云计算英文介绍.ppt

PresenternameTitleDate RethinkITandreinventbusinesswithcloudandIBM Topics Cloud sdisruptivepotentialChallengestoconsiderSpecific provenpatternsofsuccessWhyIBMNextsteps dailyclienttransactionsthroughpubliccloud managedvirtualmachines 2 cloudengagementsinthefirst6monthsof2011alone PressureslikeworkforcemobilityandincreasingproductivityareplacinggreaterdemandsonITsystems Increasedexpectations Increaseddemands Increasedcompetition growthindigitaldatafrom2007to2011 oftheworld slargestcompaniesin2000remainonthatlisttoday 2011IBMCorporation ofsurveyedenterpriseITbudgetsin2010werespentonongoingoperationsandmaintenancecosts 54 Source ForresterResearch Inc 2011ITBudgetPlanningGuide October7 2010byCraigSymons CAGRgrowthinself servicechannels Asaresult cloudisanincreasinglyattractivemeansofcreatinganddeliveringITservices Valuedelivered Changemanagement Testprovisioning Installdatabase Installofoperatingsystem Provisioningenvironment Designanddeploybusinessapplications Fromtraditional Tocloud Months Weeks 1day 1day Months Daysorhours 20minutes 12minutes 30 60minutes 51 costsavings Days Weeks OurcommitmenttoinformeddecisionmakingledustoconsiderprivateclouddeliveryofCognosviaSystemz whichistheenablingfoundationthatmakespossible 20Msavingsover5years IBMOfficeoftheCIO ITandBusinessareattractedtocloudfordifferentreasons Efficiency Transformation RethinkIT RapidlydeliverservicesIntegrateservicesacrosscloudenvironmentsIncreaseefficiency InitiatenewrevenuestreamsDrivefastertimetomarketfornewservicesMeetchangingcustomerexpectations Reinventbusiness Source Gartner CloudComputingServices VirtualizationTopCIO2011WishListsJan242011 ITisdrawntocloud scost efficiencyandcontrol whilebusinessusersaredrawntocloud ssimplified self serviceexperienceandnewservicecapabilities ofCIOsplantousecloud upfrom33 twoyearsago ofbusinessexecutivesbelievecloudenablesbusinesstransformationandleaner faster moreagileprocesses 2011IBMCIOStudy LondonSchoolofEconomics December2010 Efficiency Transformation CloudhelpsbusinessandITcreateanddelivervalueinfundamentallynewways EnablenewITandbusinessprocessesthatbreakdowntraditionalsilosandsimplifyaccesstoinformationinordertodeliverbetterbusinessoutcomes DeliverITwithoutboundaries Speedthedeliveryofnewofferingsandservicesbycreatingnewmodelsofself serviceanddeployment Improvespeedanddexterity Empowerinternalandexternalcommunitiestodefineandcreatenewofferingsandservices Createnewbusinessvalue Cloudinaction UniversityofBari StudentsatItaly sUniversityofBariuseIBMcloudtocreateinnovativesolutionstohelpthelocaleconomy GivestudentsaplatformtocreateinnovativesolutionsforlocalcommunitiesandbusinessesinsouthernItaly Businesschallenge Elastic cloud basedservicesfromsensors marketsystemsandGPSdata connectinguniversity privatesectorandgovernmentagencies RethinkingIT Cutshippingtimesforlocaldeliveriesinhalf Moreefficientsupplychainwithfishermencompletingtransactionswithmerchantswhilestillatsea Winemakersincreasequalitywithconstantsoil conditionmonitoring Reinventingbusiness 8 Businessesarechoosingavarietyofcloudmodelstomeettheiruniqueneedsandpriorities Privatecloud HybridIT Publiccloud Appliances pre integratedsystemsandstandardhardware softwareandnetworking TraditionalIT Onoroffpremisescloudinfrastructureoperatedsolelyforanorganizationandmanagedbytheorganizationorathirdparty Availabletothegeneralpublicoralargeindustrygroupandownedbyanorganizationsellingcloudservices TraditionalITandclouds publicand orprivate thatremainseparatebutareboundtogetherbytechnologythatenablesdataandapplicationportability However successfulimplementationdemandsfocusonthreekeychallengeareas Movingbeyondincrementaladjustmentswithenhancedbusinessservicesandindustrysolutions Businessprocessredesign Seamlessend userexperiencesacrossheterogeneousenvironment Seamlessintegration Holisticapproachtointeroperability resiliencyandmanagementthatmatchesrequirementsoftheworkload IntegrityandSecurity Effectivesecuritymustbeawell plannedpartofclouddesignsfromthestart nottreatedasanafterthought Securebydesign Avoidsthecommon one size fits all approachwhichcanleadtofailureIsspecificallytunedtothesecurity authentication compliance andprivacyconcernsofindividualorganizations SecurityintheCloud HasmuchincommonwithtraditionalITissueslikeidentityandaccessrights safeguardingdata anddevelopingandenforcingsecuritypoliciesCloudhasthepotentialtobemoresecurethantraditionalenvironments Adoptionpatternsareemergingforsuccessfullybeginningandprogressingcloudinitiatives IaaS CutITexpenseandcomplexitythroughacloudenableddatacenter PaaS Acceleratetimetomarketwithcloudplatformservices Innovatebusinessmodelsbybecomingacloudserviceprovider SaaS Gainimmediateaccesswithbusinesssolutionsoncloud IBMdeliversprescriptive repeatablecloudsolutionsforourclients mostpressingpriorities Pre built pre integratedITinfrastructurestunedtoapplication specificneeds Advanced reliable highlysecureandscalableplatformforcreating managing andmonetizingcloudservices Integratedservicemanagement automation provisioning andselfservice Capabilitiesprovidedtoconsumersforusingaprovider sapplicationsrunningonacloudinfrastructure CloudEnabledDataCenter CloudPlatformServices CloudServiceProvider BusinessSolutionsonCloud Patternsofadoptioncanbeimplementedwithspecific repeatableprojectssupportedbyindustry leadingofferings CloudServiceManagementRole CIO CTOCapabilities Automatedprovisioningandde provisioningofITresourcesSelf serviceportalMonitoringofphysicalandvirtualresourcesMeteringandaccountingforcostrecoveryAdvancedimagemanagementIntegratedcloudservicesmanagementSingleaccessmethodandsecurity CloudEnabledDataCenter DesktopcloudRole CIO CTO ITManagerCapabilities ManagedserviceswithsecureauthenticationmanagementFlexibledeliverymodels standardcloud basedofferings dedicatedinfrastructure andcustomerpremisesolutions AssessmentandplanningservicesChoiceofend userdevices Patternsofadoptioncanbeimplementedwithspecific repeatableprojectssupportedbyindustry leadingofferings CloudPlatformServices DevelopandDeployVirtualWebAppsRole Sr ITOperationsLeaderSr DevelopmentManager DevelopersCapabilities IntegrateddevelopmenttoolingSimplifieddeploymentApplication centricvisibilitySelfserviceinterfaceAutomaticelasticity DevelopmentandTestEnvironmentsRole VPITVPDevQualityManagersCapabilities Instant onaccesstodev testtools middleware andprocessesAdvancedimagemanagementVirtualdeveloperdesktopsCollaborationLicensemanagement Patternsofadoptioncanbeimplementedwithspecific repeatableprojectssupportedbyindustry leadingofferings CloudServiceProvider BuildtheCloudInfrastructureRole CIO LOBowner reseller distributor ISVCapabilities DeeplyvirtualizedhardwareAutomatedsystemsmanagementtodeploy provision andmanagecloudinstancesStorageMulti tenancyComprehensivesecurity EnableApplicationsintheCloudRole ChiefMarketingOfficer VPSales LoBownerCapabilities EnterpriseclasscloudplatformCloud enabledmiddlewarecomponentsApartnerecosystemthatprovidesaccesstotechnologyorindustryspecificcloud Patternsofadoptioncanbeimplementedwithspecific repeatableprojectssupportedbyindustry leadingofferings BusinessSolutionsontheCloud ComputeandStorageasaServiceRole CIO CTO ITManagerCapabilities Enterprisegovernance communitiesChoiceofserverconfigurations operatingsystems softwareimagesPersistentstorage networkisolationoptionsandpremiumsupportoptionsIntegrationacrosscloudsandbetweentraditionalIT DigitalMarketingOptimizationRole CMO VP DirectorofmarketingE CommerceLOBAdvertisingLOBCapabilities UnderstandhowvisitorsinteractwithyourbusinessCapturedemographicandbehavioralinformationPersonalizeoffersacrossdigitalchannelsOptimizemarketingspendmix IBMisworkingwithclientsineachoftheseareastohelpthemachieverealbusinessvalue MajorU S financialservicescompany 3Minsavings13xfasterdeployment6 12monthROI Citi Broughta45 daywaitforserverresourcesdownto20minuteswithself servicerequest automatedprovisioningandinternalchargeback QuangTrungSoftwareCity TrueValue Transformedthemanagementofitssupplychainacross5 000hardwarestoresin54countriesReducedleadtimeby56 Reducedbackordersby85 CloudEnabledDataCenter CloudPlatformServices CloudServiceProvider BusinessSolutionsontheCloud HoChiMinhCity slaaSandhostingfacilityservingVietnam slargestsoftwaredevelopmentcenter IBM scomprehensivecapabilitiesmakethecloudpromiseareality IBMSmartCloud BusinessProcessasaServiceSoftwareasaService PlatformasaService InfrastructureasaService Design Deploy Consume Design Deploy Consume Establishacloudstrategyandimplementationplantogetthere Buildcloudservices intheenterpriseand orasacloudservicesprovider Manageandoptimizeconsumptionofcloudservices Examplecapability InfrastructurestrategyanddesignservicesNetworkintegrationservicesCloudsecuritystrategyroadmap PreconfigureddeploymentpatternsAppliancewithpre installed pre configuredimages SaaSofferingsIntegrationPubliccloudforapplication specificworkloads IBMhasprovensolutionstoefficientlydeliveroneveryphaseofCloud IBMSmartCloudprovidesarobustplatformforthefullIBMcloudportfolio builtontheIBMcloudreferencemodel IBMSmartCloud Management supportanddeployment Securityandisolation Availabilityandperformance Technologyplatform Paymentandbilling IBMCloudReferenceModel BusinessProcessasaServiceSoftwareasaService PlatformasaService InfrastructureasaService OurownuseofcloudextendsacrosstheentireIBMorganizationandhastransformedtheIBMbusinessonmultiplelevels 109 000IBMemployeesuseBlueInsight theworld slargestbusinessanalyticsprivatecloud 1 800IBMmarketersacross6continentsutilizeIBMcloud basedMarketingOperationsdaily 6 000IBMusersofBlueworksLivetoimproveinternalbusinessprocesses200millionminutesofIBMwebconferencingwithLotusLiveMeetings Avoidingover 20Minexpensesover5yearswithourprivateanalyticscloud1 200usersinIBMChinadevelopmentlabs plusIBMCallCenterteamsintheUnitedStatesandIndia havemigratedtoadesktopcloudenvironment 22 IBMdrivesclient focusedopenstandardsandinteroperability IBMsolutionsarebuiltonacomprehensive openreferencemodel Providesguidancetothemultiplecloudstandards definingbodies Establishesthecriteriaforopen standards basedcloudcomputing Deliverscontentintheformofbestpractices casestudies usecases requirements gapanalysisandrecommendationsforcloudstandards companiesareparticipating operateoutsidetheITrealm 23 Ourstrongecosystemofpartnersaugmentsourcapabilities CloudBusinessPartners 60 createIBMsolutions15 enhancetheIBMSmartCloudGlobalreachIndustry specificassetsandpracticesDeepspecialtyfocus CloudApplicationProviders CloudBuilders CloudInfrastructure CloudTechnologyProviders IBMprovidestherighthardware softwareandexpertisetohelpyourorganizationfullyleveragethecloud Anext generationcombinationoftechnology expertiseandreachhelpsyouadvanceyourclouddeployment ofFortune100companiesareusingIBMcloudcapabilities IBMCloudLabs IBMSmartCloudCenters IBMhasoneofthemostcomprehensivecloudportfolios JeffVance Datamation Weofferextensivereal worldexperienceworkingwithsomeofthemostinnovative forward thinkingITorganizationsontheplanet successfulprivatecloudengagementsin2010 IBMhasoneofthemostcomprehensivecloudportfolios withthecloudintegratedthroughoutitsmanylinesofbusiness Moreover IBM sconsultingarmhasputthemintouchwithnumerousearlyadoptersandspecialusecases allofwhichhelpsthecompanystayaheadofcompetitors JeffVance Datamation managedvirtualmachines 26 dailyclienttransactionsthroughpubliccloud ThebusinessandITpressistakingnoticeofIBM sleadership ThetimehascometorethinkITandreinventbusiness withcloudandIBM Askthefundamentalquestions Isyourorganizationachievingthelevelsofinnovationrequiredtocompleteintoday senvironment Isyourorganizationabletonimblyputlucrativeideasintoaction Doesyourorganizationincorporatethebestideas eveniftheycomefromoutside Areyoudevelopinginternalcapabilitiesthatwouldbebetterhandledbyothers Gformoreinformation 28 29 Backup Patternsofadoptioncanbeimplementedwithspecific repeatableprojectssupportedbyindustry leadingofferings CloudEnabledDataCenter Additionalprojects Substituteeitherorbothfortheprojectsinthemainpartofthedeck VirtualEnvironmentManagementRole CIO CTOCapabilities Standardized integrated optimizedvirtualinfrastructureMonitoringandmanagementinterfaceSecurityandimagegovernance CloudInfrastructureStrategyandRoadmapRole CIO CTO ITExecutivesCapabilities Identifieswhere howcloudcandrivevalueintheenterpriseUsesresearchtooltoprioritizeworkloadsformigrationtocloudCreatesROIforselectedworkload Assessesenvironmenttodeterminereadiness strengths gaps Patternsofadoptioncanbeimplementedwithspecific repeatableprojectssupportedbyindustry leadingofferings CloudPlatformServices DeploymentPlanningandAutomationRole DevelopersArchitectsCapabilities Planning automation andgovernanceofapplicationdeploymenttothecloud VisualizationofthetargetdeploymentenvironmentAutomationfordeploymentenvironmentconstructionandconfiguration