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q4outtake
2026
DigitalRiskReport
ProtectingDigitalTrustintheAIEra
Researchby
cybersecurity
NSIDERS
ExecutiveOverview
Digitalriskhascrossedathreshold.Asenterpriseshardenedendpoint,identity,cloud,network,andemail,
adversariesshiftedtotheopeninternetwherebusinesstrustisexposed.Whatonceappearedasisolated
impersonationsandone-offfraudhasbecomeacoordinated,industrial-scaleoperation.Theassetunderattackistrust:trustinexecutivesandemployees,trustinbrands,trustintheworkflowsthatmovemoney.Attackers
nowruncampaignsendtoend,whilemostdigitalriskprogramsstillrespondoneincidentatatime.Thatgapisvisibleacrossthissurveyofmorethan1,100securityandriskleaders.
Behindeveryvisibleartifact,fromaspoofeddomainorfakesocialaccounttoadeepfakevideoorsyntheticpersona,sitsanoperatordirectingthecampaign.Thesecampaignsmovethrougharecognizablekillchain:
reconnaissance,infrastructuresetup,trustexploitation,targetengagement,credentialcapture,account
takeover,impactandfraud,andmonetization.Yetmostprogramsstillinterceptvisibleartifactscasebycase,withoutfollowingthechainbacktotheoperatorbehindthem.
Keyfindings:
•Digitalriskisabusinessriskcategory,not
asecuritytoolproblem:84%oforganizations
experiencedmaterialdigitalriskincidentsinthe
pastyear,yetonly7%describetheirprogramas
leading.Costsspreadacrossstaffhours,customersupport,legalresponse,andexecutivetime,yet21%havenosingleownerfordigitalriskatall.
•Peoplearethemostexposedandleast
protectedattacksurface:Executiveoremployeeimpersonationhit53%oforganizationsthisyear.
Yetprotectionremainsnarrow:77%limitworkforcecoveragetoexecutives,afewhigh-riskroles,or
reactivecase-by-caseresponse,and43%runnoperson-of-interestthreatprofilingatall.
•Detection,investigation,response,and
measurementarebrokenacrossthekill
chain:Only7%haveend-to-endvisibilityfrom
reconnaissancethroughfraud.42%sayattacks
nowmovefasterthandetection,34%closecasesattakedownwithoutpursuingtheadversarybehindthem,and28%runnotakedownSLAtomeasure
responseperformance.Failuresatonestagecascadeintothenext.
•AIisopeningasecondfront:47%have
alreadyencounteredconfirmedorsuspectedsynthetic-mediaimpersonationofanexecutiveorbrandrepresentative,whileAI-generated
attacksthatlooklikerealactivitynowtopthe
survey’svisibilitygapsat44%.Ontheexposureside,only4%havefullvisibilitywithactive
controlsovertheiragents’externalinteractions,and96%havenoautomatedwaytostopanAIagentmanipulatedthroughitsexternalinputs
-theAITrustGapmostprogramshaven’tyetmeasured.
•Themarketisataninvestmentinflection
pointwithnocategoryleader:58%plan
toincreasedigitalriskinvestmentinthenextyear,yet82%stilllackapurpose-builtplatform.69%placethemselvesbelowanestablishedresponsemodel.Thenext12to24monthswilldecidewhetherdigitalriskconsolidatesinto
apurpose-builtplatformcategoryorstaysfragmentedacrosspointtoolsandmanualworkflows.
Eachfindingtracesbacktothesameproblem:acoordinated,AI-amplifiedthreatoperatingacrosschannels
andsurfacesisbeingmetbyafragmentedresponsethatnosingleteamownsandnosingleplatformdefends
against.Investmentisrisingintothatgap,butthearchitecturehasn’tyetconsolidatedtocloseit.Atthisscale,
andatmachinespeed,responsehastobeanagenticloop:AIagentsrunningpre-stageddetection,investigation,attribution,takedown,verification,andlearningatmachinespeed,withhumanssettingpolicyandjudgment.
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DigitalRiskHasOutgrownSecurityOperations
Industrial-scaledigitalriskhitseveryfunction.Theheaviestcostsfalloutsidesecurityoperations,andthedatashowsexactlywhere.
84%oforganizationsexperiencedmaterialdigitalriskincidentsinthepastyear,yetonly7%describetheir
programasleading.Behindthatgapiscoordinateddeceptioninmanyformsatonce:65%sawlookalikeor
homoglyphdomains,53%hadanexecutiveoremployeeimpersonated,and47%facedcoordinatedmulti-
channelcampaigns,oftenwithinthesametwelvemonthwindow.Thebusinessimpactrunsinparallel:credentialtheft(34%),brandharm(32%),directfraud(30%),customerconfusion(29%),andpaymentdiversionrisk(26%).
Thecostprofiletellsthesamestory.Sta仟hoursleadthecostcategoriesat53%,aheadofcustomersupport(41%),executivetime(31%),andlegalandregulatoryresponse(23%);another23%don’ttrackthecostatall.Thelargestsinglecostisthelaborofcleanup,spreadacrossfunctionsoutsidesecurityoperations.ThatiswhatturnsdigitalriskintoaP&Levent,evenwhenthecostneverlandsinasinglebudgetline.
Takeanexecutiveimpersonationcampaignthatrunsforsixweeksbeforediscovery.Bytakedown,thecleanup
haspulledinfivefunctions.Marketingrewritespublicstatements.Customersupportfieldsconfusedinquiries.
Legalcoordinatesremoval.Theexecutive’so仟icescansforfurtherfakes.RiskandInsurancefileanincidentreport.Noneofthefiveareinsecurityoperations.Digitalrisknowsitsatboardlevel.Thegovernancerequiredtomanageit(includingownership,accountability,andcross-functionalauthority)hasnotyetcaughtup.
WheretheCostofDigitalRiskLands
Whathasbeenthetruecostofdigitaltrustincidentsyourorganizationexperiencedinthepast12months?
41%34%
31%
23%
23%
20%
18%
15%
Operationallabor
Customerburden
Financialloss
Executivetime
Legal/regulatory
Communications
Revenue/churn
Insurance
Untracked
84%
experienced
materialdigitalriskincidents
Only7%
describetheirprogramas
leading
Staffhours
topthecost
ledgerat53%
—aheadofdirectfraudlossat34%
53%
Wherethisisworking,everyteamthattouchesdigitalriskoperatesfromthesameconnectedworkflow,withsharedevidence,asingleoperatorview,andoneaccountableowner.
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PeopleAreNowtheAttackSurface
Digitalriskturnspersonal.Theindividualswhocarryauthority,access,andcredibilityareamongthemostexposedattacksurfaces,andoftentheleastprotected.
Morethanhalfoforganizations(53%)hadanexecutiveoremployeeimpersonatedinthepastyear,with27%
seeingbothandanother17%notmonitoringatall.Executiveimpersonationoperatesthroughauthorityand
urgency,whileemployeeimpersonationopensdoorsthroughaccessandfamiliarity.Theactivityspansspoofed
emailormessaging(41%),socialmedia(36%),andprofessionalnetworks(32%),thesurfacesindividualsactually
liveandwork.Securityhaslongbeenorganizedaroundtechnicalattacksurfacessuchasnetworks,endpoints,
credentials,applications.The2026dataexpandsthatprioritylist.Theassetunderattackisnowaperson’sidentity,andindividualsliveonopenchannelsmostbrand-protectionprogramsdonotreach.
Personalexposurefeedstheattack.Adversariesassembletargetprofiles,includinghomeaddresses,family
details,andcontactdata,frombrokersites,credentialdumps,andpublicsignalslongbeforeimpersonation
campaignsbegin.Theprotectiongaponthisreconnaissancesurfaceissevere:43%oforganizationshave
noPerson-of-Interestthreatprofilingcapabilityforactivelytargetedindividuals,35%runnoactivePIIremoval
programacrossbrokerandpeople-searchsites,and52%lackvisibilityintoencryptedordecentralizedchannelssuchasWhatsApp.Thereconnaissancewindowstaysopenwhileprotectionfocusesonwhatcomesafter.
WhoHasBeenImpersonated
Inthepast12months,hasanyexecutiveoremployeeatyourorganizationbeenimpersonatedonline?
Both executivesandemployees
Executives
Employees
Noimpersonated
Wedonotmonitor
Notsure
53%
hadexecutivesoremployees
impersonatedinthepastyear
25%
visibilitygap
havenoPOIthreatprofilingcapability
runnoactivePIIremovalprogram
havenoorlimitedvisibilityencrypted/decentralized
channels
27%
16%
10%
22%
17%
8%
43%
35%
52%
Theprotectionlayersthatshouldcatchthisearlieraremissinginalmosthalfofprograms
41%
Spoofedemail/messaging
32%
Professionalnetworks
36%
Socialmedia
Programsthathaveextendedbrandprotectiontopeoplemonitorexecutiveandemployee
impersonationcontinuously,attributeittotheoperator,andremediateonameasurableSLA.Aprogramthatcan’tnamewhichexecutivesandhigh-riskemployeeswereimpersonatedthisyear,onwhich
channels,andhowquicklyeachcaseclosedisstillprotectingbrandswhileitspeoplestayexposed.
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WorkforceProtectionIsStillTooNarrow
Bythetimeanattackerpicksatarget,theyhavealreadymappedwhichrolesholdtheaccessworthtaking.Yetworkforceprotectionrarelyreachespasttheexecutivesuite.
77%keepprotectionlimitedtoexecutives,reactcasebycase,orcoveronlyafewhigh-riskroles.Withinthatgroup,29%runnoformalprogramatallandrespondonlyafteranincidentlands.Another12%covermostemployees,andjust4%runcomprehensivecoverageacrossthefullworkforce.
Attackersmovethroughtheroleswiththerightaccess,regardlessoftitle.Financeapproversreleasepayments.ITadminsholdtheaccesskeys.Customer-facingstaffcarrythebrandtrust.Heavyexecutivemonitoringjust
routesthethreataroundtheprotectedlayer,towardtheunmonitoredseatoneleveldownthatstillmovesmoneyorgrantsaccess.Whenoneofthoseseatsishit,19%havenodefinedownerfortheresponse,sodelayand
duplicationlandexactlywherespeedmattersmost.Protectionbuiltaroundsenioritywatchesthewronglist.
AnattackerignoresthemonitoredCFOandgoesaftertheaccounts-payablemanagerwhoactuallyreleasesfunds.Noprogramcoversthatseat.Thefraudulentpaymentclears.
HowFarWorkforceProtectionReaches
Doesyourorganizationhaveaformaldigitalprotectionprogramforthebroaderemployeebase,beyondexecutives?
Only4%havea comprehensiveprogramcoveringthefullworkforce
77%withexecutive-only,reactive,orpartialcoverage
29%24%24%12%7%4%
Noformalprogram;respondtoemployeeincidentsreactively
No,protectionislimitedto
executivesonly
Partialcoverageforhigh-risk
rolesonly
Yes,formalprogram
covering
most
employees
Thisisnotsomethingwehave
considered
77%keepprotectiontoexecutives,reactcasebycase,orcoveronlyafew
high-riskroles.4%coverthefullworkforce.Attackersgothroughwhichever
seatholdstheaccess—andmostofthoseseatssitbeyondtheexecutivesuite.
Customer-facingstaff
APManager
ITAdmin
CFO
HR
ProgramsaheadofthisextendPOIprofiling,broker-sitemonitoring,andimpersonationdetection
beyondtheexecutivesuitetotheseatsthatactuallyholdtheaccess:financeapprovers,ITadmins,andcustomer-facingstaff.Protectionthatstopsatseniorityleavestheattacker’srealtargetsuncovered.
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AI-GeneratedAttacksNowLookReal
Attackerscannowmakeimpersonationsthatlookandsoundliketherealthing.AImadethatpossibleatindustrialscale.
44%nameAI-generatedattacksthatlooklikerealactivityastheirbiggestvisibilitygap,thetopgapinthesurvey.Thethreatisalreadylive:47%haveconfirmedorsuspectedsynthetic-mediaimpersonation,includingvoice
clonesordeepfakevideo,ofanexecutiveorbrandrepresentative(18%confirmed,29%suspected).
Defenderspointatthesamethreatthroughthreerelatedvisibilitygaps:speed,hiddenplatforms,andcross-
channelmovement.42%flagattacksmovingfasterthandetection.39%flagplatformstheycan’tseeinto.32%flagactivitytheycan’tconnectacrosschannels.35%nameAI-generateddeceptiondetectionasatopbuyingpriority.CISOsseethesamethreatfrombothsides:thelargestdefensegapisalsooneoftheclearestinvestmentpriorities.
Theoldtellsusedtocatchfakeswerebadgrammar,distortedimages,andoff-tonephrasing.AIhasmadethosetellsunreliable,andcontent-provenancestandardslikeC2PAarenotyetwidespreadenoughtoreplacethem.
Defenderswhostillrelyonsomething“lookingoff”arelosingground.Detectionhastomoveearlierinthekillchain,towherethecampaignisbeingbuilt.
TheAIThreatFromThreeAngles
b
Whatarethebiggestgapsbetween
yourcurrentthreatvisibilityandwhatadversariescanactuallydotoyour
organization?
>
44%
NameAI-generated
attacksastheir#1
visibilitygap
b
Inthepast12months,hasyour
organizationidentifiedsynthetic
mediaordeepfakeimpersonation?
47%
Haveconfirmedorsuspected
synthetic-mediaimpersonation
inthepast12months
(18%confirmed+29%suspected)
b
>
Whichcapabilitiesareyourtopinvestmentprioritiesforthe
next12months?
35%
NameAI-generated
deceptiondetection
asatopbuyingpriority
CISOsseethesamethreatfromthreeangles:thebiggestvisibilitygap,a
confirmedliveproblem,andatopbuyingpriority.Theoldtellsthatusedtocatchfakes—badgrammar,distortedimages,off-tonephrasing—aregone.
ThedefendersstayingaheadofAIdon’twaitfortheattacktoland.Theyrunpre-stageddetection:fakeaccountsseeded,lookalikedomainsregistered,contentlibrariesbuilt-caughtbeforeacampaigngoeslive.Thentheyintercepttheadversarybehindthem.Ifdetectionstillstartsafterthefakecontentshowsup,thedefensewindowhasalreadyclosed.
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AIAgentsCreateaNewTrustBoundary
That’stheattackside.Ontheexposureside,organizationsaredeployingAIagentsintothesameopenenvironmentattackersarefloodingwithsyntheticcontent.Asagentsbegintoparticipateincommunication,research,transactions,anddecisions,theyreadexternalinputsandactonthem,mostlywithoutactiveoversight.
Only4%havefullvisibilitywithactivecontrolsovertheiragents’externalinteractions,roughly1in20.Another12%monitoragentactivitywithsomecontrolsinplace.Everyoneelserunningtheseagentsismoreexposed:22%
havenovisibilityintowhattheyaccessexternally,20%havepartialvisibilitybutnocontrols,and17%logactivitytheyneveractivelymonitor.Theremaining15%don’trunexternalagentsatall.
Theriskisconcrete:adversariescanplantinstructionsinexternalcontent(suchasemails,webpages,or
documents)thatanagentreadsaspartofitsnormalwork.Thistechnique,knownasindirectpromptinjection,isthetopentryonOWASP’sTop10forLLMApplications.Theagenttreatstheplantedinputaslegitimateandactsonit.Mostprogramshavenovisibilityintowhenthathappens.
Anaccounts-receivableagentreadsanemailaskingaboutapayment.Hiddeninstructionsinthemessagedirecttheagenttoforwardcustomerpaymentdetailstoanexternaladdress.Theagentacts.Nooneseesitforthreedays.
Theagentnowstandsonanewtrustboundary:onefootintheuntrustedoutsideworld,oneinthetrustedinternalsystem.Aplantedinstructioncrossestheboundarybetweenthem.
VisibilityIntoAIAgentInteractions
WhichofthefollowingbestdescribesyourvisibilityintowhatAIagentsandautomatedworkflowsinyourorganizationaccessorretrievefromexternalsources?
Only4%havefullvisibilitywithactivecontrolsovertheirAIagents'externalinteractions.Theresthavebuiltanewtrustboundarytheycan'tseeacross.
22%
20%
17%
12%
4%
Novisibilityinto
Partialvisibility,
Logexternal
Monitor
Full
externalaccess
nocontrols
interactionsbutdon'tactively
monitor
withsomecontrols
visibility
andactivecontrols
DonotuseAIagentswithexternalaccess15%|Thisisnotsomethingwehaveconsidered6%|Notsure4%
Programstreatingagentsasgovernedidentitiesmonitorexternalinputsforplantedinstructions,log
agentactions,andinspectoutputsbeforetheypropagate.Withoutthatloop,agentdecisionsbecomeapathnoonecansee,interrupt,orreconstruct.
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FewCanStopaHijackedAgent
Seeingthemanipulationisonlyhalftheproblem.Containmentisthebottleneck.Onceanagentactsonaplantedinstruction,mostprogramshavenoautomatedwaytostoporrollitback.
14%candetectmanipulationbutcan’tcontainitautomatically.25%relyonmanualreviewofhigh-riskoutputs.34%knowtheriskandhavebuiltneitherdetectionnorcontainment.14%aren’tawareoftheriskatall.Betweenthem,morethan9in10havenoautomatedwaytostophijackedagentsbeforetheyact.
Itcomesdowntospeed.AnAIagentactsinseconds.Manualreviewandhumanescalationtakeminutesorhours.The14%thatcandetectwithoutautomatedcontainmentmayfindoutonlyaftertheagenthasmovedthemoney,sentthedata,ormadethecall.Andtheagentactswithprivilegedaccess:anunstoppedoneisatrustedinsider
carryingoutanattacker’sinstructionsatmachinespeed.
ThatistheAITrustGap:96%havenoautomaticwaytostopamanipulatedagentbeforeitacts.Forthem,the
brakeisapersoncatchingitintime.Thefewwithrealcontainmentbuildanautomaticstopintotheagent:outputinspection,egresslimits,andahaltthattriggerswithoutwaitingforahuman.Anagentthatcanactuntilapersonnoticescarriestwogapsatonce,avisibilitygapandacontainmentgap.
TheAITrustGap
Doesyourorganizationhaveanymechanismtodetect,isolate,orrollbackanAIagentthathasbeenmanipulatedthroughadversariallycontrolledexternalcontent?
4%
candetectandcontainahijackedAIagent
96%
cannotautomaticallydetectandcontainahijackedAIagent
BetweenanAIagentactinginsecondsandahumannoticinginminutes,
thebrakeissomebodycatchingitintime.
34%
Anadditional9%havenotconsideredthis
risk(excludedfrombreakdown)
A4%
AwareoftheriskbutnodetectionorcontainmentinplaceManualreviewprocessesforhigh-riskagentoutputsDetectioncapabilitybutnoautomatedcontainment
Noawarenessofthisriskutomateddetectionandcontainmentforcompromisedagents
25%
14%
14%
Programstreatingagentsecurityasinfrastructureputgovernanceonthesameoperationalfootingasidentityandaccessmanagement:continuousmonitoring,manipulationdetectionatinput-time,andautomatedcontainmentthatfiresbeforetheactionlands.
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DetectionDependsonthePeopleBeingHarmed
Formostorganizations,thefirstsignalofanattackarrivesfromoutsidethecompany-fromcustomers,partners,orthepeoplealreadybeingharmed.
Digitalriskattacksunfoldacrossakillchain:reconnaissance,infrastructuresetup,trustexploitation,target
engagement,credentialcapture,accounttakeover,impactandfraud,andmonetization.Defendershavetocoverthesamepath.Mostprogramscoveronlypartofit,andateverystagemorethanhalfcomeupshort.
21%oforganizationslearnaboutbrandimpersonationfromcustomers,partners,orthepublic.18%relyonad
hocinternalreports.11%havenoformaldetectionprocess.Only29%runcontinuousmonitoring,andjust12%
runthefullpipelineofmonitoring,automatedalerting,andtriage.Halfthefieldfindsoutfromoutsideordoesn’tlooksystematically.
Detectionhererunsonsomeoneelse’spain,amanualhunt,oranaccidentaldiscovery.Formostorganizations,thefirstsignalisacustomerorpartnerreportingharm,nottheSOCorthreatintelligence.Detectionbeginsatthepointofharm,longafterthestaginghasrun.Takesocialmediaimpersonation.Afakeaccountfollowscustomers,buildsanaudience,andsendsaphishingmessage.Thebrandfindsoutwhenacustomerasksiftheofferisreal.Most
teamsstopattheartifact.34%closecasesattakedownwithoutpursuingtheoperator.Only16%mapthebroadercampaignorattemptattribution.Just5%conductfullcampaignattribution.9%continuouslycorrelateactivitytospotcoordinatedtargeting.Whentheadversarybecomesvisible,mostteamshavealreadystoppedlooking.
WhereDetectionStarts
Howdoesyourorganizationtypicallydiscoverbrandimpersonationactivity?
Learnaboutitfromcustomers,partners,orthepublicAdhocinternalreportsormanualchecks
NoformaldetectionprocessPeriodicmonitoringbyanexternalprovider
ContinuousautomatedmonitoringContinuousmonitoring+automatedalerting+triage
21%
50%
REACTIVE
18%
11%
PARTIAL
29%
12%PROACTIVE
16%
17%
Notsure5%
50%oforganizationslearnaboutbrandimpersonationfromcustomers,
adhocinternalchecks,ornoformalprocessatall.Detectionrunsonsomeone
else'spain—longafterthestagingisdone.
Programsthathaveclosedthisgaprunpre-stageddetection:monitoring,alerting,andtriageatthereconnaissanceandinfrastructurestages,beforecampaignslaunch.Whenmostincidentssurfacethroughcustomers,detectionisadownstreamtriggerratherthananearly-warningsystem.
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CoverageandRemediationBreakattheEdges
Evenprogramsthatinvestigatewellstillleavechannelsuncovered.Thechannelstheymissareoftenthehardesttoseeandtheslowesttoremediate.
Only7%haveend-to-endvisibilityfromreconnaissancethroughfraudexecution.Another19%covermoststagesbutstillhavegapsattheedges.Theotherthree-quartersrunpartialcoverage,missearly-stagesignals,orrespondonlyafterharm.
Somechannelsarehardertoclearthanothers.22%reportencryptedmessagingsuchasTelegramastheslowestchanneltoremediate,followedbyappstoresandmobileecosystemsat16%andsocialmediaat14%.Another
19%don’ttracktime-to-takedownbychanneltypeatall.Theslowchannelsareslowforareason.Encrypted
messagingandapp-storeecosystemscarryaccess,jurisdictional,policy,andapprovalbarriersthatslowremoval.Campaignsstaylivelongestinexactlythosechannels,wheredefendershavetheleastleveragetoshutthem
down.Defendersconcentrateontheeasychannels.Operatorsconcentrateonthehardones.
Defendersfallshortontwomorefronts.Only5%correlateexternalthreatsignalswithinternalfrauddatainrealtime.28%havenodefinedtakedownSLA,andanother24%carryinformaltargetstheydon’ttrack.Withoutreal-timecorrelationoratrackedSLA,ateamcan’ttellwhethertakedownisgettingfasterorslower,whichchannelslag,orwhythesamecampaignkeepscomingback.
CoverageAcrosstheAttackLifecycle
b
Howwouldyoudescribeyourthreatintelligencecoverageacrossthefullattacklifecycle—fromreconnaissancethroughtofraudexecution?
18%
24%
32%
19%
7%
Reactiveonly,
respondafterharmoccurs
Coverlaterstages
(fraud,credentialtheft)butmissearlysignals
Partial,
decentcoveragein
2-3stages,blindspotsinothers
Good,
covermoststagesbutgapsattheedgesComprehensive,end-to-endvisibility
WhereRemediationSlowsDown
Whichchanneltypetakesthelongesttoremediate?
HARDCHANNELSWHEREATTACKERSCONCENTRATE
Encryptedmessagingplatforms
Appstoresandmobileecosystems
Socialmediaplatforms
Onlinemarketplacesandcommerceplatforms
Domainregistrarsandhostingproviders
Digitaladvertisingandsearchplatforms
Don'ttracktime-to-takedownbychanneltype
22%16%
14%
12%
10%
7%
19%
Only7%haveend-to-endlifecyclecoverage.Theslowestchannelstoclear—
encryptedmessaging,appstores,social—areexactlywhereattackersconcentrate
whiledefenderscovertheeasychannels.
Programswithrealcoverageruncross-channelmonitoringandcoordinatedtakedownacrossthe
surfacesattackersactuallyuse,includingencryptedmessaging,mobileecosystems,andappstores.
Aprogramthatcoversemailandsocialandstopstherehassecuredtheeasyhalfofthesurfaceandleftthehardhalfopentolonger-runningcampaigns.
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NoOneOwnstheWholeResponse
Evenwhereprogramscoverpartsofthekillchain,responsibilitystillbreaksatthehandoffs.Nooneownsthewholeresponse.
Themostcommonanswertowhoownsdigitalriskisnoone:21%havenosingleowner.Whenorganizations
donameone,responsibilityfragmentsacrosseightfunctions,nonewithmorethan18%share.Accountabilityisspreadthinbeforetheincidentevenstarts.
Whenanincidenthits,fragmentationbecomesoperationaldrag.61%describeresponseacrossteamsas
inconsistent,siloed,orfragmented.45%haveexperiencedacrisiswherethesocialmedianarrativeoutpacedthecompanyresponse.Teamsconfirmthegapthemselves:only7%describetheirdigitalriskprogramasleading,
while69%remainbelowanestablishedresponsemodel.
Withoutoneaccountableowner,eachfunctionholdsadifferentpieceoftheevidence.Afakeaccountlandswith
oneteam,animpersonationreportwithanother,aleakedcredentialwithathird.Eachteamseesits
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