重庆科创职业学院《管理英语》课程规格.doc

管理英语课程标准课程编码： 课程类型： B 学 时：64适用专业：管理类高职专业1. 概述管理英语系专门用途英语系列教材中的一种，旨在提高管理专业的学生和从业人员在管理领域的涉外业务英语交际能力，其中包括专业阅读、翻译、写作和口头交际能力。1.1课程的性质 本课程为技能培训课，教学基本要求的教学对象为全日制高等职业专科各非外语类专业已经通过全国英语应用能力考试的学生。进入本阶段学习的学生应已掌握基本的英语语音和语法知识，认知单词3000个，在听、说、读、写、译等方面具有一定的基础。1.2课程设计理念本课程的任务是通过64学时的教学，使学生在涉及管理基础知识的英语交际能力方面有一定的提高，在管理英语基础词汇、日常会话及应用文写作方面打下较扎实的基础，为本专业的进一步学习作好准备。1.3课程开发思路 本课程必须在整个教学过程中加强语言基础知识和技能的训练，着重培养学生的语言运用能力。通过本课程的学习，学生应达到下列要求：能够熟练拼读单词，语音正确；认知4200个单词（包括进入本阶段学习前已有的3000词）以及由这些词组成的常用词组，对其中2500个左右的单词能正确拼写、英汉互译，并能掌握580个常用词组的用法，同时掌握300个管理专业词汇；熟练掌握语法规则，阅读和翻译中基本无语法问题；熟练掌握阅读技能，能阅读难度较大的一般题材文章和初级难度的管理题材文章，理解基本正确。在阅读生词不超过总数的3%的材料时，阅读速度达到每分钟60个单词；熟练掌握英译汉的基本方法，能借助词典把难度较大的一般题材文章和初级难度的管理题材文章翻译成汉语，理解基本正确，译文达意。在翻译生词不超过总词数5%的材料时，笔译速度每小时300个英语单词；能听写没有生词、结构较复杂的句子，能听懂一般性的会话和短文，语速为每分钟110个单词；能进行一般性的日常会话；能进行一般性的应用文写作，要求词、句基本达意，无大的语法错误。2.课程目标本课程的培养目标是培养学生应用英语就管理专业进行业务活动的能力。21知识目标管理功能、人际管理、金融管理、质量管理、营销管理、银行管理、证券管理、跨国贸易、商业道德。22素质目标使学生在涉及管理基础知识的英语交际能力方面有一定的提高，在管理英语基础词汇、日常会话及应用文写作方面打下较扎实的基础，为进一步学习本专业英语作好准备并具备一定的管理素养。23能力目标阅读和翻译管理专业英语材料的能力、参照范例用英语模拟套写和翻译管理领域的涉外信函、传真、业务单证、信用证申请函以及销售合同、备忘录之类的实用性文献的能力；培养学生进行管理专业涉外口语交际的能力。3.课程内容和要求根据专业课程目标和涵盖的工作任务要求，确定课程内容和要求，说明学生应获得的知识、技能与态度。学习情景工作任务知识要求技能要求学时安排1. Management Functions1.1 Two reading passages Understand the main ideas Answer the comprehension questions281.2 Business letters Identify the major elements of business lettersDo simulated writing using the common sentence structures learned from the samples21.3 Conversations about establishing business relationshipUnderstand the conversations Establish business relationship in English 21.4 Work project Accomplish in groups the field work project on management functions Present the work in class22. Personnel Management2.1 Two reading passages about personnel managementFully understand the main ideasSuccessfully answer the comprehension questions, and independently finish the language exercises282.2 FaxesIdentify the major elementsWrite faxes using the common sentence structures learned from the samples22.3 Conversations about inquiry and offerUnderstand the conversationsUse English to make conversations about inquiry and offer22.4 Field work project on personnel managementAccomplish in groups the field work project on personnel managementPresent the work in class23. Finance Management3.1 The two reading passages about finance managementFully understand the main ideasSuccessfully answer the comprehension questions, and independently finish the language exercises283.2 QuotationsUnderstand the major elementsWrite quotations using the common sentence structures learned from the samples23.3 Conversations about business ordersUnderstand the conversationsTalk about business orders23.4 The field work project on cash management Use the materials in this unit and those from other resources to accomplish in groupsPresent the work in class24. Quality Management4.1 The two reading passages about quality managementFully understand the main ideasSuccessfully answer the comprehension questions, and independently finish the language exercises284.2 Commercial invoiceIdentify the major elements of commercial invoice and Write commercial invoices using the common sentence structures learned from the samples24.3 Conversations about setting up a joint ventureUnderstand conversations about setting up a joint venture.Use recommended expressions to talk about setting up a joint venture24.4 The field work project on quality management Use the materials in this unit and those from other resources to accomplish in groupsPresent the work in class25. Marketing Management5.1 The two reading passages about marketing management, Fully understand the main ideas Successfully answer the comprehension questions, and independently finish the language exercises285.2 A bill of exchange Identify the major elements Write a bill of exchange using the common sentence structures learned from the samples25.3 Conversations about technology transfer and technical cooperation.Understand the conversationsUse recommended expressions to talk about technology transfer and technical cooperation25.4 The field work project on marketing management Use the materials in this unit and those from other resources to accomplish in groupsPresent the work in class26. Banking Management6.1 The two reading passages about banking management Fully understand the main ideas Successfully answer the comprehension questions, and independently finish the language exercises286.2 An application for letter of credit Identify the major elementsWrite an application using the common sentence structures learned from the samples26.3 Conversations about paymentUnderstand the conversationsUse recommended expressions to talk about payment26.4 The field work project on marketing management Use the materials in this unit and those from other resources to accomplish in groupsPresent the work in class27. Insurance Management7.1 The two reading passages about insurance management, Fully understand the main ideas Successfully answer the comprehension questions, and independently finish the language exercises287.2 An insurance policyIdentify the major elements Write insurance policies using the common sentence structures learned from the samples27.3 Conversations about insurance and claims. Understand the conversationsUse recommended expressions to talk about insurance and claims27.4 The field work project on insurance managementUse the materials in this unit and those from other resources to accomplish in groupsPresent the work in class28. Securities Management8.1 The two reading passages about securities management, Fully Understand the main ideas Successfully answer the comprehension questions, and independently finish the language exercises248.2 A bill of lading Identify the major elements ofComplete bills of lading using the common expressions learned from the samples2机动4合计644.课程实施和建议4.1课程的重点、难点及解决办法重点：1-7章难点：每一章的A和B两篇课文解决办法：把主要精力放在1-7章，8-10章作为了解内容；对每一章的两篇课文重点学习（作为精读课处理： 从字词句到篇章结构， 重在对课文内容的理解和翻译）4.2教学方法和教学手段421教学方法：本课程以职业素质的养成和职业能力的培养为出发点，重视学生在校学习与实际工作的一致性，有针对性地采取工学交替、任务驱动、项目导向、课堂与实习地点一体化等行动导向的教学模式。1. 讲授法使用目的：讲解新单词和课文，帮助学生更快地记忆新单词、理解课文实施过程：分解新单词，引导学生通过已经学过的知识去认识新单词。提取课文大意，句子主干，帮助学生排除新词汇的干扰，从整体上把握句子、课文大意实施效果：简化复杂难理解的单词、篇章，有助于降低学生的学生焦虑感、并对学习产生兴趣2. 讨论法使用目的：锻炼学生的口语表达能力、交际能力实施过程：围绕老师设定的与课文有关的主题进行小组讨论，之后，每个小组派出一个代表阐述本组的观点及理由。实施效果：复习并记忆了新单词，锻炼了口语交际能力、语言组织能力、与人合作能力3. 练习法使用目的：帮助学生练习并掌握刚刚学过的英语知识。实施过程：完成任务阅读；根据主题结组完成对话任务；或用英语复述管理英过程中所涉内容和工作原理实施效果：巩固所学知识，增强实际操作、实际应用能力。4. 自学辅导法使用目的：培养学生自学能力实施过程：给学生布置自学任务，之后对阅读效果进行检查，对出现的问题进行分析并提出对策建议。实施效果：提高了学生的自学能力，使之逐步具备了在今后的工作中自己解决问题的能力。422教学手段为优化教学过程，提高教学质量和效率，在课堂教学中利用现代化教学手段。将多媒体教学作为辅助教学手段，配以必要的课堂板书，充分发挥现代化教学手段（电子教案、视频资料等）可动、可视、可听的效果，显示复杂的影像资料、提示内容纲要，完善教学过程。充分利用校内外人员优势、设备优势等各类资源，聘请有关管理人才与学生进行面对面交流、指导。4.3教学评价1. 本课程考核方法：过程考核与综合考核相结合2. 建立过程考核与综合考核相结合的方法，强调过程考评的重要性。课程考核成绩平时20综合考核40期末成绩考核40其中：平时成绩包括考勤和作业完成情况；综合考核主要指学生课程参与情况的考核；期末成绩考核为学生期末成绩的考核。各任务模块可参照下表进行评价：学习情景工作任务评价目标评价方式评价比重项目一： Management Functions1.1 Two reading passages 理解：管理功能和聘用函的内容（英文）能够用英文正确地回答有关这两篇课文的问题；独立完成课后练习题4%14%1.2 Business letters 确认：商业信函的元素（英文）利用范例中的常用句式模拟套写3%1.3 Conversations about establishing business relationship理解：建立业务关系的对话（英文）能运用英语做与本单元对话主题基本一致的对话3%1.4 Work project 以小组为单位完成关于管理功能的现场工作项目并形成英文报告课堂上展示英文报告成果4%项目二： Personnel Management2.1 Two reading passages about personnel management理解：人力资源现状评估（英文）能够用英文正确地回答有关这两篇课文的问题；独立完成课后练习题4%13%2.2 Faxes确认传真的元素（英文）利用范例中的常用句式模拟套写3%2.3 Conversations about inquiry and offer听懂：询盘与报价（英文）能运用英语做与本单元对话主题基本一致的对话3%2.4 Field work project on personnel management以小组为单位完成有关人事管理的现场工作项目并形成英文报告课堂上展示英文报告成果3%项目三： Finance Management3.1 The two reading passages about finance management理解：现金管理和损益表（英文）能够用英文正确地回答有关这两篇课文的问题；独立完成课后练习题4%13%3.2 Quotations掌握报价单的项目（英文）利用范例中的常用句式模拟套写3%3.3 Conversations about business orders听懂：订货对话（英文） 能运用英语做与本单元对话主题基本一致的对话3%3.4 The field work project on cash management 运用本单元的知识和其他资源以小组为单位完成有关现金管理的现场工作项目并形成英文报告课堂上展示英文报告成果3%项目四：Quality Management4.1 The two reading passages about quality management理解：全面质量管理和招聘广告（英文）能够用英文正确地回答有关这两篇课文的问题；独立完成课后练习题4%13%4.2 Commercial invoice掌握商业发票的内容（英文）利用范例中的常用句式模拟套写3%4.3 Conversations about setting up a joint venture听懂：建立合资企业（英文对话）能运用英语做与本单元对话主题基本一致的对话3%4.4 The field work project on quality management 就质量管理做现场工作项目并形成英文报告课堂上展示英文报告成果3%项目五：Marketing Management5.1 The two reading passages about marketing management, 掌握有关市场营销的两篇英语课文 能够用英文正确地回答有关这两篇课文的问题；独立完成课后练习题4%11%5.2 A bill of exchange 掌握英文汇票的内容利用范例中的常用句式模拟套写2%5.3 Conversations about technology transfer and technical cooperation.听懂技术转让和技术合作的英文对话能运用英语做与本单元对话主题基本一致的对话3%5.4 The field work project on marketing management 以小组为单位开展市场营销管理的现场工作项目并形成英文报告课堂上展示英文报告成果2%项目六：Banking Management6.1 The two reading passages about banking management 掌握关于银行管理的两篇英语课文能够用英文正确地回答有关这两篇课文的问题；独立完成课后练习题4%14%6.2 An application for letter of credit 掌握英文信用证的内容利用范例中的常用句式模拟套写2%6.3 Conversations about payment听懂关于付款的英文对话能运用英语做与本单元对话主题基本一致的对话3%6.4 The field work project on marketing management 以小组为单位开展有关市场营销管理的现场工作项目并形成英文报告课堂上展示英文报告成果3%项目七：Insurance Management7.1 The two reading passages about insurance management, 掌握关于保险管理的两篇英文课文能够用英文正确地回答有关这两篇课文的问题；独立完成课后练习题4%13%7.2 An insurance policy掌握保险单的写作特点利用范例中的常用句式模拟套写3%7.3 Conversations about insurance and claims. 听懂关于保险和索赔的英文对话能运用英语做与本单元对话主题基本一致的对话3%7.4 The field work project on insurance managem