing?Test Your Employment SavvyEssentials of Business Communication, Asian EditionCh. 1316

14、Dress in campus casual attireDress professionally in a suitHit a happy mediumCall to ask interviewer8. Youve landed a job interview with a company that has a casual dress code. What should you do?Test Your Employment SavvyEssentials of Business Communication, Asian EditionCh. 1317Test Your Employmen

15、t SavvyDress in campus casual attireDress professionally in a suit orHit a happy mediumCall to ask interviewer8. Youve landed a job interview with a company that has a casual dress code. What should you do?Essentials of Business Communication, Asian EditionCh. 1318 Preparation Research the job marke

16、t. Use newspapers, the Web, and other resources to learn about jobs, qualifications, and employers. Analyze your strengths. What will sell you for the job you want? Study other rsums as models. Experiment with formatting.Writing a Persuasive RsumEssentials of Business Communication, Asian EditionCh.

17、 1319 Heading and Objective List your name, address, phone. Include a career objective for a targeted job. Education Name your degree, date of graduation, and institution. List your major and GPA. Give information about your studies, but dont inventory all your courses.Writing a Persuasive RsumEssen

18、tials of Business Communication, Asian EditionCh. 1320 Work Experience List your previous jobs. Start with the most recent jobs. Include employers name and city, dates of employment (month, year), and most significant title. Manager, Fleet Equipment, Kettering, Ohio. 6/03 to presentSalesperson, Kmar

19、t, Dayton, Ohio. 4/02 to 5/03Tax Preparer, Volunteer Income Tax Assistance program. March, 2003, to present. Sinclair College, Dayton, OhioWriting a Persuasive RsumEssentials of Business Communication, Asian EditionCh. 1321 Work Experience Describe your experience. Use action verbs to summarize achi

20、evements and skills relevant to your targeted job.Prepared state and federal tax returns for individuals with incomes under $25,000. Conducted interviews with over 50 individuals to elicit data regarding taxes. Determined legitimate tax deductions and recorded them accurately.Writing a Persuasive Rs

21、umEssentials of Business Communication, Asian EditionCh. 1322 Work Experience Include nontechnical skills. Give evidence of communication, management, and interpersonal skills. Employers want more than empty assurances. Try to quantify your skills.Organized holiday awards program for 1200 attendees

22、and 140 awardees. Praised by top management for enthusiastic teamwork and achievement.Writing a Persuasive RsumEssentials of Business Communication, Asian EditionCh. 1323 Special Skills, Achievements, Awards Highlight your computer skills. All employers seek employees proficient with word processing

23、, databases, and spreadsheets. Show that you are well-rounded. List awards and extracurricular activities, especially if they demonstrate leadership, teamwork, reliability, loyalty, initiative, efficiency, and self-sufficiency.Writing a Persuasive RsumEssentials of Business Communication, Asian Edit

24、ionCh. 1324 Additional Tips Omit references (unless specifically required). Look for ways to condense your data. Double-check for parallel phrasing. Project professionalism and quality. Avoid personal pronouns. Omit humor. Use 24-pound paper and a quality printer. Have a friend or colleague critique

25、 your rsum.Writing a Persuasive RsumEssentials of Business Communication, Asian EditionCh. 1325 Additional Tips Omit references (unless specifically required). Look for ways to condense your data. Double-check for parallel phrasing. Project professionalism and quality. Avoid personal pronouns. Omit

26、humor. Use 24-pound paper and a quality printer. Have a friend or colleague critique your rsum.Proofread!Writing a Persuasive RsumEssentials of Business Communication, Asian EditionCh. 1326 Additional Tips Omit references (unless specifically required). Look for ways to condense your data. Double-ch

27、eck for parallel phrasing. Project professionalism and quality. Avoid personal pronouns. Omit humor. Use 24-pound paper and a quality printer. Have a friend or colleague critique your rsum.Proofread! Proofread!Writing a Persuasive RsumEssentials of Business Communication, Asian EditionCh. 1327 Addit

28、ional Tips Omit references (unless specifically required). Look for ways to condense your data. Double-check for parallel phrasing. Project professionalism and quality. Avoid personal pronouns. Omit humor. Use 24-pound paper and a quality printer. Have a friend or colleague critique your rsum.Proofr

29、ead! Proofread! Proofread!Writing a Persuasive RsumEssentials of Business Communication, Asian EditionCh. 1328Writing a Persuasive Rsum Additional Tips Omit references (unless specifically required). Look for ways to condense your data. Double-check for parallel phrasing. Project professionalism and

30、 quality. Avoid personal pronouns. Omit humor. Use 24-pound paper and a quality printer. Have a friend or colleague critique your rsum.Proofread! Proofread! Proofread! Proofread!Essentials of Business Communication, Asian EditionCh. 1329RSUM OFJENNIE JENKINS3320 Lafayette Street, #12San Leandro, CA

31、94561(415) 781-5592OBJECTIVE: An entry-level position where my proven communication, accounting, and administrative skills could be utilized in a path leading to advancement into management eventually.DEGREE from San Francisco State University. Broadcast Communication Arts. Bachelor of arts. 3.2 in

32、major.Poor RsumEssentials of Business Communication, Asian EditionCh. 1330EXPERIENCEApprentice KPFA - 94.1 in Berkeley, CA. Duties included scheduling studios. Also recruited staff. Some paperwork. Often given responsibility to act as production manager. 10/03 to present.Pacifica HousePosition for f

33、inancial manager. Duties included payroll and benefits for employees of shelter. Was responsible for the books, also for cash transactions. Took care of some donations. Expected to help raise funds. I prepared all payroll reports. Also petty cash. Chaotic environment, underfunded.Poor RsumEssentials

34、 of Business Communication, Asian EditionCh. 1331Spring, 1999Worked for one spring with Renaissance Rainbow, which is a performing arts troupe operating out of San Francisco. My duties included scheduling interviews with print and broadcast journalists. Was responsible for volunteers and publicity.O

35、ther temporary positionsManpower, Inc. San Francisco. Worked at many different places as a temp. 1999-02. Dorhring Company. File clerk, receptionist, general duties. Other places. Good Earth Restaurant - server 1998-1999.Poor RsumEssentials of Business Communication, Asian EditionCh. 1332Poor RsumPe

36、rsonalSelf-starter, can finish jobs without supervision.Marital status: singleBirth: 6/15/80Health: ExcellentHobbies: Knitting, singing,like to readFirst Baptist Gospel ChoirAwards: Spirit Award, Oakland High SchoolDeans List, college, 2 semesters Essentials of Business Communication, Asian EditionC

37、h. 1333Jennifer Marie Jenkins3320 Lafayette Street, #12San Leandro, CA 94561(415) 781-5592Objective: Administrative position involving Payroll Accounting Employee Benefits Customer ServiceSUMMARY OF QUALIFICATIONS Two years experience in responsible administrative and accounting positions Discipline

38、d self-starter; able to work without supervision Proficient with PCs including Word, Excel, and the InternetImproved RsumEssentials of Business Communication, Asian EditionCh. 1334 Can be counted on to follow through on every detail, until a task is successfully . pleted B.A. degree, San Francisco S

39、tate UniversityRELEVANT EXPERIENCE10/03 toApprentice, Radio Production, KPFA - 94.1, presentBerkeley, CA As production manager, schedule studios, recruit support staff Process scripts, permissions, and logs involved in weekly productions2002-03Financial manager, The Pacifica House (shelter),San Fran

40、cisco, CA Used computer to manage payroll and employee benefits for a staff of 26 Completed all projects on time, despite chronically chaotic environmentImproved RsumEssentials of Business Communication, Asian EditionCh. 1335 Managed agencys cash flow, involving funder reimbursements, in-kind donati

41、ons, .and fund-raising Processed all accounts payable and receivable, monthly, and quarterly statistical .reports for local, state, and federal funding agencies; oversaw petty cash Designed a flow chart to track success of a $25,000 fund-raising projectSpring, 1999 Publicity coordinator, Renaissance

42、 Rainbow (performance arts troupe), San Francisco, CA Scheduled all media interviews and supervised volunteers Coordinated publicity mailings for African-American Performance Arts Festival1999-01 Temp positions, Manpower Temporary Services, San Francisco, CA Developed customer service skills as tele

43、phone interviewer for Dorhring .CompanyImproved RsumEssentials of Business Communication, Asian EditionCh. 1336Improved Rsum Maintained files, routed incoming telephone calls, input employee progress .journals, prepared interoffice memos, recorded accounts payable checks, .keyboarded accounts payabl

44、e correspondence, learned e-mail systems in various .assignmentsEDUCATIONB.A. in Broadcast Communication Arts, San Francisco State University, 2002 Deans list, 2 semestersEssentials of Business Communication, Asian EditionCh. 1337 Emphasize keywordsnouns that describe traits, skills, and characteris

45、tics from job description. Avoid unusual typefaces, underlining, and italics. Use 10 to 14-point type.Preparing a Computer-Friendly RsumEssentials of Business Communication, Asian EditionCh. 1338 Use smooth white paper, black ink, and quality printing. Be sure that your name is on the first line. Pr

46、ovide plenty of white space. Avoid double columns. Dont fold or staple your rsum.Preparing a Computer-Friendly RsumEssentials of Business Communication, Asian EditionCh. 1339 Use abbreviations carefully. Include all your addresses and telephone numbers. Be prepared to send your rsum in ASCII.Note: U

47、nlike a paper rsum, one that will be scanned by a computer may be as long as you think necessary.Preparing a Computer-Friendly RsumEssentials of Business Communication, Asian EditionCh. 1340 A focus group of nine expert recruiters gave these individual responses: “Personal data. Thats a major red fl

48、ag. Also typos, inconsistent punctuation, and huge paragraphs that look like job descriptions.” “Odd-sized rsums from services saying Presenting the candidacy of . . . I dont even read them anymore. Theyre a major rip-off.”What Turns Recruiters Off When Reading a Rsum?Essentials of Business Communic

49、ation, Asian EditionCh. 1341 A focus group of nine expert recruiters gave these individual responses: “Rsums that show no research; not looking at the employers needs.” “Omissions in terms of dates. And misspellings!” “Long cover letters and rsums over two pages.”What Turns Recruiters Off When Readi

50、ng a Rsum?Essentials of Business Communication, Asian EditionCh. 1342 A focus group of nine expert recruiters gave these individual responses: “Excess cosmetics, substituting form for content. A rsum should look nice but not go overboard.” “A photo. I have to remove them because managers must be col

51、or and gender blind.” “Not sending the rsum to the right place.”What Turns Recruiters Off When Reading a Rsum?Essentials of Business Communication, Asian EditionCh. 1343 “The objective. Plus dates when things happened and accomplishments.” “Information about skills that apply to the job; less about job history and past duties.” “Valid information in an easy-to-read, attractive style.”What Do Recruiters Consider Most Important in a Rsum?Essentials of Business Communication, Asian EditionCh. 1344 “The candidates address and phone numb