读书报告：乔布斯传

1、Steve Jobs 沃尔特艾萨克森 著Steve Jobs By Walter LsaacsonChinese Version（中文首发版）（中文首发版）REVISED（英文修订版）（英文修订版）Steve Jobs By Walter Lsaacson三个苹果改变了世界 Steve Jobs By Walter Lsaacson1955.2.2419611968197019721974Steve Jobs By Walter Lsaacson1976.4.11985.9.121977.6.51984.1.24Steve Jobs By Walter Lsaacson1986.2198819

2、951997.7.91998.52001.12001.52001.102004.82007.1.92010.12011.8.242011.10.6Steve Jobs By Walter Lsaacson生父：约翰简里达生母：乔安娜辛普森养父：保罗乔布斯养母：克拉拉乔布斯Steve Jobs妻：劳拉Steve Jobs By Walter LsaacsonHis great goal:To do what Hewlett and his friend David Packard had done ,which is create a company that was so imbued wit

3、h innovative creativity that it would outlive them.他的梦想：做休利特和他的朋友戴维帕卡德（HP公司联合创始人）已经完成的（目标）-这就是创建一个充满创新精神的公司，而且会比HP存在更长时间。Steve Jobs By Walter LsaacsonA pirate , a paranoid , a perfect combination of art and technology of IT leaders , a person who changed the world.一个海盗，一个偏执狂，一个将艺术和科技完美结合的IT领袖，一个改变了世

4、界的人。Steve Jobs By Walter LsaacsonPirate flag raised at the company buildingSteve Jobs By Walter LsaacsonHe stressed the importance of people who could stand at the intersection of humanities and sciences.他强调，站在人文与科学的交集的人的重要性。Steve Jobs By Walter LsaacsonThe reality distortion field现实扭曲力场“If you act

5、like you can do something , then it will work.”如果你装作你能成功做成某件事，你就能成功。Steve Jobs By Walter LsaacsonDo you want to sell sugar water for the rest of your life, or do you want to change the world? 说服百事可乐斯卡利到苹果：你想卖一辈子糖水，还是与我一起改变世界？Steve Jobs By Walter LsaacsonTo change the world alive! 活着就是为了改变世界！Steve Jo

6、bs By Walter LsaacsonLaunched a startup in his parentsgarage and built it into the worlds most valuable company.在他父母的车库创建了苹果公司并把它变成了世界上最有价值的公司。Steve Jobs By Walter LsaacsonThink Different非同凡响Heres to the crazy Because the people who are crazy enough to think that they can change the world , are the

7、ones who do.向那些疯狂的家伙们致敬因为只有那些疯狂到以为自己能够改变世界的人，才能真正地改变世界。-“Think Different” Ad 非同凡响广告Steve Jobs By Walter LsaacsonSimplicity is the ultimate sophistication至繁归于至简He repeatedly stressed that Apples products would be clean and simple. “We willmake them bright and pure and honest about being high-tech.”他反

8、复强调，苹果的产品应是简洁的，“我们要制造惊艳的，纯正的，名副其实的高科技产品。Steve Jobs By Walter Lsaacsonhe launched a series of products over three decades that transformed whole industries:The Apple , Macintosh, Toy Story and other Pixar block-Busters , Apple Stores , the iPod , the iTunes Store, the iPh-one , the App Store , the iP

9、ad , the iCloud and Apple itself.他在三十年推出的一系列产品彻底变革了所有涉及的行业：苹果电脑，麦金塔电脑，玩具总动员等皮克斯大片，苹果商店，iPod播放器，iTunes商店，iPhone手机，应用商店，iPad平板电脑，iCloud和苹果公司本身。Steve Jobs By Walter LsaacsonStay Hungry , Stay Foolish.常保饥渴求知，常存虚怀若愚。“Being the richest man in the cemetery doesnt matter to me . Going to bed at night saying weve done something wonderful. thats what matters to me. ”能否成为墓地里最富有的人对我而言无足轻重；重要的是，当我晚上睡觉时，我可以说：“我今天做的事很漂亮。这才是最重要的。Steve Jobs By Walter LsaacsonFollow Your Heart.追随内心“Do not let the noise