Inmarsat概况及产品简介

QuarterlyTrainingWeek季度培训周,InmarsatTrainingAcademyInmarsat培训学院December20122012-12,Monday周一IntroductiontoInmarsat,satellitesandservices/Inmarsat,卫星及服务的简介Tuesday周二InmarsatBroadbandproducts/宽带类产品Wednesday周三InmarsatLandMobileandEnterprise/陆用移动设备类和公司类产品Thursday周四FleetBroadbandproductsandapplications/FBB产品和应用Friday(halfday)周五(半天)InmarsatAviation航空类产品,QuarterlyTrainingWeekAgenda培训周日程,IntroductiontoInmarsatSatellitesandServicesInmarsat,卫星及服务的简介,InmarsatTrainingAcademyInmarsat培训学院AnthonyPugh安东尼皮尤10thDecember20122012-12-10,AbriefhistoryofInmarsatInmarsat历史简介Abrieflookbackatthehistoryofthebusiness对商业历史的简短回顾Satellites卫星Overviewofsatellites卫星概览OverviewofInmarsatsatellitesInmarst卫星概览Operationcentres运营中心Businessmodel商业模型BriefoverviewofhowInmarsatfitsintothesatellitetelecommunicationsmarket简短回顾Inmarsat对于卫星通信市场是怎样契合的InmarsatservicesInmarsat服务AlookatthedifferentservicesavailablefromInmarsat看一看Inmarsat有多少种不同的服务InmarsatproductsInmarsat产品AlookatthedifferentproductsavailablefromInmarsat看一看Inmarsat能提供有多少种不同的产品,Mondaysagenda,Markets市场Someofthekeymarketsthatuseourservices.一些使用服务的主要市场Competition市场竞争WhoelseisprovidingsimilarservicesandproductstoInmarsat?有哪些提供类似与Inmarsat服务的竞争者,AbriefhistoryofInmarsatInmarsat历史简介,InmarsatcreatedbyIMOIMO(国际海事组织)创建Inmarsat,Launchofserviceonleasedsatellites在租借的卫星上开展服务,8,000activeterminals有8k被激活的终端,1979,1982,1989,Inmarsat2satelliteslaunchedInmarsat二代星发射,Aeronauticalservicesintroduced推出航空服务,Inmarsat3satelliteslaunchedInmarsat三代星发射,Membershipreaches86signatories组织会籍达到86个签约国,1992,1996,1990,1998,Privateequityprocesscompleted股权私有化完成,Inmarsatprivatised实现私有化,2003,1999,Launchof1stand2ndI4satellite发射第一,第二颗四代星,2005,LaunchofBGAN推出BGAN业务,Listedonstockexchange被列入证券交易所,1990,2000,1980,LaunchofBGANforAOR在大西洋区推出BGAN业务,Launchof3rdI4satelliteforPOR为太平洋地区发射第三颗四代星,2007,2008,2006,LaunchIsatPhonePro推出ISATPhonePro业务,2010,Launchofnewsatellitephoneservices推出新的卫星电话服务,2012,Businessintegration商业整合,LaunchFleetPhoneandLink推出FP和link业务,2011,Continuedprovisionofglobalmaritimedistressandsafetyservices,andsupportoftheGMDSS持续提供全球海上遇险和安全服务,并支持GMDSSNon-discriminationonthebasisofnationality绝无国籍歧视InmarsatshallseektoserveallareaswherethereisaneedformobilesatellitecommunicationsInmarsat将搜寻服务于所有的需要移动卫星通信的地区Faircompetition公平竞争,PublicServiceObligations公共服务义务,Satellitebasics卫星基础,GO,在google地球上实时显示卫星Real-timeSatellitesinGoogleEarth,GeostationaryOrbit静止轨道35,700kmi.e.InmarsatSatellites例如Inmarsat卫星,MEOMediumEarthOrbit中地球轨道10-20,000kmi.e.GPS例如GPS,LEOLowEarthOrbit近地轨道600-1500kmi.e.InternationalSpaceagency,Iridium,GlobalstarF2发射于2005-11-08+-6000kgs/13,200lbs约6k公斤/13.2k磅Platform&payloadmanufacturer:Astrium平台和装备制造商:Astrium阿斯特里姆Solararraywingspan:48m太阳能阵列翼展:48米9mdeployableantenna9m可展开天线1globalbeam/19widebeams/193narrowspotbeams1全球波束/19宽波束/193窄点波束,I4ConstellationInmarsat四代星,GreatercallcapacitythanallfiveI-3sputtogether呼叫容量比5颗三代星的总和都大60timesmorepowerthananyoneofitspredecessors功率大于任何一颗前代星的60倍12timesmoreefficientinuseofradiospectrum12倍无线电频谱使用效率16timesthecapacity16倍容量25timesthereceiversensitivity25倍接收器灵敏度,Anewgenerationofsatellites(I4)新一代卫星(Inmarsat四代星),I-4worldwidecoverage四代星的全球覆盖图,浅蓝-美洲地区绿色-欧洲中东和非洲地区深蓝-亚太地区,Futuresatellites?未来卫星?,SatelliteControlInfrastructure卫星控制基本架构,Satellite卫星,Terminal终端,SAS卫星准入站,NOCandSCC网络运行中心和卫星控制中心,satellitecontrolcentre卫星控制中心,networkoperationcentre网络运行中心,I-3satelliteconstellationInmarsat四代星群,I-4satelliteconstellationInmarsat四代星群,Fucino,Italy富齐诺意大利,LakeCowichan,Canada考伊琴胡加拿大,Hawaii,USA夏威夷美国,Eik,Norway艾克挪威,Kashtan,Russia卡什坦俄罗斯,Auckland,NewZealand奥克兰新西兰,Beijing,China北京中国,I-3ConstellationInmarsat三代星群,Fucino,Italy富齐诺意大利,Sentosa,Singapore圣淘沙新加坡,Eik,Norway艾克挪威,Yamaguchi,Japan山口日本,LandEarthStations地面站,Fucino,Italy富齐诺意大利,Hawaii,USA夏威夷美国,Burum,Holland布鲁姆荷兰,SatelliteAccessStations卫星准入站,Businessmodel商业模型,Distributionpartners分销伙伴,ServiceProviders/Resellers/EndUsers服务供应商/代理商/终端用户,E&Eservices,BroadbandServices宽带服务,Businessmodel商业模型,Manufacturers,PSA,PSA,PSA,Ournewbusinessmodel我们新的商业模型,Inmarsat批发/空间段价格,业务部制定服务提供商和终端用户价格,服务提供商终端用户,运营商,非直销和直销,InmarsatservicesInmarsat服务,InmarsatB(GMDSS全球海上遇险和安全系统)Voice,fax,telex&data,plushighspeeddataat64kbits语音传真电传&数据告诉数据高达64kbitsInmarsatC(GMDSS)Datamessagingsystem.数据消息系统InmarsatMandMini-MVoice,faxanddata语音传真和数据FleetF33,F55(non-GMDSS)andF77(GMDSS)Voice,fax,dataatlowandhighspeedwithaddedISDNcapabilitiesonsomemodels语音传真高速或者低速数据,某些型号可以附加ISDN(IntegratedServicesDigitalNetwork)FleetBroadbandBroadbanddatawithsimultaneousvoicecapability,addedcapabilityforstreamingdata同时使用宽带数据和语音,可附加流数据FleetPhoneLow-costvoice廉价语音,GMDSSGlobalMaritimeDistressSafetySystem,MaritimeServices海上服务,InmarsatBPrimarilyusedforhighspeeddatainremoteLAN(localareanetwork)Video&filetransferapplications主要用来远程局域网的高速数据处理,视频&文件交换应用Mini-MIntroducedin97,voice,fax,email&digitalphototransmissionfromaroundtheglobe.语音,传真,邮件&数码照片传送GAN(GlobalAreaNetwork)Supportsarangeofproven,industryspecificISDNsolutions.BGANBroadbanddataandvoicegloballyIsatPhoneProandLinkPhoneLow-costhandheldandfixedoptions,LandSolutions陆地解决方案,ClassicAero典型AeroH/AeroH+/AeroI/AeroLGeneralAero常规AeroCMini-MAeroEvolvedAero进阶Swift64Mainareasoffocus主要焦点区域Passengers:Voice,Email&otherdataapplications乘客:语音,邮件&其它数据应用Cockpitcommunications:Airtrafficmanagement,safety驾驶舱通信:空中通信管理,安全SwiftBroadbandBroadbanddatawithsimultaneousvoicecapability,addedcapabilityforstreamingdata宽带数据和语音可同时,外加具有流数据能力,Aeronauticalmarket航空市场,Markets市场,Passenger乘客Energy能源Government政府Leisure休闲MerchantShipping商业货运Fishing捕捞,Maritimemarkets海上市场,KeyIndustrySectors核心解决方案Energy能源Oil&Gas石油/天然气Government/security政府/安全Construction建筑AidAgencies救援机构Transport/Logistics交通/物流Media媒体FirstResponder急救,Landmarkets陆地市场,KeySolutions核心解决方案CorporateLANremoteaccess公司网络远程接入Mobileoffice移动办公Videocommunications视频通信E-commerceE-商务Internet/Intranetaccess网络接入Smalldatamessagingsystems小数据通讯系统Assettrackingandtracing资产跟踪和追踪,Landapplications陆地应用,Commercialairlines商业航空公司Operatorsoflong-rangecorporatebusinessjets远程商业飞机运营商Governmentairtransportorganisations政府航空运输组织,Aeronauticalmarkets:KeyIndustrySectors航空业市场:行业领域核心,KeySolutions核心解决方案Passengercommunications乘客通信In-flightfax舱内传真AirTrafficControl空中交通管控Airlineoperationalcommunications航空公司运营通信,Aeronauticalapplications航空应用,Competition竞争对手,GlobalProviders:全球提供商Iridium铱星Globalstar全球星,RegionalOperators:地区运营商Thuraya(MiddleEast中东)Emsat(Europe欧洲)MSV-MobileSatelliteVentures(USA美国),VSATVerySmallApertureTerminalVSATservicesprovidedbymanysatelliteoperatorsworldwide世界范围内很多卫星运营商提供VSAT的服务Serviceisprovidedonaregionalbasis.服务提供是基于地区性的,Categoriesofcompetition竞争对手的类别,Inmarsatproducts,Whereitallbegan.onthesea,andonland,DigitalvoiceFaxData(9.6kbps)HighSpeedData(64kbps)Telex(maritimeunitonly),Maritimeandlandmobileversions:,InmarsatB,InmarsatBMaritimeinstallation,InmarsatBLandmobile,Atwo-waystoreandforwarddigitaldatasystemmaxmessagesize256KBSomeLESOsofferInternetemailaccessviaInmarsat-CSupportsallmaritimesafetyinformation(MSI)forGlobalMaritimeDistressandSafetySystems(GMDSS)Productsalsoavailableforserviceinland-mobileandaeronauticalenvironment,Maritimeandlandmobileversionsoffer:,InmarsatC,Offerstwo-waydatacommunicationswithintegratedGPS:Suitablefor:TrackingShortdatamessagingSCADA(SupervisoryControlandDataAcquisition),MiniCandIsatM2M(D+),Maritimeandlandmobileversions,DigitalservicesVoiceFax2.4kbpsData2.4kbpsSupersededbymini-M,InmarsatM,Maritime,portable,vehicularandhighgainversions.SpotbeamoperationonlyDigitalsystemoffering:VoiceData2.4kbpsFax2.4kbpsIntroductionofSIMcard,InmarsatM,Maritime,Vehicular,Land,InmarsatMini-Mvariations,Landproducts,Nera,T&T,EMS,GAN(GlobalAreaNetwork),Spotbeamoperationonlymini-Mvoice,faxanddataISDNservices64kbpsSpeech-forhighqualityvoicecalls64kbps3.1kHzaudio-foranaloguedata64kbpsUDIdata-forISDNdataapplications56kbpsdata(primarilyforNorthAmericanmarket)MobilePacketDataService64kbpssharedchannelforcost-effectivetransmissionofpacketdata,GANServices,Maritimeproducts,Global&spotbeamoperationLowspeedvoice,faxanddataISDNservices64kbpsSpeech-forhighqualityvoicecalls64kbps3.1kHzaudio-foranaloguedata56/64kbpsUDIdata-forISDNdataapplicationsMobilePacketDataService64kbpssharedchannelforcost-effectivetransmissionofpacketdataF77approvedforGMDSS(Voice),InmarsatFleet(F33,F55,F77),GMDSS,GlobalMaritimeDistressandSafetySystemInmarsatcoverageareaspecifiedaspartofIMOGMDSSrequirementsShipsoninternationalvoyagesCargovesselsof300grtandaboveAllpassengervesselsFishingVessels45metresInmarsat-B,C,andF77compliantwiththeGMDSScode,GMDSS,AreaA1:WithinrangeofVHFcoaststationswithcontinuousDSCalertingavailable(about20-30miles).AreaA2:BeyondareaA1,butwithinrangeofMFcoastalstationswithcontinuousDSCalertingavailable(about150miles).AreaA3:Beyondthefirsttwoareas,butwithincoverageofgeostationarymaritimecommunicationsatellites(inpracticethismeansInmarsat).Thiscoverstheareabetweenroughly76Northand76South.AreaA4:Theremainingseaareas.ThemostimportantoftheseistheseaaroundtheNorthPole(theareaaroundtheSouthPoleismostlyland).Geostationarysatellites,whicharepositionedabovetheequator,cannotreachthisfar.,DSC-DigitalSelective-Calling,GMDSSSeaAreas,GMDSSSeaAreas-example,Aeronauticalproducts,AeronauticalServices,Inmarsatprovidesvoiceanddatacommunicationsservicestoaircraftoperatorsandpassengers,bothforsafety(airtrafficmanagementandaircraftoperationalcontrol)andnon-safety(publiccorrespondence)applications.AES:AeronauticalEarthStationICAO:InternationalCivilAviationOrganisation,Aeronauticalservices,Aero-HMulti-channel,globalbeams,voice,faxandcircuit-switcheddataAero-H+Multi-channel,globalandspotbeams,voice,faxandcircuit-switcheddataAero-IMulti-channel,spotbeams-voice,faxandcircuit-switcheddata,globalbeams-packet-switcheddataAero-LSinglechannel,globalbeam,packet-switcheddata,AlloftheaboveterminalscomplywithICAO(InternationalCivilAviationOrganisation)standardsandthereforesupportsafety(cockpit)communicationsaswellasnon-safety(passenger)communications.,Aero-H/H+(forlong-haulaircraft)/Aero-I(formediumandshort-haulaircraft),AESs-ICAOcompliant,Aero-CSingle-channel,globalbeams,slow-speedstore-and-forwardmessagingmini-MAeroSingle-channel,spotbeam,voice,faxorcircuit-switcheddata,packet-switcheddata,TheaboveterminalsoperatethroughInmarsat-Candmini-MLESswhichdonotcomplywithICAOstandards.Theythereforecannotbeusedforaeronauticalsafetyservices.,AESsnonICAOcompliant,EvolutionofGANfortheaeronauticalmarketOfferssameservicesasGAN&FleetUsesexistingInmarsat-3satellitesSpotbeamoperationonly,Swift64,Broadbandservices,broadbanddataandvoicesimultaneouslythroughonedevicewithoptionalguaranteeddataratesaccessibleviasmaller,lighterweightdevicesonaglobalbasis,The1stmobilesatelliteservicetooffer:,Broadbandproductoverview,BGANProductPortfolio,WorldPro1010,Explorer500,Explorer700,Explorer300,HNS9201,HNS9202,SabreI,FleetBroadband,FleetBroadband,SwiftBroadband,SwiftBroadband,Inmarsatleasesoffer:24/7communicationsfixedchargesglobalco