新建论文：奥运场馆 投融资模式.doc

新建论文：奥运场馆 投融资模式【中文摘要】体育场馆的建设素有周期长、投资数额大、风险多的特点,筹集其所需的大规模资金需要通过合理有效的投融资模式来完成。从实际情况看,奥运会体育场馆的建设项目彼此不同,特点各异,且不同场馆在未来的收入流量及市场价值不同,需要采取不同的融资方式。而北京新建奥运场馆及其相关设施的建设发挥了国内企业和境外资金的作用,筹资方式包括发行债券、建设项目股份化、项目融资等多种类型。同时,北京奥运场馆及相关设施项目法人合作方招标的整个过程和程序是公开、公平、公正和透明的,为今后BOT、PPP等模式的运用提供了宝贵的成功经验,为经营性或准经营性政府投资项投资、建设、管理提供了全新的思路和成功的范例。相对我国已建成的大型体育场馆的整体投融资情况,北京新建奥运场馆投融资渠道追求更加多样化。场馆项目招标充分调集社会资金,促成与国际先进理念接轨,其招标程序更加科学合理,为今后场馆投资、建设、管理提供了全新的思路和成功的范例。北京新建奥运场馆的投融资模式总共分为六大类,其中主要融资模式还是国家财政补贴,单位自筹的资金比例相对以往有较大突破,未来将成为高效体育场馆建设的主要融资模式;社会捐赠的方式多样化,尤其是华侨华人捐赠资金数量较大。北京新建奥运场馆从社会公众的实际需求出发,结合城市经济发展特点,进行赛后的长期利用和远期规划,充分鼓励追求经济效益的同时更要注重社会效益。本文以2008年北京奥运会北京市新建的12个奥运场馆(不含临建场馆)的投融资模式为研究对象,通过文献资料法、比较分析法、系统分析法、逻辑推理法和专家访谈法等研究方法,在分析总结北京新建奥运场馆投融资模式特点和经验的基础上,探索北京新建奥运场馆建设的投融资模式并提出相关策略和建议。【英文摘要】The characters of construction a stadiums is commonly known as long cycle,vast investment and high risk,since massive fund needed to be completed by the reasonable and effective investment and financing mode. Seen from the practical situation, Olympic stadiums construction projects are different from each other, each owns its characteristics, especially on the sides on the future income flow and market value of different stadiums, it is specially needed to take a different tailor-made financing ways. Moreover the domestic enterprises and offshore funds play a role in construction of the newly-built Beijing Olympic venues and related facilities, for which financing modes include issuance of bonds, shares in construction projects, project financing and other types. Meanwhile, the entire process of bidding of legal partners of Beijing Olympic venues and related facilities is open, fair, impartial and transparent, which provide valuable and successful experiences to the future Build Operate Transfer and Private Public Partnership, also provide new idea and successful example for investment, construction, management of profit-making or quasi profit-making government investment projects.Comparing with the overall investment and financing of built large stadiums in China, Beijing newly-built Olympic venues pursue diversification of investment and financing channels, simple organizational structure, open and transparent management, more pragmatic in the examinations and approvals. Stadium project bidding adequately mobilizes social capital, promotes to be in line with the international advanced ideas, and the tendering process is more scientific and reasonable, which provides a new idea and successful example for the future venues investment, construction, management. The investment and financing mode of Beijing newly-built Olympic venues is divided into six categories, but the state financial subsidies occupies the most. Proportion of entity self-raised funds have larger breakthrough than ever, which has become main financing mode of efficient venues construction. Mode of Social donation varies, especially the large donation from overseas and ethnic Chinese. Beijing newly- built Olympic venues, is in consideration of the requirements of social public, makes a long-term use after games and long-term planning in combination with the distribution characteristics of urban economic development, and fully encourages to pursuit economic efficiency and to pay attention to social benefits.This paper takes the investment and financing mode of Beijing newly Olympic venues (excluding temporary stadium) in Beijing 2008 Olympic Games as research object, and through literature, comparative analysis, system analysis, logical reasoning and expert interviews and other research method, based on feature and experiences of analyzing and summarizing investment and financing mode of Beijing newly-built Olympic venues, aims at exploring strategy and recommendations.【关键词】新建 奥运场馆 投融资模式【英文关键词】newly-built Olympic venues investment and financing mode【目录】北京新建奥运场馆投融资模式研究摘要5-6ABSTRACT6-71 前言8-151.1 选题依据8-91.1.1 选题背景8-91.1.2 选题依据91.2 研究目的、意义9-111.2.1 研究目的9-101.2.2 研究意义10-111.3 研究任务111.4 文献综述11-151.4.1 关于大型体育场馆经营管理的整体研究11-131.4.2 北京奥运会体育场馆投融资模式细化研究13-152 研究对象与方法152.1 研究对象152.2 研究方法153 研究结果与讨论15-393.1 社会产品理论基础16-193.1.1 公共产品的概念界定16-173.1.2 私人产品的概念界定173.1.3 准公共产品的概念界定17-183.1.4 大型体育场馆的公共属性分析18-193.1.5 北京新建奥运场馆的公共属性分析193.2 项目投融资理论基础19-253.2.1 项目的投资19-203.2.2 项目的融资203.2.3 投资和融资的关系203.2.4 大型体育场馆投融资模式类型20-223.2.5 北京新建奥运场馆的投融资模式22-253.3 国外体育场馆投融资模式的特点和经验借鉴25-283.3.1 美国体育场馆投融资模式的特点和经验借鉴25-263.3.2 日本体育场馆投融资模式的特点和经验借鉴26-273.3.3 悉尼奥运场馆投融资模式的特点和经验借鉴27-283.4 我国大型体育场馆投融资模式的现状和存在的问题28-303.4.1 我国大型体育场馆投融资模式的现状描述28-293.4.2 我国大型体育场馆投融资模式存在的问题分析29-303.5 北京奥运会体育场馆设施建设的投融资模式分析30-343.5.1 北京新建奥运场馆设施建设投融资模式的类型30-313.5.2 北京奥运会体育场馆项目招标的启示31-343.6 北京奥运会体育场馆投融资模式影响因素分析34-353.6.1 体育场馆投融资模式影响赛后运营的模式343.6.2 体育投融资的市场体制不完善343.6.3 体育场馆的所有权以国有企业为主34-353.6.4 体育投融资渠道有待拓宽353.7 投融资模式的选择对北京奥运会体育场馆赛后运营的启示35-373.7.1 适时变通政府的职能作用353.7.2 充分开发无形资产353.7.3 充分发展职业体育赛事35-363.7.4 成立北京奥林匹克基金会363.7.5 合理配置场馆专业管理人才36-373.8 北京新建奥运场馆投融资模式对我国大型体育场馆建设的启示37-393.8.1 积极鼓励企业成为投融资主体373.8.2 创造投融资主体市场利益最大化37-383.8.3 追求体育场馆建设资金进出机制规范化383.8.4 投资行为管理体制公开透明化383.8.5