国际商务礼仪1(双语)

ChapterITheImportanceofBusinessEtiquette,商务礼仪的重要性,Objectives（学习目标）,Afteryouhavestudiedthischapter,youshouldbeableto:Realizethenecessityoflearningbusinessetiquette.Analyzetheconceptofetiquettetheoreticallyandrecognizethecharacteristicsofetiquette.Cultivatethecross-culturalawarenessinbusinesscommunication.,Chapter1,Goodmannersarecost-effectivebecause:1.Theyincreasethequalityoflifeintheworkplace2.Theycontributetooptimumemployeemorale3.Theyembellishthecompanyimage4.TheyalsoplayamajorroleingeneratingprofitSucceedinginbusinesstodayrequiresnotonlymasteryofonesjobbutalsomasteryofthecommoncourtesiesofgiveandtakeandofconsiderationforothers.Putthemtoworktoday,andyouwillfindthattheywillworkforyouinallyourprofessionaldaystocome.,Chapter1,Whyshouldwelearnbusinessetiquette?,Testyourself（自我测试）,Basedonyourunderstandingofbusinessetiquette,judgethefollowingsituationsanddiscussingroups.1.WhenyouhaveabusinessmeetingintheUK,youshouldA.getdowntobusinessstraightawayB.spendtimeeatinganddrinkingandgettingtoknoweachother2.Themostill-manneredthingtodoatabusinessmealisA.orderalotoffoodB.useacellphone,Chapter1,Testyourself（自我测试）,3.YouhaveameetingwithaclientbutareexpectingacallyoushouldA.turnyourcellphoneoffB.tellyourclientyouareexpectingaphonecall4.WhenyoureceivesomeoneelsesbusinesscardyoushouldA.immediatelypassthemyourbusinesscardB.lookatthecardandacknowledgeit5.Whenexpressingthankstoabusinessclientwhohasgivenyouagift,youshouldA.sendane-mailbecauseitisfasterandmoreefficientB.sendahandwrittennote,Chapter1,Preview(课前预习),Beforewelearnthischapter,trytoanswerthefollowingquestionsbasedonyourownunderstandingandthenreadthetextonyourbookcarefullywiththesequestions.1.Whatisyourunderstandingofthequotation“EtiquetteIssimplyhowpersonslivestouchoneanother”?2.Whydowedefineetiquetteasapowerfulcombinationofmannersandprinciples?3.Howcanyouavoidbetrayingyourselforcompromisingyourintegrityandbepoliteatthesametime?,Chapter1,Thestructureofthetext,Part1TheConceptofBusinessEtiquette“Whenevertwopeoplecometogetherandtheirbehavioraffectsoneanother,youhaveetiquette.Etiquetteisnotsomerigidcodeofmanners;itssimplyhowpersonslivestouchoneanother.”EmilyPost（Americanetiquetteexpert）,Chapter1,Part2TheEffectsofBusinessEtiquetteEmployeeRelationsRespectindividualpersonalspaceDontinteruptduringmeetingsPleasantofficeenvironmentBetterqualitywork,Thestructureofthetext,Chapter1,Thestructureofthetext,Employee-BossRelationsSupervisorsGivethank-youcardsorholidaygiftsasawardsBewell-dressedandgroomedatalltimesDonotdrinktoomuchatofficepartiesImprovemoraleandmotivatetheemployeesWinrespectandconsiderationSetastandardforemployeesCo-workersRespecttheirboss,aspiretoemulate,Chapter1,Thestructureofthetext,Business-to-BusinessRelationsForeignclientsResearchtheprofessionalcustomsHavebusinesscardsprintedintheclientsnativelanguageShowupontimeformeetingsCanacceptdifferentculturesandacceptstheclientsbusinesspracticesRespecttheclientstimeandstrivetomeetdeadlines,Chapter1,PartII,TheCharacteristicsandPrinciplesofBusinessEtiquetteTheCharacteristicsofBusinessMannersEtiquette=Manners+Principles1.Whattodoinallkindsofsituations2.WhatwecanexpectotherpeopletodoWhatsthepurposeofbusinessmanners?Improvetheefficiencyofbusinesstransactionsinthelongterm,especiallyininternationalmarkets.,Chapter1,PartII,BasicrequirementsofBusinessManners1.ProfessionalImagePositiveimpression2.DressCodesCleanandprofessional3.CommunicationGoodRespectful,patientandcalmUsepoorgrammarBadSpeedtalkingUsefillerwords4.TimelinessCommittedtotheorganizationTakeyourjobseriously5.BePositiveInducesalevelofconfidenceIncreasesyourmotivation,Chapter1,Principles,Whatdoprinciplestellus?1.Whyacertainmanneriscalledfor2.Whattodowhenthereisnoprescribedmanneroramannerdoesnotwork3.Howtoresolvedifferentsituationsininterpersonalrelationship,Chapter1,Threeprinciples,Thethreeprinciplesthatgovernalletiquette1.ConsiderationConcept:lookatthecurrentsituationandassesshowitaffectseveryoneinvolvedTheessenceofetiquette:sincerelyconsiderate,respectfulandhonestFunctions:1.Allowtherealyoutothrive2.Giveyoutheskillsandconfidencetobuildthebestrelationshipspossible3.Giveyoutheopportunitytobesuccessful,Chapter1,ThreePrinciples,2.RespectConcept:LookathowyourpossibleactionswillaffectothersinthefutureImportance:Theessentialetiquetteininterpersonalcommunication1.Listeningtotheothersattentively2.NotinterruptingtheothersconversationHow3.Rememberingthenamesofnewacquaintances4.Replyingpromptlytothelettersphonecallsandmessages,Chapter1,ThreePrinciples,3.HonestyConcept:Actsincerelyandbeingtruthful,notdeceitful.Etiquettedoesnotmeanputtingonairs,playinggames,betrayingyourself,orcompromisingyourintegrity.Themoreconsiderate,respectful,andhonestbusinesspeoplesincerelyaretooneanother,thebettertheirrelationshipswillbewithco-workers,employees,customers,andsuppliers,Etiquettegreasesthewheelsofsocialinteraction.,Chapter1,Situationalpracticeforetiquette,TaskITalktoyourpartner.Practicethemodelconversationsonthetextbookwithyourpartners.,Chapter1,S