全球旅游分销

Amadeus全球旅游分销组员：阿衣子哈、陈敏、李林钰、姚丽娟、刘佩然、李婧玮、梁涛GDS(GlobalDistributionSystem)GlobalDistributionSystems(GDSs)arecomputerized,centralizedservicesthatprovidetravel-relatedtransactions.(交易)Theycovereverythingfromairlineticketstocarrentalstohotelroomsandsoon.Internationaleconomicglobalization&DiversifieddemandoftouristsAirlineCompany&TourOperatorsTransportationOthertourismsevicesThebenefitsfortouristsMosttransparentinformation

Most

extensiverangeofoptionsLowestpurchasecostStrongest

bargainingpowerGDS所包含的四大系统GDSAmadeusCalileo/ApolloSabreWorldspanAmadeusAmadeus简介Amadeusglobaltraveldistribution

companyisafamousinformationtechnologycompanywhichismainlyengagedin

tourismmarketinganddistribution.Itcooperateswiththe

airlines,

hotels,

carrentals,

travel

agenciesandother

travelserviceenterprises.

Itprovides

aseriesofsolutionstorealizethevirtualizationoftourism.

Amadeussystem

userscan

bookavarietyof

travelservices,havea

comprehensive

understandingoftheglobalinformationoftourism

serviceandhave

powerful

tourism

informationmanagementtools.LuisMarotoHeadquarters:MadridSpainDataCentre：ErdingGermanyDevelopmentOffice：SophiaAnnTiberLiseRegionalOffices:Miami,Bangkok,DubaiCompanyprofile公司概况总部:西班牙马德里数据中心：德国的埃尔丁发展办公室：法国的索亚安蒂波丽斯公司在全世界有3950名员工，在曼谷、布宜诺斯艾利斯和迈阿密设有地区办事处。公司在全球拥有国家市场营销系统。SocialMediaChallengeGDS(Amadeus)Forexample:冰岛火山爆爆发事件volcaniceruptioninicelandDuringthesixdays，thegrounded,

strandedpassengershaveusedTwittertocomplaintotheirfriendsandrelativesandseekother

wayhome

through

socialmedia.AirlinesalsousetheTwitter

tosend

thelatestinformationandguidethepassengers

howtochangetheirreservation.UnitedAirlinesandBritishAirwaysalsouseTwittertosolve

thecustomerproblems.WhethertheGDSdisappear

alongwiththeemergenceoftheInternetornot?Internet.•

browsenews

and

travelinformation•

facilitatecommunication,shareinformation•

onlineshopping•

learningandcreation•

Entertainment(games.Music.)GDS•

improve

one-to-manyrelationshipswithcustomers•

savethecostofproduct

informationmaintenance•

acceleratingproductinnovation•

modifythewrongtrade

information

intime•

improvetheefficiencyoflogisticsandreducethecostoflogistics•reducesettlementerrors•

eliminatelanguagebarriers

ininternationaltradeWhethertheGDSdisappear

alongwiththeemergenceoftheInternetornot?Conclusion:AlthoughthematureoftheInternetbringsusalotofconvenience,GDSalsobenefitsconsumersalotduetothematuremanagementsystemandvariousofdistributionmethods.AndGDSalreadyhaveacertainmarket

andserviceexperience.Therefore,

inquitealongtime,GDS

isstillirreplaceable.Moreover,

theGDSitselfisstillevolving,includingtheexpansionofservicefunctionsanddiversificationofproducts.Furthermore,theyarecontemplatingincooperationwiththeInternet.ThemainfunctionsofAmadeusFortravelagents:offerthehi-techsolutionstotravelagentstomakethemservetheircostomersbetterForairlines:Airlines

canusetheAmadeussystemintheairportticketcenterand

cityticketcentertosaletickets.Forhotels:Amadeusyield

managementsolutioncanbe

effectivetoestimatethehousingtimeofclientsandhowmuchtheyneedtopay.Fortourists:touristscangetcomprehensivetourisminfotmationthroughAmadeus,includingtheairtickets,hotelreservationandtheweatherofthedestination,etc.Amadeus与航空公司司预订系统统的关系Electronicticketingpromotes

paperlesstradingandsavethecostofairlines.Helpairlines

realized

manyfunctions,

includingboardingformalities,seatingarrangement

and

generatingvariousreports

andordersSupportforelectronicprocurement,achievemaximumefficiencyAmadeuspastnowFlightticketsalesandresernations1,

Amadeusisinalliancewithhotel,

carrentalcompanies,Amadeus

increasesthecapacitycontrol

anddepartureoperations

inaviation;2,

providesthetravelagentapowerfulsearchengine.3

providee-commercesolutionsWhydowesaythatAmadeusisnotthetraditionalreservationand

distributiontoolsanymore?WhydowesaythatAmadeusisnotthetraditionalreservationand

distributiontoolsanymore?Conclusion:Fromtheabovechanges,wecanseethatAmadeusdoesnotplaythetraditionalroleofprovidingsalesandreservationsanymore,itismoremature.Tosatisfythediversifiedneedsofcustomers,

Amadeusisdeveloping.

Itis

indicatedthatAmadeus

isnot

thetraditionalreservationand

distributiontoolsE-TravelistheelectroniccommercebusinessunitoftheAmadeus,

itsmainbusinessactivitiesisintheUSA,EuropeandtheAsiaPacificRegion.E-Travelisa

globalonlinetraveltechnologysupplier,itoffersE-commercesolutionstoairlines,enterprises,travelagentsandsomeotheronlinetourismcompanies.The

customersofE-travelcovermorethan90countries,includingAirbus,

Gateway,

IngersollRand

and

AirFrance,

Iberiaandsomeonlinetravelagencies

suchasOpoodo.E-travelTheinfluenceonbusinesstravelForcompanies:Byusingthee-travel,companiescaneasilycheck,approve,process,auditandpayemployeeexpensereportsonline.Managerscanremotelyreviewemployeeexpensereportsindetail,approvingorrejectingthemwherevertheyare.IncreaseT&E(travelandentertainment)policycompliancetoasmuchas90%Reducethereimbursementcycletimebytwo-thirdsDecreaseexpensetransactioncostsbyover78%Foremployees:Businesstravelerscan

directlyarrangetheirtravelplansandmakereservationsontheirown

terminal.Thisisconvenience.Andemployeescansavemuchtimebyeasilycreatingandsubmittingaccurate,in-policyexpensereports

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