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考研英语(二)历年翻译真题2007年真题Powering the great ongoing changes of our time is the rise of human creativity as the defining feature of economic life. Creativity has come to be valued, because new technologies, new industries and new wealth flow from it. And as a result, our lives and society have begun to echo with creative ideas. It is our commitment to creativity in its varied dimensions that forms the underlying spirit of our age.Creativity is essential to the way we live and work today, and in many senses always has been. The big advances in standard of livingnot to mention the big competitive advantages in the marketplacealways have come from “better recipes, not just more cooking.” One might argue thats not strictly true. One might point out, for instance, that during the long period from the early days on the Industrial Revolution to modern times, much of the growth in productivity and material wealth in the industrial nations came not just from creative inventions like the steam engine, but from the widespread application of “cooking in quantity” business methods like massive division of labor, concentration of assets, vertical integration and economies of scale. But those methods themselves were creative developments. 2008年真题The term “business model” first came into widespread use with the invention of personal computer and the spreadsheet (空白表格程序). Before the spreadsheet, business planning usually meant producing a single forecast. At best, you did a little sensitivity analysis around the projection. The spreadsheet ushered in a much more analytic approach to planning because every major line item could be pulled apart, its components and subcomponents analyzed and tested. You could ask what if questions about the critical assumptions on which your business depended-for example, what if customers are more price-sensitive than we thought? -and with a few keystrokes, you could see how any change would play out on every aspect of the whole. In other words, you could model the behavior of a business. Before the computer changed the nature of business planning, most successful business models were created more by accident than by elaborate design. By enabling companies to tie their marketplace insights much more tightly to the resulting economics, spread sheet made it possible to model business before they were launched.2009年真题With the nations financial system teetering on a cliff, the compensation arrangements for executives of the big banks and other financial firms are coming under close examination again.Bankers excessive risk-taking is a significant cause of this financial crisis and has contributed to others in the past. In this case, it was fueled by low interest rates and kept going by a false sense of security created by a debt-fueled bubble in the economy.Mortgage lenders gladly lent enormous sums to those who could not afford to pay them back, dividing the loans and selling them off to the next financial institution along the chain, which took advantage of the same high-tech securitization to load on more risky mortgage-based assets.Financial regulation will have to catch up with the most irresponsible practices that led banks down in this road, in hopes of averting the next crisis, which is likely to involve different financial techniques and different sorts of assets. But it is worth examining the root problem of compensation schemes that are tied to short-term profits and revenues, and thus encourage bankers to take irresponsible level of risk.2010年真题Sustainability has become a popular word these days, but to Ted Ning, the concept will always have personal meaning. Having endured a painful period of unsustainability in his own life made it clear to him that sustainability-oriented values must be expressed through everyday action and choice.Ning recalls spending a confusing year in the late 1990s selling insurance. Hed been through the dot-com boom and bust and, desperate for a job, signed on with a Boulder agency.It didnt go well. “It was a really bad move because thats not my passion,” says Ning, whose dilemma about the job translated, predictably, into a lack of sales. “I was miserable. I had so much anxiety that I would wake up in the middle of the night and stare at the ceiling. I had no money and needed the job. Everyone said, Just wait, youll turn the corner, give it some time.”2011年真题Who would have thought that, globally, the IT industry produces about the same volume of greenhouse gases as the worlds airlines do - roughly 2 percent of all CO2 emissions?Many everyday tasks take a surprising toll on the environment. A Google search can leak between 0.2 and 7.0 grams of CO2, depending on how many attempts are needed to get the “right” answer. To deliver results to its users quickly, then, Google has to maintain vast data centers around the world, packed with powerful computers. While producing large quantities of CO2, these computers emit a great deal of heat, so the centers need to be well air-conditioned, which uses even more energy.However, Google and other big tech providers monitor their efficiency closely and make improvements. Monitoring is the first step on the road to reduction, but there is much more to be done, and not just by big companies.英语(二)历年翻译真题参考答案2007年 人类创造力的不断进步已经成为我们经济生活中的突出特点,正是它在推动着我们时代中正在进行的各种变化。由于许多新的技术,新兴的工业以及新的财富都源自创造力,所以它的价值业已凸现出来。因此,各种创新的观念开始在我们的生活和社会中传播开来。正是人们在各个领域对创造力的认同才形成了我们这个时代的精神基础。创造力对我们如今的生活和工作方式是至关重要的,并在很多方面早已是这样:生活水平的重大提高更不用说在市场中的巨大竞争优势都是来自“更好的菜谱,而不仅仅是更多的烹制品”。有人认为这并不完全正确。比如,有人指出,从工业革命早期到现代化这一漫长时期在工业化国家,生产力和物质财富的很多增长不单单来自于像蒸汽机这样有创造力的发明,而来自于广泛使用“数量烹饪“的商业方法,比如大规模的劳动分工、资产的集中、纵向整合和规模经济。单那些方法本身都是具有创造力的发展。2008年随着个人计算机和空白表格程序的发明,“商业模式“这个术语首次得到了大规模的使用。空白表格程序被发明前,商业计划通常意味着进行一次单一的预测,充其量,你也只能在此单一预测的基础上再做一些敏感性分析。空白表格程序开启了一种更具分析性的规划方法,其原因是空白表格程序中的每一行中都可以被拆分,其中的每一个部分及亚组成部分都可以被拆分和测试。你可以对商业所依赖的关键设想提出“如果会怎么样?”的问题,例如,“如果顾客对价格的敏感度超过了我们的预期怎么办”,只需敲击几下键盘,你就可以看到某个变化对全局的各个方面可能产生怎么样的影响,换句话说,你可以对商业的行为建立模型。在计算机改变了商业规划本质之前,绝大部分成功的商业规划与其说是精心策划的,不如说是运气使然。空白表格程序将公司的市场洞察力与相应的经济结构更为紧密地联系起来,从而使公司在商业运营开始前建立商业模型变为可能。2009年由于国家金融体制处于危机动荡的边缘,一些大银行和金融机构中的高级管理人员的补充金计划就受到密切关注。银行家们过度冒险是导致金融危机至关重要的原因,在历史上也有类似情况。在这种情况下,一般是由低息引起并造成持续的错觉,其实是一种债务泡沫经济。抵押贷款人很乐意把大量资金借给无力偿还的人,再将贷款分割,并沿这样的链条出售给下一个金融机构,这些做法都再利用高科技证券业,结果,却增加了抵押资产的风险。金融管理规定必须能应对这种最不负责任的并导致银行损失惨重的做法,以期扭转下一个危机,而这下一个危机很可能包括有各种类型的金融技术和资产。但值得审视补偿金计划的根本问题,因为那是眼前问题,但却让银行家门不负责任地甘冒风险。2010年 最近,“承受力”成了一个流行词,但对宁泰德来说,他对该词的含义有自己的亲身体会。在经历了一段无法承受的痛苦生活后,他清楚地认识到,旨在提高承受力的价值观必须在日常的行为和抉择中才能得以体现。 宁泰德回忆起九十年代后期销售保险那困惑的一年。那一年,他经历了互联网泡沫的膨胀和破灭,他急需找到一份工作,因此就与博尔德公司签了约。但情况并不顺利。“这的确是糟糕的一步,因为它激不起我的工作热情,”宁泰德说。不出所料,工作上的进退维谷造成他销售业绩不佳。“我很痛苦,愁肠百结,常常在半夜惊醒,望着天花板发愣。我身无分文,需要这份工作。每个人都在说,再等等吧,过一段时间情况会好转的。”2011年有谁能够想到,全世界信息技术行业产生的温室气体量与全球航空公司所产生的一样多,大约为二氧化碳总排量的2%。很多日常工作对环境的损害是惊人的。根据人们得到“正确”答案所需查询次数的不同,在谷歌上搜索一次便会产生0.2到7.0克的二氧化碳。为了将搜索结果快速传递给用户,谷歌必须使用功能强大的计算机系统来维护全球各大数据库中心。这些计算机产生大量二氧化碳的同时,还释放出了许多热量,所以数据库中心又必须装备很好的散热设备,这样就会使用更多的能源。不过,谷歌和其他大型技术提供商们严密监控他们的效率问题,并做了许多改善。但监控只是减排道路上的第一步,还有很多工作要做,而这也并非只是大公司的任务。考研英语(二)历年阅读真题2006年Text 1Office jobs are among the positions hardest hit by compumation (计算机自动化). Word processors and typists will lose about 93,000 jobs over the next few years, while 57,000 secretarial jobs will vanish. Blame the PC: Today, many executives type their own memos and carry their “secretaries” in the palms of their hands. Time is also hard for stock clerks, whose ranks are expected to decrease by 68,000. And employees in manufacturing firms and wholesalers are being replaced with computerized systems.But not everyone who loses a job will end up in the unemployment line. Many will shift to growing positions within their own companies. When new technologies shook up the telecom business, telephone operator Judy Dougherty pursued retraining. She is now a communications technician, earning about 64,000 per year. Of course, if youve been a tollbooth collector for the past 30 years, and you find yourself replaced by an E-ZPass machine, it may be of little consolation (安慰) to know that the telecom field is booming.And thats just it: The service economy is fading; welcome to the expertise (专门知识) economy. To succeed in the new job market, you must be able to handle complex problems. Indeed, all but one of the 50 highest-paying occupationsair-traffic controllerdemand at least a bachelors degree.For those with just a high school diploma (毕业证书), Its going to get tougher to find a well-paying job. Since fewer factory and clerical jobs will be available, whats left will be the jobs that compumation cant kill: Computers cant clean offices, or care for Alzheimers patients (老年痴呆病人). But, since most people have the skills to fill those positions, the wages stay painfully low, meaning compumation could drive an even deeper wedge (楔子) between the rich and poor. The best advice now: Never stop learning, and keep up with new technology.For busy adults, of course, that can be tough. The good news is that the very technology thats reducing so many jobs is also making it easier to go back to schoolwithout having to sit in a classroom. So-called internet distance learning is hot, with more than three million students currently enrolled, and its gaining credibility with employers.Are you at risk of losing your job to a computer? Check the federal Bureau of Labor Statistics Occupational Outlook Handbook, which is available online at .41. From the first paragraph we can infer that all of the following persons are easily thrown into unemployment EXCEPT _.A. secretaries B. stock clerks C. managers D. wholesalers42. In the second paragraph the author mentions the tollbooth collector to _.A. mean he will get benefits from the telecom fieldB. show he is too old to shift to a new positionC. console him on having been replaced by a machineD. blame the PC for his unemployment43. By saying “compumation could drive an even deeper wedge between the rich and poor” (Line 5, Para. 4), the author means _.A. people are getting richer and richerB. there will be a small gap between rich and poorC. the gap between rich and poor is getting larger and largerD. its time to close up the gap between the rich and poor44. What is the authors attitude towards computers?A. positive B. negative C. neutral D. prejudiced45. Which of the following might serve as the best title of passage?A. Blaming the PCB. The Booming Telecom FieldC. Internet Distance LearningD. Keeping up with CompumationText 2Tens of thousands of 18-year-olds will graduate this year and be handed meaningless diplomas. These diplomas wont look any different from those awarded their luckier classmates. Their validity will be questioned only when their employers discover that these graduates are semiliterate (半文盲).Eventually a fortunate few will find their way into educational-repair shopsadult-literacy programs, such as the one where I teach basic grammar and writing. There, high-school graduates and high-school dropouts pursuing graduate-equivalency certificates will learn the skills they should have learned in school. They will also discover they have been cheated by our educational system.I will never forget a teacher who got the attention of one of my children by revealing the trump card of failure. Our youngest, a world-class charmer, did little to develop his intellectual talents but always got by. Until Mrs. Stifter.Our son was high-school senior when he had her for English. “He sits in the back of the room talking to his friends.” she told me, “Why dont you move him to the front row?” I urged, believing the embarrassment would get him to settle down. Mrs. Stifter said, “I dont move seniors. I flunk (使不及格) them. “Our sons academic life flashed before my eyes. No teacher had ever threatened him. By the time I got home I was feeling pretty good about this. It was a radical approach for these times, but, well, Why not? “Shes going to flunk you.” I told my son. I did not discuss it any further. Suddenly English became a priority (头等重要) in his life. He finished out the semester with an A.I know one example doesnt make a case, but at night I see a parade of students who are angry for having been passed along until they could no longer even pretend to keep up. Of average intelligence or better, they eventually quit school, concluding they were too dumb to finish. “I should have been held back,” is a comment I hear frequently. Even sadder are those students who are high-school graduates who say to me after a few weeks of class, “I dont know how I ever got a high-school diploma.”Passing students who have not mastered the work cheats them and the employers who expect graduates to have basic skills. We excuse this dishonest behavior by saying kids cant learn if they come from terrible environments. No one seems to stop to think that most kids dont put school first on their list unless they perceive something is at risk. Theyd rather be sailing.Many students I see at night have decided to make education a priority. They are motivated by the desire for a better job or the need to hang on to the one theyve got. They have a healthy fear of failure.People of all ages can rise above their problems, but they need to have a reason to do so. Young people generally dont have the maturity to value education in the same way. My adult students value it. But fear of failure can motivate both.46. What is the subject of this essay?A. View point on learning.B. A qualified teacher.C. The importance of examination.D. The generation gap.47. How did Mrs. Sifter get the attention of one of the authors children?A. flunking himB. moving his seatC. blaming himD. playing card with him48. The author believes that the most effective way for a teacher is to _.A. purify the teaching environmentsB. set up cooperation between teachers and parentsC. hold back studentD. motivate student49. From the passage we can draw the conclusion that the authors attitude toward flunking is _.A. negativeB. positiveC. biasedD. indifferent50. Judging from the content, this passage is probably written for _.A. administratorsB. studentsC. teachersD. parentsText 3Names have gained increasing importance in the competitive world of higher education. As colleges strive for market share, they are looking for names that project the image they want or reflect the changes they hope to make. Trenton State College, for example, became the College of New Jersey nine years ago when it began raising admissions standards and appealing to students from throughout the state.“All I hear in higher education is, brand, brand, brand,” said Tim Westerbeck, who specializes in branding and is managing director of Lipman Hearne, a marketing firm based in Chicago that works with universities and other nonprofit organizations. “There has been a sea change over the last 10 years. Marketing used to be almost a dirty word in higher education.”Not all efforts at name changes are successful, of course. In 1997, the New School for Social Research became New School University to reflect its growth into a collection of eight colleges, offering a list of majors that includes psychology, music, urban studies and management. But NewYorkers continued to call it the New School.Now, after spending an undisclosed sum on an online survey and a marketing consultants creation of “naming structures,” “brand architecture” and “identity systems,” the university has come up with a new name: the New School. Beginning Monday, it will adopt new logos (标识), banners, business cards and even new names for the individual colleges, all to include the words “the New School.”Changes in names generally reveal significant shifts in how a college wants to be perceived. In altering its name from Cal State, Hayward, to Cal State, East Bay, the university hoped to project its expanding role in two mostly suburban countries east of San Francisco.The University of Southern Colorado, a state institution, became Colorado State University at Pueblo two years ago, hoping to highlight many internal changes, including offering more graduate programs and setting higher admissions standards.Beaver College turned itself into Arcadia University in 2001 for several reasons: to break the connection with its past as a womens college, to promote its growth into a full-fledged (完全成熟 的) university and officials acknowledged, to eliminate some jokes about the colleges old name on late-night television and “morning zoo” radio shows.Many college officials said changing a name and image could produce substantial results. At Arcadia, in addition to the rise in applications, the average students test score has increased by 60 points, Juli Roebeck, an Arcadia spokeswoman, said.51. Which of the following is NOT the reason for colleges to change their names?A. They prefer higher education competition.B. They try to gain advantage in market share.C. They want to project their image.D. They hope to make some changes.52. It is implied that one of the most significant changes in higher education in the past decade is _.A. the brandB. the college namesC. the concept of marketingD. list of majors53. The phrase “come up with” (Line 3, Para. 4) probably means _.A. catch up withB. deal withC. put forwardD. come to the realization54. The case of name changing from Cal State, Hayward, to Cal State, East Bay indicates that the university _.A. is perceived by the societyB. hopes to expand its influenceC. prefers to reform its teaching programsD. expects to enlarge its campus55. According to the spokeswoman, the name change of Beaver College _.A. turns out very successfulB. fails to attain its goalC. has eliminated some jokesD. has transform

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