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SupplyChainTechOverviewIndustry
and
taxonomy
update
with
latest
VC
activityEMERGINGTECH
RESEARCH2023PublishedJune12,
2023REPORT
PREVIEWThe
full
report
is
available
throughthePitchBook
Platform.Contents.NOTFORREDISTRIBUTION.PG
2InstitutionalResearch
GroupAnalysis2023
Supply
Chain
Tech
OverviewDataCollinAnderson
DataAnalystPublishingReport
oodard,
Joey
Schaffer,
and
Chloe
LadwigPublishedonJune12,
2023Jonathan
Geurkink
Senior
Analyst,
Emerging
Technologyjonathan.
pbinstitutiVertical
overview3Supplychaintech
landscapelandscape5Supply
chain
tech
VC
ecosystem
market
map6VC
activity8Emerging
opportunities11Enterprisesupplychain
management12Freight
tech16Last-mile
delivery20Warehousing
tech24.NOTFORREDISTRIBUTION.PG
52023
Supply
Chain
Tech
OverviewSupplychain
techlandscape$43412Enterprisesupplychain
managementWarehousing
techFreight
techLast-mile
delivery3122023
Supply
Chain
Tech
Overview.NOTFORREDISTRIBUTION.PG
8VC
activityDuring
the
first
quarter
of
2023,
VC
activity
took
another
leg
down
from
2022’s
slower
pace.
The$2.4billionindealvalueforsupplychaintechpaniesrepresenteda45.3%declineQoQandan81.8%declineYoY.TheoverallQ1dealcountof195wasdown19.4%QoQand49.7%YoY.Dealactivitywashigherinthefirstpartofthequarter,possiblyreflectingcautioninMarchrelatedtotheissuessurroundingSiliconValleyBank’scollapse.Acrosssegments,freighttechexperiencedthe
greatest
decline
with
deal
value
down
81.8%
QoQ
and
Q1
deal
count
just
one-third
of
Q4
2022levels.
The
relative
weakness
in
freight
tech
deal
value
stems
largely
from
the
segment’s
strengthin
Q4
2022,
with
outsized
deals
from
Einride
and
Volta
Trucks,
which
were
two
of
the
largest
dealsacross
the
entire
vertical
that
quarter.
Enterprise
supply
chain
management
saw
the
smallest
QoQdecline
for
Q1.
Across
stages,
angel
and
seed
deals
saw
a
slight
improvement
in
Q1,
rising
3.6%.Venture
growth
and
early-stage
VC
experienced
the
largest
declines
QoQ,
down
63.5%
and
52.0%,respectively.Notable
deals
in
the
quarter
include
Chinese
softwarepany
JD
Industrial
Products
raising$300.0milliononMarch9,2023,inadealledbyG42GlobalExpansionFundandMubadalaDevelopmentpany.Thedealresultedina3xvaluationstep-upandapre-moneyvaluationof
$6.0
billion.
Thepany
also
filed
to
go
public
later
in
March.
In
January
2023,
Oxbotica,
aUK-based
developer
of
autonomous
vehicles,pleted
a
SeriesCround
raising
$140.9
million,which
resulted
in
2.9x
valuation
step-up.
The
valuation
improvements
stand
out
against
a
broaderbackdrop
of
investor
caution.
The
largest
exit
among
supply
chain
techpanies
in
Q1
was
theSupply
chain
tech
VC
deal
activitySource:PitchBook•Geography:Global•*AsofMarch31,
2023$2.0$7.0$12.1$19.8$14.9$32.9$31.8$35.7$60.8$32.73405178339281,0261,2681,2711,3101,6331,200195$2.420132014201520162020202120222023*2017 2018Dealvalue
($B)2019Deal
countSupply
chain
tech
VC
exit
activitySource:PitchBook•Geography:Global•*AsofMarch31,
2023$12.2$12.213$2.119$2.419$1.534394643641329617$0.8$630.0
million
acquisition
of
VIA
Motors
on
January
26,
2023.
Themercial
electric
vehicle$3.5$74.8$47.5$123.6$21.4(EV)
truck
manufacturer
was
acquired
by
Ideanomics.20132014201520162017Exitvalue2018($B)2019Exit
count2020202120222023*.NOTFORREDISTRIBUTION.PG
92023
Supply
Chain
Tech
OverviewVC
ACTIVITYSource:PitchBook•Geography:Global•*AsofMarch31,
2023Q1
2023
TTM
supply
chain
tech
VC
deal
activity
by
segment$2,756.8$3,239.7$5,951.8$1,960.91498613189Enterprisesupplychain
managementFreight
techLast-mile
deliveryWarehousing
techDealvalue
($M)Deal
countSource:PitchBook•Geography:Global•*AsofMarch31,
2023Q1
2023
supply
chain
tech
VC
deal
activity
by
segment$312.0$226.8$415.0$185.523101514Enterprisesupplychain
managementFreight
techLast-mile
deliveryWarehousing
techDealvalue
($M)Deal
count8:
“Moving
Goods
in
the
United
States,”
US
DOT,
n.d.,
accessed
May
24,
2023.9:
“Millennials
and
the
Driver
Shortage:
Can
They
Help?”
Netradyne,
August
24,
2021.10:
“Freight
Transportation
Energy
Use
&
Environmental
Impacts,”
US
DOT,
n.d.,
accessed
May
24,
2023.2023
Supply
Chain
Tech
Overview.NOTFORREDISTRIBUTION.PG
16Freight
techOverviewFreightandthemovementofgoodspriseasizableportionofglobalsupplychainactivity.IntheUSin2019thetransportationsystemmovedanaverageof55.2milliontonsoffreightworthmorethan$54.0billioneveryday.8TruckingrepresentsmostofthefreightmovementintheUS,accounting
for
64.7%
of
shipment
weight
and
63.5%
of
shipment
value
in
2022.
It’s
sensible,
then,thatVCinvestmentinfreighttechisweightedtowardtrucksandtruckinglogistics.However,turnover
among
truck
drivers
is
notoriously
high,
the
median
age
is
significantly
above
the
averagefor
US
workers—especially
among
private
fleet
drivers—and
it’s
estimated
the
shortage
of
driverscouldbeashighas160,000by2028.9Toreducefatigueandaccidents,regulationsalsolimitthenumberofhoursdriverscanspendbehindthewheeleveryday.OveingtheseconstraintswithtechnologyhasbeenabigfocusforVCinvestors.Investmentraisedtodateinautonomoustruck
technology
represents
the
largest
subsegment
in
freight
tech
at
40.0%.Truckmanufacturershavemadesignificantstridestowardreducinghydrocarbonemissionsoverthe
past
couple
decades;
however,
fuel
efficiency
for
single-unit
trucks
continues
to
hover
around7.5
miles
per
gallon
and
just
6.0
forbination
trucks.10
Greenhouse
gas
emissions
for
truckingrepresented
23.6%
of
total
transportation
emissions
in
2021
and
76.0%
of
emissions
from
freighttransportationspecifically.Weaningthetruckingsectorofffossilfuelshasbeenanothermajorfocusoffreighttechinvestors.TheelectrictrucksubsegmenthasseensomenotableIPOsinrecent
years
by
startups
focused
on
hydrogen
and
battery
powertrains.Truckinglogisticsisanothersizablesubsegmentwithinfreighttech.StartupshavedeployedAIand
predictive
systems
to
optimize
truck
loads,
scheduling,
and
routing.
Electronic
logging
devices(ELDs)fortrackingadriver’shoursofservicehavebemandatoryintheUSinrecentyears,butlikecontemporarypassengercars,newtruckscanbroadcastvastquantitiesofdatafromawide
array
of
sensors
and
cameras,
which
can
be
used
to
monitor
and
predict
driving
habits,
fuelefficiency,andvehiclemaintenance.Thesuccessandwidespreadadoptionofride-hailingappshasspreadtotruckinglogistics,enablingdigitalfreightmatchingandamarketplaceforshippersand
brokers,
as
well
as
automation
of
many
freight
processes.
The
pace
of
technology
adoption
infreight
tech
continues
to
accelerate
with
startups
bringing
new
business
models
and
efficiency
toa
highly
fragmented
segment
of
the
supply
chain
industry.Subsegments
include:Trucking
logistics:
Development
andmercialization
of
networked
and
app-based
models
toorganize
the
flow
of
loads
across
freight
and
driver
networks.Marine,rail&portlogistics:Developmentofplatformstoorchestrateflowofloadsandcontainers
across
freight
networks
and
nodes,
including
customs
and
international
shipping.Autonomous
trucks
&
middle
mile:
Development
of
autonomous
vehicles
for
freight
andshipping
applications
as
well
as
AV
trucking
networks.2023
Supply
Chain
Tech
Overview.NOTFORREDISTRIBUTION.PG
17FREIGHT
TECHElectric
trucks:
EV
powertrains
for
trucks
and
freight
applications.Fleet
management:
Software
and
platforms
to
manage
mileage,
maintenance,
and
hours
for
fleetvehiclesand
drivers.Industry
driversEmerce:
The
demands
of
emerce
continue
to
transform
the
freight
landscape,
pushingfasterandmoreflexibledeliveries.EmerceactivityspikedduringtheCOVID-19pandemic,but
with
just
15%
of
US
retail
it
appears
to
have
plenty
of
room
to
continue
to
grow.Labor
shortages:
High
turnover
and
shortages
in
drivers
and
yard
and
warehouse
workers
aredriving
demand
for
automation,
remote
management,
and
autonomous
operation.Advances
in
cloud
and
appputing:
Cloudputing
enables
IT
efficiencies
as
well
asrapid
deployment
of
microservices
and
customized
solutions.
Appputing
and
mobilemunication
unlock
more
efficient
load
scheduling
and
transfers,
payments,
and
confirmation.Sustainability
and
regulation:
Regulations
around
carbon
emissions
are
driving
significanttransformation
across
trucking,
marine,
and
air
freight
services.Market
sizeFreighttechspansmanylargeanddiversemarketsfromvehiclestosoftwareandservices.Globally,theheavy-dutytruckmarketexceeds$250billion,withmorethan60%intheAsiaPacific
region.11
Today
the
share
of
EV
trucks
is
negligible,
as
more
than
80%
of
trucks
have
dieselpowerplants,
and
the
next
largest
portion
runs
on
natural
gas—although
hybrids
are
takingagrowingshare.NearlyallmajortruckmanufacturersareworkingonEVmodels,however,and
adoption
should
expand
rapidly
with
increased
emissions
regulation,
cost
reductions,
andcustomer
acceptance.
In
a
2021
survey
of
fleet
owners,
more
than
60%
said
they
expected
to
haveasignificantportionofEVsintheirfleetsby2025.12EVtruckgrowthcouldexceed40%annuallythrough
the
end
of
the
decade,
driven
initially
by
adoption
of
light-duty
EVs
and
then
scaling
up
tolarger
vehicles
as
battery
technology
and
range
improve.13Autonomousandadvanceddriverassistancesystems(ADAS)shouldseestronggrowthinthedecade
as
regulations
promoting
safety
through
forward-collision,
lane-departure
warning,
andblind
spot
detection
systems
increase.The
fleet
management
market
is
just
over
$20.0
billion
in
2022
and
is
expected
to
grow
at
slightlymore
than
10%
per
year
over
the
next
decade.14
Growth
drivers
include
expansion
of
sensors
anddata
beyond
traditional
ELD
and
GPS
systems
and
further
cloud-based
adoption.
Marine,
rail,
and11:
“Industry
Statistics,”
Global
Market
Insights,
March
2023.12:
mercial
Vehicle
Market,”
Fortune
Business
Insights,
n.d.,
accessed
May
24,
2023.13:
“Electric
Trucks
Market,”
Fortune
Business
Insights,
n.d.,
accessed
May
24,
2023.14:
“Fleet
Management
Market
Size
to
Reach
USD
52.50
Billion
by
2030
at
CAGR
10.6%—Valuates
Reports,”
Cision
PR
Newswire,
February18,
2022.AboutPitchBookEmergingTech
ResearchIndependent,
objective,
and
timely
market
intelAs
the
private
markets
continue
to
grow
inplexity
andpetition,
it’s
essential
forinvestors
to
understand
the
industries,
sectors
andpanies
driving
the
asset
class.Our
Emerging
Tech
Research
provides
detailed
analysis
of
nascent
tech
sectors
so
you
can
betternavigate
the
changing
markets
you
operate
in—and
pursue
new
opportunities
with
confidence.©2023
by
PitchBook
Data,
Inc.
All
rights
d.
No
part
of
this
publication
may
be
reproduced
in
any
form
or
by
anymeans—graphic,electronic,ormechanical,includingphotocopying,recording,taping,andinformationstorageandretrievalsystems—withouttheexpresswrittenpermissionofPitchBookData,Inc.Contentsarebasedoninformationfr
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