外贸英语函电Part One Unit 1

ByJoanna 外贸英语函电BusinessEnglishCorrespondence 国贸0801 0802班商务英语写作教程 I GeneralIntroductionofthisCourseII WritingPrinciplesofbusinessletters Unit1EssentialQualitiesofWritingBusinessLetter Greetings WhoamI Whydowelearnthiscourse Assessment TeachingApproach LearningStrategies EnglishListeningWrittenEnglishSpokenEnglishEnglishReadingThemostimportantoneinimprovingyourEnglishlevel EnglishlearningDirections Differentcommunicationtools letters e mail telephone videophone faxinpersontelegram Whydoweuseletters Ensuremessagetobeaccuratelyreceived 确保信息是准确收到 Serveasapermanentrecord 作为永久记录 Beregardedasabindingcontract 被视为有约束力的合同 Besides Tocommunicatemoresuccessfully Togainprofitfromdoingbusinesswithforeigners Topasstheexam 平时 30 课堂作业 出勤 课堂参与期末 70 卷面分 终极目标是在熟悉外贸业务的前提下 按照特定的语言文体 在正确使用专业词汇和标准英语基础上 表达特定的写作目的 本课程是国际贸易专业高年级的核心业务课程之一 是一门将英语与外贸业务相结合的课程 通过介绍外贸实务中各种英文业务函件 电传和传真以及其它方式的写作格式 商业术语和各种不同的表达方法 并通过介绍对外贸易各环节的具体做法 使学生在提高英语水平的同时 熟练掌握对外贸易业务中常用的基本术语及表达技能 培养和提高他们的外贸业务工作能力 建立商务关系询盘报价还盘订货付款信用证包装运输保险索赔代理 Self introductionEnquiresOffersCounterOffersOrdersPaymentLetterofCreditPackingShipmentInsuranceClaimsAgency 外贸函电 是一门实践操作性很强的课程 也就是说 要达到正确拟写外贸业务信函的目的 仅有理论是远远不够的 学员必须学习大量外贸实务中有一定代表性的信函 深入体会何为七个 C S 写作的基础理论知识 更重要的是通过学习信例 熟悉大量外贸业务中各个环节中常用语 包括词汇 短语 句型以及习惯表达方式等等 再通过一定量的练习 对常用语进行操练运用 从而达到掌握并熟练使用的目的 TheGeneralProceduresforBusinessLetterWriting 1 Determineourpurposeofwritingacertainletter 2 Identifywhothereadersare 3 Organizethemessage whichistobecontainedintheletter 5 Polishthewriting 4 Writeadraft 1 Clarity清楚2 Conciseness简洁3 Consideration周到4 Courtesy礼貌5 Concreteness具体6 Correctness准确7 Completeness完整 7CsPrinciplesofBusinessLetter DearSirs InreplytoyouresteemedlettersofFeb 13 wearenowsendingyouourlatestpricelist togetherwithourillustratedcatalogue Intheabove mentionedlist youcanseewehavebidyouthelowestpricesandofferedourbestgoods Webelievethatwillmakeyougiveusyourvaluedorders Wearewaitingforyourimmediatereply Yoursfaithfully David 范例01 DearMr Johnson WearereallygratefulonreceivingyourletterofNov 3inwhichyoushowedgreatinterestinourproducts Actually wehaveanagencyinShanghai China throughwhichwesellourproductsinChina Therefore wehavepassedyourletterontothem askingthemtoconsideritsoon Youwillsurelyreceivetheirletter Thankyouverymuchforyourinterestinourproducts IHopethatcansatisfyyou Yourssincerely 范例02 DearMr Douglass WerefertoyourpreviouslettersentonFeb 28 2000inwhichyouwereaskedtoclearthebalanceof 600000whichhadbeenoutstandingsinceJanuary Asyouhavenotrepliedtotheletter youleavelittlechoiceforusbuttoplacethematterinthehandsofsolicitors however wearereluctanttodothisandareofferingyoufurthermonthtosettletheaccount YourssincerelyDavid 范例03 1 Limitthelengthofyourletter2 Useactiveverbsratherthanpassiveverbs3 Varysentencelength4 Usemodifiers5 Avoi