电子商务英语论文.doc

电 子 商 务 英 语 课 程 考 试 论 文学 号 090909001姓 名 别晓飞系 别 计算机与信息工程学院年 级 2009级 专 业 信息管理与信息系统（电子商务）E-commerce DevelopmentElectronic Commerce is exactly analogous to a marketplace on the Internet. Electronic of products or services over electronic systems such as the Internet and other computer networks. The information technology industry might see it as an electronic business application aimed at commercial transactions; in this context, it can involve electronic funds transfer, supply chain management, e-marketing, online marketing, online transaction processing, electronic data interchange (EDI), automated inventory management systems, and automated data collection systems. Electronic commerce typically uses electronic communications technology of the World Wide Web, at some point in the transactions lifecycle, although of course electronic commerce frequently depends on computer technologies other than the World Wide Web, such as databases, and e-mail, and on other non-computer technologies, such as transportation for physical goods sold via e-commerce.Since the ninetys, the electronic commerce in the context of the global rise and rapid development, quickly change the original economic pattern, and traditional economic operation and growth mode. The development of e-commerce has become a key economic development evaluation of comprehensive strength important index. Therefore, understanding our country electronic commerce development present situation, the objective understanding to the problems of Chinas e-commerce development, the countermeasures to achieve the fast, healthy and stable development, has become a new era of the economic development of the construction of harmonious society an urgent and important tasksCompanies have conducted online commercial transaction on a limited scale since the early 1990s.Consuner buying however has had a different history. Nowadays, consumers can count on one hand the years for which significant numbers of consumer have been buying products online .Almost daily, internet developers design new technologies that business operations and automate the purchasing process. The goal of all this rapid development is to attract more consumers by making internet buying and selling procedures as fast, convenient, and easy as possible. In the following, the key driver is of E-commerce development:1. internet resourcesThe internet consists of a vast array of electronic resources that people use to access information, to communicate with each other, and transmit data. Sometimes people use the words internet and Word Wide Web interchangeably to refer to all these electronic resources. Internet describes entire system of network computers; Word Wide Web describes the method used to access information contain on computers related to the internet.By the mid-1990s, companies and individuals began to recognize the potential of the Web for reaching both exiting and new customers. Business in particular identified the potential cost saving they could realize by using the internet handle business transactions. To start with, the internet is profoundly changing consumer behavior. One in five customers walking into a Sears department store in America to buy an electrical appliance will have researched their purchase onlineand most will know down to a dime what they intend to pay. More surprisingly, three out of four Americans start shopping for new cars online, even though most end up buying them from traditional dealers. The difference is that these customers come to the showroom armed with information about the car and the best available deals. Sometimes they even have computer print-outs identifying the particular vehicle from the dealers stock that they want to buy. 2. intense competitionIntense competition , proliferation of products service and high consumer expectations in nearly business have added unusual pressure to keep close watch on operation costs and maximize profit margins. In order to survive, companies are constantly looking for more effective ways. E-commerce addresses these concerns quickly, efficiently, and at low cost.3. GlobalizationTo maintain growth of profit, many companies are moving to the international market. However, one of the major obstacles is the geographical barrier. E-commerce provides an effective “vehicle” for companies to move to the international market because there is almost no geographical barrier in cyberspace. In other words, it is easier for a foreign company to compete with a local company under the cyber environment.4. E-mail and FTPOther terms associated with the Internet are E-mail and File Transfer Protocol. People use E-mail to send messages from one computer to another computer. People can use FTP transfer documents and files from one computer to another via the Internet. The World Wide Web, E-mail, and FTP are all tools that people use to access information from the Internet.5. Automation As the cost of labor increase, there is a strong need for companies to look for alternative ways to do routine work. This is particularly true in handing the myriad paper transaction once an order is taken. With electronic messages one can reduce this considerably; e-commerce thus provides an attractive solution. Nowadays, e-commerce in Chinas development has a certain scale, especially since 2006 years of the electronic commerce in our country is developing rapidly. E-commerce led the whole economic develop