高一英语《moduleunitadvertising》-精讲版课件

1、1234Group discussion:How do you divide these ads into two categories?1234Group discussion:How do you divide these ads into two categories?1234Group discussion:Types of advertisements Commercial advertisementsTypes of advertisements Commercial advertisements Public service advertisements (PSAs)Types

2、of advertisementsDo you believe the ads tell the complete truth?Why or why not?ReadingPrediction: advertisementsWhat may be talked about in this expository writing?reading expository writingReading strategy:reading expository writingReading strategy:（说明文）reading expository writingReading strategy:（说

3、明文）a subjectreading expository writingReading strategy:（说明文）a subjectreading expository writingReading strategy:（说明文）introduction of subjectsupporting detailsconclusiona subjectFast-reading1.What do advertisements encourage people to do?2.What are PSAs meant to do?To buy a product or service or beli

4、eve in an idea.Fast-reading1.What do advertisements encourage people to do?2.What are PSAs meant to do?To buy a product or service or believe in an idea.To teach us and help us lead better lives.Fast-reading1.What do advertisements encourage people to do?2.What are PSAs meant to do?Structure of the

5、writing:Subject Introduction of the subjectSupporting detailsConclusionStructure of the writing:Paragraph 1Subject Introduction of the subjectSupporting detailsConclusionStructure of the writing:Paragraph 1Paragraph 2Subject Introduction of the subjectSupporting detailsConclusionStructure of the wri

6、ting:Paragraph 1Paragraph 3-5Paragraph 2Subject Introduction of the subjectSupporting detailsConclusionStructure of the writing:Paragraph 1Paragraph 5Paragraph 3-4Paragraph 2Subject Introduction of the subjectSupporting detailsConclusionCareful-readingRead the text again and answer the questions in

7、C2.Checking your understanding1. Most people are not aware of how many ads are around them.2. Advertisements are always meant to promote a product or service.3. PSAs are only found in newspapers and on TV.4. PSAs and commercial ads use some of the same methods.5. Commercial ads can give us valuable

8、information about how to live our lives.6. An ad warning people against smoking is an example of a PSA.1. Most people are not aware of how many ads are around them.2. Advertisements are always meant to promote a product or service.3. PSAs are only found in newspapers and on TV.4. PSAs and commercial

9、 ads use some of the same methods.5. Commercial ads can give us valuable information about how to live our lives.6. An ad warning people against smoking is an example of a PSA.Checking your understanding1. Most people are not aware of how many ads are around them.2. Advertisements are always meant t

10、o promote a product or service.3. PSAs are only found in newspapers and on TV.4. PSAs and commercial ads use some of the same methods.5. Commercial ads can give us valuable information about how to live our lives.6. An ad warning people against smoking is an example of a PSA.Checking your understand

11、ing1. Most people are not aware of how many ads are around them.2. Advertisements are always meant to promote a product or service.3. PSAs are only found in newspapers and on TV.4. PSAs and commercial ads use some of the same methods.5. Commercial ads can give us valuable information about how to li

12、ve our lives.6. An ad warning people against smoking is an example of a PSA.Checking your understandingnot always 1. Most people are not aware of how many ads are around them.2. Advertisements are always meant to promote a product or service.3. PSAs are only found in newspapers and on TV.4. PSAs and

13、 commercial ads use some of the same methods.5. Commercial ads can give us valuable information about how to live our lives.6. An ad warning people against smoking is an example of a PSA.Checking your understandingnot always 1. Most people are not aware of how many ads are around them.2. Advertiseme

14、nts are always meant to promote a product or service.3. PSAs are only found in newspapers and on TV.4. PSAs and commercial ads use some of the same methods.5. Commercial ads can give us valuable information about how to live our lives.6. An ad warning people against smoking is an example of a PSA.Ch

15、ecking your understandingnot always not only 1. Most people are not aware of how many ads are around them.2. Advertisements are always meant to promote a product or service.3. PSAs are only found in newspapers and on TV.4. PSAs and commercial ads use some of the same methods.5. Commercial ads can gi

16、ve us valuable information about how to live our lives.6. An ad warning people against smoking is an example of a PSA.Checking your understandingnot always not only 1. Most people are not aware of how many ads are around them.2. Advertisements are always meant to promote a product or service.3. PSAs

17、 are only found in newspapers and on TV.4. PSAs and commercial ads use some of the same methods.5. Commercial ads can give us valuable information about how to live our lives.6. An ad warning people against smoking is an example of a PSA.Checking your understandingnot always not only 1. Most people

18、are not aware of how many ads are around them.2. Advertisements are always meant to promote a product or service.3. PSAs are only found in newspapers and on TV.4. PSAs and commercial ads use some of the same methods.5. Commercial ads can give us valuable information about how to live our lives.6. An

19、 ad warning people against smoking is an example of a PSA.Checking your understandingnot always not only PSAs1. Most people are not aware of how many ads are around them.2. Advertisements are always meant to promote a product or service.3. PSAs are only found in newspapers and on TV.4. PSAs and commercial ads use some of the same methods.5. Commercial ads can give us valuable information about how to live our lives.6. An ad warning people against smoking is an example of a PSA.not always not only PSAsChecking your understandingGroup work:Design slo