2014网上连锁店规划书

responsible for the development of company management including the development of settlement and settlement standards of preparation the business unit clearing work inspection and guidance business settlement audit 23 is in charge of the company business and costs calculation and analysis of new projects and to develop standards and provide the basis for decision making and responsible for the comprehensive economic and technical indicators and statistics analysis summary and reporting 24 the company responsible for audits of various types of business contracts the principal of contract price purchase price freight taxes etc payment method payment settlement such as the reasonableness of the data authenticity accuracy 25 strict enforcement of national tax policy is responsible for the monthly reporting including tax calculations statistics go through the relevant formalities receive invoices 26 the company responsible for all kinds of price including product price material prices Freight engineering machinery jobs price price price s terms of market surveys quotations price exception report 27 is responsible for the company s management including conference organized by price of historical prices totals etc 28 according to the annual operating plan annual costs and undergo decomposition control analysis and evaluation responsible for costing and cost control ensure accounting number is reasonable correct and complete accounting report and the company s other reports compiled and reported to work 网上连锁店铺规划书 一 为什么网上店铺要实行连锁 二 网上店铺应该如何连锁 三 网上连锁应该达到的效果 四 关于货源问题 五 关于财务与利润问题 六 关于组织与条规问题 七 注释 一 为什么网上店铺要实行连锁 此处网上店铺是指在虚拟交易平台进行 C2C 活动的单位个体 既非传统意义上的企事业在网上业务的代表 也非具有相当网 下活动能力的大卖家 根据这一定义 网上店铺的特点就已经决定了其进行连锁的可 能性和必然性 因为 1 个人网上店铺无相当的资金做为经营活动的后盾 2 个人网上店铺无相对稳定的货源 3 个人网上店铺无足够的信用度 4 个人网上店铺无可以依赖的关系网络 responsible for the development of company management including the development of settlement and settlement standards of preparation the business unit clearing work inspection and guidance business settlement audit 23 is in charge of the company business and costs calculation and analysis of new projects and to develop standards and provide the basis for decision making and responsible for the comprehensive economic and technical indicators and statistics analysis summary and reporting 24 the company responsible for audits of various types of business contracts the principal of contract price purchase price freight taxes etc payment method payment settlement such as the reasonableness of the data authenticity accuracy 25 strict enforcement of national tax policy is responsible for the monthly reporting including tax calculations statistics go through the relevant formalities receive invoices 26 the company responsible for all kinds of price including product price material prices Freight engineering machinery jobs price price price s terms of market surveys quotations price exception report 27 is responsible for the company s management including conference organized by price of historical prices totals etc 28 according to the annual operating plan annual costs and undergo decomposition control analysis and evaluation responsible for costing and cost control ensure accounting number is reasonable correct and complete accounting report and the company s other reports compiled and reported to work 5 个人网上店铺无科学的店铺经营理念的指导 由此给网上个人店铺带来的弊端是 1 无充分的资金进行调配使其丧失了再发展的可能性 2 无充足货源的保障使其丧失了在价格竞争上的位置 3 无足够的信用度使其无法得到消费者的视线和青睐 4 无可靠的关系网络使其缺乏规避与化解风险的能力 5 无科学方法的指导使其在经营决策上充满了盲目性 以上的种种问题严重制约了个人网上店铺的发展前景 相对恶 劣的经营环境使其市场氛围也无法活跃 所以至今 C2C 交易模 式还是卖方们在苦撑着唱独角戏 少量的买者无疑已经被强势 的大卖家瓜分完毕 此种情形 介于 B2B 与 C2C 之间的另一种 网上商务模式悄然浮出水面 因为它的特点便是 零投入的参与 打造多赢局面 1 进入门槛低 在发展初期 各成员店铺勿需任何投资 2 强大关系网络的支援 各成员店 铺就是一点 各点相连成一张网络 一个利益共同体 可以有 效的抵御风险 3 货源充足 各种渠道保证货物的供给并以相 对优惠的价格在各成员店之间流通 4 信用度的提高 通过高 度统一的方式可以实现 5 上升空间的无限 以规模来规模的 雪球 效益 如何使以上优势变为现实 以下一节将有详细 说明 responsible for the development of company management including the development of settlement and settlement standards of preparation the business unit clearing work inspection and guidance business settlement audit 23 is in charge of the company business and costs calculation and analysis of new projects and to develop standards and provide the basis for decision making and responsible for the comprehensive economic and technical indicators and statistics analysis summary and reporting 24 the company responsible for audits of various types of business contracts the principal of contract price purchase price freight taxes etc payment method payment settlement such as the reasonableness of the data authenticity accuracy 25 strict enforcement of national tax policy is responsible for the monthly reporting including tax calculations statistics go through the relevant formalities receive invoices 26 the company responsible for all kinds of price including product price material prices Freight engineering machinery jobs price price price s terms of market surveys quotations price exception report 27 is responsible for the company s management including conference organized by price of historical prices totals etc 28 according to the annual operating plan annual costs and undergo decomposition control analysis and evaluation responsible for costing and cost control ensure accounting number is reasonable correct and complete accounting report and the company s other reports compiled and reported to work 二 网上店铺应该如何连锁 规模较小的超市在进入初期 必然要寻求后台的支持 也就是 一种加盟连锁的形式 连锁分为 自由连锁 特许连锁和正规连锁 其中自由连锁 Voluntary Chain 又称自愿连锁 它主要是中 小商业企业为了保护自己的利益 联合起来 通过组织连锁 获得规模效益 以便与大资本商业企业抗衡 争夺市场而产生 的 正规连锁 Regular Chain 对同属于某个资本的多个店铺 实行高 度统一的经营 总部对各店铺拥有全部所有权和经营权 实施 人 财 物及商流 物流 信息流等方面的统一管理 连锁模式在超市所取的成功 启发性的指导着网络个体经济单 位的发展方向 再融合自由连锁和正规连锁后 六统一加一独 立 的网上店铺连锁经营模式应运而生 即 统一的经营方式 统一的经营类型 统一的规章制度 统一的采购货源 统一的 店铺样式 统一的店铺名称加上独立的店铺经营权利 统一的经营方式 各成员店铺必须是在虚拟平台上进行的个人 对个人的经营方式 经过商榷初步决定首先登陆淘宝网 统一的经营类型 各成员店铺的商品结构类型必须统一 既为 互补商品而非替代品 方便起见 各成员店铺将统一经营百货 统一的规章制度 responsible for the development of company management including the development of settlement and settlement standards of preparation the business unit clearing work inspection and guidance business settlement audit 23 is in charge of the company business and costs calculation and analysis of new projects and to develop standards and provide the basis for decision making and responsible for the comprehensive economic and technical indicators and statistics analysis summary and reporting 24 the company responsible for audits of various types of business contracts the principal of contract price purchase price freight taxes etc payment method payment settlement such as the reasonableness of the data authenticity accuracy 25 strict enforcement of national tax policy is responsible for the monthly reporting including tax calculations statistics go through the relevant formalities receive invoices 26 the company responsible for all kinds of price including product price material prices Freight engineering machinery jobs price price price s terms of market surveys quotations price exception report 27 is responsible for the company s management including conference organized by price of historical prices totals etc 28 according to the annual operating plan annual costs and undergo decomposition control analysis and evaluation responsible for costing and cost control ensure accounting number is reasonable correct and complete accounting report and the company s other reports compiled and reported to work 由本人拟定 详见六节 再通过各单位店铺的修改草案 最后定稿 此后其便享有最高 权威 任何成员店铺既要无条件遵守 统一的货源采购 由组织委派专人进行货源补充事务 通过一 定的方式进行各成员店铺货物的助销 详见四节 统一的店铺样式 各成员店铺将无条件接受组织对其店铺样式 的布置与重新布置 统一的店铺名称 经过各成员店铺的磋商 确定连锁店铺的名 称 并付之于实行 独立的店铺经营权利 各成员企业保持自己的经营自主权和独 立性 独立核算 自负盈亏 人事资助 三 网上连锁应该达到的效果 决定一项工程是否有进行下去的必要 就要看其是否达到预期 的标准 连锁经营的好与坏特用以下几条标准进行监督 1 通过连锁经营各成员店逐渐有了人气 商气 能够不间断的 进行商业行为 2 通过连锁经营各成员店逐渐有了一定规模 可以较流畅的进 行网店经营的各环节操作 3 通过连锁经营各成员店逐渐有了赢利的现象 可以流畅的进 responsible for the development of company management including the development of settlement and settlement standards of preparation the business unit clearing work inspection and guidance business settlement audit 23 is in charge of the company business and costs calculation and analysis of new projects and to develop standards and provide the basis for decision making and responsible for the comprehensive economic and technical indicators and statistics analysis summary and reporting 24 the company responsible for audits of various types of business contracts the principal of contract price purchase price freight taxes etc payment method payment settlement such as the reasonableness of the data authenticity accuracy 25 strict enforcement of national tax policy is responsible for the monthly reporting including tax calculations statistics go through the relevant formalities receive invoices 26 the company responsible for all kinds of price including product price material prices Freight engineering machinery jobs price price price s terms of market surveys quotations price exception report 27 is responsible for the company s management including conference organized by price of historical prices totals etc 28 according to the annual operating plan annual costs and undergo decomposition control analysis and evaluation responsible for costing and cost control ensure accounting number is reasonable correct and complete accounting report and the company s other reports compiled and reported to work 行网店经营的各环节操作 4 通过连锁经营各成员店逐渐有了资金积累的苗头 为联盟的 扩展提供了可能 5 联盟的扩展步骤付之于实践 6 联盟规模壮大到一定程度 进行性质更迭 转为法人企业 7 进军阿里巴巴 8 打造网上沃尔玛 批注 标准由 1 向 8 步步提高 只要能实现第一条 便可证明 连锁行为的成功 四 关于货源问题 关于货源问题的第一解决方案 由于网上销售的特点 低价才 能吸引客户 因为单个店铺的实力有限 并无法在上线处取得实效的利益 针对此种情况本连锁中心特指派专人小组 进行货物的打理 并通过批量进货来提高自身的议价能力 以规模求取相对低廉 的商品 以此来降低各成员店铺的成本开销 具体实施细则 1 由组织汇集各成员店铺进行讨论 并推举有实力 有脉落的 店铺组成购货部门 2 购货部门享有优先择货特权 3 购货部门享有组织性奖励特权 此概念 后有批示 4 货物若出现各种问题 将追究购货部门的有关责任 严重者 responsible for the development of company management including the development of settlement and settlement standards of preparation the business unit clearing work inspection and guidance business settlement audit 23 is in charge of the company business and costs calculation and analysis of new projects and to develop standards and provide the basis for decision making and responsible for the comprehensive economic and technical indicators and statistics analysis summary and reporting 24 the company responsible for audits of various types of business contracts the principal of contract price purchase price freight taxes etc payment method payment settlement such as the reasonableness of the data authenticity accuracy 25 strict enforcement of national tax policy is responsible for the monthly reporting including tax calculations statistics go through the relevant formalities receive invoices 26 the company responsible for all kinds of price including product price material prices Freight engineering machinery jobs price price price s terms of market surveys quotations price exception report 27 is responsible for the company s management including conference organized by price of historical prices totals etc 28 according to the annual operating plan annual costs and undergo decomposition control analysis and evaluation responsible for costing and cost control ensure accounting number is reasonable correct and complete accounting report and the company s other reports compiled and reported to work 将以组织性报复 此概念 后有批示 做以惩罚 5 购货部门应不断补充新鲜血液 各具备资格的成员店铺都将 可以申请进入 关于货源问题的第二解决方案 各成员店铺之间的货物可以共 享 助售 1 有意进行商品助售的店铺 提交申请成为货源店和代售店 2 申请通过后 商品即有在各加盟连锁店铺上架的权利 并有 义务对友店货物进行助售操作 3 助售商品在售出后 将在第一时间向货源店通知并送还所得 售款 违者将以组织性报复 此概念 后有批示 做以惩罚 4 货源店将向代售店给予售款一定比例 内部调节 的佣金 五 关于财务与利润问题 1 各成员店铺财务与利润问题归属个人打理 组织和连锁友店 不享有和不承担任何好处与风险 2 涉及货源店与代售店之间的经济来往 组织将成立相关部门 全程监督 并接受申诉处理 3 初步规定货物售出后货源店应向代售店给予售款百分之五 活性指标 的佣金 4 涉及组织性支出的项目及其费用 将由各成员店讨论通过并 分摊其成本 5 涉及组织性收益的项目及其费用 将由各成员店讨论通过并 平分其利润 responsible for the development of company management including the development of settlement and settlement standards of preparation the business unit clearing work inspection and guidance business settlement audit 23 is in charge of the company business and costs calculation and analysis of new projects and to develop standards and provide the basis for decision making and responsible for the comprehensive economic and technical indicators and statis