《商务英语》教学大纲.doc

商务英语教学大纲一、课程名称：商务英语 二、课程性质与学时安排本课程是商务英语与文秘专业教学中的一门必修课程，通过各种商务活动的具体情境，商务交际的不同内容和商务活动的不同环节，为学习者提供了多样的商务英语交际训练场景和英语口语活动形式（对话、讨论和演讲），使学生熟悉常用的商务语言和用法，掌握商务英语口语交流的基本技能，同时进一步提升学生英语口语表达的逻辑性、叙述的连贯性和语言运用的灵活性。本课程适用于商务英语与文秘专业中技层次的，共80学时每周4学时。章节名称学时安排备注Chapter1 Unit1 confirming4Unit2 canceling4Unit3 postponing4Unit4 advancing4Chapter2Unit1 Greeting4Unit2 Self-introduction4Unit3 Introducing others4Unit4 Introducing company4Chapter3 Unit1 At an airport4Unit2 In a car4 Unit3 At a hotel4Unit4 At a restaurant2Chapter4 Unit1 Factory tour2Unit2 City tour2Unit3 Shopping2Unit4 Recreation2Chapter5 Unit1 Booking tickets4Unit2 Checking out4Unit3 Gifting 6Unit4 Farewell2Chapter6Unit1 Function2Unit2 Features2Unit3 Design2Unit4 Brand2Review2Test2合计80三、课程设计思路本教材是以国家级职业教育培训规划教材课程设置和商务英语口语教学基本要求为依据，紧扣教学要求的基本内容和要求的必修模块话题，教材突出能力培养，逐渐提高学生的听说水平，同时也满足学生继续学习的实际需要。本教材共有6章24个单元，每一章共4单元。覆盖了教学内容和要求必修模块日常生活用语，时事新闻和专业用语的18个话题和选修的一个话题。整本教材的安排由易到难，由一般到专业，循序渐进。内容包括：日常用语、时事新闻、乘坐飞机、机场接送、入住宾馆、打电话、市内交通、饭店用餐、游览景点、购物、日常安排、公司产品介绍等。四、课程目标 商务英语课程是在基础英语教学的基础上，巩固、扩大学生的语法、词汇等语言知识，通过本课程的学习，了解经贸英语知识，并提高听、说、读、写、译方面的基本能力；掌握商务英语中的会话内容、基本词汇、专业术语、基本句型以及商务英语沟通技巧。培养学生在具体的商务工作环境中运用英语的实际能力，包括能够用英语建立及保持商务联系，能够用英语作为语言工具提供及获取商务信息，能够使用英语处理日常商务工作等。侧重培养学生的听说能力。5、 章节教学目的、教学重难点和内容设置Chapter1 Making an Appointment 【教学目的】This unit aims at helping students learn the skills of being a good conversationalist andknowledge of receiving business guests 【重点难点】Ways of starting ,keeping and ending a conversation【教学内容】Part ISituational talk1. Situational practice2. Language focusPart IITest your communication skillsPart IIIRead and TalkPart IVAct it out1.Making conversations2.Improve pronunciationPart VSelf -evaluationChapter 2 Meeting 【教学目的】This unit aims at helping students learn ways of working effectively in a business meeting and language on extending welcome to business guests at a banquet【重点难点】Language focus & Ways of successfully conducting a business meeting【教学内容】Part IWarm-up1. Situational practice2. Language focusPart IIRead and TalkPart IIIAct it out1. Conduct a meeting2. Improve pronunciationPart IVSelf-evaluationChapter 3 Reception 【教学目的】This unit aims at helping students learn and apply some skills in expressing opinions andlanguage used in presenting product【重点难点】Language focus ; Ways of effectively making a prodcut presentation【教学内容】Part ISituational talk1. Situational practice2. Language focusPart IIRead and TalkPart IIIAct it outGroup presentationPart IVSelf-evaluationChapter 4 Entertaining【教学目的】This unit aims at helping students learn the skills of having a successful job interview【重点难点】Ways of communicating with interviewer appropriately and effectively【教学内容】Part ISituational talk1. Situational practice2. Language focusPart IIRead and TalkPart IIIAct it out1. Tough questions and smart answers2. Job interview Part IV Self-evaluationChapter5 Seeing-Off 【教学目的】This unit aims at helping students learn some basic language and knowledge on makingbusiness calls 【重点难点】Language focus 【教学内容】Part ISituational talk 1. Situational practice2. Language focusPart IIBackground informationPart IIIAct it outPart IV Self-evaluationChapter 6 Products【教学目的】This unit aims at helping students learn some language and knowledge on treating businessguests in a restaurant【重点难点】Language focus【教学内容】Part ISituational talk 1. Situational practice2. Language focusPart IIRead and Talk (optional)Part IIIAct it outPart IVSelf-evaluation六、课程考核办法考核内容 过程考核综合考试合 计学生出勤、课堂表现与作业 口语考查所占比重302050100七、课程建议1、以学