2013年12月全国大学生英语六级试卷答案详解.doc

2013年12月全国大学生英语六级考试试卷Part Writing (30 minutes)Directions: For this part, you are allowed 30 minutes to write a composition on the topic Digital Age. You should write at least 150 words following the outline given below:1如今数字化产品得到越来越广泛的使用，例如2数字化产品的使用对人们的工作、学习、生活产生的影响。Digital Age_Part Listening Comprehension (30 minutes)Section A Directions: In this section, you will hear 8 short conversations and 2 long conversations. At the end of each conversation, one or more questions will be asked about what was said. Both the conversation and the questions will be spoken only once. After each question there will be a pause. During the pause, you must read the four choices marked A), B), C) and D), and decide which is the best answer. Then mark the corresponding letter on Answer Sheet 1 with a single line through the centre. 1. A) Proceed in his own way. C) Compromise with his colleague. B) Stick to the original plan. D) Try to change his colleagues mind. 2. A) Mary has a keen eye for style. C) Nancy and Mary went shopping together in Rome. B) Nancy regrets buying the dress. D) Nancy and Mary like to follow the latest fashion. 3. A) Wash the dishes. C) Pick up George and Martha. B) Go to the theatre. D) Take her daughter to hospital. 4. A) She enjoys making up stories about other people. B) She can never keep anything to herself for long. C) She is eager to share news with the woman. D) She is the best informed woman in town. 5. A) A car dealer. C) A driving examiner. B) A mechanic. D) A technical consultant. 6. A) The shopping mall has been deserted recently. B) Shoppers can only find good stores in the mall.C) Lots of people moved out of the downtown area. D) There isnt much business downtown nowadays. 7. A) He will help the woman with her reading. B) The lounge is not a place for him to study in. C) He feels sleepy whenever he tries to study. D) A cozy place is rather hard to find on campus. 8. A) To protect her from getting scratches. C) To prevent mosquito bites. B) To help relieve her of the pain. D) To avoid getting sunburnt. Questions 9 to 12 are based on the conversation you have just heard. 9. A) In a studio. C) At a beach resort. B) In a clothing store. D) At a fashion show. 10. A) To live there permanently. C) To find a better job to support herself. B) To stay there for half a year. D) To sell leather goods for a British company. 11. A) Designing fashion items for several companies.B) Modeling for a world-famous Italian company. C) Working as an employee for Ferragamo. D) Serving as a sales agent for Burberrys. 12. A) It has seen a steady decline in its profits. B) It has become much more competitive. C) It has lost many customers to foreign companies.D) It has attracted a lot more designers from abroad. Questions 13 to 15 are based on the conversation you have just heard. 13. A) It helps her to attract more public attention. B) It improves her chance of getting promoted. C) It strengthens her relationship with students. D) It enables her to understand people better. 14. A) Passively. B) Positively. C) Skeptically. D) Sensitively. 15. A) It keeps haunting her day and night. B) Her teaching was somewhat affected by it. C) It vanishes the moment she steps into her role. D) Her mind goes blank once she gets on the stage. Section B Directions: In this section, you will hear 3 short passages. At the end of each passage, you will hear some questions. Both the passage and the questions will be spoken only once. After you hear a question, you must choose the best answer from the four choices marked A), B), C) and D). Then mark the corresponding letter on Answer Sheet 1with a single line through the centre. Passage One Questions 16 to 19 are based on the passage you have just heard. 16. A) To win over the majority of passengers from airlines in twenty years. B) To reform railroad management in western European countries. C) To electrify the railway lines between major European cities. D) To set up an express train network throughout Europe. 17. A) Major European airlines will go bankrupt. B) Europeans will pay much less for traveling. C) Traveling time by train between major European cities will be cut by half. D) Trains will become the safest and most efficient means of travel in Europe. 18. A) Train travel will prove much more comfortable than air travel. B) Passengers will feel much safer on board a train than on a plane. C) Rail transport will be environmentally friendlier than air transport. D) Traveling by train may be as quick as, or even quicker than, by air. 19. A) In 1981. B) In 1989. C) In 1990. D) In 2000. Passage Two Questions 20 to 22 are based on the passage you have just heard. 20. A) There can be no speedy recovery for mental patients. B) Approaches to healing patients are essentially the same. C) The mind and body should be taken as an integral whole. D) There is no clear division of labor in the medical profession. 21. A) A doctors fame strengthens the patients faith in them. B) Abuse of medicines is widespread in many urban hospitals. C) One third of the patients depend on harmless substances for cure. D) A patients expectations of a drug have an effect on their recovery. 22. A) Expensive drugs may not prove the most effective. B) The workings of the mind may help patients recover. C) Doctors often exaggerate the effect of their remedies. D) Most illnesses can be cured without medication. Passage Three Questions 23 to 25 are based on the passage you have just heard. 23. A) Enjoying strong feelings and emotions. C) Being fond of making sensational news. B) Defying all dangers when they have to. D) Dreaming of becoming famous one day. 24. A) Working in an emergency room. C) Listening to rock music. B) Watching horror movies. D) Doing daily routines. 25. A) A rock climber. B) A psychologist. C) A resident doctor. D) A career consultant.Section C Directions: In this section, you will hear a passage three times. When the passage is read for the first time, you should listen carefully for its general idea. When the passage is read for the second time, you are required to fill in the blanks with the exact words you have just heard. Finally, when the passage is read for the third time, you should check what you have written.Harvard and the Massachusetts Institute of Technology are top of a global league table of university reputationin a top 100 26 by U.S. institutions.Cambridge and Oxford make the top 10but other U.K. universities have 27 , while Asian institutions have risen.The rankings are based on the 28 of 17,000 academics. This list is an attempt to quantify the elusive but important quality of 29 in higher educationwith its findings 30 the opinions of academics around the world.The fast such ranking by the Times Higher Education magazine, published last year, had the same top five as this yearwith the two Boston-based 31 , Harvard and M1T, in first and second place.Cambridge was once again the highest ranking U.K. university in third place, 32 Stanford and University of California, Berkeley. But Phil Baty, editor of the Times Higher Education rankings, says there is an 33 picture of U.K. universities downwardswith fewer in the top 100 and a 34 for others including Imperial College London and University College London. Our global reputation as the home of outstanding universities has been hit, he said.Reflecting the rise of Asian countries as the new education superpowers, there is an increasing presence for countries such as Peoples Republic of China, Japan, Singapore and South Korea. 35 its size and population, Switzerland is also seen as performing well, with three universities in the worlds top 100 universities.Such rankings published by the Times Higher Education magazine do not have an official status, but they have become an increasingly significant part of how universities market themselves to students, particularly as higher education has become more globalized.Part Reading Comprehension (40 minutes)Section A Directions: In this section, there is a passage with ten blanks. You are required to select one word for each blank from a list of choices given in a word bank following the passage. Read the passage through carefully before making your choices. Each choice in the bank is identified by a letter. Please mark the corresponding letter for each item on Answer Sheet 2 with a single line through the centre. You may not use any of the words in the bank more than once. Questions 36 to 45 are based on the following passage. Women in 2011 made no significant gains in winning more top US business jobs, according to a study, but the head of the study said women are poised to make 36 in the year ahead. The number of women who were board directors, corporate officers or top earners at Fortune 500 companies remained 37 unchanged, said the study by Catalyst, a nonprofit group that 38 opportunities for women in business. The percentage of companies with women on the board of directors was 15.1 percent this year, compared with 14.8 percent in 2010, Catalyst said. Also, the percentage of corporate officer positions 39 by women was 15.7 percent in 2011 and 15.4percent in 2010, it said. The percentage of top earners in 2011 who were women was 6.2 percent, compared to 6.7percent in 2010, it said. The research on the Fortune 500 companies was 40 on data as of March 31, 2011. The slight changes in the numbers are not considered 41 significant, Catalyst said. Nevertheless, given the changes in U. S. politics, the future for women in business looks more 42 , said Ilene Lang, president and chief executive 43 of Catalyst. Overall were 44 to see change next year, Lang said. When we look at shareholders, decision makers, the general public, theyre looking for change. What theyre basically saying is, Dont give us 45 of the status quo (现状). Get new ideas in there, get some fresh faces, she said. A) officer I) essentially B) changes J) strides C) based K) promotes D) positions L) statistically E) more M) confused F) promising N) held G) businesslike O) expecting H) surveying Section B Directions: In this section, you are going to read a passage with ten statements attached to it. Each statement contains information given in one of the paragraphs. Identify the paragraph from which the information is derived. You may choose a paragraph more than once. Each paragraph is marked with a letter. Answer the questions by marking the corresponding letter on Answer Sheet 2. How Marketers Target KidsA) Kids represent an important demographic to marketers because they have their own purchasing power, they influence their parents buying decisions and they are the adult consumers of the future. Industry spending on advertising to children has exploded in the past decade, increasing from a mere $100 million in 1990 to more than $2 billion in 2000. B) Parents today are willing to buy more for their kids because trends such as smaller family size, dual incomes and postponing children until later in life mean that families have more disposable income. As well, guilt can play a role in spending decisions as time-stressed parents substitute material goods for time spent with their kids. Here are some of the strategies marketers employ to target kids:Pester(纠缠)Power C) Todays kids have more autonomy and decision-making power within the family than in previous generations, so it follows that kids are vocal about what they want their parents to buy. Pester power refers to children ability to nag their parents into purchasing items they may not otherwise buy. Marketing to children is all about creating pester power, because advertisers know what a powerful force it can be. D) According to the 2001 marketing industry book Kidfluence, pestering or nagging can be divided into two categoriespersistence and importance. Persistence nagging (a plea, that is repeated over and over again) is not as effective as the more sophisticated importance nagging. This latter method appeals to parents desire to provide the best for their children, and plays on any guilt they may have about not having enough time for their kids. The Marriage of Psychology and Marketing E) To effectively market to children, advertisers need to know what makes kids tick. With the help of well-paid researchers and psychologists, advertisers now have access to in-depth knowledge about childrens developmental, emotional and social needs at different ages. Using research that analyzes childrens behaviour, fantasy lives, art work, even their dreams, companies are able to craft sophisticated marketing strategies to reach young people. F) The issue of using child psychologists to help marketers target kids gained widespread public attention in 1999, when a group of U. S. mental health professionals issued a public letter to the American Psychological Association (APA) urging them to declare the practice unethical. The APA is currently studying the issue. Building Brand Name Loyalty G) Canadian author Naomi Klein tracks the birth of brand marketing in her 2000 book No Logo. According to Klein, the mid-1980s saw the birth of a new kind of corporationNike, Calvin Klein, Tommy Hilfiger, to name a fewwhich changed their primary corporate focus from producing products to creating an image for their brand name. By moving their manufacturing operations to countries with cheap labour, they freed up money to create their powerful marketing messages. It has been a tremendously profitable formula, and has led to the creation of some of the most wealthy and powerful multi-national corporations the world has seen. H) Marketers plant the seeds of brand recognition in very young children, in the hopes that the seeds will grow into lifetime relationships. According to the Center for a New American Dream, babies as young as six months of age can form mental images of corporate logos and mascots. Brand loyalties can be established as early as age two, and by the time children head off to school most can recognize hundreds of brand logos. While fast food, toy and clothing companies have been cultivating brand recognition in children for years, adult-oriented businesses such as banks and automakers are now getting in on the act. Buzz or Street Marketing I) The challenge for marketers is to cut through the intense advertising clutter( 杂乱) in young peoples lives. Many companies are using buzz marketing a new twist on the tried-and-true word of mouth method. The idea is to find the coolest kids in a community and have them use or wear your product in order to create a buzz around it. Buzz, or street marketing, as its also called, can help a company to successfully connect with the elusive (难找的) teen market by using trendsetters to give them products cool status. J) Buzz marketing is particularly well-suited to the Internet, where young Net promoters use chat rooms and blogs to spread the word about music, clothes and other products among unsuspecting users. Commercialization in Education K) School used to be a place where children were protected from the advertising and consumer messages that permeated their worldbut not anymore. Budget shortfalls ( 亏空，差额) are forcing school boards to allow corporations access to students in exchange for badly needed cash, computers and educational materials. L) Corporations realize the power of the school environment for promoting their name and products. A school setting delivers a captive youth audience and implies the endorsement of teachers and the educational system. Marketers are eagerly exploiting this medium in a number of ways, including: 1) sponsored educational materials; 2) supplying schools with technology in exchange for high company visibility; 3) advertising posted in classrooms, school buses, on computers in exchange for funds; 4) contests and incentive programs: for example, the Pizza Hut reading incentives program in which children receive certificates for free pizza if they achieve a monthly reading goal; 5) sponsoring school events. The Internet M) The Internet is an extremely desirable medium for marketers wanting to target children. Its part of youth culture. This generation of young people is growing up with the Internet as a daily and routine part of their lives. Kids are often online alone, without parental supervision. Unlike broadcasting media, which have codes regarding advertising to kids, the Internet is unregulated. Sophis