全球客厅家具市场前景及投资研究报告-培训课件外文版2024.4

INDUSTRIES

&

MARKETSLiving

Room

Furniture:

marketdata

&

analysisMarket

InsightsreportOctober2023Table

of

ContentsOverviewAppendixSummary567Product

OverviewAuthor1920MarketDefinitionKeyTakeawaysMarket

NumbersRevenue

by

Market912151617AverageRevenue

per

CapitaCompanyrevenuesOnlineRevenueShareMobile/DesktopSplit2MARKET

INSIGHTSThis

report

is

part

ofour

Market

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productGainabetterunderstandingofmarketsacross190+

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management10sectors190+geographicalentities1,000+markets400+reportsFind

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Market

Insightscom/outlook/3CHAPTER

1OverviewThe

Living

Room

Furniture

segment

experienced

a

surge

in

sales

during

thepandemic,

driven

by

increased

home

timeOverview:

SummarySummaryThelivingroom

istypicallyconsidered

tobethe

most

lively

andmainroom

inthehome;

thus,

itcomes

asno

surprise

thatthe

LivingRoom

Furnituresegment

holdsthe

largest

market

shareof

the

Furnituremarket.

Inmuchof

2020

and

thefirsthalfof2021,

there

was

asharp

increase

inglobal

livingroom

furnituresalesduetowhatcanbereferred

to

asthe

COVID-effect.

Asthemajority

ofpeople

spentmore

timeathome

andlesstime

attheofficeandinsocial

settings,the

allocationof

disposableincome

shiftedfrom

out-of-home

tohousehold

spending,greatlybenefiting

the

Living

Room

Furniture

segment.One

ofthemajor

trendsthathasbeen

observed

over

thepastfew

years

istheincrease

indemand

fordual-purpose

livingroom

furniture.

Thisisdue

tothe

boom

insmall

apartmentconstruction.

Itisnow

easier

than

ever

tofind

coffee

tablesandsofaswithstorage

space,

sidetablesthatcanbeused

forseating

purposes,

and

modularshelving

andbookcases

thatarecustomizable

to

theuser's

wishes.

Anincreasingpopulationandgrowing

disposable

income

indeveloping

countries

arethekeyfactorscontributingtothe

continued

growth

inthissegment.The

rise

incost-of-livingaround

the

world,

which

canbe

attributedtowage

growth

notkeeping

upwith

inflation,

put

downward

pressure

ontheLivingRoom

Furnituresegment’sgrowth

throughout

muchof2022.

Manygovernments

around

the

world

haveintroduced

measures

to

lower

inflation,and

we

believe

these

stepswill

haveapositive

effect

on

the

LivingRoom

Furniture

segment

in2023.

Therefore,

thissegment

canbeexpected

togrow

againin2023.

Inthe

years

tofollow,

weanticipatemoderate

growth,

withdeveloping

countries

leadingthecharge.5Sources:Market

Insights

2023The

Living

Room

Furniture

market

includes

movable

objects

for

comfort

andfunctionality

in

a

living

room,

with

subsegments

for

seating

and

storage

unitsOverview:

Market

DefinitionMarket

definitionThisLivingRoom

Furnituresegment

refers

to

movable

objects

thatare

designedtobe

used

inalivingroom,

which

istypically

acentral

and

multi-functional

spaceinahome.

Itincludesitemsthatare

intendedto

make

the

room

morecomfortable

andfunctional,suchasseating,tables,and

storage

unts(e.g.,TVstands,

console

tables,etc.)TheLivingRoom

Furnituresegment

isdividedintotwosubsegments:TheSeats&Sofassubsegment

refers

to

furnituredesigned

forsitting,

lounging,or

reclining,

and

typically

includesitemssuchassofas,armchairs,

recliners,

andottomans.TheCabinets,TVStands,

&SideTablessubsegment

refers

tofurnitureitemsthataredesigned

tostore

or

hold

variousobjects

suchasmedia

equipment,drinks,books,

or

lamps.6Sources:Market

Insights

2023Living

Room

Furniture

accounted

for

29.18%

of

the

Furniture

market

revenue

in2022Overview:

Key

Takeaways

and

inscope

/outof

scopeKeyTakeawaysInscopeOutof

scopeRevenue

intheLivingRoom

Furnituremarket

amountsto

US$214.70bn

in2023.Themarket

isexpected

togrow

annuallyby

5.83%

(CAGR2023-2028).Thismarket

includes:Thismarket

excludes:Inglobalcomparison,

most

revenue

isgenerated

intheUnited

States(US$68,070.00m

in2023).•Sofasandarmchairs,

dining

chairs•Consumer

electronics•Household

appliances•Lampsandlighting•Floor

covering•Bartablesand

chairs,stools,

andbenchesInrelation

to

totalpopulation

figures,per

person

revenues

of

US$27.95

aregenerated

in2023.•Coffee,

console,

and

sidetables•TVand

media

furniture7Sources:Market

Insights

2023CHAPTER

2Market

NumbersLiving

Room

Furniture

revenues

are

estimated

to

increase

at

a

CAGR(1)

of

4.7%from

2018

to

2028Market

Size:

GlobalRevenue

inbillionUS$285.0268.9+4.7%(1)254.2127.0240.4119.4227.7112.2214.7207.5101.2202.699.1144.5135.2183.390.0184.589.6179.487.9105.4140.52028133.72027127.22026121.02025115.52024106.32021103.5109.3202391.593.394.82018201920202022Seats&SofasCabinets,TVStands&SideTables9Notes:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2023Sources:With

revenue

of

US$

84.7

billion,

Americas

is

the

biggest

market

among

selectedregions

in

2022Market

Size:

Regional

Comparison

(1/2)Revenue

inbillionUS$+4.2%(1)108.1+8.7%(1)+4.9%(1)90.184.772.654.454.6+9.5%(1)+5.3%(1)10.05.83.14.22022202820222028202220282022202820222028EuropeAfricaAmericasAsiaAustralia&Oceania10

Notes:Sources:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2023With

revenue

of

US$

65.6

billion,

the

United

States

is

the

biggest

market

amongselected

countries

in

2022Market

Size:

Regional

Comparison

(2/2)Revenue

inbillionUS$+3.6%(1)81.2+11.3%(1)65.657.430.3+3.7%(1)+3.8%(1)+4.2%(1)16.513.28.36.76.75.22022202820222028202220282022202820222028ChinaUnited

StatesUnited

KingdomGermanyFrance11

Notes:Sources:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2023Living

Room

Furniture

average

revenue

per

capita

is

estimated

to

increase

at

aCAGR(1)

of

3.8%

from2018

to

2028Market

Size:

GlobalAveragerevenue

percapita

inUS$35.633.817.0+3.8%(1)32.216.130.815.329.414.528.027.513.426.613.024.812.224.712.018.024.512.013.717.516.816.115.514.914.114.213.612.512.612.720182019202020212022202320242025202620272028Seats&SofasCabinets,TVStands&SideTables12

Notes:Sources:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2023With

average

revenue

per

capita

of

US$

84.3,

Americas

is

the

biggest

marketamong

selected

regions

in

2022Market

Size:

Regional

Comparison

(1/2)Averagerevenue

percapita

inUS$+3.5%(1)103.4+4.1%(1)+4.9%(1)95.785.684.375.264.1+8.0%(1)+7.0%(1)19.312.27.14.72022202820222028202220282022202820222028EuropeAfricaAmericasAsiaAustralia&Oceania13

Notes:Sources:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2023With

average

revenue

per

capita

of

US$

196.0,

the

United

States

is

the

biggestmarket

among

selected

countries

in

2022Market

Size:

Regional

Comparison

(2/2)Averagerevenue

percapita

inUS$+3.0%(1)+3.9%(1)197.7234.7196.0+3.6%(1)125.2157.4+3.8%(1)101.595.7+11.1%(1)39.176.520.82022202820222028202220282022202820222028ChinaUnitedStatesUnitedKingdomGermanyFrance14

Notes:Sources:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2023Revenues

of

the

top

companies

in

the

Living

Room

Furniture

market

(worldwide&

consolidated)FurtherMarket

AnalysisCompany

revenues

inbillionUS$Company20182019202020212022Ashley

FurnitureIndustriesInterIkea

HoldingNitori

HoldingsOppeinHome

GroupRH4.730.155.511.722.512.35.728.25.892.132.652.56.425.86.712.962.852.56.628.377.3910.330.553.762.73.593.8Rooms

ToGoWayfair6.785.679.135.914.146.7813.718.2512.228.67Williams-Sonoma15Sources:Market

Insights

2023Inthe

Living

Room

Furniture

market,

online

revenue

share

reached

28.0%

in2022FurtherMarket

AnalysisOnline

revenue

share100.0%100.0%100.0%26.0%100.0%29.0%100.0%28.0%100.0%29.0%100.0%31.0%100.0%34.0%100.0%34.0%100.0%34.0%20.0%21.0%80.0%201879.0%201974.0%202071.0%202172.0%202271.0%202369.0%202466.0%202566.0%202666.0%2027OfflineRevenue

ShareOnlineRevenue

Share16Sources:Market

Insights

2023Inthe

Living

Room

Furniture

market,

mobile

revenue

share

reached

67.0%

in2022FurtherMarket

AnalysisMobile/desktop

split100.0%50.0%100.0%100.0%63.0%100.0%66.0%100.0%67.0%100.0%68.0%100.0%69.0%100.0%70.0%100.0%71.0%100.0%72.0%57.0%50.0%201843.0%201937.0%202034.0%202133.0%202232.0%202331.0%202430.0%202529.0%202628.0%2027Desktop

Revenue

ShareMobile

Revenue

Share17Sources:Market

Insights

2023CHAPTER

3AppendixMARKET

INSIGHTSMarket

Insights

–

market

data,forecasts,

and

qualitative

insightsGainabetterunderstandingofmarketsacross190+

geographicalentities

–

onaglobal,regional,country,

and/orstatelevel