高考英语大一轮复习第一部分模块：四Unit1Advertising课件牛津译林版.ppt

.高考单词识记思考运用 1.核心词汇,_ vt.治愈；解决；矫正，改正 n.药物，疗法；对策 _ n.评论，评价 vi.评论，议论 _ v.咨询；请教；查阅；商量 _ vt.&n.更新；提供最新信息；使现 _ n.便宜货；协议 vi.讨价还价 _ vt.&n.设计,_ n.做广告；广告活动；广告业_ n.广告；广告宣传advertise vt.&vi.做广告，宣传 determine vt.确定，查明；决定；裁决_ adj.坚决的；有决心的_ n.决心；坚定 appeal vi.有吸引力；呼吁，恳请；n.吸引力；呼吁，恳求_ adj.有吸引力的 _ adv.个别地；就本人而言；本人，亲自personal adj.私人的，个人的；亲自的_ n.个性；性格 答案 cure comment consult update bargain design advertising；advertisement determined；determination appealing personally；personality,2.常考词汇,purchase vt._ n._ multiply vi.&vt._ innocent adj._ welfare n._ campaign n._ motto n._ comprehension n._ publisher n._,答案 购买，采购 采购；购买的东西 成倍增加，迅速增加；乘，乘以；繁殖 清白的，无罪的；无恶意的；纯真的 (个体或群体的)幸福、安全和健康；福利 运动(为了某种目的而进行的一系列有计划的活动) 座右铭；格言，箴言 理解力，领悟能力；理解练习 出版社，出版机构；出版人，发行人,用所给单词的适当形式填空 1.His _(determine) look told us that he could do it well. 2.If she had been aware that the mushrooms were _(poison) she would not have picked them for dinner. 3.Often this earliest form of _(advertise)involved a newly arrived ship loaded with goods. 4.They should abandon playing computer games and _(cheat)in the exams. 5.The photo drew about 7，000 _(comment) on the social media platform.(2015江苏，书面表达),6.He tried to _ her but failed.It appeared that what he said wasnt _ at all.(persuade) 7.This program is _ to the children who couldnt go to school due to their poverty，and the children can _ from it.All in all，it is intended for the _ of those poor children.(benefit) 8.We launched a big advertising campaign to _ our new toothpaste，and the _ succeeded at last.In return for our effort，all the staff in our department were _.(promote),9.Though _ plays an important role in achieving success，_ people dont always have an edge over those who work hard.(intelligence) 10._，I think the _ of a child should be well respected and parents shouldnt force their _ opinions on their children.(personal) 答案 1.determined 2.poisonous 3.advertising/advertisement 4.cheating ments 6.persuade；persuasive 7.beneficial； benefit；benefit 8.promote；promotion；promoted 9.intelligence；intelligent 10.Personally；personality；persona,“欺骗”词汇集合 fool vt.欺骗，愚弄 cheat vt.欺骗，作弊 deceive vt.欺骗，行骗 lie to sb 向某人说谎，骗某人,【联想积累】,“建议”高频词集锦 advise建议；忠告 suggest 建议，提议 recommend建议；推荐 propose建议，提议 “引人注目的，吸引人的”高频词 appealing吸引人的 attractive吸引人的，有魅力的 charming迷人的，可爱的 eye-catching引人注目的 absorbing吸引人的 fascinating吸引人的，迷人的,“做出反应”荟萃 react to对做出反应 respond to响应 reply to回答，答复 make response to做出反应 如何“劝说”某人做某事 urge sb to do sth力劝某人做某事 persuade sb to do sth说服某人做某事 advise sb to do sth 建议某人做某事 encourage sb to do sth 鼓励某人做某事,开心词场核心单词串记,Personally，the design of the advertisement is meant to persuade consumers into purchasing various goods.So before determining to buy，youd better consult all the aspects of it and bargain with the dealer.,.重点短语识记思考运用 1.动词介词 persuade sb _ doing说服某人做某事 be aware_ 知道，意识到 play tricks _欺骗；捉弄 get something _ to把表达清楚 discourage sb _ doing sth 劝阻某人做某事 fool sb _ doing sth欺骗某人做某事 be popular _ 受欢迎 答案 into of on across from into with,2.动词介词/副词 figure _弄清楚，弄懂；计算出 result_导致 appeal _吸引，引起兴趣；呼吁 pay _为付费 fall _上的当，受的骗 deal _涉及，关于；处理，应付 care _ 关注，在意；关心 depend _依靠，信赖；取决于 答案 out in to for for with about on,3.介词短语 _ sale出售，上市；减价出售 答案 on,用左栏所给短语的适当形式填空 1.Our teacher is clever and hard-working，but not very good at _ his ideas _ to us. 2.It is important for the design to try to _ all ages and social groups. 3.She said that she would never _ that kind of trick. 4.Mother has told me more than once that _ others is something I should never do. 5.It took them about one month to _ how to use the equipment.,6.The local people _ the government to carry out its promise to shut down the factory within a year. 7.The matter is of great importance and I think it should be _immediately. 8.Smoking is harmful to our health.Millions of people _ smoking each year. 9.When your living _ the productivity of the farmland，the climate is extremely important. 答案 1.getting；across 2.appeal to 3.fall for 4.playing tricks on 5.figure out 6.appealed to 7.dealt with 8.die from 9.depends on,【联想积累】,“v.in”短语集锦 believe in相信 put in插入，放入 bring in引入，采用；使挣到 let in让进入 give in让步，屈服,for短语大团圆 for sale出售 for free免费 for ever 永远 for short 简称 for sure 肯定地 for fun 开玩笑地,“v.sb into doing sth”结构集合 cheat/trick/fool sb into doing sth 欺骗某人做某事 argue/talk/persuade sb into doing sth 说服某人做某事 force sb into doing sth迫使某人做某事 terrify sb into doing sth威胁某人做某事 frighten sb into doing sth吓唬某人做某事,.经典句式识记思考运用 原句背诵感悟 1.We are so used to them that we often do not even realize how many we see and hear in a day.我们如此习惯它们的存在以至于我们都没有意识到一天究竟看了和听了多少广告。 2.Not all ads play tricks on us though. 但并非所有的广告都跟我们玩花招。 3.We want to shock people into realizing that many smokers die all too soon from illnesses and diseases related to smoking.我们希望警醒人们，让他们认识到许多吸烟者过早地死于与吸烟有关的疾病。,句型公式仿写 1.so.that.引导的结果状语从句 He was _ he didnt notice his head teacher standing by him.他陷入深思结果没有注意到班主任就在他身边站着。 2.部分否定 _the way he speaks. 并不是每一个人都喜欢他的说话方式。,3.过去分词短语作定语 Do you know the girl _ by this company？ 你认识受雇于这家公司的那个女孩吗？ 答案 1.so deep in thought that 2.Not everyone like/Everyone doesnt like 3.employed,【联想积累】,even if用法全掌握 引导让步状语从句的连词主要有：although，though，as，even though，even if even if引导的从句往往是假设性的，相当于汉语的“即使”“纵然”“就算”“哪怕”。 even though引导的从句内容往往是真实的，主要用于引出不利用于主句情况的信息，相当于汉语的“尽管”“虽然”。,单 词 点 睛,1.persuade vt.说服，劝说；使信服,【联想发散】 “说服某人(不)做某事”的表达还有： talk sb(out of) into doing sth convince sb(not) to do sth,单项填空/写作句式训练 What great trouble the boy had _ his father to quit smoking! A.persuaded B.persuade C.to persuade D.persuading Mr.Green has never smoked any more since his wife _ him to give it up. A.wanted B.persuaded C.advised D.suggested,I managed_.(2015浙江，书面表达) 我设法成功说服同学们接受了我的主意。 答案 D 句中含有短语have trouble (in) doing.“在方面有困难”，故答案为D 项。 B 根据前半句Mr. Green has never smoked any more可知，格林先生已被成功地说服了戒烟。故答案为B。 to persuade my classmates into accepting my idea,2.recommend vt.推荐；建议，劝告；介绍,单项填空/写作句式训练 The doctor recommended that you _ swim after eating a large meal. A.wouldnt B.couldnt C.neednt D.shouldnt I recommend _ an English-Chinese dictionary, which is of great help to your studies. A.buying B.bought C.to buy D.be bought,Were I three years younger than I am now，I would strongly recommend _.(2015重庆，书面表达) 如果我比现在年轻三岁，我会强烈建议我设定更实际具体的目标。 答案 D recommend后的从句中用虚拟语气，即谓语动词用(should) do。 A recommend后跟动名词作宾语。 that I set more practical and specific goals,3.benefit vi.& vt.受益；对有好处，有助于 n.益处；福利，津贴,单项填空/写作句式训练 Who is most likely to _ the old ladys death? A.benefit B.benefit from C.be beneficial D.be beneficial to As we all know，books are the sources of knowledge，_.(用from which引导的定语从句)我们都知道书是知识的源泉，我从中受益匪浅。 _(2012江西，书面表达) 我从阅读中获益很多。,答案 B benefit “对有益”；benefit from “从中获益”；be beneficial to “对有益”，故选B项。 from which I benefit a lot I benefit a great deal from reading.,4.cure vt.治愈；治疗；改正；纠正(坏习惯) n.治疗；疗程；疗法,【特别提醒】 cure意为“治愈，治好”，可直接跟人或疾病作宾语，有时用来指突然地、出乎意料地痊愈；也用于引申指人的生活习惯的纠正、矫正等，与介词of搭配，强调结果。treat只指治病，不包括治疗的效果如何。其宾语可以是人也可以是病，人作宾语时，病用for短语表示。它强调“治疗”这一动作。,单项填空/完成句子 I hope the doctor can _ the pain in my shoulder, but they havent found an effective cure. A.cure B.treat C.test D.examine Besides，scientists have so far failed _(为提供治疗的方法)the common cold. Doctors are now able _(治疗人们的很多疾病) which in former times would have killed them.,答案 A 句意：我希望医生能治好我的肩膀疼，但是他们还没找到有效的治疗办法。cure “治好”；treat “治疗”，不强调结果。故A正确。 to provide a cure for to cure people of many diseases,5.design n.设计；布局；安排；打算；意图；构思 v.设计；构思；计划；制订,介、副词填空/单项填空 Do you think the traffic accident was caused by accident or _ design? The method is specifically designed _ use in small groups. The new device is designed _ an alternative for the old one.,The houses _ for the refugees in the earthquake have already been completed. A.designed B.designing C.to design D.having designed 答案 by for as A design与the houses之间为动宾关系，故用过去分词短语作后置定语。,6.determine v.决定；下决心；查明，测定，支配；影响,单项填空/写作句式训练 Theyve been told that if they want to build a highway between the two towns, they should first try to _ how much it is going to cost. A.recover B.ignore C.recognize D.determine I asked my English teacher and he replied with a _ look. A.determine B.determines C.determining D.determined,Its true that _，such as opportunities and help from others.(2012浙江，书面表达) 我们的未来由许多事情决定，如机会、他人的帮助等，这是毫无疑问的。 答案 D 句意：他们被告知，如果要在这两个城镇间建一条公路的话，应该先测定要花多少钱。recover “恢复，复原”；ignore “忽视，不理会”；recognize “认可，辨认出”；determine “查明，测定”。 D 此处表示主语很有决心。determined “有决心的”。故答案为D。 our future is determined by many things,7.urge v.催促；力劝；竭力主张；驱赶；鞭策 n.强烈的欲望，冲动,单项填空 Experts _ the international community to fight cancer aggressively, saying it should be fought in the way HIV/AIDS has been fought in Africa. A.obey B.urge C.operate D.appoint The government urged that every effort _ to bring down house prices. A.should make B.would be made C.be made D.must be made,答案 B 句意：专家强烈要求国际社会积极对抗癌症，认为应该像抗击非洲的艾滋病一样抗击它。obey “遵守”；urge “极力主张，催促”；operate “操作”；appoint “任命”。根据句意选B。 C 句意：政府紧急督促要尽一切努力降低房价。urge后面的宾语从句中动词要用“should动词原形”的形式， should可以省略；另外，宾语从句里用了“make every effort to do sth”的被动形式。,8.appeal vi.有吸引力；呼吁，恳请 n.吸引力；呼吁，恳求,介、副词填空/单项填空 Sport has become an important form of entertainment，appealing _ both men and women. She made an appeal _ him _ help. We tend to have a better memory for things that excite our senses or appeal _ our emotions than for straight facts.(2015浙江，11),The government has _ parents to work with teachers in the education of their children, which has received good responses. A.turned to B.devoted to C.appealed to D.referred to 答案 to to；for to C 句意：政府呼吁家长们在孩子的教育上与老师合作，这已得到了很好的回应。turn to “向求助(或寻求指教等)”；devote to “致力于，献身于”；appeal to “恳请，呼吁”；refer to “提到，涉及”。根据句意可知应选C。,9.cheat v.欺骗；作弊，舞弊，弄虚作假 n.欺骗(行为)；骗子,【特别提醒】 cheat作及物动词时，其宾语总是人，不能用物作宾语。,单项填空/翻译句子 Anyone will be fired if _ in the test. A.catching cheating B.caught cheating C.to catch cheating D.caught cheated 他阻止那个老妇人得到自己的钱。 _ 那个推销员骗他买了个赝品。 _,答案 B catch sb doing “发现某人做某事”，if后的完整句子应是：if he is caught cheating in the test.cheat in the test“在考试中作弊”。 He cheated the old woman(out) of her money. The salesman cheated him into buying a fake.,10.aim n.目的；目标；瞄准 v.瞄准；针对；努力,单项填空 The education program _ combining brain work with manual labor is being widely spread throughout the country. A.to aim at B.aims at C.having aimed at D.aimed at Advertisers and service providers take _ at the mobile phone users in Xiamen University Town. A.aim B.goal C.object D.purpose,答案 D 分析句子成分可知，题干中的“_ combining brain work with manual labor”为主语的后置定语，aimed at可以被看作“(that/which is) aimed at”的省略形式。 A take aim at “向瞄准”。,11.bargain vi.(与某人就某事)讨价还价；商讨条件 n.减价品，便宜货；协议，交易,单项填空 After much _，the shop owner agreed to cut down the price of the MP5 by 20%. A.debating B.talking C.discussing D.bargaining Some people would like to do shopping on Sundays since they expect to pick up wonderful _ in the market. A.batteries B.bargains C.baskets D.barrels,答案 D 句意：经过多次讨价还价之后，店主同意把MP5的价格降低20%。bargain “讨价还价”，符合句意。 B 句意：有些人喜欢星期天购物，因为他们希望能在市场上挑到不错的便宜货。bargain “便宜货，廉价品”，符合题意。,ment n.议论，评论；解释；批评，指责 v.表达意见；发表评论,单项填空 Anything to say about the latest talk between the two countries? _ A.No comment! B.Nothing to say. C.I beg your pardon? D.Go ahead. He handed me the document without _. A.recommend B.comment C.help D.ability,答案 A 句意：“对两国之间最近的会谈有要说的吗？ ” “无可奉告。”No comment！“无可奉告”；Nothing to say.“没有东西要说”；I beg your pardon？“请再说一遍”；Go ahead.“用吧，使吧。” B 句意：他未作任何解释就把文件给了我。comment “解释，评论”，符合句意。,短 语 点 拨,1.be meant to 旨在，目的是 PSAs are often run for free，and are meant to educate people about health，safety，or any other problem that affects public welfare.公益广告往往是免费投放的，旨在就有关健康、安全或影响到公共福利的任何其他问题教育人们。,用所给词的适当形式填空/单项填空 To increase government spending means _(create) more job opportunities. She believed her son was meant_(be) a poet. He meant to _(help) you，but he was too busy then.,I meant to _ you with your homework but father didnt permit me to. A.helped B.have helped C.helping D.having helped 答案 creating to be have helped B mean to have done“本打算做某事(而事实上没做)”。,2.get sth across(to sb)将(想法、信息等)传达(给某人)；使理解 There are lots of different ways to get your message across when you are putting together an ad campaign. 当你组织一项广告活动时，有许多不同的方法能传达你的信息。,用以上短语填空/写作句式训练 How did he ever _his driving test? News soon _ that he had resigned. No matter how I explain，I just cant _ her. They _ many difficulties in their English study.,How are you _ your new roommates? Besides，Im easy_ and I like to make friends.(2011辽宁，书面表达) 而且，我容易相处，也喜欢交朋友。 答案 get through got around get it across to got over getting along with to get along with,3.deal with处理，对付；安排；涉及，论及；和(某人)做生意；解决 “ My mom tells me that I cant control what happens to me，” Natalie says，“but I can always choose how I deal with it.”(2016北京，阅读B) Natalie说“我妈妈告诉我我无法控制什么事情发生在自己身上，但是我可以选择如何对付发生的事情。”,单项填空/写作句式训练 Could you tell me how to _ these problems so that I will be able to adapt to the life in Guiyang ? A.do with B.come up with C.agree with D.deal with As a child，he never left his parents，so he didnt get used to _in school independently.(2011广东，读写任务) 从孩子起，他就没离开过父母，因此他不习惯独自处理学校的一切事情。,答案 D 句意：你能告诉我，为了适应贵阳的生活，我应该如何应对这些问题吗？deal with “处理，应对”，和how连用；do