Unit-5-online-Payment.ppt

PaymentProcessing StoneChenPH DAssociateProfessorBAC HarperAdams Objectives DefineelectronicPaymentIdentifye paymentoptionsExploree cashUnderstandcreditcardissuesDefinemerchantaccountsExploreonlinepaymentservicesUnderstandtransactionprocessing DefiningElectronicpayment Anelectronicpaymentisapaymentthatistransmittedelectronicallyeitherovertelephonelines orbetweenWebsitesontheInternet Anyinformationrequiredtomakethepayment suchascreditcardnumberorPersonalIdentificationNumber PIN existedonlyindigitalform TheuseofelectronicmethodstopaybillsandpurchaseproductsonlineisgrowingastheInternetgrows TransactionGrowth ElectronicDataInterchangeElectronicDataInterchange EDI describestheelectronictransferofdatabetweencompaniesengagedinB2Be commerce ActivitiessuitableforEDIincludeplacingorderswithsupplies issuinginvoices andprocessingpayment EDIcanalsobedescribedaspaperlesstrading TableF 1describessomeofthebenefitsofEDIforB2Be commerce 正确理解EDI的含义应把握以下三点 EDI是计算机应用系统之间的数据传输 EDI使用统一的标准编制被传输的资料 EDI使用电子方式进行数据的传输 EDI从20世纪60年代提出概念 70年代开始应用 80年代完善标准 90年代风行世界 已经发展40年 实施EDI的效益 缩短交易时间 提高工作效率 减少文件处理成本 员工成本的减少 可以减少库存 避免重复操作 减少人为差错 提高工作质量 Theinfrastructureofelectronicpaymentsystem 网上支付体系的基本构成 Themethodsusedtopayforproductsandservicesonlineincludecreditcards Electroniccash e cash softwarewalletsandsmartcards CreditCardsAcreditcardprovidesaconsumerwithapresetspendinglimit suchas 2000 5000 or 10000 Someanalystsmaintainthatupto90percentofallconsumertransactionaremadewithacreditcardsuchasVisaorMasterCard IdentifyingE paymentOptions E CheckAne checkisencryptedrepresentationofapapercheck Consumersfillinthecheckonline thensenditviaasecureservertotherecipient E CashE Cashisalsoreferredtoasscrip digitalcash ordigitalcoins Aconsumercanbuye cashandstoreitinadigitalwalletonaharddrive SmartCardsSmartcardslooklikecreditcards butareembeddedwithalow costintegratedmicroprocessorchipthatprovidetheconsumerwiththemeanstoconducteverydaytransactions suchasmakingphonecalls accessinganAutomaticTellerMachine ATM andPayingforpublictransportation AlreadyverypopularinEuropeintheformofphonecardsandtransportationcards ElectronicWallets ElectronicWallets ore wallets arealsoreferredtoasdigitalwallets Ane walletisasoftwareprogramthatcontainauser spaymentinformationinencryptedformtoensureitssecurity Forexample anindividual se walletcouldcontaincreditcardnumbers bankaccountnumbers contactinformation andshippinglocation ExploringE cash Oneadvantageofe cashisthatitcanbespentinverysmallincrement calledmicropayments Becausemostcreditcardscan thandlepaymentunder 1 00oreven 5 00 peoplemightstartusinge cashtomakepaymentsinverysmallamounts suchas10or20cents toreceiveproductsindigitalform Forexample amicropaymentof20centscouldberequiredtodownloadanarticleorachapterofanelectronicbook 电子现金实例 Digicash ecash Digicash公司创始人DavidChaum在荷兰成立了这家公司 后来又搬到美国硅谷 1998年因为财务困难 Digicash公司申请破产 1999年Digicash的技术和资产卖给了ecash公司 2002年ecash被InfoSpace公司收购 eCeC发行的电子现金称为eCoin 主要用于小额联机支付 eCoin系统主要由消费者 商家和eCoin服务器组成 支付工具paypalPaypal是一个免费提供的联机小额支付工具 主要依靠注册用户帐号里存储的资金利息来盈利 该网站目前已经被ebay收购 网站业务中大约有一半是来自联机拍卖的小额支付 注册过程 UnderstandingCreditCardIssues Foranonlinebusiness creditcardtransactionareessentialforfiscalsurvival Onthenegativeside awiderangeofcostsareinvolvedinprocessingcreditcardpayments Inaddition companiesareincreasinglyconcernedabouttheriskoffraudthatresultsfromtheanonymitymadepossiblebybuyingontheInternet Twoprincipaloptionsareavailabletoacompanythatwantstoacceptcreditcardpaymentonline Thefirstoptionistoobtainamerchantaccount andeitherpurchasetransaction processingsoftware orpayatransaction processingservice Thesecondoptionistoselectapayment processingserviceorpackagede commercesolutionthatwillhandleallthetransactionsandactivitiesrelatedtoaccepting verifying andprocessingonlinecreditcardpayments Transaction processingParticipants Processingcreditcardsrequirestheparticipationofthreecompaniesororganizations theacquiringinstitution thetransactionprocessingservice andtheissuinginstitution theacquiringinstitution isthecompanythatissuethemerchantaccounttotheonlinebusiness Transaction processingService suchasAuthorize NetandCyberCashauthorizethecreditcardtransaction theymakesurethatthepersonusingthecreditcardisthepersonwhoisentitledtousethecreditcard IssuingInstitution Usuallyabank DefiningMerchantAccounts Abusinessoperatingintherealworldmustobtainamerchantaccountinordertoacceptcreditcardpayments WhenabusinessgoesontheInternet itcanchoosetoupgradeitsexistingmerchantaccounttoacceptonlinecreditcardpayments obtainanewonlinemerchantaccount oruseapayment processingservice ThebankorfinancialinstitutionthatsetsupamerchantaccountforacompanyiscalledaMerchantAccountProvider MAP MostMAPschargeafixedper transactionfeerangingfromapproximately 30to 1 00pertransaction Inaddition MAPsmightchargeapercentageofthesaleprice afixedmonthlyfee andaone timesetupfee ExploringOnlinePaymentServices Anonlinebusinesscanacceptcreditcardordersbysettingupanaccountwithanonlinepaymentservice Theservicearealsoreferredtoascreditcard processingservices Someonlinepaymentservicesprocesscreditcardpaymentsforonlinebusinesswithoutrequiringthebusinesstohavemerchantaccountstatus someprovidemerchantaccountsatreducedrates andsomewillprocesscreditcardpaymentsforcompaniesthatdonothavemerchantaccounts UnderstandingTransactionProcessing Anonlinetransaction processingcompanywillauthorizeandapprovecreditcardordersplacedatanonlinestoresothatshopperswithvalidcreditcardscancompletetheirpurchasesinrealtime Oneofthelargesttransaction processingbusinessesisAuthorize Net OthercompaniesincludeCyberCash ClickPay andInternetSecure Real timeAuthorization Transaction processingservicesverifycreditcardpaymentsinrealtime OptionsAbusinesswithamerchantaccountcanacceptcreditcardpaymentonline However abusinesscannotprocessthepaymentsonlineinrealtimewithouttheassistanceofatransaction processingservice alsocalledagatewayservice AWebsitewithoutaconnectiontoagatewayservicewouldneedtogoofflinetoprocesscreditcardpaymentsusingacreditcardreader justastheywouldinaretailstore Anonlinebusinessneedstochoosewhethertouseatransaction processingservicetoprocesscreditcardpaymentsinrealtime o