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Chapter
2Quality
TheoryChapter
ObjectivesCopyright
©
2017
Pearson
Education,
Inc.2-21.
Integrate
theories
and
concepts
from
key
thought
leaderin
quality
management.
Discuss
differing
ideas
from
quality
management
thoughleaders
to
determine
the
best
methods
for
managingquality.
Discuss
key
quality
improvement
variables
and
how
theycombine
to
create
a
quality
management
system.
Assess
a
quality
management
system
using
thetheoretical
framework
for
quality
management.What
is
Theory?Theory:
“A
coherent
group
of
general
propositions
used
as
principles
ofexplanation
for
a
class
of
phenomena”Random
House
Webster’s
College
Dictionary2011.Figure
2-1Copyright
©
2017
Pearson
Education,
Inc.2-3What
is
Theory?Copyright
©
2017
Pearson
Education,
Inc.2-4For
a
theory
to
be
complete,
it
must
have
four
elements:
What
–
Involves
what
variables
or
factors
are
included
in
themodel
How
–
Involves
the
nature,
direction,
and
extent
of
therelationship
among
the
variablesWhy
–
Thetheoretical
glue
that
holds
the
model
together
Who-Where-When
–
The
aspects
that
place
contextual
boundarieson
the
theoryDavis,
J.,
Eisenhardt,
K.,
and
Bingham,
C.,
“Developing
Theory
through
Simulation
Methods,”
Academy
ofManagement
Review
32,
2(2007):
480–499.What
is
Theory?Copyright
©
2017
Pearson
Education,
Inc.2-5Theories
are
established
in
one
of
two
ways:Induction
–
A
theory
generated
by
observation
and
descriptionDeduction
–
Researchers
propose
a
model
based
on
prior
research, and
design
an
experiment
to
test
the
theoretical
modelHistory
of
QualityCopyright
©
2017
Pearson
Education,
Inc.Table
2-12-6W.
Edwards
DemingCopyright
©
2017
Pearson
Education,
Inc.2-7
Gained
credibility
because
of
his
influence
on
Japanese
andAmerican
industry
Best
known
for
his
emphasis
on
the
management
of
a
system
forquality
His
thinking
was
based
on
the
use
of
statistics
for
continualimprovement.
He
provided
lectures
on
statistical
quality
control
to
the
JapanesUnionof
Scientists
and
Engineers
after
World
War
II.
The
United
States
hired
him
when
they
realized
that
they
werelagging
behind
Japan
in
quality.Deming
14
Points
of
ManagementCopyright
©
2017
Pearson
Education,
Inc.2-8Deming
believed
that
the
historic
approach
to
quality
usedby
American
management
was
wrong
in
one
fundamentalaspect:Poor
quality
was
not
the
fault
of
labor.
It
resulted
from
poor
management
of
the
system
for
continualimprovement.Deming
14
Points
of
ManagementCopyright
©
2017
Pearson
Education,
Inc.2-9
Create
constancy
of
purpose
toward
improvementof
productand
service
with
the
aim
to
become
competitive,
stay
inbusiness,
and
provide
jobs.Adopta
new
philosophy.
We
are
in
a
new
economic
age.Cease
dependence
on
mass
inspection
to
improve
quality.
End
the
practice
of
awarding
business
on
the
basis
of
price
taalone.Deming
14
Points
of
Management
(cont’d)Copyright
©
2017
Pearson
Education,
Inc.2-10
Improve
constantly
and
forever
the
system
of
production
andservice
to
improve
quality
and
productivity,
and
thusconstantly
decrease
cost.Institute
training
on
the
job.Improve
leadership.Deming
14
Points
of
Management
(cont’d)Copyright
©
2017
Pearson
Education,
Inc.2-11
Drive
out
fear
so
that
everyone
may
work
effectively
for
thecompany.Break
down
barriers
between
departments.Eliminate
slogans,
exhortations,
and
targets
for
the
workforthat
ask
for
zero
defects
and
new
levels
of
productivity.Eliminate
work
standards
on
the
factory
floor.Deming
14
Points
of
Management
(cont’d)Copyright
©
2017
Pearson
Education,
Inc.2-1212.
Remove
barriers
that
rob
workers
of
their
right
to
pride
inthe
quality
of
their
work.12.
Institute
a
vigorous
program
of
education
and
self-improvement.12.
Put
everybody
in
the
company
to
work
to
accomplish
thetransformation.Joseph
JuranCopyright
©
2017
Pearson
Education,
Inc.2-13Was
responsible
for
the
growth
of
quality
in
the
past
half-century
Took
a
more
strategic
and
planning-based
approach
toimprovement
than
Deming
Promotes
the
view
that
organizational
quality
problems
are
largelthe
result
of
insufficient
and
ineffective
planning
for
quality
Argues
that
companiesmustrevise
strategic
planning
processes
anachieve
mastery
over
these
processesThe
Juran
TrilogyCopyright
©
2017
Pearson
Education,
Inc.2-14Planning
Providing
the
operating
forces
with
the
means
of
producing
productsthat
can
meet
the
customer’s
needsControl
A
process-related
activity
that
ensures
processes
are
stable
andprovides
a
relatively
consistent
outcomeImprovementMust
be
accomplished
on
a
project-by-project
basisJuran’s
Pareto
LawCopyright
©
2017
Pearson
Education,
Inc.2-15Called
the
80/20
RuleUsing
Pareto’s
law,
the
majority
of
quality
problems
areresult
of
relatively
few
causes.Compare
the
“vital
few”
to
the
“trivial,
but
useful,
mKaoru
IshikawaCopyright
©
2017
Pearson
Education,
Inc.2-16
Great
believer
in
training
with
major
contribution
on
the
totalinvolvement
of
the
operating
employees
in
improving
qualityDeveloped
the
basic
seven
tools
of
quality
(B7)Credited
with
democratizing
statisticsCoined
the
term
company-wide
quality
controlIshikawa’s
11
PointsAdapted
from
K.
Ishikawa,
Guideto
Quality
Control
(White
Plains,
NY:
Quality
Resources,
1968).Table
2-3Copyright
©
2017
Pearson
Education,
Inc.2-17Armand
FeigenbaumCopyright
©
2017
Pearson
Education,
Inc.2-18Three-step
process
to
improving
qualityQuality
leadershipQuality
technologyOrganizational
commitmentMajor
impediments
to
improving
qualityHothouse
qualityWishful
thinkingProducing
overseasConfining
quality
to
the
factoryFeigenbaum’s
19
StepsBased
on
A.
Feigenbaum,
Total
Quality
Control
(New
York:
McGraw-Hill,
1991;
original
1951).Table
2-4Copyright
©
2017
Pearson
Education,
Inc.2-19Philip
CrosbyCopyright
©
2017
Pearson
Education,
Inc.2-20Became
well
known
for
the
authorship
of
his
book,
Quality
is
Free
Emphasized
the
zero-defects
approach
and
the
behavioral
andmotivational
aspects
of
quality
improvementrather
than
statisticapproachesAdopted
a
human
resource
approach
similar
to
DemingCrosby’s
14
StepsCopyright
©
2017
Pearson
Education,
Inc.Based
on
P.
Crosby,
Quality
Is
Free:
The
Artof
Making
Quality
Certain
(New
York:
Mentor
Executive
Library,
1979).
Reproduced
with
permission
of
TheMcGraw-Hill
Companies.Table
2-52-21Genichi
TaguchiCopyright
©
2017
Pearson
Education,
Inc.2-22The
Taguchi
method
provides:
A
basis
for
determining
the
functional
relationship
betweencontrollable
product
or
service
design
factors
and
the
outcomes
ofa
process
A
method
for
adjusting
the
mean
of
a
process
by
optimizingcontrollable
variables
A
procedure
for
examining
the
relationship
between
randomnoise
in
the
process
and
product
or
service
variabilityGenichi
TaguchiCopyright
©
2017
Pearson
Education,
Inc.2-23Unique
aspects
of
the
Taguchi
method
include:Definition
of
qualityQuality
loss
functionConcept
of
robust
designOther
Quality
ContributorsCopyright
©
2017
Pearson
Education,
Inc.2-24Robert
C.
CampStephen
R.
CoveyMichael
HammerJames
ChampyViewing
Quality
from
a
ContingencyPerspectiveCopyright
©
2017
Pearson
Education,
Inc.2-25
There
is
a
mass
of
contradictory
information,
therefore
ibest
to
focus
on
fundamental
questions:What
are
our
strengths?What
are
our
competencies?In
what
areas
do
we
need
to
improve?
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