商务英语函电专业课教案Unit11.doc

上海科技管理学校 商务英语函电 教学对象商英1201班全体学生授课日期2014年6月9号使用教材国际商务英语函电出版单位华东师范大学出版社课 题Unit1 Shipment (part2) 计划学时2教学目标By learning this part, students are able to master the skills of writing a business letter about discussing shipment clauses.1 learn new words and phrases related to shipment clauses.2. learn some business knowledge about shipment clauses.3. master the skills of writing business letters about shipment clauses.4Have a good habit of carefulness and politeness.教学重点难点Important points：understand and translate the content of business letters about shipment Difficult Points：how to write an effective business letters about discussing shipment clauses.教学设计说明Shipment is one of important steps in international trade, It is necessary for sales clerk to write an effective letter about discussing shipment clauses. Then how to write an effective letter? In this part, I will lead students to learn some important knowledge about shipment clauses and how to organize an effective business letter about discussing shipment clauses. Then I will ask students to practice writing by imitating the specimen I mainly exploit task-based method, project-driven teaching and specimen- shown methods to lead students to learn how to write an effective letter about discussing shipment clauses. By practice, students are able to write an effective writing according to the directions.We finally realize the aim of combining learning and practice. 教学活动流程教学步骤与内容教学组织形式教学方法达成目标1. Revision and Lead-in New Lesson1. Revision:1) Answer the questions about basic knowleage of shipment.2. Lead-in New Lesson: situational explanation1. Ask students to answer the questions to review what we have learned last time.2) Explain the situation about the letters on shipping advice.Situational teaching method ;Item-driven teaching method;Task-based methodReview what the students have learned and get to know what to learn.2. New-lesson presentation1) Key words and phrases 2) Read sample letter 3 and 4 1) Ask Ss to read key words and phrases and try to master them .2) Ask Ss to read sample letters and analyze the main content of business letters about shipment3) Let Ss translate the sentences into English and explain them.SpecimenpresentationReading and Explanation;To read and translate Business letter 3 and 4.3. Practice compose a letter about discussing shipment terms with a given company and write a reply according to specimen letters and situational tasks.Ask Ss to imitate the specimen letters about shipment we have discussed to finish the tasks.Item-driven teaching method;Task-based methodTo compose business letter about shipment terms4. Evaluation of the teacherPraise or correct the students proper or improper epressions.The teacher remarks the students performanceTeacher and students interactive activityto be able to master the skills of writing business letters about shipment5. Conclusion of class1)Key words and expressions2) Main content of business letters about discussing shipment clauses1) Key words and expressions2) Main content of business letters about discussing shipment clausesTeacher and students interactive activityto be able to master the key words and expressionsto master main content of business letters about discussing shipment clauses6. HomeworkP115 Task 3FeedbackStudents are able to write a letter about shipment clauses.Attached Teaching StepsTeaching ProceduresTeaching Steps Step1 Revision and Lead-in New Lesson1. Answer the questions about basic knowledge of shipment.1) How many parts are involved in transportation? 2) Can you list some modes of shipment? What are they? 2. Explain the situation about the letters well learn on shipping advice.Step 2 New-lesson presentation1. Key words and phrases 1) shipping advice 装船通知2) shipping documents货运单据3) be pleased to do 很高兴做4) S.S. “May Flower” 五月花号船steamship的缩写形式 5) ex s.s. “East Wind ” 由东风轮卸下（主要用于进口业务）6) consignment n. 运送的货，寄售的货Consignor n. 发货人Consignee n. 收货人7) enclosed please find 随函奉上，请查收8) non-negotiable bill of lading 不可议付提单(常指提单副本)，不可流通/转让提单9) commercial invoice商业发票10) packing list 装箱单11) survey report 检验报告12) insurance policy保险单13) weight memo 重量单14) shipping order 装货单15) turn out证实，发觉是（如经历或试验之后）2. Notes for Letter 3 and 4 1) Inchon: 仁川(韩国西北部一港口)survey report 检验报告 可能指数量，也可能指品质，如具体区分，可以分为：i) certificate of quality品质证书ii) certificate of quantity数量证书 3) schedule: 排定，安排 be scheduled to do sth. 安排做某事4) facilitate: 使便利，减轻.困难 e.g. We have quote you the lowest price to facilitate sale. 我们已按最低价格向您报盘以利推销。3. take delivery of: 提货，收货e.g. When can you take delivery of the car？ 你什麽时候才能收到那辆汽车? Step 3 PracticePlease imitate the specimen letters about shipment in textbook to finish the following tasks. Situational Task 1： Urging for Prompt Shipment (催促装运）韩国的K.Ly贸易公司去函通知中国上海的百司得贸易公司有关ABC123号合同订购的25吨土豆的事宜，还没有收到其运货通知，而且6月5日到期的AA111号信用证也无法再延期了。鉴于以上情况，韩国的K.Ly贸易公司催促中方的百司得贸易公司尽早解决这批货物的装船事项。（请根据以上汉语的任务情景任务介绍填写信函内容.）K. Ly Trade Co., Ltd.Hangangno 2-ga, Yongsan-guSeoul 140-010South KoreaMay 8, 2006Bester Import & Export Co., Ltd. 1886 Sichuan North RoadShanghai 200001ChinaDear Sirs,We refer to the _1_ No. ABC123 covering 25 tons of potatoes. We wish to remind you that we have had no news from you about shipment of the goods. As we mentioned in our last letter, we are _2_ the goods and we may be compelled to seek an alternative _3_. Under the circumstances, it is not possible for us to extend further our _4_ No. AA111, which _5_ June 5. Please understand how serious and urgent it is for us to _6_ this matter. We will be very much obliged if you will _7_ as soon as possible.Yours faithfully，Leeyoun Situational Task 2: Shipping Advice （装运通知）中国上海的百司得贸易公司去函通知韩国的K.Ly贸易公司，韩方于2012年9月28日所订购的合同号为1234的胡椒粉已安排装运，将于11月10日从上海港口出发，预计两