unit1 Company Profiles 10级

,八、网络自主学习任务雅兴达系统内商务课程练习内容。29周二6,7节班级：商务英语刘琦琦1周五3,4节班级：商务英语刘琦琦2用户名：学号，密码：6个8范围：剑桥国际商务英语BEC1（主修，必做），unit1,3,4,6,7,8,9,11,12,13,16,19剑桥国际商务英语BEC2（辅修，选做）,公共信箱englishclassusecode:english以后重要资料会发到信箱，自己注意查收,UNIT,公司概况,1,CompanyProfiles,Whereisthefactory?Howisbusiness?Howmanydaysaweekisthefactoryworkingtomeetdemand?WhatisthebiggestmarketforMinis?WhatisthenewestmarketforMinis?WhenweretheoriginalMinisbuilt?IsBMWdevelopingnewmodelsinOxford?,Listentotheinterviewandanswerthesequestions.,外资企业privately-ownedenterprise合资企业alocomotive合作企业cooperativeenterprise龙头企业qualifiedenterprise国有企业state-ownedenterprise私营企业honorableenterprise荣誉企业classAenterprise优质企业jointventure一级企业foreignenterprise,跨国公司representativeoffices母公司subsidiarycompany子公司branchoffice总公司listedcompany分公司multinationalcompany代表处privatelimitedcompany上市公司headoffice私人股份有限公司parentcompany,拳头产品product环保型产品product专业生产经营in,in,handlebusinessincluding占地面积anareaof年产量withanoutput具有自营进出口权betoself-importandself-exportrights,core,environment-friendly,cover,annual,entitled,specialize,engage,arangeof,奉行坚持.原则；以.宗旨,在方针指导下abidebytheof,theaimsof,with/undertheof产品销往productshavebeento获得奖项thetitles通过ISO9000质量认证begrantedtheofISO9000InternationalQualitySystemInternationalstandarizationorganization,distributed,rank,Certificate,principles,adhereto,guidance,1)ThefirstPizzaHutrestaurantwasopenedbytwoyoung_,brothersFrankandDanCarney,inWichita,Kansas,USAin_withUS$_.2)ThefirstPizzaHutfranchisestoreopenedin_.3)PizzaHutbecamea_ofPepsiCo,Inc.in_,Throughmergersandacquisitions,aswellasorganicgrowth,PizzaHuthassecuredaprominent_.4)Franchiseesand_partnershipsaccountformorethan_ofthePizzaHutsystemstotalunits.,collegestudents,1958,600,1959,subsidiary,1977,positioninthemarket,jointventure,half,5)Theredroofasthe_hasbecomeworldfamousasaneasilyrecognizedguaranteeofcrispypizza,deliciouspastaandfriendlyserviceinapleasantatmosphere.6)Numberofrestaurants:_intheUnitedStatesandmorethan_inover90countriesandterritories.7)Numberofemployees:_worldwide8)TherecognizedleaderintheUS$_pizzacategoryworldwide.9)PizzaHutprovides_pizzastomorethan_customerseachday.,companylogo,8,000,4,000,250,000,25billion,1.7million,4million,Completethefollowingfactsheet:,FACTSHEETParentcompany:MainstayTradingCo.in_.Product:_.Exportingdestinations:_the_,Japanand_.Numberoffactories:_.Numberofemployees:_.Headoffice:_.Mainbranches:inMontreal,_.Electronicssubsidiary:in_.,Seattle,portabletelephones,Australia,US,Europe,5factories,3inHongKongand2inSingapore,800workers,TorontoinCanada,VancouverandHongKong,LosAngeles,A:Couldyoutellussomethingaboutyourcompany?B：本公司创建于1978年，现已成为我国主要的厨房用具出口商之一。A：公司的总部在哪里？B:OurheadofficeisinHongKong.,B:Ourcompany,establishedin1978,hasnowbecomeoneoftheleadingexportersofkitchenappliancesinourcountry.,A.Whereareyourheadquarters/headoffice?/Whereisthecompanybased?,A:你们公司的主要产品是什么？B:Ourcompanymakes/manufactures/turnsoutkitchenappliances.A:Whataboutthesizeofyourcompany?我们在国内有十家专业子公司，在国外有六家常驻办事处。我们在国内还建立了二十多家合资公司。,A:Whatareyourmainproducts?/Whatlineofbusinessareyouin?,B:Wehave10specialistsubsidiariesathomeand6permanentrepresentativeofficesabroad.Wevealsosetupmorethan20jointventuresinthehomemarket.,A:Thatsunbelievable.Thenhowmanyemployeesworkinyourcompany?B：员工的总数将近3，500人。A：你们公司的年销售量是多少？B:Totalsaleslastyearwerearound$600,500,000.,B:Thetotalnumberofemployeesisaround3,500.,A:Whatarethecompanysannualturnover?,Thefollowingarelogosofsomefamouscompaniesintheworld.,Workinsmallgroupsandmakeapresentationofoneofthefollowingcompanies.Trytomakeuseoftheinformationfromtheirwebsites.Thereststudentsarerequiredtofillinthefollowingchartwiththeinformationfromthespeaker.,Homework,sharepriceworkforceprofitturnoversubsidiarymarketshareheadoffice,1)Theamountofmoneyacompanyreceivesfromsalesinaparticularperiodiscalledits_2)Themoneyacompanymakesaftertakingawayitscostsisits_.3)Acompanywhichismorethan50%ownedbyaparentcompanycalleda_.4)Theemployeesinaparticularcountryorbusinessarecalledthe_5)Thepercentageofsalesacompanyhasinaparticularmarketisits_.6)Themainbuildingorlocationofalargeorganizationisits_.7)Thecostofacompanyssharesisits_.,turnover,profit,subsidiary,workforce,marketshare,headoffice,shareprice,Trytocompletethesentencesbelowwithwordsandphrasesfromthebox.,1)Whenitwasstartedandwhoitsfounderis2）thecompanyslineofbusiness3）itsproducts4）Itssalesfigures5）thetotalnumberofemployees6）itsheadquarters7）Whetheritdoesbusinessoverseas.8）Whereitsplantsarelocated9）Howmanybranchesorretailoutlets10）Whetheritsellsbusiness-to-business,orwhetheritsaretailorganizationsellingtoconsumers.,Somethingyoumaytalkaboutwhendescribingacompany,A)BrunoTagliaferriisUKSalesManageratTriumph,theBritishmotorcyclemanufacturer.Listentothefirstpartoftheinterview.WhatthreereasonsdoeshegiveforTriumphssuccess?,B)CompletethisextractWehavefocusedon_andalsoonthe_ofourproduct.Itstakenabitoftimetobuildup_,butwevedonewellinthefirstnineyears,andwearenowa_alternative_.,Listening,1.Triumphhasaverystrongbrandname.,styling,quality,sales,serious,manufacturer,2.Ithasdevelopedandinvestedinnewmodels.,3.Ithasgiventhebikeaveryup-to-datelook:ithasfocusedonstylingandonthequalityoftheproduct.,C)Listentothesecondpartoftheinterview.Whichofthefollowingstatementsaretrue?,1)Thekeymarketsarethoseinwhichthemostmotorcyclesaresold.2)InFrance,Triumphhasitsownsubsidiary.3)Triumphhasitsownstaffinallitsoverseasmarkets.4)Triumphhasapoordealernetworkwhichneedstobeimproved.5)Buyersofmotorcyclesareenthusiastic,buttheydonotknowalotaboutmotorcycles.6)Morethan80%ofTriumphsproductionissoldabroad.7)FranceisTriumphslargestmarketinEurope.,true,true,false,false,false,true,false,C)Listentothesecondpartoftheinterviewagainandcompleteblanks.,Tocreateinterestabroad,firstlyinourkeymarkets,thosearethemarketswith,wevegotsubsidiaries,sotheyrecompanieswewhollyown;America,GermanyandFrancearekeymotorcyclemarkets.Fromdayone,wevehadourinsubsidiaries.Inothermarketswevegotverygood.Sothroughthosetworoutes,subsidiariesanddistributors,wehaveastrongdealernetwork.Thedealersareveryprofessionalatmarketing,sowecanalloftheirnewmodelswithaverystrongPRandsupportthedealerslocalmarketing.,volumesales,ownstaffandlocalstaff,distributors,launch,campaign,销售额,经销商,投放市场,营销活动,C)Listentothesecondpartoftheinterviewagainandcompleteblanks.,2)Wewantthedealerstostronglypromotemotorcycling.Theymusthaveasubnetworkofdealerswhoareaboutourcompany.Whenyouresellingmotorcycles,youresellingaproducttopeoplewhoarevery.Soyouneedpeopleatalevelwhoareknowledgeableandenthusiasticabouttheproductandabletosellitinthefaceof.,positiveandenthusiastic,knowledgeable,retailing,strongcompetition,C)Listentothesecondpartoftheinterviewagainandcompleteblanks.,3)wevebeensuccessfulincreatinginterestabroad.Infact,todayoverofwhatwemanufactureheregoesto.Theykeymarkets,themarketswiththegreatest,asIsaidbefore,areAmerica,whereTriumphMeridentraditionallysoldtheofitsproducts;,whichisourlargestmarketinEurope;andFrance.,80%,exportmarkets,potential,majority,Germany,Completethedatasheetbelow:,CulturalStudyToursDataSheetLocation:Headoffice:1)_Branchoffice:2)_Companystructure:Status:3)_liabilitycompanyNumberofdirectors:.4)_Responsibilities:Allan:5)_Peter:6)_Numberofstaff:7)_tourleaders8)6_staffTourleadersresponsibilities:9)_,TheRussianFederation,_,_Administrativestaffsresponsibilities:10)_Companysactivities11)_,Glasgow,Edinburgh,limited,marketing,finance,2,5,administrative,GreatBritain,EasternEurope,ChinaandMediterranean,day-to-dayclericalwork,organizetoursofprofessional/culturalinterest,Listentoitagainandcompleteblanks.,NowifIcouldgiveyousomebackgroundonthecompany.WeweretwoworkinginGlasgowUniversitywhowereaskedtoorganizeatourofScotlandforagroupof.Thatwasthreeyearsago.Sincethenwevedevelopedacompanywhichorganizes.letmegiveyouanexampleofatourthatweo