调查问卷英文版.doc

“不浪客”原创网经邦之言，济世之论营销报告范文（英文版）- -| 回首页 | 2005年索引 | - -感受南台湾问卷调查范本（英文版）- - To assist in increasing charitable donations from companies, by taking a few minutes to complete this short survey, you will help the charity to receive more charitable giving. Your information will be greatly valued and of course will be strictly confidential. Please reply this questionnaire before 5th, May and contact withBulanker of Marketing department.To indicate your answer please CIRCLE the number alongside the answer that comes closest to your opinion or write your answer in the space provided.Q1. Do you have an awareness of charities?1. Yes, very 2. Yes, only a few of them 3. No4. Not at allQ2. Have you conducted any personal charitable giving before?1. Yes, more than 3 times 2. Yes, 1-3 times 3. No, neverQ3. Do you think who should be the main source for the charitable giving?1. Individual2. Government3. Corporation 4. ElseQ4. Do you know that our company has a corporate social responsibility policy?1. Yes Go to Q52. No Go to Q6Q5. Do you know there are any terms about charity group or charitable donation in this policy?1. Yes 2. No Q6. Do you think the social responsibility is necessary?1. Yes 2. No Q6. Does your company have a special department to manage and deal with the affairs about charitable donation?1. Yes Go to Q82. No Go to Q73. I dont know Go to Q7Q7. Do you think it is necessary to set up a special department to deal with the things about donation?1. Yes 2. NoQ8. In your opinion, what is the main motivation for our company to make the charity-related policy?1. Making our company be more popular 2. Bearing the required social responsibility 3. Lightening the pressure from society and media 4. Else (PLEASE SPECIFY) _Q9. Do you think whether our company should donate to charities?1. Yes Go to Q102. No Go to Q12Q10. How frequently do you think the company should donate? 1. Average 1 time a year 2. Average 1 3 times a year 3. More than 3 times a year Q10. Do you think that the current charity-related policy of our company is perfect? (Please indicate how much the current charity-related policy of our company is perfect on a scale of 1 to 5 with “1” meaning “not at all” and “5”meaning “very perfect”) Not at all - Very perfect 1 2 3 4 5Q11. Do you think that our company should establish a plan of institutional and fixed charitable donation?1. Yes 2. NoQ12. Do you think that corporate donation will have any affection on our company?1. Yes, absolutely Go to Q92. Yes, but a little Go to Q9 3. No Go to Q104. Not at all Go to Q10Q13. What is the most important affection on company?1. Improving the corporate image 2. Advancing the relation between our company and the society 3. Extending the market space4. Else (PLEASE SPECIFY) _Q14. Do you think the company can reach the expected motivation?1. Yes, sure2. Yes, only a little 3. NoQ15. Do you think that corporate donation will have any affection on you? 1. Yes Go to Q16 2. No Go to Q17Q16. What is the main affection on you?1. Being proud of the corporate donation2. Making myself pay more attention to the charities 3. Leading myself to have a charitable giving4. Else (PLEASE SPECIFY) _Q17. What is the major factor that may affect our behavior of charitable giving?1. To return the society and help the others 2. To decrease the level of taxation 3. To color the corporate image 4. To relax the pressure from the media and society 5. To follow the other companies 6. Else (PLEASE SPECIFY) _Q18. What is the major factor that may affect the level of our charitable giving? 1. Sale 2. Benefit3. Expected effectQ19. Which field should our company donate to? 1. Education 2. Deformity3. Sport4. Disaster5. Social welfare6. Else Q20. Should our company donate to the special charities directly or the corresponding agencies indirectly like Chinese red Cross? 1. Directly Go to Q162. Indirectly Go to Q173. Both Go to Q16Q21. If you have a clear awareness of charities, do you think which kind of charities should our company donate to? 1. Having a strong background of government 2. Using the donation efficiently, openly and rationally3. Having some special relations with our company4. No special limitsQ22. In your opinion, which is the optimal form for the charitable donation? 1. Cash 2. Products3. Concrete matter 4. ElseQ23. Why should we adopt the above form of donation? _Would you please give us some information about yourself for overall statistical purposes only? Your answers will be strictly confidential and will be of considerable help to us.Q24. How long have you worked in this company? 1. Less than 1 year 2. 1 3 years 3. More than 3 yearsQ25. Are you a director or an ordinary staff? 1. Director 2. StaffQ26. Which department are you from? 1. Public policy department 2. Marketing department 3. Financial department 4. Public relationship department 5. Human resource department 6. Research & Development department7. ElseThank You for Your Time and Valuable Feedback! Explanation of the questionnaire:At first, I will give some notes about the above questionnaire. Why we choose these questions? In general, this questionnaire includes five topics. The first one is about the audiences awareness of charities, which includes the questions of Q1 to Q3. The second one researches their attitudes toward the social responsibility policy or charity-related policy, which brings the questions of Q4 to Q8. The third one investigates their attitudes toward corporate charitable giving, which gives the questions of Q9 to Q11. The forth one searches the impact of charitable giving on company and employees, which offers the questions of Q12 to Q16. The last one seeks for the views of employees on corporate charitable giving, which shows the questions of Q17 to Q23. In order to avoid misleading the audiences, the practical questionnaire does not have such obvious division. Besides, the personal information about the audiences (Q24-Q26) is also very necessary for this self-completion questionnaire.Second, the first question “do you have an awareness of charities” is a warm up question in that everyone has his or her own idea of charities and can answer it easily. At the same time, this question will help the respondents enter into the topic of charities quickly.Third, this questionnaire contains some routings in that the respondents conclude varied types of employees such as directors and staff from different departments. Therefore, these routings can filter respondents clearly and ensure that they are not discouraged to answer the unanswerable questions. In addition, this questionnaire includes closed questions, open-ended questions and scales questions. The closed questions, with predetermined answers, are very helpful and convenient for our research, and they become the major of this questionnaire. Besides, the open-ended questions such as “Why should we adopt the above form of donation”. The respondents will be free to reply to these questions in their own words rather than being limited to choosing from a set of alternatives. Because it is difficult and expensive for researcher to analyze these open-ended questions, this questionnaire only has few open-ended questions. Besides, some closed questions in this questionnaire also allowing respondents to answer in their own words if there is no enough pre-judging of response. Take the question of Q8 for example. There is a choice of “else” and a notice of “PLEASE SPECIFY”, which allows the respondents to write down their own answers that havent been presented by the designer. At last, the scales questions are also very necessary for determining how the respondents feel, such as the question of Q10.Throuth these questions, we can know the detailed feeling of the respondents for some special questions.Besides, this is a self-completion questionnaire, which needs the respondents to finish it by themselves. Choosing this type of questionnaire, I only want to have the respondents finish their questionnaires independently and accurately without any disturbance from researcher or someone else. Besides, in order to ensure the questionnaire can be withdrawn in time, I firstly left my contact details and a concrete deadline in the questionnaire. Finally, I presented three questions to acquire the per