可口可乐2018销量研究PPT

1、PRESENTATION BY CAIXIAOJING2018.06.052018.06.05COCA COLACOCA COLAREPORT BY QUXINYIPPT DESIGN BY JIANGPEIYU01REGIONALCOMPARISON0203ANNUAL COMPARISON PRODUCT SALES 04CONCLUSION01REGIONALCOMPARISON0112341REGIONALCOMPARISON01In 2017，global net operating revenue is up to about $35410 in millions.2$5,176

2、$7,374 $4,029 $10,637 $0 $2,000 $4,000 $6,000 $8,000 $10,000 $12,000 ASIA PACIFICEUROPE, MIDDLE EAST & AFRICALATIN AMERICANORTH AMERICA19%27%15%39%ASIA PACIFICEUROPE, MIDDLE EAST & AFRICALATIN AMERICANORTH AMERICAREGIONALCOMPARISON01343%22%15%14%6%ASIA PACIFICGreater China&KoreaASEAN Jap

3、anIndia&South West Asia31%21%19%14%10%5%EUROPE, MIDDLE EAST & AFRICAWestern Europe Central & Eastern Europe Middle East & North Africa South & East Africa Turkey, Caucasus & Central Asia47%21%19%13%LATIN AMERICAMexico Brazil South Latin Latin Center 94%6%NORTH AMERICAUnited S

4、tatesCanada02ANNUALCOMPARISON02YEARNet operating revenuesIncome from continuing operations before income taxesDiluted net income per share from continuing operationsTRANSLATION净营业收入持续经营收入（税前)从持续经营中摊薄每股净收益2017$35410$6742$0.272016$41863$8136$1.492015$44294$9605$1.674ANNUALCOMPARISON025$44,294 $41,863

5、$35,410 $0 $5,000 $10,000 $15,000 $20,000 $25,000 $30,000 $35,000 $40,000 $45,000 201520162017Net Operating RevenuesANNUALCOMPARISON 026$9,605 $8,136 $6,742 $0 $1,000 $2,000 $3,000 $4,000 $5,000 $6,000 $7,000 $8,000 $9,000 $10,000 201520162017Income from continuing operation before income taxes03PRO

6、DUCT SALES 037Juice, Dairy and Plant-BasedSparkling Soft Drinks Tea and Coffee Water and Sports DrinksPRODUCT SALES 038COCA COLA2017 HIGHLIGHTSThe company scaled glacau smartwater, ZICO coconut water and Appletiser into new markets. Topo Chico, a premium sparkling mineral water, and Barrilitos Aguas

7、 Frescas, a flavored, non-carbonated water beverage, were announced as part of the Companys portfolio in the United States. In Latin America, along with bottling partners, The company acquired AdeS, the leading soy-based beverage brand in the region. The companyintroduced a new formula for Coca-Cola

8、 Zero Sugar in 20 markets, including the United States.PRODUCT SALES 0398%70%4%18%Product salesJuice, Dairy and Plant-Based Sparkling Soft Drinks Tea and Coffee Water and Sports Drinks Juice, Dairy and Plant-Based $2833Sparkling Soft Drinks $24787Tea and Coffee $1416Water and Sports Drinks $63742021

9、-12-27042021-12-2710CONCLUSION: To sum up,Europe,Middle East&Africa people consume most drinks(especially Western Europe)Besides,Mexico,United States and Greater China &Korea have a perference for those drinks. From charts all above,we can know that,the annually turnove of COCA COLA company show a decreasing pattern,which indicates that the company may encounter crisis in the future if they would not take action immediately. The most prevaling products is sparking soft drinks and it may b