福特汽车中国制造业及全球采购物流供应链的整合Eng

0,IntegratedSupplyChainManagementSolutionsforFordChinaOperationsAndGlobalSourcingDevelopmentJackyX.WangSeniorManagerMaterialPlanning&LogisticsFordMotorChinaOperations,July,2003,福特汽车中国制造业及全球采购物流供应链的整合,1,Agenda,IntroductionFordMotorCompanyOverview福特汽车公司概况FordMaterialPlanning&Logistics(MP&L)福特汽车物流简介FordChinaOperationsSupport-福特汽车中国各企业的物流支持FordGlobalSourcingStrategyandLaunchSupport-福特汽车在华全球采购战略的实施及相关物流支持OptimalChinaLogisticsSolution-中国总体物流的整合方案,2,Fordfacts,100yearshistoryestablishedin1903.1stcarfornormalpeopleModelTproducedin1908withsalesrecordof15millionunits1stassemblylineintheworldin1913#4ontheFortune500#4ontheGlobal50012%globalmarketshare2ndlargestmanufacturerinworldOver375,000employeesworldwide110assemblyandmanufacturingsitesworldwidein40countries,Produced7.7Mncarsin2001,ABriefIntroductionToFord,FordMazdaVolvoMercuryLincolnLandRoverJaguarAstonMartin,5,627,000841,000411,000364,000186,000164,000128,0001,000,2001Production(numberofunits),3,FordMotorInChina,1913-FordModelTcarexportedtoChina.1928-AFordSales/ServicebranchwassetinSH1980-Launchedvisitingengineeringprogram1992-FordsetuprepofficeinChina1994-Fordstartedtosetup6componentsJVs1995-FordMotor(China)Ltd(Holdingcompany)established.Fordacquired20%equityfromJianglingMotor1996-FordMotorCreditRepOfficeestablishedinBeijing1997-The1stFordTransitvehicleproducedinJianglingMotor1998-Fordincreasedto30%equityofJinglingMotor2000-FordChinalaunchedconservationandenvironmentalprogram.2001-FordMotor(Tianjin)InternationalTradeCo.setupinFTZ.2001-Ford1stpassengercarJVChanganFordwassetupinChongqing2002-FordGlobalSourcingCenterwasestablishedinShanghai2003-ChanganFordfirst2productsFiestaandMondeorolledofftheline.,4,OurLogisticsTarget,RighttimeRightpartsRightvolumeRightplaceLowestcostEverytime,5,FordMP&LImpactsAllKeySuccessFactorsForAutomotiveIndustry,MP&L,Products,Customersatisfaction,Quality,Cost,6,FordPlantOperationOrganization,President,M&SS,MFG,MP&L,Purch,PD,Finance,HR,PA/GA,IT(PL),Remark:1.Businessprocess-functionalR/R2.Communications-criticaltosuccess3.MP&Lplaysakeyrolethroughwholeoperationprocess,7,PlantMP&LInternalOrganizationChart,MP&LDirector/Manager,ProductionSchedulingMgr,Pre-ProductionPlanningMgr,SupplychainManagementMgr,MaterialHandlingMgr,Customs&LogisticsMgr,Adm.Asst,Systemssupport,-VBOMmaintain-E.C.C.,-ProductionPlan-Partsorders-Inventorytracking-Emergencyorder,-Orderrelease-Ordertrack-Suppliersmagnt-Emergencyorder-Supplierperfor-mancereview,-Packaging/rack-Materialreceiving-Feedtheline-Inventorymagnt-InprocessMaterial-Non-productionmaterialmagnt,-,I/E,Customs-logisticsmagnt-Logisticsanalysis-BUdelivery,PD,M&S/MFG,STA/PurchasingSuppliers/logisticsLLPvendors,Suppliers/MFG/QLt,Suppliers/dealersCustoms,LLP,Logisticsvendors,8,MP&LMajorRoleforFordChina,CAF,JianglingMotorsCo.(Ford30%),FordCreditChinaRepresentativesOfficeFordMotor(China)Ltd(HoldingCompany),FordMotorInternationalTradingCo.,Ltd(FTZ)(100%),TaiwanFordLioHo(70/30JV),Changan-Ford(50/50%JV),Fordoperations,ChinaSourcingOffice,Beijing,Tianjin,Shanghai,Nanchang,Chongqing,-Suppliersassessment,traininganddevelopment.-LLPmonitoring&management-Overallprocesscoordination,-BUimporthandling-Customs/logistics,PlantMP&LsetupDailyproduction&inboundoutboundoperationsupport,-BU&parts,officestuffsI/E,customs,logistics-Annualautoshow&otherM&Sevents-MP&Lstrategyandcostanalysisfornewproject-MaintaingoodrelationshipswithGovernmentofficialslikeMOFTEC,CUSTOMS,.-Countrycoordinationwithglobalresource,LogisticsintegrationforwholeChinaOperations,9,TradingCo.,MP&LIn-plantWorkProcess(Chinaexample),Localpartssupply,Quality,Marketing&Sales,MP&L,MP&L,MP&L,MP&L,MFG,Vehicle,Dealer,Forecast,Planning,Ordering,Receiving,Linefeeding,Production,todelivery,Customer,Customs,Finance,Systems/ITMRPEDI/DDLCMMSVIS,Foreignsuppliers,PDIdentifypartsVBOME.C.C.Localization,Foreignpartssupply,Localsuppliers,Customerdemand,Inbound/Outbound,Challenges,Purchasing,(STA/Commercial),*Identifysuppliers*Confirmprice&commercialterms*Suppliercostreduction,10,Marketing&sales,MP&Lplaysakeyroleforplantoperationandlogisticsmanagement,Dealers1,Product,Development,Quality,IT,Dealer2,Dealer3,Fordtradingcompany,Foreignsupplier1,Foreignsupplier2,Foreignsupplier3,Localsupplier1,Localsupplier3,Localsupplier2,MP&L,ShortdeliverytimeLowshippingcost,ShortleadtimeLowshippingcost,RDC,SupplierParks,JITorfrequentdelivery,11,WhatisFordLookingforinChina?,WorldClassQualityCostAdvantage,DeliveredtoAssemblyAllPartsStrongExportTrackRecordCommitmenttoCorporateResponsibility,12,BenefitsforSuppliersinChina,IncreasedexportsImprovedscaleExposuretomultiplepotentialcustomersinFordsglobalautomotivebusinessesImprovedsupplychaincapabilitiesAccesstolongertermtechnologicaladvancementsPotentialtoparticipateinfuturelocalizationopportunitieswithFordChinaImprovedglobalcompetitiveness,13,BuyingProductionMaterialNon-ProductionMaterialSupplierTechnicalAssistance(STA)MP&LProductDevelopmentManufacturing,FORDGLOBALPURCHASINGORGANIZATION,Draft,*EstablishChinaSourcingTeam,*Identifyanddevelophighlycapablesuppliers,14,MP&LFunctionIsLinkedInThroughoutTheSourcingProcess,Commodityfocus,Supplierfocus,RFQ,Developsupplier,Move,PrioritizecommoditiestosourcefromChina,Identifyandvalidatepotentialsuppliersforprioritycommodities,Assesscompetitivenessofsuppliers,EstablishsuppliertoconductbusinesswithFord,StartshipmentofcommoditiesOngoingsupport,ProvideinputsonwhatisfeasibletoshipfromChina,AssesslogisticscapabilitiesofsuppliersIdentifylogisticsresourcesrequired,DeterminelogisticsspecificationsBenchmarklogisticscostsinRFQsIdentifyconcerns,EstablishsuppliersinlogisticsnetworkSupportprototypeandtestproductionLiaisewith3PLs,Ongoinginterfacewithsuppliersand3PLs,Roleoflogisticsfunction,DevelopingexportlogisticssolutionforChina,Sourcingprocess,15,MajorChinaExportCommercialTerms,Ex-worksFCA,C&FportCIFport,DDUDDP,Suppliers,Suppliers,Port,Port,De-Consolidation,Customers,e,Customers,Customers,Landed,FOB,Logisticsroles,responsibilitiesandriskanalysis,Time,Cost,Center,16,Example:LogisticsCostManagementInExportSupplyChain,Multi-stepprocess.,.Needscarefulanalysis,Carefullybenchmarkcosts3PL/LLPCommoditysupplierFordinternalestimatesAccurateestimatesofleadtimesAssessdeliveryrisk,Supplier,Consolidation,Port,Port,Customs,NAorEUHubWarehouse,PickUp,Air/OceanCarriers,Delivery,SupplierpackagingOverlandtransportationConsolidationOverlandtoport