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1、Unit 3Module 2 The power of imagesColours Lead-inWhat colours did you see just now? What colour do you like best?Discussion: What will these colours remind us of ? Red reminds us of sun meat injury fire war blooddanger hunting revolution crime killing weddingBlue reminds us of sky relaxation sea cal
2、mnessocean peace navyGreen reminds us of leaves grassforest vegetableplants springnature healthsafety recyclingsaving the environmentYellow reminds us of skinbananassunshineholidaystravel agencyWhite reminds us of pure brightwedding angel hospital snowcloud Skimming & Scanning:Guesswork for the
3、meanings of new words:He is kind and warm-hearted. Such personality makes him popular with all his colleagues.A psychologist is a scientist who studies and is trained in understanding how the mind works and influences behavior.He is a firm person. Once he has made his decision, no one can change his
4、 firmness.4. He is an optimistic young fellow, who is always expecting good things to happen in his life.5. Try something spicy, and it will stimulate your appetite.6. We often associate spicy food with Sichuan province.7. He is a reliable guy, so you can trust and depend on him.8. She studied hard;
5、 thus she got high marks. Paras. 1-2Colour and personality:If you choose the following color, you areYou are energetic and adventurous, looking for excitement. You arecalm and in control, and prefer a peaceful life. You are firm, dislike change and fear failure.You areopen and free, ambitious and op
6、timistic. You are loyal, critical of yourself, pursue knowledge, perfection and inner peace. pinkYou are shy but regard yourself as pure and special, with a sense of self-importance. You are sensitive and tend to hide from the reality, wanting everything done in detail. Para. 3 The effects of colors
7、 on people:Match:Colour: emotions:Red fearGreen tense (a.)/ tensionBlue peace and quietBlack relaxationPara. 4Colours used in the food industry: What colours are considered as “appetite” colours? Why do fast-food restaurants use red?stimulate our appetitepersuade us to buy more food. Red stimulates
8、the appetite and makes us feel active and more energetic so that we leave quickly, thus making space for other people.Para. 5Colours used in other business and trade:What colours do banks like to use? Why?What about travel agents?Persuade us to think of the bank as a safe and reliable place( blue, b
9、rown, green) sunshineholidayTravel agencyPara. 6Colours used in flags:What does red in the following flags mean?revolutionactionGermany the United NationsWhat does blue in the following flags symbolize?peaceWhat colour is used in the following flags?Para. 7 Summary: colour is a powerful tool.Psychol
10、ogy of Color Quiz What color is the most attention-getting? A. Black B. Yellow C. Red 2. What powerful colour do evil people usually wear? Black B. Red C. Blue 3. What is the colour of health? A. White B. Pink C. Black4. In rooms of what color do people lose their tempers most often? A. Black B. Yel
11、low C. PinkTry to guess the meanings of these words from the context of a sentence: 1.He is a green hand in the business field, so he often asksthe experienced for advice.新手新手2. Eric was a black sheep;the whole plan failed becauseof his laziness.害群之马害群之马3. After a few days rest, Mary is in the pink
12、today.健康健康4.We felt it is a pity to tell him the cruel news, so we told him a white lie to comfort him.善意的谎言善意的谎言 So colour is closely associated with us. Without colour , our world will be black and white; we will not have the chance to share the beauty of our world. Lets keep on appreciating the c
13、olours around us.New wordspersonalityfascinatingemotional guesswork psychologistenergetic firmnessadventurousambitiousoptimisticremindofpeace and quietreliabletravel agentsymbolize injuryassociate withstimulatethusthink ofasrelaxedfamiliarrareWhen reading it is important to understand how actions or
14、 beliefs have an effect on other actions. In the magazine article, we are introduced to many causes and effects. For example, we are told that.When people see the colour red, their pulse rates increase.This sentence contains both cause and effect. The increase in peoples pulse rates is caused by the
15、 fact that they have seen the colour red. In this way, we can understand the progression of the arguments.The following words are the effects. Find the causes for them from the text.Peoples pulse rates decrease and they feel more relaxed when they see safe and familiar colours such as blue or green.
16、Cause: blue and green remind people of peace and quiet, as they are the colour of nature and the sea and sky.2. after they have eaten they will leave more quickly, thus making space for more customers.Cause: the colour red makes them feel more energetic.3. travel agents use yellow.Cause: yellow remi
17、nds us of sunshine and holidays.4. Light blue is the colour of the United Nations.Cause: blue symbolizes peace.5. Many environmental groups have chosen greenas their colour.Cause: green reminds people of nature.Language points1. fascinating adj. 心理学是一门很有趣的课题。心理学是一门很有趣的课题。 Psychology is a fascinating
18、 subject. 孩子们让商店橱窗里的玩具给吸引住了。孩子们让商店橱窗里的玩具给吸引住了。 The children were fascinated by the toys in the shop window. Brian令女孩子着迷。令女孩子着迷。 Brian has a fascination for girls. Stamp collecting holds a certain fascination for me. 2. in / under control In spite of many family problems, shes really in control. The
19、wife is in control of the house. The crazy woman is out of control. The fire was finally brought under control. 他把情势控制下来。他把情势控制下来。 He kept/ brought the situation under control. 控制你的脾气。控制你的脾气。 keep your temper in control have control of lose control of.3. optimistic a. optimist n. 乐观的人,乐观主义者乐观的人,乐观主义
20、者 optimism n. 乐观,乐观主义乐观,乐观主义 pessimistic a. 悲观的悲观的 pessimist n. pessimism n.4. remind v. remind of 他让我想起我的童年。他让我想起我的童年。 你姐姐让我想起一位好友。你姐姐让我想起一位好友。 谢谢你提醒我的约会。谢谢你提醒我的约会。 remind sb. to do 记得提醒我要寄这封信。记得提醒我要寄这封信。 remind sb. that Karen提醒我还没有背课文。提醒我还没有背课文。5. familiar adj. sth. be familiar to sb. 这些故事对于中国小孩而言
21、耳熟能详。这些故事对于中国小孩而言耳熟能详。 sb. be familiar with sth. I am not very familiar with botanical names. Sam比我更熟悉中国文化。比我更熟悉中国文化。6. associate A with B People associate black with fear. I associate Switzerland with the Alps. 她把爱因斯坦这个名字和伟大的天才联系起来。她把爱因斯坦这个名字和伟大的天才联系起来。 She associates the name of Einstein with a gr
22、eat genius. 红色常使人联想到危险。红色常使人联想到危险。(被动被动) Red is usually associated with danger. 玫瑰花使人联想到浪漫的爱情。玫瑰花使人联想到浪漫的爱情。7. persuade sb. to do 她劝服丈夫戒烟。她劝服丈夫戒烟。 She persuaded her husband to give up smoking. 警察劝告市民不要酒后驾车。警察劝告市民不要酒后驾车。 The police persuade citizens not to drive after drinking. = persuade/ talk sb. i
23、nto doing persuade /talk sb out of sth8. Not only but also Not only位于句首,引发部分倒装。位于句首,引发部分倒装。 他不但会打字而且会操作计算机。他不但会打字而且会操作计算机。 Not only could he type but he could also operate the computer.9. Not only but also 直到位子坐满,这辆公交车才离开。直到位子坐满,这辆公交车才离开。 Not until all the seats were taken did the bus leave. No soon
24、er had the bell rung than the students quieted down.9. Not only but also 并列主语时不倒装并列主语时不倒装 不但孩子们而且大人们也对这部动画片感不但孩子们而且大人们也对这部动画片感兴趣。兴趣。 Not only the children but also the grown-ups took interest in the cartoon. Not only you but also I _ fond of music. 就近原则就近原则am10. stimulate v. Rising prices will stimu
25、late demands for higher incomes. His success stimulated me to make further efforts. stimulating adj. 刺激的,激励人的刺激的,激励人的11. thus adv. 结果;因此结果;因此 We hope (that) the new machine will work faster, thus reducing our cost. There has been no rain. Thus, the crops are likely to suffer. There has been no rain,
26、 and thus the crops are likely to suffer.12. think of as regard as look (up)on as consider to be 我认为他是个快乐的有很多朋友的人。我认为他是个快乐的有很多朋友的人。 I think of him as a happy person with lots of friends.12. think of as 我将他视为我最好的朋友。我将他视为我最好的朋友。 I consider him (to be/ as) my best friend. 你不能把他看作朋友你不能把他看作朋友,只是个生意只是个生意合
27、伙人合伙人 。(associate) You cant look (up)on him as a friend but a business associate. 13. symbolize v. The dove symbolizes peace. symbol n. 符号,象征符号,象征 be a symbol of 象征象征 A lily is a symbol of purity. 红色象征着浪漫,而橙色象征着时尚。红色象征着浪漫,而橙色象征着时尚。 Red is a symbol of romance while orange is a symbol of fashion.e.g.
28、Those (students) who are often late school should be punished.1. Those who .Those who prefer blue are calm and in control, and prefer a peaceful life.those who which is the reason why travel agents use it.2the reason why e.g 1.The reason why he died young was his inattention to health. 2. The reason why we dont trust him
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