机构研究报告-Smartphone market in the Middle East and North Africa-外文版培训课件

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01GlobaloverviewRevenueofthesmartphonesmarketworldwidefrom2019to2029(inbillionU.S.dollars)Revenueofthesmartphonesindustryworldwide2019-2029600562.56542.47522.67503.06485.34481.2479.035004003002001000467.6453.7453.88423.59201920202021202220232024202520262027202820293Description:Theglobalrevenueinthe'Smartphones'segmentoftheconsumerelectronicsmarketwasforecasttocontinuouslyincreasebetween2024and2029byintotal95billionU.S.dollars(+20.32percent).Afterthefifthconsecutiveincreasingyear,theindicatorisestimatedtoreach562.56billionU.S.dollarsandthereforeanewpeakin2029.ReadmoreNote(s):Worldwide;2019to2029Source(s):Statista;StatistaConsumerMarketInsightsVolumeofthesmartphonesmarketworldwidefrom2019to2029(inmillions)Volumeofsmartphonesworldwide2019-20291,8001,6001,4001,2001,0008006004002000201920202021202220232024202520262027202820294Description:Theglobalvolumeinthe'Smartphones'segmentoftheconsumerelectronicsmarketwasforecasttocontinuouslyincreasebetween2024and2029byintotal86.7millionpieces(+5.34percent).Aftertheninthconsecutiveincreasingyear,theindicatorisestimatedtoreach1.7billionpiecesandthereforeanewpeakin2029.ReadmoreNote(s):Worldwide;2019to2029Source(s):Statista;StatistaConsumerMarketInsightsAveragemonthlyusageofmobiledatapersmartphonein2022and2028*,byregion(ingigabytes)Globalmonthlymobiledatausagepersmartphone2022and2028*,byregion20222028*4660555554545352504030201004138352525191817.4171512.5111110.54.6India,Nepal,

GCCStatesBhutanWesternEuropeNorthAmericaNortheastAsiaWorldSoutheastAsiaandOceaniaMENACentraland

LatinAmerica

Sub-SaharanEasternEuropeAfrica5Description:In2022,theaveragedatausedpersmartphonepermonthworldwideamountedto15gigabytes(GB).Thesourceforecaststhatthiswillincreasealmostfourtimesreaching46GBpersmartphonepermonthgloballyin2028.

ReadmoreNote(s):Worldwide;2022;*2028dataisaGSMAforecast

**excludingcellularIoTReadmoreSource(s):GSMA;GSMAIntelligence5Gshareoftotalmobileconnectionsin2023and2030,byregionAdoptionof5Gmobileconnections2023-2030byregion5Gshareoftotalconnections2030*40%20230%10%20%30%50%60%70%80%90%90%100%NorthAmericaGreaterChina53%88%45%81%Europe20%45%AsiaPacific10%55%LatinAmerica5%4%50%MiddleEastandNorthAfricaSub-SaharanAfricaEurasia17%1%0%41%6Description:NorthAmericaisforecasttohavethehighest5Gadoptionrateofanyregionworldwidein2030,at90percent,followedbyGreaterChinaat88percent.Thefifthgenerationofmobiletechnology,knownas5G,offersarangeofbenefitsoverpreviousiterations,includingincreasedbandwidthandreducedlatency.ReadmoreNote(s):Worldwide;2023;Shareoftotalmobileconnections;*Forecast.ReadmoreSource(s):GSMA;GSMAIntelligenceShareofmobileinternetconnectivityworldwidein2022,byregionGlobalmobileinternetconnectivity2022,byregionCoveragegap**Usagegap*Connected120%100%80%60%40%20%0%25%59%44%52%51%57%62%71%79%85%44%4%MiddleEastandNorthAfrica38%5%32%6%28%2%19%2%14%1%15%4%SouthAsiaNorthAmerica

EuropeandCentral

EastAsiaandLatinAmericaandCaribbeanWorldwideSub-SaharanAfricaAsia

Pacific7Description:In2022,around57percentoftheworldpopulationhadamobileinternetservice.Regionally,NorthAmericafeaturedthehighestshareofpeopleconnectedtomobileinternetservices,with85percentofthepopulationusingsuchaconnection.Meanwhile,Sub-SaharanAfricarecordedthelargestusagegapofanyregion,withthisfiguredescribingtheshareofthepopulationwhodidnotuseamobileinternetservicedespitelivinginanareawithmobilecoverage.

ReadmoreNote(s):Worldwide;2022;*Usagegapreferstothoselivinginareascoveredbyamobilebroadbandnetwork,butnotusingmobileinternetservices.**Coveragegapreferstothoselivinginareasnotcoveredbyamobilebroadbandnetwork.[...]

ReadmoreSource(s):GSMA;GSMAIntelligenceCHAPTER

02SmartphonemarketinMENAShareofsmartphonesconnectionsintheMiddleEastandNorthAfricain2019and2023withaforecastfor2030SmartphoneasapercentageoftotalconnectionsMENA2019-2030100%90%90%81%78%80%70%60%50%40%30%20%10%0%75%62%201920212022202320309Description:By2030,theshareofsmartphonesasapercentageoftotalconnectionsintheMiddleEastandNorthAfrica(MENA)wasforecastedtoreach90percent,upfrom81percentin2023.Previousreportsfromthesamesourcestatedthatthesimconnectionpenetrationrateintheregionwasforecastedtoreach107percentofthepopulationby2025.ReadmoreNote(s):Africa,MENA;2023;*ExcludinglicensedcellularIoT.Datacollectedfromseveralreports.ReadmoreSource(s):GSMAIntelligenceNumberofsmartphonesubscriptionsintheMiddleEastandNorthAfricaregionfrom2023to2024withaforecastfor2030(inmillions)NumberofsmartphonesubscriptionsMENA2023-20308007107006005004003002001000630540202320242030*10Description:ThenumberofsmartphonesubscriptionsintheMiddleEastandNorthAfrica(MENA)regionwasexpectedtoincreasefrom540millionin2024toabout710millionby2030.Thepandemicacceleratedglobaldigitalizationandsmartphoneandvideodrivenmobiledatatraffic.ReadmoreNote(s):MENA;2023to2024;finalquarter2024estimatedSource(s):EricssonMobiledatatrafficpersmartphoneintheMiddleEastandNorthAfricaregionfrom2023to2024withaforecastfor2030(ingigabytespermonth)MobiledatatrafficpersmartphoneMENA2023-203050454035302520151054319140202320242030*11Description:ThemobiledatatrafficpersmartphoneintheMiddleEastandNorthAfrica(MENA)regionwasexpectedtoincreasefrom19GBpermonthin2024toabout43GBpermonthby2030.Thepandemicacceleratedglobaldigitalizationandsmartphoneandvideodrivenmobiledatatraffic.ReadmoreNote(s):MENA;2023to2024;finalquarter2024estimatedSource(s):EricssonNumberofsmartphonesubscriptionsintheGulfCooperationCouncilfrom2023to2024withaforecastfor2030(inmillions)NumberofsmartphonesubscriptionsGCC2023-20309084807070605040302010066202320242030*12Description:ThenumberofsmartphonesubscriptionsintheGulfCooperationCouncil(GCC)wasexpectedtoincreasefrom70millionin2024toabout84millionby2030.TheCAGRofsmartphonesubscriptionswasthreepercentintheobservedperiod.

ReadmoreNote(s):MENA;2023to2024;finalquarter2024estimated;*Forecast.ReadmoreSource(s):EricssonMobiledatatrafficpersmartphoneintheGulfCooperationCouncilfrom2023to2024withaforecastfor2030(ingigabytespermonth)MobiledatatrafficpersmartphoneGCC2023-20306054504030201002928202320242030*13/statistics/1363140/gcc-mobile-data-traffic-per-smartphoneThemobiledatatrafficpersmartphoneintheGulfCooperationCouncil(GCC)wasexpectedtoincreasefrom29GBpermonthin2024toabout54GBpermonthby2030.TheCAGRofmobiledatatrafficpersmartphonewas11percentinthegivenperiod.ReadmoreNote(s):MENA;2023to2024;finalquarter2024estimated;*Forecast.ReadmoreSource(s):EricssonCHAPTER

03SmartphoneusersinGCCNumberofmobilesubscriptionsintheGulfCooperationCouncilfrom2023to2024withaforecastfor2030(inmillions)NumberofmobilesubscriptionsGCC2023-20301009590817780706050403020100202320242030*15Description:ThenumberofmobilesubscriptionsintheGulfCooperationCouncil(GCC)wasexpectedtoincreasefrom81millionin2024toabout95millionby2030.Thepandemicacceleratedglobaldigitalizationaswellassmartphoneandvideodrivenmobiledatatraffic.ReadmoreNote(s):MENA;2023to2024;finalquarter2024estimated;*Forecast.ReadmoreSource(s):EricssonNumberofsmartphoneusersinSaudiArabiafrom2014to2029(inmillions)NumberofsmartphoneusersinSaudiArabia2014-20293025201527.5126.7425.8724.923.822.5521.0819.3517.8916.9615.2713.1411.2320171058.867.165.36020142015201620182019202020212022202320242025202620272028202916Description:ThenumberofsmartphoneusersinSaudiArabiawasforecasttocontinuouslyincreasebetween2024and2029byintotalfivemillionusers(+22.17percent).Afterthefifteenthconsecutiveincreasingyear,thesmartphoneuserbaseisestimatedtoreach27.51millionusersandthereforeanewpeakin2029.Notably,thenumberofsmartphoneusersofwascontinuouslyincreasingoverthepastyears.

ReadmoreNote(s):SaudiArabia;2014to2029;allvaluesareestimatesSource(s):StatistaSmartphonepenetrationrateasshareofthepopulationinSaudiArabiafrom2020to2029*SmartphonepenetrationasshareofpopulationinSaudiArabia2020-2029250%200%150%97%97%97%97%97%97%97%97%97%97%100%50%0%202020212022202320242025202620272028202917Description:Accordingtothisforecast,thepenetrationwillstaynearlythesameovertheforecastperiod.ReadmoreNote(s):SaudiArabia;2020to2029;Individualsofanyagewhoownatleastonesmartphoneandusethesmartphone(s)atleastoncepermonth.Source(s):StatistaDigitalMarketInsightsNumberofsmartphoneusersintheUnitedArabEmiratesfrom2014to2029(inmillions)NumberofsmartphoneusersintheUnitedArabEmirates2014-202914121011.4611.3211.171110.7910.4810.129.739.278.938.788.678.15864207.276.95.58201420152016201720182019202020212022202320242025202620272028202918Description:ThenumberofsmartphoneusersintheUnitedArabEmirateswasforecasttocontinuouslyincreasebetween2024and2029byintotalonemillionuser(+9.54percent).Afterthefifteenthconsecutiveincreasingyear,thesmartphoneuserbaseisestimatedtoreach11.46millionusersandthereforeanewpeakin2029.Notably,thenumberofsmartphoneusersofwascontinuouslyincreasingoverthepastyears.

ReadmoreNote(s):UnitedArabEmirates;2014to2029;allvaluesareestimatesSource(s):StatistaPenetrationrateofsmartphonesintheUnitedArabEmiratesfrom2014to2029PenetrationrateofsmartphonesintheUnitedArabEmirates2014-2029120979797979797979797979797961008060402009191.6178201420152016201720182019202020212022202320242025202620272028202919Description:ThesmartphonepenetrationintheUnitedArabEmirateswasforecasttoremainonasimilarlevelin2029ascomparedto2024with97percent.Accordingtothisforecast,thepenetrationwillstaynearlythesameovertheforecastperiod.

ReadmoreNote(s):UnitedArabEmirates;2014to2029;allvaluesareestimatesSource(s):StatistaNumberofsmartphoneusersinBahrainfrom2014to2029(inmillions)NumberofsmartphoneusersinBahrain2014-20291.41.241.221.21.171.21.00.80.60.40.20.01.141.121.080.980.930.840.840.840.840.830.70.69201420152016201720182019202020212022202320242025202620272028202920Description:ThenumberofsmartphoneusersinBahrainwasforecasttocontinuouslyincreasebetween2024and2029byintotal0.1millionusers(+8.93percent).Aftertheninthconsecutiveincreasingyear,thesmartphoneuserbaseisestimatedtoreach1.24millionusersandthereforeanewpeakin2029.ReadmoreNote(s):Bahrain;2014to2029;allvaluesareestimatesSource(s):StatistaCHAPTER

04MobiletechnologyShareofmobiledataconnectionsintheMiddleEastandNorthAfrica(MENA)regionfrom2019to2030,bygenerationMobiledataconnectionsshareinMENAregionbygeneration2019-20302G1%3G4G5G100%90%80%70%60%50%40%30%20%10%0%0%0%3%4%29%29%41%48%50%33%60%37%40%35%30%22%34%31%23%19%11%4%13%201920202021202220232030*22Description:In2023,4Gconnectionsaccountedfor60percentofallmobiledataconnectionsintheMiddleEastandNorthAfrican(MENA)region.Forecastsexpectthissharetofalltoaroundathirdbytheendofthedecade,with5Gsettoaccountforhalfofallconnections.Readm