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Instructor:SiChenEmail:tracychensiCellphone627542,Coursedescriptionandobjectives,ThiscourseisespeciallydesignedforuniversitystudentswhowanttouseEnglishforcommunicationinprofessionalcontext.Thepurposeofthiscourseistoempowerthestudentswiththelanguageandcommunicationskillstheyneedtofulfilltheircareergoals.Bycreatingreal-lifescenariosforpractice,thiscoursehelpsstudentstodevelopself-confidencetosurviveandsucceedinanEnglish-speakingcommunity.Studentswillbepreparedforthejobmarketastheypracticetheirlanguageskillsinthiscourse.,Whattoexpect,AcquiremoreknowledgeofEnglishHavemorechancestopracticethatyoucannotrelyon:Themethodsusedwereunsound.2.(ofabuilding,etc.)inpoorcondition;weakandlikelytofalldown:Theroofisstructurallyunsound.,DesignfastDesigner2:?Designer3:?Step2:Groupdiscussion,youcanonlychooseTWOprioritiesforyourdesigninthegroup.Explainyourreasons.,Trilemma,Atrilemmaisadifficultchoicefromthreeoptions.Itcanbeexpressedas(1)achoiceamongthreeunfavorableoptions,oneofwhichmustbechosen,or(2)asachoiceamongthreefavorableoptions,onlytwoofwhicharepossibleatthesametime.(fromWikipedia),TrilemmaInComputer,Inthesoftwareindustry,thismeansthatonecanpickanytwoof:fastesttimetomarket,highestsoftwarequality(fewestdefects),andlowestcost.Thisisthebasisofthepopularproject-managementaphorism(格言)Quick,Cheap,Good:Picktwo.,1.Youcanmakeahigh-qualityproductandyoucanbringittomarketquickly,but_.2.Youcanmakeahigh-quality,low-costproduct,but_.3.Youcanmakealow-costproductandyoucanbringittomarketquickly,but_.,itwillhaveahighcost,youwillnotbeabletobringittomarketquickly,itwillnotbeahigh-qualityproduct,(1)_usetheirknowledgeofscienceand(2)_,alongwiththeirownrelevantexperience,tofindasuitablesolutionorsolutionstoaproblem.Theycreateappropriatemathematical(3)_ofaproblem,theyanalyzeit,andthentestpotential(4)_.Usuallythereareanumberofreasonablesolutionstoaproblem.So,engineersevaluateeachdesignoptiononits(5)_andchoosethesolutionthatbestmeetstheir(6)_.(7)_areattheheartofallengineering(8)_.The“best”designistheonethatmeetsasmanyofthegivenrequirementsaspossible.,Engineers,mathematics,models,solutions,merits,requirements,Compromises,designs,Halloween,1.WhendopeoplecelebrateHalloween?2.WhataretheactivitiesandgamespeopleplayonHalloween?3.WhatstheoriginofHalloween?WhatdopeoplebelieveaboutHalloween?,PeterGeneHernandez(bornOctober8,1985),knownbyhisstagenameBrunoMars,isanAmericansinger-songwriterandrecordproducer.RaisedinHonolulu,Hawaii,byafamilyofmusicians,Marsbeganmakingmusicatayoungageandperformedinvariousmusicalvenuesinhishometownthroughouthischildhood.,Marsworkhasearnedhimnumerousawardsandaccolades,includingaGrammyAward,anAmericanMusicAward,aBillboardMusicAwardandaBRITAward.Sincethebeginningofhiscareerasasinger,in2010,Marshassold10millionalbumsand58millionsinglesworldwide.Hisfamoussongincluding“Justthewayyouare”,“Grenade”,“WhenIwasyourman”and“Thelazysong”,Samebed,butitfeelsjustalittlebitbiggernowOursongontheradio,butitdontsoundthesameWhenourfriendstalkaboutyouallthatitdoesisjusttearmedownCausemyheartbreaksalittlewhenIhearyournameAnditalljustsoundlikeuh,uh,uhHmmmtooyoung,toodumbtorealizeThatIshouldhaveboughtyouflowersandheldyourhandShouldhavegaveyouallmyhourswhenIhadthechanceTakeyoutoeverypartycauseallyouwantedtodowasdanceNowmybabyisdancing,butshesdancingwithanotherman.,WhenIwasyourmanByBrunoMars,Mypride,myego,myneedsandmyselfishwaysCausedagoodstrongwomanlikeyoutowalkoutmylifeNowInever,nevergettocleanupthemessImadeAndithauntsmeeverytimeIclosemyeyesItalljustsoundslikeuh,uh,uh,uhTooyoung,toodumbtorealizeThatIshouldhaveboughtyouflowersandheldyourhandShouldhavegaveallmyhourswhenIhadthechanceTakeyoutoeverypartycauseallyouwantedtodowasdanceNowmybabyisdancing,butshesdancingwithanotherman.,AlthoughithurtsIllbethefirsttosaythatIwaswrongOh,IknowImprobablymuchtoolateTotryandapologizeformymistakesButIjustwantyoutoknowIhopehebuysyouflowers,IhopeheholdsyourhandGiveyouallhishourswhenhehasthechanceTakeyoutoeverypartycauseIrememberhowmuchyoulovedtodanceDoallthethingsIshouldhavedonewhenIwasyourman.DoallthethingsIshouldhavedonewhenIwasyourman.,Quick-surveyinclass,1.Whatsthemostimportantfactorforyoutochooseaproductwhendoingshopping?Price?Quality?Brand?,Whatis“Value”?,2.Whatdoyouthinkofwhenhearingtheword“value”?Whatsvalue?,3.Canyouthinkofsomewaystoimprovethevalueoftheseproducts?,Valueengineering,Value:therearevariousshadesofmeaning1)usefulness,importance2)thetheoreticalworthofsomethinginmoney3)aratiooffunctiontocost高性价比?GoodmoneyforvalueHighperformance-priceratioCost-effective,Valueengineering:(valueanalysis)asystematicmethodtoimprovethevalueofaproduct.Value,asdefined,istheratiooffunctiontocost.Valuecanthereforebeincreasedbyeitherimprovingthefunctionorreducingthecost.,Pre-listeningvocabulary,ShortageMakesacrificeinComponentsAdequatesubstitutesAlternatives,Module:1oneofasetofseparatepartsorunitsthatcanbejoinedtogethertomakeamachine,apieceoffurniture,abuilding,etc.模块Subassemblies:anumberofmachinecomponentsintegratedintoaunitformingpartofalargerassembly零件,Warm-upDiscussion,1.Whatwere/areyourfavoritecomputergames?Why?2.Whatothersoftwareproductsbesidesgamesdoyouratehighly?,3.Whatchangesdoyouobservedincomputergamesovertheyears?Howdocomputergamesdevelopsinthenearfuture?,Kinectgames,3DMultilevelstimulation,Testingyourproducts,PlaytestRecruitInternaltestingBetatestSemi-open,Lesson6Choosingtoperformance-testproducts,Discussthequestionsinpairs.,1.Whatissafetytesting?Whatsperformancetesting?Whatarethedifferencesbetweenthem?2.Whydocompaniesconductsafetytestingandperformancetesting?,PerformancetestatypeofPhysicaltestcoveringawiderangeofengineeringorfunctionalevaluationswhereamaterial,product,orsystemisnotspecifiedbydetailedmaterialorcomponentspecifications:rather,emphasisisonthefinalmeasurableperformancecharacteristics.Safetyisthestateofbeingsafe“,theconditionofbeingprotectedagainstphysical,social,spiritual,financial,political,emotional,occupational,psychological,educationalorothertypesorconsequencesoffailure,damage,error,accidents,harmoranyothereventwhichcouldbeconsiderednon-desirable.,Pre-listeningvocabulary,MandatoryVoluntaryVerifyEdgeEndorsementRetailers,1.Differencebetweensafetytestingandperformancetesting_2.Reasonsforconductingperformancetestinginternaltestdata:_comparisonwithcompetitorsproducts:_marketingclaims:_endorsements:_retailers:_,1.“unlikesafetytesting,whichisusuallymandatory”plicatede.expensive2.“itenablesacompanytoverifyitsowninternaltestdata”a.questionb.repeatc.doubtd.confirme.revise3.“thereareanumberofotherverysoundbusinessreasons”a.reliableb.obviousc.familiard.populare.modern4.“oneofthebestwaystogainademonstrablecompetitiveedge”ducte.guarantee5.“performancetestsalsohelpacompanytosecurevaluableapprovalandendorsements”miseb.buyc.selld.obtaine.invent6.“itcanshowtoretailersthatitsproductsarethebestintheirclass”petitorsb.sellersc.investorsd.employeese.individuals,Completethetextwiththecorrectpastparticiplesoftheverbsinthebox.Thefirstonehasbeendoneforyou.,d,applybasecomparedesignlistmakerunweigh,compared,listed,weighed,based,designed,applied,made,Flipped砰然心动,Questionsforthemovie,1.Whatarethenamesofthemaincharacters?Whataretheirpersonalities?2.Whosyourfavoritecharacter?Why?3.Whatsyourfavoriteline(台词)?Whatdoyouthinkofthismovie?,Apaintingismorethanthesumofitsparts.Acowbyitselfisjustacow.Ameadowbyitselfisjustgrass,flowers.Andthesunpeekingthroughthetreesisjustabeamoflight.Butyouputthemalltogetheranditcanbemagic.一幅画不是众多物件简单拼凑而成的。牛只是一头牛,草地也只有青草和鲜花,而穿过树枝的阳光也仅仅只是一束光,但如果将它们放到一起,就会产生魔一般的魅力。,Somedaysthesunsetswouldbepurpleandpink.Andsomedaystheywereablazingorangesettingfiretothecloudsonthehorizon.Itwasduringoneofthosesunsetsthatmyfathersideaofthewholebeinggreaterthanthesumofitspartsmovedfrommyheadtomyheart.有时落日泛起紫红的余晖,有时散发出橘红色的火光燃起天边的晚霞。在这绚烂的日落景象中,我慢慢领悟了父亲所说的整体胜于局部总和的道理。,TheBucketList,Thebucketlist,Whatsabucketlist?kickthebucket,itisalistofallthegoalsyouwanttoachieve,dreamsyouwanttofulfillandlifeexperiencesyoudesiretoexperiencebeforeyoudie.butyoucanalsousetheideaforanydeadlinesay,alistofthingsyouwishtodobeforeyougraduatefromcollege,Questionsforthemovie,1.Whatarethenamesofthemaincharacters?Whataretheirpersonalities?2.Whathappenedtothem?Whatdotheydecidedtodo?Whatdidtheyrealizeaftertravelingtodifferentplacesoftheworld?3.Whatsyourfavoriteline(台词)?Whatdoyoulearnfromthemovie?,Readthefollowingcomparativetestprogramand,inpairs,answerthequestions.,e,Areviewofthemanufacturersclaimsregardingfeaturesandperformance.Energyconsumptiontestsatvaryingambienttemperaturesandwithvaryingloads.Teststoverifytemperatureaccuracyandstabilityatvaryingtemperaturesandwithvaryingloads.Thermalteststodeterminetheloadsthatcansafelybefrozen.Thermalteststodeterminehowlongtheappliancewillstaycoldwhenthereisapowerfailure.Userteststodetermineeaseofuse.Alistingandratingofthefeaturesthatmaketheapplianceeasierormoredifficulttouseascomparedwithothers.1.Whatapplianceisbeingtested?2.Whatothertestscouldbecarriedoutonthisappliance?,Ingroups,deviseaseriesofteststoapplytooneoftheitemsintheboxortoanitemofyourownchoosing.,f,amicrowaveovenahairdryeracampingstovealawnmoweraphotocopier,Interviewer:Firstofall,couldyouclarifythedifferencebetweensafetytestingandperformancetesting?Expert:Well,unlikesafetytesting,whichisusuallymandatory,independentperformancetestingisavoluntaryprocess.Itisdictatedjustbythegoalsandobjectivesofthecompany.Interviewer:Isee.So,ifitsvoluntary,whywouldacompanychoosetoperformancetestitsproducts?Expert:Therearemanyreasons.Onesimplebenefitisthatitenablesacompanytoverifyitsowninternaltestdata.Butthereareanumberofotherverysoundbusinessreasons.Infact,inadditiontosafetytesting,independentperformancetestingoffersoneofthebestwaystogainademonstrablecompetitiveedgeoverthecompetition.Interviewer:How?,Expert:Well,bydoingperformancetesting,acompanycanmeasurehowwellitsproductscomparewiththoseofitscompetitorssothatitcandesignthemtobemorecompetitive.Interviewer:Isee.Expert:Anotherbenefitisthatafterconductingperformancetesting,acompanycanmakeimpressivemarketingclaimssuchas“thelongestlasting.”or“theworldsquietest.”or“themosteconomicalinitsclass,”etc.Interviewer:Claimswhichcanhavegreatimpactoncustomers.Expert:Exactly.Validatedperformancetestsalsohelpacompanytosecurevaluableapprovalandendorsementsfromtradeassociationsintheirindustry.Interviewer:Whicharealsoworthhaving.Expert:Andifacompanyhasconductedindependentperformancetests,itcanshowtoretailersthatitsproductsarethebestintheirclass.,WhatsocietythinkIdo,WhatmyfriendsthinkIdo,WhatclientsthinkIdo,WhatmymomthinkIdo,WhatIactuallyIdo,WhatIthinkIdo,WhatmyfriendsthinkIdo,WhatsocietythinkIdo,WhatmyparentsthinkIdo,WhatmyteachersthinkIdo,WhatIthinkIdo,WhatIactuallyIdo,Discussion,1.Whatdoindustrialengineersdo?2.Whatdopeopleinyourownfielddo?3.Doesindustrialdesignhaveanythingincommonwithyourownfield?Ifso,whatisit?,Vocabulary,Layout:Areyoufamiliarwiththegenerallayoutofourschool?Raw(materialsorcomponents)Thesefishareofteneatenraw.rawmeatPersonnel人员:medical/technicalpersonnel人事部:thepersonnel(department)Deployment:thedeploymentoftheresources/troops,SuperviseTosupervisebuildingwork./ShesupervisesthechildrenplayingnearthepoolFlowtheofariver,airflow,theofelectricalcurrentPlacement:academicplacementSewageplant/wastewatertreatmentplant污水厂,a.rawmaterials,components,andmachineparts.b.theuseofhumanresources.c.thewholeoperationrunssafely.d.workersandmanagement.e.deploymentofthesiteandthemachinery.f.industrialandmanufacturingfacilities.,Completethesentenceswiththephrases.Thereisoneextraphrase.Thefirstonehasbeendoneforyou.,b,1.Industrialengineersmanagethelayoutandthedesignof._2.Theytrytoachievethemostadvantageousandefficient._3.Theyscheduleanddirecttheplacementandtheflowof._4.Theyorganizepersonnelandequipmentandtrytooptimize._5.Theysupervisetherunningoftheplantandensurethat._,f,Listentocheckyouranswers.,c,Key,a.rawmaterials,components,andmachineparts.b.theuseofhumanresources.c.thewholeoperationrunssafely.d.workersandmanagement.e.deploymentofthesiteandthemachinery.f.industrialandmanufacturingfacilities.,1.Industrialengineersmanagethelayoutandthedesignof._2.Theytrytoachievethemostadvantageousandefficient._3.Theyscheduleanddirecttheplacementandtheflowof._4.Theyorganizepersonnelandequipmentandtrytooptimize._5.Theysupervisetherunningoftheplantandensurethat._,f,e,a,b,c,Narrator:Industrialengineersmanagethelayoutandthedesignofindustrialandmanufacturingfacilities.Theytrytoachievethemostadvantageousandefficientdeploymentofthesiteandthemachinery.Theyscheduleanddirecttheplacementandtheflowofrawmaterials,components,andmachineparts.Theyorganizepersonnelandequipmentandtrytooptimizetheuseofhumanresources.Theysupervisetherunningoftheplantandensurethatthewholeoperationrunssafely.,Narrator:Industrialengineershavetohaveexpertknowledgeinawidevarietyofdifferentfields.Theareasofexpertisethatareparticularlyrelevantare:facilitylayoutanddesign,machineryandequipment,materialsandcomponents,productionplanningandmethods,logisticsandoperationsresearch,statistics,ergonomicswhichareinteractionsbetweenhumanbeingsandmachines,humanresources,safetyprocedures,management,andcostissues.,_,Inpairsorsmallgroups,completethelistoftheareasofexpertisethatyouthinkareparticularlyrelevantforanindustrialengineer.,d,IndustrialEngineering:areasofexpertisefacilitylayoutanddesignmachineryandequipment,_,IndustrialEngineering:areasofexpertisefacilitylayoutanddesignmachineryandequipment,Listentoanindustrialengineerandcompleteyournotes.Checkandcompareyouranswers.,e,materialsandcomponents,productionplanningandmethods,statistics,logisticsandoperationsresearch,ergonomics(interactionsbetweenhumanbeingsandmachines),Key,humanresources,safetyprocedures,management,costissues,Script,Inpairs,discussyouranswersandreactionstowhatyouheard.Discusstheareasofexpertisethatindustrialengineeringhasincommonwithyourownfield.,Whichareaismostimportantinyourfield?Whichoneisrelativelylessimportant?Whichareaareyoumostinterestedinforyourfuturecareer?,Inmyfield,humanresourcesarenotsoimportant,butmaterialsandcomponentsplayalargepart.,微信扫一扫,Completethetextabouttheworkandroleofindustrialengineerswithnounsfromthebox.Therearetwoextranouns.Thefirstonehasbeendoneforyou.,g,Industrialengineerscanworkalmostanywhere.Someworkinplaceslikecarmanufacturingplantsorfoodprocessingplantswhileothersworkinhealthcare(1)_.Someworkformanagementconsulting(2)_whileothersworkfororganizationssuchasbanks.,efficiencyelementsfacilitiesfirmsindustriesmanagementprofitabilityquestionresourcessafety,Key,firms,facilities,Industrialengineersareconcernedwithmanagement,inthebroadestsenseoftheword.Theirroleistohelp(3)_toimprovetheirefficiency,theireffectiveness,theirproductivity,andtheir(4)_.Theyhelpcompaniestostaycompetitiveinthemarket.Iseetheirjobintermsofthreekeypoints:thereisthequestionof(5)_themostadvantageousdeploymentofall(6)_;thereisthe(7)_ofcosttheeconomicsofproduction;andthereistheveryimportantissueofhumansafetyandwell-being.Thesethreekey(8)_havetobebalancedcarefully.,Key,industries,profitability,efficiency,resources,question,elements,efficiencyelementsfacilitiesfirmsindustriesmanagementprofitabilityquestionresourcessafety,Rereadthecompletedtextandanswerthequestions.,h,1.Howwouldindustrialengineeringinanautoplantdifferfromthatinafoodprocessingplant?_2.Whatindustrialengineeringskillswouldberequiredbyabankingorganization?_3.Whatcouldbetherisksofgivingtoomuchimportancetothequestionofefficiency?_4.Whatcouldhappenifacompanyimplementedexcessivelyrigoroussafetymeasures?_,Rereadthediscussionquestionsatthestartofthelessonandthendiscussthesequestionsinpairsorsmallgroups.,i,1.Whatnewinsightshaveyougainedaboutindustrialengineering?2.Whatelsehaveyoulearnedaboutindustrialengineeringfromthislesson?3.Whataspectsofindustrialengineeringdoyoufindmostandleastappealing?,Thefutureofdesign,Doyouwhotheyareandwhattheirachievementare?,MichaelFaraday,FRS(22September179125August1867)Faradayestablishedthebasisfortheelectromagneticfieldbyhisresearchonthemagneticfieldaroundaconductorcarryingadirectcurrent.,ThomasEdison(February11,1847October18,1931)Greatinventionsincludingphonograph,moviecamera,lightbulbbuilttheworldsfirstlarge-scaleelectricalsupplynetwork,NikolaTesla(10July18567January1943),radiocommunicationdevelopedtransformerandinductionmotorsforuseinAC(alternatingcurrent)WarofcurrentsDCVS.AC,Vocabulary,Branch:1.Noun.apartofatreethatgrowsoutfromthemainstemandonwhichleaves,flowersandfruitgrow:Sheclimbedthetreeandhidinthebranches.2.Noun.alocalofficeorshop/storebelongingtoalargecompanyororganization:Thebankhasbranchesalloverthecountry.3.Verb.todivideintotwoormoreparts,Theaccidenthappenswheretheroadbranches,Diverse-diversity-diversifyE
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