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雀巢公司的竞争对手The Competitors of NEST Company Unilever NV (UN) manufactures, markets, and sells a broad portfolio of consumer products across the globe in developed, developing, and emerging markets. The Netherlands-based (Rotterdam) b5E2RGbCAPcompany operates in Europe, North America, Asia and the Pacific, Latin America, Africa, and the Middle East. On January 1, 2001, Unilever adopted the euro as its principal reporting currency. Managements financial ambition is to be in the top third of its peers in terms of Total Shareholder Return. p1EanqFDPwSince January 2001, Unilever has organized its businesses into two global divisions: (1) Foods and (2) Home and Personal Care (HPC). The Foods division, which accounts for 54% of revenues and 53% of operating profits (in 2006), operates through three business units: savory, dressings and spreads ice cream and beverages and culinary and frozen foods. Savory, dressings and spreads include margarine, cheese products, and cooking oils, with leading brands, such as Knorr, Hellmanns, Country Crock, Becel, and Bertolli Olive Oil. The company s premium ice cream brands are Breyers, Magnum, Ben & Jerrys, and Walls. Unilever is also the largest seller of packet tea, with leading brands like Lipton and Brooke Bond. The company owns tea plantations in India, Kenya, and Tanzania. DXDiTa9E3dThe Home and Personal Care division accounts for 46% of revenues and 47% of operating profits. Personal care products in the home and personal care division include deodorants (Suave, AXE, Degree), fragrances (Calvin Klein), skin care (Dove, LEVER 2000, Lux, Lifebouy, Caress, Ponds, Qtips, Vaseline), hair care products (Suave, Thermasilk, Sunsilk), and laundry products (Surf, Wisk, Snuggle). RTCrpUDGiTUnilevers reporting currency is the Euro. Income statement items are translated into USD ($US) at the average conversion rate during the period being reported. Balance sheet items are translated at period-end rates of exchange. Transactions in the past are converted at the exchange rate at the time of the event while projections are translated at current exchange rates as of the date of this report. 5PCzVD7HxAUnilever NV (UN) and Unilever PLC (UL) operate as the two parent companies for the Unilever Group. A series of agreements ensure that the position of shareholders in both companies is, as nearly as possible, the same as if they held shares in a single company. Unilever PLC (UL) is listed as American Depositary Receipts (ADRs) on the NYSE and as shares in London. Unilever NV (UN) is a public limited jLBHrnAILgcompany registered in The Netherlands with listings on stock exchanges in Amsterdam, Frankfurt, Zurich, and New York (NYSE). Shares listed on the NYSE of Unilever NV (UN) are known as New York Shares. In May 2006, a share capital consolidation was approved and implemented. The Unilever NV shares were split in a ratio of 20 to 9 and the Unilever PLC shares were exchanged into new 31/9 pence ordinary shares. The net result is that UN and UL are almost equivalent shares in terms of both company ownership and price per share. xHAQX74J0XHSYHershey Foods (NYSE HSY) is North Americas largest chocolate producer with 42.5% of the US LDAYtRyKfE1chocolate market. Hershey sells products in 50 countries under 60 brand names including, Hersheys, Zzz6ZB2Ltk2Reeses, and Kisses. In 2010, the companys net revenues were $5.67 billion with net income of $510 dvzfvkwMI13million. Additionally, Hershey maintains the right to manufacture and sell competitors products, such as Kit-Kat bars, through licensing agreements with foreign Nestle (NSRGY) and the former Cadbury rqyn14ZNXI4Schweppes (now part of Kraft Foods (KFT). Although Hershey must pay for these rights, the company EmxvxOtOcoinsulates itself from foreign competition through the agreements. With over 90% of its revenues coming from the United States, Hershey is one of the most geographically concentrated major food and SixE2yXPq52beverage companies. However, the company has taken steps to expand internationally, including the acquisitions of Godrej Beverages and Foods in India and Van Houten in Singapore, as well as an 6ewMyirQFL56agreement with Lotte Confectionery Co. to manufacture and sell chocolate products in China. kavU42VRUscosts are a particularly difficult challenge for Hershey. The company is vulnerable to market prices of y6v3ALoS897key ingredients like cocoa, milk, sugar and peanuts, all of which saw price increases in 2009. In order to M2ub6vSTnPcombat rising costs, the company has both lowered product weight and raised domestic wholesale prices. 0YujCfmUCw8With the recent turmoil in the Ivory Coast, which produces 40% of the worlds raw cocoa, prices for this eUts8ZQVRdvital chocolate ingredient have risen more than 15% since November 2010. The long-term effect of the conflict on chocolate prices remains to be seen but it closely follows crop plagues in both Ghana and Indonesia which threatened the cocoa supply in mid-2010 sQsAEJkW5TKFT Kraft Foods Inc. (NYSE: KFT) is the largest food and beverage company headquartered in North GMsIasNXkA1America and the second-largest in the world after Nestl SA. With 97,000 employees in over 70 TIrRGchYzgcountries, the firm operates in two main segments: Kraft North America Commercial and Kraft International Commercial. In addition to these two geographical divisions, Krafts products are divided into one of five categories: snacks & cereals, beverages, cheese & dairy, grocery, and convenient meals. CSG 7EqZcWLZNXCadbury Schweppes PLC (CSG) is a leading global company in the confectionery and beverage market. In the confectionery segment, the company markets a variety of chocolates, sugar confectionery and gum under the brand names of Cadbury, Trident, Halls, Dentyne, Hollywood, Bubbaloo, Stimorol, Trebor, Wedel, Bassets and Maynards. In the beverage segment, Cadbury manufactures, as well as licenses, concentrates and syrups to independently owned bottlers and canners. Major brands include: Schweppes, Dr Pepper, 7 UP, Snapple, Hawaiian Punch, Mott s, Orangina, Oasis, Clamato, Canada Dry, A&W, Sunkist, Yoo-Hoo and La Casera. Cadbury Schweppes is based in London, United Kingdom and reports financial statements in British Pounds Sterling and in conformity with United Kingdom Generally Accepted Accounting Principles (GAAP). Cadbury Schweppes reports financial results semi-annually (in late February and early August) rather than quarterly.lzq7IGf02EThe companys current structure reflects managements actions over the last five years. In February 2003, management implemented a major reorganization, which consolidated the nine regional operating units into five: Americas Beverages, Americas Confectionery, Europe, Middle East, and Africa Confectionery, European Beverages, and Asia Pacific. In 2006, the company divested the European Beverage business and operated under four regional operating units: Americas Beverages (35% of revenues and 47% of operating profits in 2006) Americas Confectionery (18% and 17%) Europe, Middle East, and Africa Confectionery (31% and 23%) and Asia Pacific (16% and 13%). The Americas Beverages business (recently renamed Dr. Pepper Snapple Group) is slated for de-merger in 2008 through a spin-off to shareholders. Managements goal is to leverage the companys scale and advantaged positions in confectionery by concentrating on top markets, brands, and customers and by driving cost and efficiency gains to increase margins. zvpgeqJ1hkThe acquisition of Adams Confectionery for $4.2 billion from Pfizer on March 30, 2003 was a major strategic move. The purchase significantly expanded Cadburys geographic reach and catapulted the company into the number one position in the worldwide confectionery market. Cadbury Schweppes is leveraging the combined operations and routes-to-market in order to drive down costs. In North America, the company integrated its systems with Adams. In addition, the Adams integration projects have been successful with the installation of SAP in Brazil and the consolidation of back-offices across the Latin America among other projects. It should be noted that in 2003, the acquisition of Adams resulted in management rescinding its performance goal of at least 10% earnings per share growth annually due to the dilution of the acquisition. NrpoJac3v1On June 19, 2007, management announced the Boards decision to divest the companys Americas Beverages business, leaving Cadbury almost entirely a confectionery company with minimal beverage operations in Australia. Following the divestiture, the company will be renamed Cadbury PLC (from Cadbury Schweppes), and will have operations mainly in three categories (chocolates, gums, and candies). The company operates in four regions: Americas Confectionery (27% of revenues in 2006), Britain, Ireland, Middle East, and Africa (BIMA, 31%), Asia/Pacific (25%), and Europe (17%). In light of the higher growth prospects of the stand-alone confectionery business, management has set new financial goals for the period between 2008 and 2011: revenue growth in the range of 4% to 6% (up from the earlier estimated range of 3% to 5%), and an operating margin in the mid-teens. DA 1nowfTG4KIGroupe Danone (OTC: DANOY) is a French food and beverage company with revenues totaling fjnFLDa5Zo1nearly 15 billion EUR (19.55 billion USD) in 2009. Danones largest consumer brands include Activia, tfnNhnE6e52Actimel, Vitalinea/Taillefine, Da
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