Unit 5 money.ppt

Unit5 Money Teaching LearningObjectives ToenableSstolearnabouttheinvestmentandfinancialreportsTopracticelistening readingandspeakingoffiguresrelatedwithmoney Tolearnandpracticehowtoreadanddescribechangesandtrends OVERVIEW Skills DealingwithfiguresVocabulary FinancialtermsListening RaisingbusinesscapitalReading ReportingfinancialsuccessLanguagereview DescribingtrendsCasestudy Angelinvestment Quotation Abankisaplacethatwilllendyoumoneyifyoucanprovethatyoudon tneedit BobHope AmericanComedian Questionsaboutmoney Asaproverbgoes moneycannotdoeverything butwithoutmoney youcandonearlynothing Couldyoupleasetellusyourattitudetowardsmoney Asitisknowntoallthatmoneyisaquiteusefulsubstanceintheworld Weneedmoneytobuyfood buyahouseorpayourcollegetuition Moneycanmakeuslivemorecomfortably Moneycanbenefitpeoplebutitcanalsodoharmtothem Moneyisregardedbysomepeopleasthemostimportantthinginlife Itisevenregardedasthesymbolofwealthandsocialposition Sosomepeopletrytogetmoneybyillegalmeans forexample theyoftencheat gambleortakebribes Somepeoplemakemoneyattheexpenseofdestroyingtheenvironment Soonerorlater theywillbepunishedbythelaw Moreover moneycannotbuyeverything nomatterhowmuchmoneyonehashecannotbuygoodhealth happinessorfriendship Inmyopinion moneyistherootofhappinessorthesourceofevils Italldependsonourselves Onthewhole weshouldtakeacorrectattitudetowardsmoney thatis Moneyisnoteverything Questionsaboutmoney Thereisapopularsaying ifyoudon tknowaboutmanagingmoney itwillsaygoodbyetoyou Howwillyouwiselyuseyourfuturemoney Startingup StepA Answerthequestionsindividually Thencompareanswerswithapartner Startingup StepB Whatdoyouranswerstothequestionssayaboutyourattitudetomoney Whatdotheysayaboutyourculture Skills DealingwithFigures Usefullanguage sayingnumbersYears198420012 Currencies 3 15 7 80 2503 Decimals16 517 38 0 185 Skills DealingwithFigures 4 Biggernumbers3 560598 3471 300 4021m3bn 7 5bn 478m StepA Readthearticlebelow Thenwriteallthenumbersandsymbolsinfull accordingtothewaytheyarepronounced Forexample 1999 nineteenninety nine 3 1m threepointonemillionpounds StepB listenandcheckyouranswers 475m 578m 107bn0 7percent11 364 991 2percent1 145 955 6percentY437 0004 7percentY752 0007 9percentY1 050 0004 2percentY646 000 Vocabulary Financialterms StepA Matchthedefinitions1to6withthefinancialtermsa tof 1 d2 b3 a4 e5 f6 cStepB matchthesentencehalves 1 b2 c3 e4 a5 f6 d StepC CompletethisreportwiththetermsfromExercisesAandB pre taxprofitsForecast3 recession4 Earningspershare5 dividend6 Shares7 investment8 Profits9 grossmargin10 Debt11 bankruptcy12 revenues Listening Raisingbusinesscapital StepA HughCampbellisthefounderofGPCapital aLondon basedfinancefirmwhichraisesmoneyforentrepreneurs Listentothefirstpartoftheinterviewandcompletethechart BanksPrivateinvestors businessangelsVenturecapitalists StepB listenandanswerquestions 1 AccordingtoHugh whichthreeareasdoventurecapitalistslookatwhenselectingcompaniestoinvestin 2 Whattypeofmarketisgoodtoinvestinandwhy 3 Whathelpssomebusinessestowinagainstothercompanies 4 WhatthreequestionswouldHughaskthemanagementteam Themarket theindustryandthemanagementteam OnethatislargeandgrowingfastbecausethiswillprovidethehighreturnsIntellectualpropertyorpatents Howwelldotheyunderstandthemarketandtheindustrytheyaregoinginto HowmuchdoItrustwhatthemanagementteamsayaboutthepotentialforsuccess Doesthisindividualhavethepersonalcommitmenttodeliveronthisplan StepC Listentothethirdpartoftheinterview WhatkindofcompanydoesHughdescribe Whydidhelikethistypeofcompany Hedescribedaspin outcompanyfromOxforduniversity Helikesitbecausethecompanyownsalotofintellectualpropertyandthecomputergamesmarketisgrowingveryfast StepD Listenanddecidewhetherthestatementsaretrueorfalse 1 False2 False3 True4 False Reading Reportingfinancialsuccess StepA Beforeyoureadthearticlesdecidewhichofthesestatementsaretrue 1 F2 T3 F StepB Completethecharts Importantsentences Wal Martyesterdayreallysurprisedinvestorswhenitsoundedastrongnoteofoptimism ThisoptimismisamarkedturnaroundfromthreemonthsagowhenWal MartwarnedaboutthestrengthoftherecoveryinUSconsumerspending Hestressedthat whilegrossmarginwasbetterthanoriginallyforecast theimprovementwasthankstothemixofmerchandise nothigherprices Targethascultivatedamoreupmarketandstyle consciousimagethanotherdiscountretailers Forthefourthquarter Target sprofitroseto 832m or91centsashare comparedwith 688m or75centsashare ayearago Atthedepartmentstores whichhavebeenailing pre taxprofitjumped15 6percentatMarshallField sbutfell0 3percentatMervyn s Languagereview Wordstodescribethechangingmarket 1 Normalmovement rise improveincreaserecover fall declinedecreasedrop2 Dramaticmovement rise rocketsoarjump fall diveplummetcollapse3 Slightmovement rise edgeup fall edgedowndip StepA Whatkindofmovementdotheverbsbelowdescribe usesomesymbolsmorethanonce Answers decline decrease fall dropDouble3 fluctuate4 gain improve increase rise5 Halve6 leveloff7 peak8 Plummet9 recover10 Rocket11 triple StepC Completethesesentencesaboutthegraphsbelowwithappropriateprepositions Saleshaveincreasedfrom 5mto 7m Saleshaveincreasedby 2m Therehasbeenanincreaseof 2minoursales Languagereview 4 Salesnowstandat 7million 5 Salesreachedapeakof at 7millioninJuly 6 Salesreachedalowpointof at 1millioninApril 4stepstodescribealinechart 1 timedivision2 trend3 degree extent4 reason Describethelinechartonp 72 DongFengAutoCorporationsawitssalesvolumegrowsteadilyfrom2 8minJanto4 1minMarch 2005 becauseofthewarmingcarmarketandthepricecutofitseconomiccar Elysee Butthesalesplummetedto0 9mfromMarchtoMid April fortherewasarumorthatDFAChadusedcheappartstolowerthecarpricesothatthequalitymightnotbeguaranteed Describethelinechart ItwasluckyforDFACtoseethatthesalesrecoveredsoonandbegantorocketforaslongas3months Itwastheresultoflaunchinganewhatchback Peugeot206 The206provedtobeagreatsuccessinthemarketbecauseofitssparklingdesignthatappealedtosports lovingyoungpeople Describethelinechart Thesalesreachedapeakat7mearlyJulyandthenfelldownquickly forthecompetitorsof206suchasPolo Aveo andFitloweredtheirpricestopromotesales but206didnotfollowsuit InSeptemberthesalesrecoveredalittlebitthankstothestrongoveralldemand butdippedagainasDFACdecidedtoslightlylowerthepriceof206 Thepricecutwascompletelyignoredintheslumpmarket InDecembertheperformancebegantogrowowingtothelaunchofCitreon 2 whichhasbeenapplaudedinEurope CaseStudy AngelInvestment Inthiscasestudyagroupofprivateinvestors AngelInvestment choosesbetweenasetofprojects allofwhichrequirefinancetogetofftheground Pleasecompletethechartbelowaboutthebackground MissionStatement Haveagroupofatmost6members Youareentrepreneurswhoneedfinanceforanewproject inventyourownproductorservice CaseStudy AngelInvestment Prepareapresentationforyourproduct service Usethekeypointsasaguideforstructuringthepresentation YouraimwillbetopersuadeAItogiveyouthemoneyyouneed Keypointsforproductpresentations BusinessWhatdoesitdo Whoisitfor Introduceyourteammates 2 TheproductorserviceWhatisitlike Howdoesitwork Whatareitsadvantages Whatareitsuniquefeatures 3 MarketingWhoarethetargetcustomers Whoarethecompetitors Whataboutyourpricingpolicy CaseStudy AngelInvestment Howwilltheproductbelaunchedandpromoted Whatarethesellingordistributionchannels 4 FinanceHowmuchmoneyisrequired Howwillyouusethemoney Howwillyoumakemoneyinfuture Proposals 1 NewmagazineAmount 2 5millionpoundstofinanceproduction editorial officeadministration distributioncostsandpromotion 2 FlotationtankcentresFeatures stressedpeoplecanfloatintanksandforgetabouttheirproblems Amountrequired 2millionpounds tofinancepremises equipment staffandpromotion 3 chainfastfoodstorelikeKFC Amountrequired 1millionpounds tofinanceinitialfee premises equipment staff Theproceduresofapresentation 1 introduceyourself1 Goodmorning Myname sMichaelTod Welcometoourcompany 2 Hi I mJensonButton Goodtose