工业设计概论全英文.doc

Introduction to Industrial DesignDesign is a particular human beings in order to achieve the purposes of the creative activities, which includes all man-made goods in the formation process. Industrial design concepts: the current widely used definition of the international Federation of Associations of Industrial Design (ICSID) in 1980 for the annual meeting of the Paris industrial design under the amended definition: the mass production of industrial products, by virtue of training, technical know-how , Experience and feelings and give visual materials, structure, shape, color, surface processing and decoration to a new quality and qualifications, called industrial design. 1. Traditional industrial design Industrial design for the people truly understand and play a role in the outbreak of the industrial revolution, to the industrialized mass production conditions to develop. At that time, a large number of industrial products ugly, has seriously affected peoples daily life, industrial design as a change in the situation at the time the inevitable means boarded the historical stage. The traditional industrial design refers to the means of production of industrial products conducted by the planning and design, so that with the use of achieving the best possible match between the creative activities. From this concept of the nature of industrial design: first, industrial design aims to obtain a product with the best match between people. This match, not only to meet the demand for use, but also with the physical, psychological and other areas to demand the right match, which precisely reflects the people-oriented design ideas. Second, the industrial design is a must? Quot; creative activities. Industrial design of nature that it is a very broad coverage of the cross-integrate the science, get involved in the many areas of research disciplines, like the industrial society of the adhesive, so that the original Isolated disciplines such as: physics, chemistry, biology, marketing, aesthetics, ergonomics, sociology, psychology, philosophy, etc., mutual contact and mutual exchanges, the form of organic unity. Realization of the objective to reveal the natural The laws of science and subjective, dynamic and creative activities for the arts once again joined hands. 2. Modern Industrial DesignTraditional industrial design is the core product design. Accompanied by a history of the development, design content also tends to the development of more extensive and in-depth. Now, the development of human society has entered a modern industrial society, brought about by the design of the material achievements of human existence and its status and way of life is affected by the past can not compare any era, modern industrial design, the concept of this came into being . Modern industrial design can be divided into two levels: general industrial design and narrow industrial design. General Industrial Design (Generalized Industrial Design) Means to achieve a particular purpose, from conception to the establishment of a practical implementation plan, with clear and that by means of a series of acts. It contains all the use of modern means of production and services in the design process. Narrow industrial design (Narrow lndustrial Design) Referring only to product design, that is, against man and nature in the relevance of the tools and equipment made by the response to the demand. In order to survive, including life and to maintain and develop the necessary such as tools, equipment and products, and other material and equipment carried out by design. Product design is the core of products on the users body, the heart has a good affinity with the match.Narrow the definition of industrial design and industrial design of the traditional definition is the same. As industrial design since have always been based on product design, product design often referred to as industrial design. Industrial Design Category As the field of industrial design increasingly expanding, and in different areas but also has their own characteristics, we can from different angles on the field of industrial design division: 1. The existence of art as a form of classification: 1. The existence of art as a form of classification: One-dimensional design, refers only to the design time for the variable; two-dimensional design, also known as graphic design, is targeted at the plane change the subject, such as graphics, text, trademarks, advertising design. Three-dimensional design, also known as three-dimensional design, such as product, packaging, construction and the environment; four-dimensional design, is accompanied by one-dimensional three-dimensional space time (that is, in the form of 3 +1) the design, such as stage design. 2. From the human, natural and social correspondence between starting, in accordance with the disciplines form the essence of the meaning of Category: Human, natural, social composition of the most basic relations between the circles and classification of the relationship generally is: product design: the equivalent narrow industrial design, 3D design is based; environmental design: including all types of building design, urban and regional planning, construction plans, environmental engineering, etc.; spread to the design of the language, text or graphics as the media and achieve the transfer activities carried out by design. According to the different media Kegui Wei two categories: the text and graphics as the medium of visual communication; language and. Audio media for dissemination of the hearing. 3. In accordance with the concept of industrial design and to define Category: With the development of technology and the use of modern technology, industrial design and process design of the boundaries are becoming blurred mouth benefits, some of the original Arts and Crafts design of the design activities of both the industrial design features, such as furniture design and fashion design . Industrial design as a connecting bridge between technology and the market, the rapid expansion of commercial areas in all its aspects: advertising design: including newspapers, magazines, posters, brochures, trademarks, etc.; display design: including the pavement, Showcase, Showcase, signs, exhibitions, advertising tower; packaging design: including wrapping paper, packaging, labelling and packaging of goods; binding design: including magazines, books, artwork, cartoons and layout design. Even in Zichengtiji in the field of construction, industrial design also play an increasingly important role. The content of Industrial Design Industrial design in the enterprise has broad application of space. Therefore, enterprises in the industrial design from the level of demand for industrial design point of view of the contents of the enterprises make better use of industrial design, to create greater value, will provide great convenience. 1. Product Design Product Design industrial design is the core of enterprise application design is the key link, it will achieve a change in the form of raw materials for a more valuable form. Industrial designers of the people through the physical, psychological, living habits, and so on all the natural attributes of the cognitive and social attributes, product features, performance, form, price, location of the use of the environment, with materials, technology, structure, technology , Shape, color, surface treatment and decoration, cost and other factors, from the social, economic and technical point of view of creative design, production and management in enterprises in achieving design quality assurance, under the premise that the product is a product enterprises, market Of goods, but also the ordinary people of supplies to customer needs and business benefits of perfect unity. 2. Corporate image design (Corporate ldenlti-fication System, referred to CIS) Enterprise recognition system from a unified corporate philosophy, standardize enterprise behavior and consistent posed by the visual image. Through the CIS design, so that enterprises have the visual impact can be clearly shows that corporate personality, strength and confidence in enterprises is a manifestation. A successful business must be a cohesive internal and external consumers can trust and identity, thereby enhancing corporate reputation, and corporate management objectives and development goals. 3. Environmental Design (and the interface between the hardware design) Industrial design as a communication and the environment (construction, transportation, room, shopping malls, streets) between the interface language to intervene in environmental design. Through the different acts, objectives and the needs of awareness, to object to the design - kind of language, people and the environment for the financial - physical, to give a cordial and convenient, comfortable feeling. Focus on solving urban environmental design of human interface between the building and all the problems, such as: information, signal systems, environmental protection programmes, so as to also participate in solving the social life of the major issues. 4. Design Management (Des; 8n Mana8ement, referred to DM) Design activities soon as the operation of enterprises in important part in project management, interface management, design management systems, such as the development of product line management, be good at using design tools, and implementing design-oriented thinking and behavior, and with the strategy or technological achievements Into a product or service process. Design management into the enterprise is an indispensable element for the success of enterprises to follow the design principles and strategies in the development of enterprises in production and business activities of various departments for guidance, to achieve the design objective, value-added products. Successful use of design management, will enable enterprises in the strategic planning stage to contain the operating strategy, strategic advantages for products and enterprises in the competition-set a good foundation. The ultimate aim of industrial design is to meet the physical and psychological needs of many of the largest. Industrial products, arts and crafts people is to meet production and daily needs, no doubt for the industrial design is modern services, to meet the demands of modern people. Therefore, it is first necessary to meet peoples physical needs - product features. 1 cup must be able to drink water, a pen must be able to write, a bike must be able to travel, a truck must be able to load and so on. The first industrial design is aimed through the rational planning of products due to people more easily use them to better play its effectiveness. In research on the basis of product performance, industrial design also adopted a reasonable shape means so that products can have very spirit of the times, in line with performance, and coordination of environmental products form so that people can have the enjoyment of the United States. Industrial design and industrial modernization is the inevitable product of market competition, designed to target the mass production methods of industrialized products, industrial design of modern human life has a huge impact, but also constrained by the realities of production and living standards. Industrial design companies in the position and role: Design is a bridge between enterprises and the market: On the one hand, production and technology into the market demand for products, on the one hand the market feedback to promote the development of enterprises enterprises. design is a means of value-added products: the biggest role in the enterprise is to raise the value-added products. The value of this additional material is not visible presence, more of the performance of the invisible. Appearance, product image Design is an important enterprise resources: good design enterprises will have a better reputation, making enterprises more dynamic, a companys development tools design integrity of the enterprise is to establish a means of visual images: the visual image of business is to establish the appearance of the best brand image, which is the company a unique style. Industrial design creativity is a good product design the most important prerequisite for simplicity is an important indicator of good design, product design is a measure of applicability of another important criterion, a reasonable man-machine relations, human-computer interface harmony, their own language products should be good at self - Notes, and carefully handle every detail, emphasis on regional ethnic characteristics, contains cultural identity, attention to ecological balance, beneficial to the protection of the environment, product design of the eternal. Industrial design should pay attention to follow the following principles: the principle of creativity; principles of market demand; principle of giving priority to the user; business goals principle easy to grasp the principle of aesthetic principles, protection of ecological environment principles. Industrial design related to psychology, sociology, aesthetics, ergonomics, mechanical construction, photography, color science, methodology and design of the three constitute a basis for Into the United States, Europe, Japan and other developed countries for industrial design and industrial design definition of the development process U.S. industrial design information age The United States is the first country to enter the information age, information technology is the most developed countries. Whether in the computer hardware and software, or in the application of computer technology in all aspects of the worlds leading status. In particular, the popularity of the Internet, so that the United States more fully into society by the information industry as a leader of the new era. In the new economic, cultural background, the United States of industrial design from the beginning of the end of the 20th Century 80, great changes have taken place. At the same time, to Rowe as the representative of the U.S. pioneer in the design has passed away, despite their name to the design of some companies still exist, but these masters of the location of a number of new independent replaced by a design firm. The new design firm in terms of knowledge structure, services or design with the traditional means in the clear very different firms, because they firmly grasp the pulse of the information age, design and rapid expansion of business, established in the industrial sector Good reputation, the U.S. business magazine called American industry a new generation of heroes. The new design consulting company no longer well-known designer for the signs, but in a design the name of the word named, stressed that the design is a team event rather than individual work, such as the New York Smart Design, Chicago Design Logic, such as Californias Lunar Design. In many cases, the person in charge of these companies are the first generation or second generation of European immigrants, and the famous Forgdesign is originally a German company, the new generation of designers to more European concept to the United States, which will U.S. advanced technology and the European deep historical and cultural traditions closer together so that the design of the United States in the information age has made a great leap forward. This is in California, particularly Silicon Valley, particularly conspicuous in this regard because there are many Europeans settled here, on the other hand is also here because of the emerging high-tech industry and the United States earlier in the design of machines predecessors did not have much contact. Here, the design of many new companies have been for Apple, and other high-tech companies. With the traditional industrial design firms to provide industrial products mainly different designs, the new design companies to be able to provide more comprehensive services, they can not only provide product design and engineering design of appearance, can also provide market research, consumer Investigation, human-computer research, public relations and corporate planning site design and maintenance, and other aspects of the services, and global activities. In fact, some new design company has established a global network of services to meet the increasing globalization of world economic trends. Industrial design such a change reflects the changes in the management of enterprises, more and more enterprises in the future in-house research organizations to reduce, instead of social cooperation, not only to reduce expenditure, but also the wider community to seek professional Resources cooperation. In addition, many enterprises to upgrade design as a business quality and to stimulate creative strategic management tool, not only confined to a single product design development activities, thereby greatly expanded the scope of application of industrial design. Given the design of a greater range of needs, design company personnel are not limited to design, but more professional cooperation. In addition, the design companys design also means a lot because of a computer-aided design and revolutionary changes have taken place, SGI (Silicon Graphic) graphics workstations and Alias, Pro-Designer, such as industrial design sof