专业英语论文组建公司.doc

Companys backgroundIn the occasion of the graduates leave school each year, there must be some problems bequeathed to the school, for example, the leaving garbage which includes clothes, shoes, books, bedclothes, etc. Because students come from all over the world, it is inconvenient to carry too much luggage to take plane or train.To our school, the garbage and abandoned life items left by graduates will make cleaners to clean up as long as a week annually, many of these items can be used again. Although many graduates tried to advertise to sale the items out, finally they failed. We have done a simple survey to several graduates and drew the following conclusions. Firstly, the advertised information cannot be spread very well because of a short period of time and dodgers will be torn by the securities. Secondly, because of limited types and quantities, there is no more choices to attract others. Thirdly, almost graduates have participated work, it leads to trading difficulties. Besides, even if there are others to buy these items, some graduates would rather throw away and do not to sale because of the low bid.The establishment of the company will have a lot of advantages. On the one hand, the source of the goods is relatively fixed. On the other hand, the accumulation of second-hand goods collected from majority students can provide the buyers with great selectivity. In addition, we can propaganda with concentration.More over some of our goods supply from seniors who is about to leaving school the others mainly form the students. The common point of them is they all have a lot of items to throw away even if things they throw still have a great value. So this is our opportunity. In fact it is win-win business :we earn the money , they student groups formulate the awareness of caring for the environment and conserve resources。 The foundation of CRR responded to the national call of developing of green economy make full use of social resource The Renewable resources recycling Association will us a suitable financial assistance for example we will get some start-up capital or tax break. Whats more ，order to support graduates can start their own businesses universities and colleges launch a venture fund out college is no exception. Once our project is pass through will get a start capital with the amount of 3000yuan the school will also provide us a campus designed exhibition to publicize we CRR and provide us all-round supports. Now will talk about the implementation steps ：First of all we can rend a room in the school residential area used as our office which contain warehouse as well as duty house (advantages cheap convenient and saving time)The establishment of company personnel:Two computer operators. Responsibility : They design company Web sites and online service, collects information and publication companys timely developments and purchasing goods;Two market research staffs. Responsibilities: By means of a questionnaire investigate the consumers main demand and the views of secondary commercial , as well as the interval of second-hand commoditys price. And pricing second-hand goods;Three logisticians .Responsibilities: Using the Web site message address do door-to-door delivery and delivering goods that buyer trade a bulk of goods.Maintenance personnel.Responsibilities : repairing goods (mainly the electrical goods).The staff is from the school logistics allocation . we only give appropriate subsidies monthly.General manager and assistant managerResponsibilities: who are doing the companys financial management, as well as each acquisitions budget and each transaction work income . They determine the commodities prices ultimately.Personnel Management First: for each employee to professional quality training, for instance, the business items understanding degree, the guest pick things attitude and so on. The second: the mechanism of rewards and punishments. During the work dereliction of duty, due to personal reasons lead to the interests of the company, the credibility of the damaged, etc. Various kinds of mistakes in the work according to the degree of serious punishment (from salary, commission, and bonus etc aspects implementation); Performance is a bonus mechanism, including: work attitude and attendance. Consider of service attitude and outcome of sale. Thirdly: salary distribution: salary composition: basic salary + commission + year-end bonus. According to the profit and working time.The companys mode of operation: we launch a flea market periodically with allowance f school.Time: every Friday evening at six to eight and the whole Saturday .Because Friday our school finish class at 3 pm. Saturday we manage company and Sunday we arrange the goods.Location: Two sales locations. One is the school fourth canteen chiefly consumption with the old campus student, the other is the small supermarket in the new campus. Two locations are close to the cafeteria. The flow is large, wide area,. So is suitable for stall.The companys operating concept: we develop the low carbon life, green environmental protection, recycling, social humanities. According to the Humanities, our company will collect old clothes and disinfection finally post to western poor region.The promotion of product Conducts propaganda. First: We advert in campus special exhibition . Second: Requesting school leaders present on recycling resource knowledge (e.g., broadcasting station, newspaper), and public. In order to consensus the majority of students from thought and concept about our company. Third: participating actively in the schools public welfare organization . such as: donating poor area for supplies; campus environment, are accessing to the vast number of students supporting; price First: The staff in the acquisition time must pay attention to the item that whether in appearance, value, quality to get a good sale price. We wipe goods dust. Especially, tableware are strict on disinfection and sterilization. So does the clothes . Second: Price refers to the worth.Third: New products price below each outlet near the campus Diversification of servicesFirst: In order to meet the public demand and achieve the diversification of products, our company will broaden the variety of goods. The company will provide: second-hand clothing, luggage accessories, digital (mobile phone, computer, player) small appliances (drying machine, water machine, hairdryer, lamp and so on) ,daily-used (sheets quilt, cotton, chair, desk, shelves on bed ) and second-hand books. Second: The company provide free door-to-door services and free packaging; Third: our company has a commitment that we repair second-hand small household appliances for free. Consumers only need to pay the cost of replacement parts;The fourth: Our company will joint schools each year to meet new activities , Sell at a low price for freshmen necessaries of life .The fifth: In order to get more consumer groups, Our company is not limited to sell only second-hand goods, In the sale of second-hand goods and at the same time we also operating a completely new item;There are some advantages and disadvantages from the company goods. Advantages: firstly, the price was cheap and practical. And our companys goods are depend on the consumers hobby or appetite. For us the price of second-hands was low . secondly, We sell the second-hand goods are mainly rely on thestudents. Our goods are comfortable and health, and it without any Potential disease. In addition, our company was set up on campus, and enjoy all the aspect of the support from the school. For example, the school provide us with maintenance personnel. And they reduce the sponsorship fee when we set a stall on the campus. but the most important thing is the fund support. Finally, Because of our students identity, so we could communicate with consumer easier. Disadvantages: first of all, There is a big difference between the second-goods and new goods Especially in appearance and performance. and some part of students are very picky ,and this opinion has a great influence on their intention. Secondly, The use of life cycle is shortly .thirdly, the buyer and the seller are easily fall into a disbute because of All sorts of small problems. Fourthly, the type of consumer is singlenessThe Prospects analysisNowadays, the state council was Release a documents and they come up with a idea for the development of enterprise. And the government will set up a special fund to the company.According to the reports, As the core of the comprehensive utilization of resources field strength, the second-hand goodsHave been listed in the 1025 energy conservation and environmental protection industry development planning. this document express their support on the second-hand goods. Involved in the business of the company is ex